The Blueline Journal
Explore paddleboarding, surfing, boating, outdoor adventures, gear guides, local events, and life on the water in Jupiter, Florida.
Surf Season Is Here South Florida. Is Your Gear Ready?
It has been a long, flat summer, but the ocean is finally starting to wake up. Before the next forecast delivers, dust off your board, inspect your gear, and get...
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It has been a long, flat summer, but the ocean is finally starting to wake up. Before the next forecast delivers, dust off your board, inspect your gear, and get...
Whatever Floats Your Boat 2026: A Day Jupiter Won’t Forget
Whatever Floats Your Boat 2026 brought homemade crafts, creative costumes, friendly competition and hundreds of paddlers and spectators to the water at Guanabanas. Relive the fun and save the date...
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Whatever Floats Your Boat 2026 brought homemade crafts, creative costumes, friendly competition and hundreds of paddlers and spectators to the water at Guanabanas. Relive the fun and save the date...
Honored to Be Named Best Surf Shop and Best Paddle Tours
We're honored to share that Blueline Surf & Paddle Co. has been voted Best Surf Shop for the second consecutive year and Best Paddle Tours in Jupiter Magazine's Best of...
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We're honored to share that Blueline Surf & Paddle Co. has been voted Best Surf Shop for the second consecutive year and Best Paddle Tours in Jupiter Magazine's Best of...
Why We Carry OluKai
At Blueline Surf & Paddle, every brand on our shelves has earned its place. We carry OluKai because it reflects the coastal lifestyle we live every day. From paddleboarding and...
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At Blueline Surf & Paddle, every brand on our shelves has earned its place. We carry OluKai because it reflects the coastal lifestyle we live every day. From paddleboarding and...
Week 7 TNRL Results
Week 7 results are in with over 60 paddlers across all courses. With 4 weeks left until the May 19th end-of-year party, the TNRL season is heating up.
Blueline Surf and Paddle Hats: Built for the Jupiter Lifestyle
Not all hats are created equal under the Florida sun. From our iconic JUP trucker hats to technical performance gear designed to stay put in the surf, discover why Blueline...
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Not all hats are created equal under the Florida sun. From our iconic JUP trucker hats to technical performance gear designed to stay put in the surf, discover why Blueline...
Premium Golf Polos & Quarter Zips in Jupiter, Florida: The Blueline × Johnnie-O & Vineyard Vines Collection
Premium performance polos and quarter zips designed for the Jupiter lifestyle. The Blueline collaborations with Johnnie-O and Vineyard Vines deliver breathable comfort for golf, boating, and everyday coastal style.
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Premium performance polos and quarter zips designed for the Jupiter lifestyle. The Blueline collaborations with Johnnie-O and Vineyard Vines deliver breathable comfort for golf, boating, and everyday coastal style.
TNRL Week 1 Recap & St. Patrick’s Day Paddle
Week 1 of Tuesday Night Race League kicked off with 60+ paddlers, live music from DJ Schully, and dockside fun at Guanabanas. Next up: the TNRL St. Patrick’s Day Edition.
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Week 1 of Tuesday Night Race League kicked off with 60+ paddlers, live music from DJ Schully, and dockside fun at Guanabanas. Next up: the TNRL St. Patrick’s Day Edition.
Jupiter Surf Community Shows Up Big for ESA Contest & Log Jam Weekend
Back-to-back surf contests lit up the Jupiter coastline as the ESA South Florida Surf Contest and the 14th Annual Log Jam brought together surfers, families, and the local surf community...
Tuesday Night Race League Returns for Season 13 in Jupiter
Season 13 of Tuesday Night Race League launches March 10 in Jupiter. Three paddle courses, weekly timing, sunset racing, music, and a free Guanabanas beer. Join Jupiter’s favorite Tuesday night...
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Season 13 of Tuesday Night Race League launches March 10 in Jupiter. Three paddle courses, weekly timing, sunset racing, music, and a free Guanabanas beer. Join Jupiter’s favorite Tuesday night...
Blueline and Mossy Oak T-Shirt
Introducing our new Blueline x Mossy Oak T-Shirt — featuring the Rod & Reel “Established 2010” logo on authentic Mossy Oak camo. A soft cotton feel meets classic outdoor style....
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Introducing our new Blueline x Mossy Oak T-Shirt — featuring the Rod & Reel “Established 2010” logo on authentic Mossy Oak camo. A soft cotton feel meets classic outdoor style....
