The Blueline Journal
Explore paddleboarding, surfing, boating, outdoor adventures, gear guides, local events, and life on the water in Jupiter, Florida.
Tuesdays Are for Paddling: Half-Price Paddleboard and Kayak Rentals
Tuesdays are for paddling at Blueline Surf & Paddle Co.! Every Tuesday, enjoy 50% off paddleboard, single kayak, and double kayak rentals while exploring the calm, scenic waters of the...
Almost Friday Fuel: 4th of July Weekend is Here
If you’re like us, you’re probably counting down the hours until this week is over—because let’s be honest, most of us are mentally clocking out at 5 PM today anyway.
The Paddleboards That Started Thousands of Adventures in Jupiter
For more than 16 years, Blueline Surf & Paddle Co. has been introducing people to stand up paddleboarding on the waters of Jupiter. Discover why the Surftech Lido and Chameleon...
Whatever Floats Your Boat Returns for 2026
Get ready for the most creative event on the Jupiter waterfront! Whatever Floats Your Boat returns to Guanabanas on Saturday, September 5, 2026, for Blueline Surf & Paddle Co.'s 2nd...
Playlist: Golden Era of Surf
Neon sunsets, ocean spray, and sunburnt guitars. This is 80s surf in its purest form — salty, rad, and forever summer.
80s Party at Guanabanas, Neon, Mullets, and Totally Rad!
A full neon throwback to the 1980s hits Jupiter on Friday, November 28th. Join us at Guanabanas for an 80s Costume Party celebrating the release of Roots Shakedown’s Digital Roots...
2025 Palm Beach Holiday Boat Parade
December lights up the Intracoastal as the Palm Beach Holiday Boat Parade cruises toward the Jupiter Lighthouse. Fireworks, family spots, and holiday fun all night long. Saturday December 6th at 6...
Blueline and Mossy Oak T-Shirt
Introducing our new Blueline x Mossy Oak T-Shirt — featuring the Rod & Reel “Established 2010” logo on authentic Mossy Oak camo. A soft cotton feel meets classic outdoor style....
1st Annual Jupiter Inshore Classic
On Saturday, November 1st, the Jupiter fishing community came together for the 1st Annual Jupiter Inshore Classic — an all-artificial, catch-and-release tournament spanning from Stuart to Palm Beach. Over 50...
Sunshine Sipper: The Perfect Florida Boat Cocktail with NOXX & DUNN Rum
When you live & play in Florida, you know that good times often start on the water. Whether it’s a lazy afternoon drift along the Intracoastal, a weekend fishing trip,...
The Blueline Rum Runner Recipe
If there’s one drink that embodies the carefree spirit of Florida’s tiki bars and sandy shores, it’s the Rum Runner. Legend has it this tropical cocktail was first shaken up...
Playlist: Ceviche & Sunshine
Salt on your skin, rum in your glass, and fresh ceviche on deck. A sun-soaked mix of tropical beats and breezy boat vibes—perfect for drifting into island time.
