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Why Choose Blueline Men’s T-Shirts in Jupiter Florida?
Blueline Men’s T-Shirts are designed locally in Jupiter, Florida for life on the water. From paddleboarding the intracoastal to fishing the inlet and sunset dock days, our shirts reflect the South Florida lifestyle.
Built with lightweight, breathable fabrics, these tees are made for heat, humidity, and year-round coastal living throughout Palm Beach County. Every design is created with durability and comfort in mind.
Looking for performance sun protection? Browse our Men’s UV Sun Shirts built for Florida sun protection and long days on the water. For cooler evenings, explore our Men’s Hoodies . Complete your look with our Blueline Hats or check out our Paddleboard Rentals in Jupiter to experience the lifestyle firsthand.
As a trusted surf shop in Jupiter, Florida, Blueline Surf & Paddle Co. blends performance and lifestyle apparel for those who live on the water.
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Featuring an exclusive, custom designed \"Flag \u0026amp; Pin\" graphic on the back and matching logo on the front, this is the ultimate gear for the fan who wants to represent both the game and the Jupiter lifestyle. \u003c\/p\u003e\n\u003cp data-path-to-node=\"10\"\u003ePrinted on a premium, ultra-soft cotton blend, thist-shirt is one that will be seen on the water, your favorite restaurant or the Master's watch party.\u003c\/p\u003e\n\u003cp data-path-to-node=\"11\"\u003e\u003cb data-path-to-node=\"11\" data-index-in-node=\"0\"\u003eWhy he’ll love it:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul data-path-to-node=\"12\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"12,0,0\"\u003e\u003cb data-path-to-node=\"12,0,0\" data-index-in-node=\"0\"\u003eExclusive Design:\u003c\/b\u003e Custom 2026 tournament graphic, available only at Blueline Surf \u0026amp; Paddle.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"12,1,0\"\u003e\u003cb data-path-to-node=\"12,1,0\" data-index-in-node=\"0\"\u003ePremium Feel:\u003c\/b\u003e Pre-shrunk, butter-soft cotton for a broken-in feel from day one.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"12,2,0\"\u003e\u003cb data-path-to-node=\"12,2,0\" data-index-in-node=\"0\"\u003eVersatile Colors:\u003c\/b\u003e Choose from \u003cb data-path-to-node=\"12,2,0\" data-index-in-node=\"30\"\u003eClassic White\u003c\/b\u003e or \u003cb data-path-to-node=\"12,2,0\" data-index-in-node=\"47\"\u003eIce Blue\u003c\/b\u003e.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"12,3,0\"\u003e\u003cb data-path-to-node=\"12,3,0\" data-index-in-node=\"0\"\u003eJupiter Built:\u003c\/b\u003e Designed to keep you cool under the Florida sun.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLimited Availability\u003c\/strong\u003e: Once we sell out, they are gone until next year.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-path-to-node=\"13\"\u003e\u003cb data-path-to-node=\"13\" data-index-in-node=\"0\"\u003eThe Blueline Take:\u003c\/b\u003e If you’re looking for the perfect gift for the golfer in your life, this is it. It’s local, it’s limited, and it’s the most comfortable shirt he'll own all season.\u003c\/p\u003e","published_at":"2026-03-31T16:36:53-04:00","created_at":"2026-03-30T09:31:41-04:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43588943347790,"title":"White \/ S","option1":"White","option2":"S","option3":null,"sku":"210000156398","requires_shipping":true,"taxable":true,"featured_image":{"id":47957042593870,"product_id":7864828297294,"position":1,"created_at":"2026-03-31T17:06:33-04:00","updated_at":"2026-04-01T07:43:56-04:00","alt":"Back view of the Blueline Masters T-Shirt 2026 in White featuring the custom Green and Gold Florida flag and golf pin graphic.","width":1080,"height":1350,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-masters-tshirt-2026-white-jupiter.png?v=1775043836","variant_ids":[43588943151182,43588943183950,43588943249486,43588943282254,43588943347790]},"available":true,"name":"Blueline Masters T-Shirt 2026 - 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The \u003cb data-path-to-node=\"9\" data-index-in-node=\"86\"\u003e2026 Blueline Masters T-Shirt\u003c\/b\u003e blends the prestige of the tournament with the coastal comfort of Jupiter, Florida. Featuring an exclusive, custom designed \"Flag \u0026amp; Pin\" graphic on the back and matching logo on the front, this is the ultimate gear for the fan who wants to represent both the game and the Jupiter lifestyle. \u003c\/p\u003e\n\u003cp data-path-to-node=\"10\"\u003ePrinted on a premium, ultra-soft cotton blend, thist-shirt is one that will be seen on the water, your favorite restaurant or the Master's watch party.\u003c\/p\u003e\n\u003cp data-path-to-node=\"11\"\u003e\u003cb data-path-to-node=\"11\" data-index-in-node=\"0\"\u003eWhy he’ll love it:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul data-path-to-node=\"12\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"12,0,0\"\u003e\u003cb data-path-to-node=\"12,0,0\" data-index-in-node=\"0\"\u003eExclusive Design:\u003c\/b\u003e Custom 2026 tournament graphic, available only at Blueline Surf \u0026amp; Paddle.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"12,1,0\"\u003e\u003cb data-path-to-node=\"12,1,0\" data-index-in-node=\"0\"\u003ePremium Feel:\u003c\/b\u003e Pre-shrunk, butter-soft cotton for a broken-in feel from day one.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"12,2,0\"\u003e\u003cb data-path-to-node=\"12,2,0\" data-index-in-node=\"0\"\u003eVersatile Colors:\u003c\/b\u003e Choose from \u003cb data-path-to-node=\"12,2,0\" data-index-in-node=\"30\"\u003eClassic White\u003c\/b\u003e or \u003cb data-path-to-node=\"12,2,0\" data-index-in-node=\"47\"\u003eIce Blue\u003c\/b\u003e.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"12,3,0\"\u003e\u003cb data-path-to-node=\"12,3,0\" data-index-in-node=\"0\"\u003eJupiter Built:\u003c\/b\u003e Designed to keep you cool under the Florida sun.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLimited Availability\u003c\/strong\u003e: Once we sell out, they are gone until next year.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-path-to-node=\"13\"\u003e\u003cb data-path-to-node=\"13\" data-index-in-node=\"0\"\u003eThe Blueline Take:\u003c\/b\u003e If you’re looking for the perfect gift for the golfer in your life, this is it. It’s local, it’s limited, and it’s the most comfortable shirt he'll own all season.\u003c\/p\u003e"},"options":[{"name":"Color","position":1,"values":["White","Ice Blue"]},{"name":"Size","position":2,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-04-01T08:50:16-04:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}},{"id":306944966734,"handle":"masters-collection","updated_at":"2026-04-01T07:41:00-04:00","published_at":"2026-03-31T11:21:33-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"The 2026 Masters Collection","body_html":"\u003cp data-path-to-node=\"7\"\u003e\u003cb data-path-to-node=\"7\" data-index-in-node=\"0\"\u003eThe Perfect Gift for the Tournament Fan.\u003c\/b\u003e Celebrate the most iconic week in golf with the \u003cb data-path-to-node=\"7\" data-index-in-node=\"89\"\u003eBlueline 2026 Masters Collection\u003c\/b\u003e. We’ve curated the ultimate \"Green \u0026amp; Gold\" lineup for the men in your life, from custom-designed tees and performance Pukka hats to the limited-edition OluKai Azalea footwear.\u003c\/p\u003e\n\u003cp data-path-to-node=\"8\"\u003eWhether he’s heading to the course, the boat, or a Sunday watch party, this exclusive Jupiter-inspired gear is the gold standard for style and comfort. These are limited-run pieces designed to celebrate the tradition of the season. Grab his favorites before the final round—once they're gone, they're gone!\u003c\/p\u003e","image":{"created_at":"2026-03-31T11:37:38-04:00","alt":"Limited edition 2026 Masters Collection men's t-shirt in white featuring custom Blueline Jupiter Florida flag and golf pin graphic.","width":1080,"height":1350,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/image_3.png?v=1774991345"}}]}
[{"alt":"Back view of the Blueline Masters T-Shirt 2026 in White featuring the custom Green and Gold Florida flag and golf pin graphic.","id":36911833677902,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-masters-tshirt-2026-white-jupiter.png?v=1775043836"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-masters-tshirt-2026-white-jupiter.png?v=1775043836","width":1080},{"alt":"Front and Back view of the Blueline Masters T-Shirt 2026 in Ice Blue featuring the custom green and gold Florida flag and golf pin graphic.","id":36911833710670,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-masters-tshirt-2026-ice-blue-jupiter.png?v=1775043911"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-masters-tshirt-2026-ice-blue-jupiter.png?v=1775043911","width":1080}]
{"item":{"id":7848261484622,"title":"Johnnie-O × Blueline Prawn Polo – Kona | Jupiter Florida Coastal Performance Golf Polo","handle":"johnnie-o-blueline-prawn-polo-kona","description":"\u003cp data-start=\"468\" data-end=\"721\"\u003eThe \u003cstrong data-start=\"472\" data-end=\"514\"\u003eJohnnie-O × Blueline Prawn Polo – Kona\u003c\/strong\u003e brings personality to performance. Featuring the subtle prawn pattern from Johnnie-O set against a cool Kona blue base, this polo blends classic golf style with the relaxed coastal vibe of Jupiter, Florida.\u003c\/p\u003e\n\u003cp data-start=\"723\" data-end=\"1055\"\u003eCrafted with lightweight stretch performance fabric, the Prawn Polo is breathable, moisture-wicking, and designed to keep you comfortable through warm South Florida days. Whether you're teeing off in the morning, heading out on the boat, or meeting friends for sunset drinks, this polo delivers effortless style and all-day comfort.\u003c\/p\u003e\n\u003cp data-start=\"1057\" data-end=\"1249\"\u003eThis \u003cstrong data-start=\"1062\" data-end=\"1124\"\u003eexclusive Blueline Surf \u0026amp; Paddle × Johnnie-O collaboration\u003c\/strong\u003e captures the everyday rhythm of the Jupiter lifestyle: early surf checks, afternoons on the water, and evenings by the dock.\u003c\/p\u003e\n\u003ch1 data-section-id=\"u0ybrq\" data-start=\"1256\" data-end=\"1270\"\u003eKey Features\u003c\/h1\u003e\n\u003cp data-start=\"1272\" data-end=\"1578\"\u003e• Premium \u003cstrong data-start=\"1282\" data-end=\"1322\"\u003eJohnnie-O performance stretch fabric\u003c\/strong\u003e\u003cbr data-start=\"1322\" data-end=\"1325\"\u003e• Lightweight breathable construction\u003cbr data-start=\"1362\" data-end=\"1365\"\u003e• Moisture-wicking comfort for warm weather\u003cbr data-start=\"1408\" data-end=\"1411\"\u003e• Unique \u003cstrong data-start=\"1420\" data-end=\"1444\"\u003ePrawn pattern design\u003c\/strong\u003e\u003cbr data-start=\"1444\" data-end=\"1447\"\u003e• Classic athletic golf polo fit\u003cbr data-start=\"1479\" data-end=\"1482\"\u003e• \u003cstrong data-start=\"1484\" data-end=\"1520\"\u003eExclusive Blueline collaboration\u003c\/strong\u003e\u003cbr data-start=\"1520\" data-end=\"1523\"\u003e• Inspired by the \u003cstrong data-start=\"1541\" data-end=\"1578\"\u003eJupiter Florida coastal lifestyle\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1580\" data-end=\"1592\"\u003ePerfect for:\u003c\/p\u003e\n\u003cp data-start=\"1594\" data-end=\"1681\"\u003e• Golf\u003cbr data-start=\"1600\" data-end=\"1603\"\u003e• Boating\u003cbr data-start=\"1612\" data-end=\"1615\"\u003e• Coastal travel\u003cbr data-start=\"1631\" data-end=\"1634\"\u003e• Waterfront dining\u003cbr data-start=\"1653\" data-end=\"1656\"\u003e• Everyday lifestyle wear\u003c\/p\u003e","published_at":"2026-03-12T09:40:39-04:00","created_at":"2026-03-11T16:58:53-04:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Collabs","tags":["blueline apparel","Blueline Surf + Paddle Co.","Blueline Surf and Paddle Clothing","colab","Golf","Johnnie O","Jup","Jupiter","Jupiter Florida","mens","polo"],"price":10500,"price_min":10500,"price_max":10500,"available":true,"price_varies":false,"compare_at_price":10500,"compare_at_price_min":10500,"compare_at_price_max":10500,"compare_at_price_varies":false,"variants":[{"id":43516998975566,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000154281","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Johnnie-O × Blueline Prawn Polo – Kona | Jupiter Florida Coastal Performance Golf Polo - S","public_title":"S","options":["S"],"price":10500,"weight":0,"compare_at_price":10500,"inventory_management":"shopify","barcode":"210000154281","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43516998844494,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000154280","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Johnnie-O × Blueline Prawn Polo – Kona | Jupiter Florida Coastal Performance Golf Polo - M","public_title":"M","options":["M"],"price":10500,"weight":0,"compare_at_price":10500,"inventory_management":"shopify","barcode":"210000154280","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43516998713422,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000154279","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Johnnie-O × Blueline Prawn Polo – Kona | Jupiter Florida Coastal Performance Golf Polo - L","public_title":"L","options":["L"],"price":10500,"weight":0,"compare_at_price":10500,"inventory_management":"shopify","barcode":"210000154279","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43516998582350,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000154278","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Johnnie-O × Blueline Prawn Polo – Kona | Jupiter Florida Coastal Performance Golf Polo - XL","public_title":"XL","options":["XL"],"price":10500,"weight":0,"compare_at_price":10500,"inventory_management":"shopify","barcode":"210000154278","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43516998549582,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000154277","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Johnnie-O × Blueline Prawn Polo – Kona | Jupiter Florida Coastal Performance Golf Polo - 2XL","public_title":"2XL","options":["2XL"],"price":10500,"weight":0,"compare_at_price":10500,"inventory_management":"shopify","barcode":"210000154277","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-prawn-polo-kona-front.jpg?v=1773416752","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-prawn-polo-kona-lifestyle.jpg?v=1773416780","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-prawn-polo-kona-detail.webp?v=1773416805"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-prawn-polo-kona-front.jpg?v=1773416752","options":["Size"],"media":[{"alt":"Johnnie-O × Blueline Prawn Polo Kona blue performance golf polo inspired by the Jupiter Florida coastal lifestyle","id":36525432733774,"position":1,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-prawn-polo-kona-front.jpg?v=1773416752"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-prawn-polo-kona-front.jpg?v=1773416752","width":2848},{"alt":"Men’s Johnnie-O Blueline collaboration polo Kona blue with prawn pattern design","id":36525432701006,"position":2,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-prawn-polo-kona-lifestyle.jpg?v=1773416780"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-prawn-polo-kona-lifestyle.jpg?v=1773416780","width":2848},{"alt":"Close up of Johnnie-O Prawn Polo Kona performance fabric and pattern detail","id":36525678198862,"position":3,"preview_image":{"aspect_ratio":0.8,"height":2000,"width":1600,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-prawn-polo-kona-detail.webp?v=1773416805"},"aspect_ratio":0.8,"height":2000,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-prawn-polo-kona-detail.webp?v=1773416805","width":1600}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"468\" data-end=\"721\"\u003eThe \u003cstrong data-start=\"472\" data-end=\"514\"\u003eJohnnie-O × Blueline Prawn Polo – Kona\u003c\/strong\u003e brings personality to performance. Featuring the subtle prawn pattern from Johnnie-O set against a cool Kona blue base, this polo blends classic golf style with the relaxed coastal vibe of Jupiter, Florida.\u003c\/p\u003e\n\u003cp data-start=\"723\" data-end=\"1055\"\u003eCrafted with lightweight stretch performance fabric, the Prawn Polo is breathable, moisture-wicking, and designed to keep you comfortable through warm South Florida days. Whether you're teeing off in the morning, heading out on the boat, or meeting friends for sunset drinks, this polo delivers effortless style and all-day comfort.\u003c\/p\u003e\n\u003cp data-start=\"1057\" data-end=\"1249\"\u003eThis \u003cstrong data-start=\"1062\" data-end=\"1124\"\u003eexclusive Blueline Surf \u0026amp; Paddle × Johnnie-O collaboration\u003c\/strong\u003e captures the everyday rhythm of the Jupiter lifestyle: early surf checks, afternoons on the water, and evenings by the dock.\u003c\/p\u003e\n\u003ch1 data-section-id=\"u0ybrq\" data-start=\"1256\" data-end=\"1270\"\u003eKey Features\u003c\/h1\u003e\n\u003cp data-start=\"1272\" data-end=\"1578\"\u003e• Premium \u003cstrong data-start=\"1282\" data-end=\"1322\"\u003eJohnnie-O performance stretch fabric\u003c\/strong\u003e\u003cbr data-start=\"1322\" data-end=\"1325\"\u003e• Lightweight breathable construction\u003cbr data-start=\"1362\" data-end=\"1365\"\u003e• Moisture-wicking comfort for warm weather\u003cbr data-start=\"1408\" data-end=\"1411\"\u003e• Unique \u003cstrong data-start=\"1420\" data-end=\"1444\"\u003ePrawn pattern design\u003c\/strong\u003e\u003cbr data-start=\"1444\" data-end=\"1447\"\u003e• Classic athletic golf polo fit\u003cbr data-start=\"1479\" data-end=\"1482\"\u003e• \u003cstrong data-start=\"1484\" data-end=\"1520\"\u003eExclusive Blueline collaboration\u003c\/strong\u003e\u003cbr data-start=\"1520\" data-end=\"1523\"\u003e• Inspired by the \u003cstrong data-start=\"1541\" data-end=\"1578\"\u003eJupiter Florida coastal lifestyle\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1580\" data-end=\"1592\"\u003ePerfect for:\u003c\/p\u003e\n\u003cp data-start=\"1594\" data-end=\"1681\"\u003e• Golf\u003cbr data-start=\"1600\" data-end=\"1603\"\u003e• Boating\u003cbr data-start=\"1612\" data-end=\"1615\"\u003e• Coastal travel\u003cbr data-start=\"1631\" data-end=\"1634\"\u003e• Waterfront dining\u003cbr data-start=\"1653\" data-end=\"1656\"\u003e• Everyday lifestyle wear\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-04-01T08:50:16-04:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}},{"id":305879613518,"handle":"blueline-x-vineyard-vines-johnnie-o-collection","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2026-03-13T15:36:30-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline x Vineyard Vines \u0026 Johnnie-O Collection","body_html":"\u003cp data-end=\"1104\" data-start=\"915\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Surf \u0026amp; Paddle partnered with two of our favorite coastal brands, Vineyard Vines and Johnnie-O, to create a premium line of exclusive apparel designed for the \u003cstrong data-end=\"1049\" data-start=\"953\"\u003eJupiter lifestyle and our popular \u003ca title=\"JUP LIFE Apparel – Jupiter Florida Clothing \u0026amp; Lifestyle Gear\" href=\"https:\/\/www.bluelinesurf.com\/collections\/jup-life\"\u003eJupiter apparel collection\u003c\/a\u003e\u003ca rel=\"noopener\" class=\"decorated-link cursor-pointer\" data-end=\"1047\" data-start=\"989\"\u003e.\u003c\/a\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"1442\" data-start=\"1106\"\u003eThese pieces combine the comfort and performance fabrics both brands are known for with the laid-back coastal culture that defines \u003cstrong data-end=\"1257\" data-start=\"1237\"\u003eJupiter, Florida\u003c\/strong\u003e. Whether you're heading out for a round of golf, meeting friends for dinner on the water, or enjoying a sunset by the Jupiter Lighthouse, this collection was designed to move with you.\u003c\/p\u003e\n\u003cp data-end=\"1629\" data-start=\"1444\"\u003eOur Blueline collaborations feature breathable performance polos, lightweight quarter zips, and premium coastal apparel that look just as good at the golf course as they do around town.\u003c\/p\u003e\n\u003cp data-end=\"1796\" data-start=\"1631\"\u003eEach piece is a limited collaboration available only through \u003cstrong data-end=\"1718\" data-start=\"1692\"\u003eBlueline Surf \u0026amp; Paddle\u003c\/strong\u003e, making this one of the most unique apparel collections in Palm Beach County.\u003c\/p\u003e\n\u003ch2 data-end=\"1796\" data-start=\"1631\"\u003e\n\u003cmeta charset=\"utf-8\"\u003ePremium Coastal Apparel Designed for South Florida\u003c\/h2\u003e\n\u003cp data-end=\"2195\" data-start=\"1900\"\u003eLiving in South Florida means apparel needs to work in warm temperatures while still looking sharp enough for everyday life. The Blueline x Vineyard Vines and Johnnie-O collection features lightweight performance fabrics that wick moisture, stretch comfortably, and stay breathable all day long. \u003cmeta charset=\"utf-8\"\u003eWhether you're heading out for a round of golf or meeting friends for dinner on the water, this collection pairs perfectly with our \u003cstrong data-end=\"1612\" data-start=\"1534\"\u003e\u003ca title=\"Johnnie-O × Blueline Tini Dancer Polo – White | Jupiter Florida Coastal Performance Polo\" href=\"https:\/\/www.bluelinesurf.com\/products\/johnnie-o-x-bl-tini-dancer-polo-white\"\u003eperformance golf polos and coastal apparel\u003c\/a\u003e\u003ca rel=\"noopener\" class=\"decorated-link cursor-pointer\" data-end=\"1610\" data-start=\"1536\"\u003e \u003c\/a\u003e\u003c\/strong\u003edesigned for the Jupiter lifestyle.\u003c\/p\u003e\n\u003cp data-end=\"2244\" data-start=\"2197\"\u003eThese pieces have quickly become favorites for:\u003c\/p\u003e\n\u003cul data-end=\"2427\" data-start=\"2246\"\u003e\n\u003cli data-end=\"2286\" data-start=\"2246\" data-section-id=\"15k4feg\"\u003e\n\u003cp data-end=\"2286\" data-start=\"2248\"\u003eGolf at Jupiter Country Club, Abacoa and Jupiter Dunes\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2337\" data-start=\"2287\" data-section-id=\"1myo5d1\"\u003e\n\u003cp data-end=\"2337\" data-start=\"2289\"\u003eDinner at waterfront restaurants like Guanabanas\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2362\" data-start=\"2338\" data-section-id=\"dnbud4\"\u003e\n\u003cp data-end=\"2362\" data-start=\"2340\"\u003eCasual business events\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2393\" data-start=\"2363\" data-section-id=\"8ux5p2\"\u003e\n\u003cp data-end=\"2393\" data-start=\"2365\"\u003eBoat days and sunset cruises\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2427\" data-start=\"2394\" data-section-id=\"1ulr8po\"\u003e\n\u003cp data-end=\"2427\" data-start=\"2396\"\u003eEveryday Jupiter lifestyle wear\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"2585\" data-start=\"2429\"\u003eThe blend of \u003cstrong data-end=\"2485\" data-start=\"2442\"\u003eperformance, comfort, and coastal style\u003c\/strong\u003e makes these polos and quarter zips some of the most versatile pieces in any South Florida wardrobe. \u003cmeta charset=\"utf-8\"\u003eThese collaborations also pair perfectly with our \u003cstrong data-end=\"1892\" data-start=\"1845\"\u003e\u003ca title=\"Blueline Men's UV Sun Shirts\" href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\"\u003eUV sun shirts\u003c\/a\u003e\u003ca rel=\"noopener\" class=\"decorated-link cursor-pointer\" data-end=\"1890\" data-start=\"1847\"\u003e \u003c\/a\u003e\u003c\/strong\u003eand \u003cstrong data-end=\"1952\" data-start=\"1897\"\u003e\u003ca rel=\"noopener\" class=\"decorated-link cursor-pointer\" data-end=\"1950\" data-start=\"1899\"\u003eB\u003c\/a\u003e\u003ca title=\"Blueline Men’s T-Shirts\" href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\"\u003elueline t-shirts\u003c\/a\u003e\u003ca rel=\"noopener\" class=\"decorated-link cursor-pointer\" data-end=\"1950\" data-start=\"1899\"\u003e \u003c\/a\u003e\u003c\/strong\u003efor everyday life on the water.\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003ch2 data-end=\"2646\" data-start=\"2609\" data-section-id=\"1e1j0lx\"\u003eA Blueline Exclusive Collaboration\u003c\/h2\u003e\n\u003cp data-end=\"2851\" data-start=\"2648\"\u003eWe partnered with \u003cstrong data-end=\"2698\" data-start=\"2666\"\u003eVineyard Vines and Johnnie-O\u003c\/strong\u003e because both brands share the same values we do at Blueline Surf \u0026amp; Paddle: quality products, coastal culture, and a lifestyle centered around the water.\u003c\/p\u003e\n\u003cp data-end=\"3044\" data-start=\"2853\"\u003eEach item in this collection features \u003cstrong data-end=\"2961\" data-start=\"2891\"\u003eBlueline branding paired with premium fabrics and timeless designs\u003c\/strong\u003e, creating apparel that represents the Jupiter community both on and off the water.\u003c\/p\u003e\n\u003cp data-end=\"3216\" data-start=\"3046\"\u003eWhether you are supporting your favorite local surf shop or simply looking for high-quality coastal apparel, these collaborations are designed to be worn again and again. \u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003ch3 data-end=\"3924\" data-start=\"3917\" data-section-id=\"1xxf4ds\"\u003eFAQ\u003c\/h3\u003e\n\u003cp data-end=\"4143\" data-start=\"3926\"\u003e\u003cstrong data-end=\"4000\" data-start=\"3926\"\u003eAre these Vineyard Vines and Johnnie-O products exclusive to Blueline?\u003c\/strong\u003e\u003cbr data-end=\"4003\" data-start=\"4000\"\u003eYes. These pieces are custom collaborations created specifically for Blueline Surf \u0026amp; Paddle and are not available in standard retail stores.\u003c\/p\u003e\n\u003cp data-end=\"4369\" data-start=\"4145\"\u003e\u003cstrong data-end=\"4196\" data-start=\"4145\"\u003eAre these polos good for golf in South Florida?\u003c\/strong\u003e\u003cbr data-end=\"4199\" data-start=\"4196\"\u003eAbsolutely. Both Vineyard Vines and Johnnie-O use breathable performance fabrics designed for warm weather, making them perfect for golf courses across Palm Beach County.\u003c\/p\u003e\n\u003cp data-end=\"4540\" data-start=\"4371\"\u003e\u003cstrong data-end=\"4427\" data-start=\"4371\"\u003eWhere can I buy Blueline apparel in Jupiter Florida?\u003c\/strong\u003e\u003cbr data-end=\"4430\" data-start=\"4427\"\u003eBlueline Surf \u0026amp; Paddle carries exclusive apparel both in our Jupiter surf shop and online through our website.\u003c\/p\u003e","image":{"created_at":"2026-03-13T15:36:29-04:00","alt":null,"width":2848,"height":4288,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/DSC_0427.jpg?v=1773430590"}},{"id":293033771086,"handle":"jup-life","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2025-05-19T12:42:40-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"JUP LIFE Apparel – Jupiter Florida Clothing \u0026 Lifestyle Gear","body_html":"\u003cp data-start=\"796\" data-end=\"1086\"\u003eJUP LIFE is our in-house Jupiter Florida apparel collection inspired by everyday life on the coast. From beach and boat days to weekends on the golf course, afternoons at the soccer and lacrosse fields, and dinner at your favorite waterfront spot, this is gear made for real Jupiter living.\u003c\/p\u003e\n\u003cp data-start=\"1088\" data-end=\"1430\"\u003eFrom JUP hats and original Blueline logo designs to exclusive Vineyard Vines T-shirts and polos, this collection also includes lightweight hoodies, UV breathable sun shirts, Johnnie-O golf polos, quarter zips and everyday coastal lifestyle wear. JUP LIFE represents the laid-back, water-driven lifestyle that defines South Florida.\u003c\/p\u003e\n\u003cp data-start=\"1432\" data-end=\"1599\"\u003eDesigned locally and rooted in the Jupiter community, this collection blends surf culture, boating and waterfront sunsets into pieces you’ll reach for again and again.\u003c\/p\u003e","image":{"created_at":"2025-05-19T12:42:39-04:00","alt":null,"width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-019.jpg?v=1747673949"}},{"id":306944966734,"handle":"masters-collection","updated_at":"2026-04-01T07:41:00-04:00","published_at":"2026-03-31T11:21:33-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"The 2026 Masters Collection","body_html":"\u003cp data-path-to-node=\"7\"\u003e\u003cb data-path-to-node=\"7\" data-index-in-node=\"0\"\u003eThe Perfect Gift for the Tournament Fan.\u003c\/b\u003e Celebrate the most iconic week in golf with the \u003cb data-path-to-node=\"7\" data-index-in-node=\"89\"\u003eBlueline 2026 Masters Collection\u003c\/b\u003e. We’ve curated the ultimate \"Green \u0026amp; Gold\" lineup for the men in your life, from custom-designed tees and performance Pukka hats to the limited-edition OluKai Azalea footwear.\u003c\/p\u003e\n\u003cp data-path-to-node=\"8\"\u003eWhether he’s heading to the course, the boat, or a Sunday watch party, this exclusive Jupiter-inspired gear is the gold standard for style and comfort. These are limited-run pieces designed to celebrate the tradition of the season. Grab his favorites before the final round—once they're gone, they're gone!\u003c\/p\u003e","image":{"created_at":"2026-03-31T11:37:38-04:00","alt":"Limited edition 2026 Masters Collection men's t-shirt in white featuring custom Blueline Jupiter Florida flag and golf pin graphic.","width":1080,"height":1350,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/image_3.png?v=1774991345"}}]}
[{"alt":"Johnnie-O × Blueline Prawn Polo Kona blue performance golf polo inspired by the Jupiter Florida coastal lifestyle","id":36525432733774,"position":1,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-prawn-polo-kona-front.jpg?v=1773416752"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-prawn-polo-kona-front.jpg?v=1773416752","width":2848},{"alt":"Men’s Johnnie-O Blueline collaboration polo Kona blue with prawn pattern design","id":36525432701006,"position":2,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-prawn-polo-kona-lifestyle.jpg?v=1773416780"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-prawn-polo-kona-lifestyle.jpg?v=1773416780","width":2848},{"alt":"Close up of Johnnie-O Prawn Polo Kona performance fabric and pattern detail","id":36525678198862,"position":3,"preview_image":{"aspect_ratio":0.8,"height":2000,"width":1600,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-prawn-polo-kona-detail.webp?v=1773416805"},"aspect_ratio":0.8,"height":2000,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-prawn-polo-kona-detail.webp?v=1773416805","width":1600}]
{"item":{"id":7848228028494,"title":"Johnnie-O × Blueline Tini Dancer Polo – White | Jupiter Florida Coastal Performance Polo","handle":"johnnie-o-x-bl-tini-dancer-polo-white","description":"\u003cp data-start=\"482\" data-end=\"748\"\u003eThe \u003cstrong data-start=\"486\" data-end=\"535\"\u003eJohnnie-O × Blueline Tini Dancer Polo – White\u003c\/strong\u003e blends classic performance golf style with a little coastal personality. Featuring the subtle martini glass “Tini Dancer” print from Johnnie-O, this polo adds just enough fun while keeping a clean, elevated look.\u003c\/p\u003e\n\u003cp data-start=\"750\" data-end=\"935\"\u003eMade with lightweight stretch performance fabric, the shirt is designed to handle warm South Florida days whether you're on the course, out on the boat, or grabbing dinner by the water.\u003c\/p\u003e\n\u003cp data-start=\"937\" data-end=\"1184\"\u003eThis exclusive \u003cstrong data-start=\"952\" data-end=\"996\"\u003eBlueline Surf \u0026amp; Paddle Co. collaboration\u003c\/strong\u003e pairs Johnnie-O’s premium construction with the laid-back Jupiter lifestyle. Soft, breathable, and moisture-wicking, it moves comfortably through the day while maintaining a polished fit.\u003c\/p\u003e\n\u003cp data-start=\"1186\" data-end=\"1250\"\u003eFrom tee times to tiki bars, the Tini Dancer Polo fits right in.\u003c\/p\u003e\n\u003ch1 data-section-id=\"u0ybrq\" data-start=\"1257\" data-end=\"1271\"\u003eKey Features\u003c\/h1\u003e\n\u003cp data-start=\"1273\" data-end=\"1579\"\u003e• Premium \u003cstrong data-start=\"1283\" data-end=\"1323\"\u003eJohnnie-O stretch performance fabric\u003c\/strong\u003e\u003cbr data-start=\"1323\" data-end=\"1326\"\u003e• Lightweight and breathable for warm weather\u003cbr data-start=\"1371\" data-end=\"1374\"\u003e• Moisture-wicking comfort\u003cbr data-start=\"1400\" data-end=\"1403\"\u003e• Subtle \u003cstrong data-start=\"1412\" data-end=\"1449\"\u003eTini Dancer martini print pattern\u003c\/strong\u003e\u003cbr data-start=\"1449\" data-end=\"1452\"\u003e• Classic athletic golf fit\u003cbr data-start=\"1479\" data-end=\"1482\"\u003e• \u003cstrong data-start=\"1484\" data-end=\"1520\"\u003eExclusive Blueline collaboration\u003c\/strong\u003e\u003cbr data-start=\"1520\" data-end=\"1523\"\u003e• Designed for the \u003cstrong data-start=\"1542\" data-end=\"1579\"\u003eJupiter Florida coastal lifestyle\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1581\" data-end=\"1593\"\u003ePerfect for:\u003c\/p\u003e\n\u003cp data-start=\"1595\" data-end=\"1672\"\u003e• Golf\u003cbr data-start=\"1601\" data-end=\"1604\"\u003e• Boating\u003cbr data-start=\"1613\" data-end=\"1616\"\u003e• Waterfront dining\u003cbr data-start=\"1635\" data-end=\"1638\"\u003e• Travel\u003cbr data-start=\"1646\" data-end=\"1649\"\u003e• Everyday coastal wear\u003c\/p\u003e","published_at":"2026-03-12T09:28:33-04:00","created_at":"2026-03-11T15:45:30-04:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Collabs","tags":["blueline apparel","Blueline Surf + Paddle Co.","Blueline Surf and Paddle Clothing","Golf","Johnnie O","polo"],"price":11500,"price_min":11500,"price_max":11500,"available":true,"price_varies":false,"compare_at_price":11500,"compare_at_price_min":11500,"compare_at_price_max":11500,"compare_at_price_varies":false,"variants":[{"id":43516702228558,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000154290","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Johnnie-O × Blueline Tini Dancer Polo – White | Jupiter Florida Coastal Performance Polo - S","public_title":"S","options":["S"],"price":11500,"weight":0,"compare_at_price":11500,"inventory_management":"shopify","barcode":"210000154290","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43516702261326,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000154291","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Johnnie-O × Blueline Tini Dancer Polo – White | Jupiter Florida Coastal Performance Polo - M","public_title":"M","options":["M"],"price":11500,"weight":0,"compare_at_price":11500,"inventory_management":"shopify","barcode":"210000154291","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43516702195790,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000154289","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Johnnie-O × Blueline Tini Dancer Polo – White | Jupiter Florida Coastal Performance Polo - L","public_title":"L","options":["L"],"price":11500,"weight":0,"compare_at_price":11500,"inventory_management":"shopify","barcode":"210000154289","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43516702163022,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000154288","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Johnnie-O × Blueline Tini Dancer Polo – White | Jupiter Florida Coastal Performance Polo - XL","public_title":"XL","options":["XL"],"price":11500,"weight":0,"compare_at_price":11500,"inventory_management":"shopify","barcode":"210000154288","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43516702130254,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000154287","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Johnnie-O × Blueline Tini Dancer Polo – White | Jupiter Florida Coastal Performance Polo - 2XL","public_title":"2XL","options":["2XL"],"price":11500,"weight":0,"compare_at_price":11500,"inventory_management":"shopify","barcode":"210000154287","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-tini-dancer-polo-white-front.jpg?v=1773354361","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-tini-dancer-polo-white-pattern.webp?v=1773354393"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-tini-dancer-polo-white-front.jpg?v=1773354361","options":["Size"],"media":[{"alt":"Johnnie-O × Blueline Tini Dancer Polo White performance golf polo in Jupiter Florida coastal lifestyle setting","id":36525584187470,"position":1,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-tini-dancer-polo-white-front.jpg?v=1773354361"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-tini-dancer-polo-white-front.jpg?v=1773354361","width":2848},{"alt":"Close up of Johnnie-O Tini Dancer martini print performance polo fabric","id":36525624131662,"position":2,"preview_image":{"aspect_ratio":0.8,"height":2000,"width":1600,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-tini-dancer-polo-white-pattern.webp?v=1773354393"},"aspect_ratio":0.8,"height":2000,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-tini-dancer-polo-white-pattern.webp?v=1773354393","width":1600}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"482\" data-end=\"748\"\u003eThe \u003cstrong data-start=\"486\" data-end=\"535\"\u003eJohnnie-O × Blueline Tini Dancer Polo – White\u003c\/strong\u003e blends classic performance golf style with a little coastal personality. Featuring the subtle martini glass “Tini Dancer” print from Johnnie-O, this polo adds just enough fun while keeping a clean, elevated look.\u003c\/p\u003e\n\u003cp data-start=\"750\" data-end=\"935\"\u003eMade with lightweight stretch performance fabric, the shirt is designed to handle warm South Florida days whether you're on the course, out on the boat, or grabbing dinner by the water.\u003c\/p\u003e\n\u003cp data-start=\"937\" data-end=\"1184\"\u003eThis exclusive \u003cstrong data-start=\"952\" data-end=\"996\"\u003eBlueline Surf \u0026amp; Paddle Co. collaboration\u003c\/strong\u003e pairs Johnnie-O’s premium construction with the laid-back Jupiter lifestyle. Soft, breathable, and moisture-wicking, it moves comfortably through the day while maintaining a polished fit.\u003c\/p\u003e\n\u003cp data-start=\"1186\" data-end=\"1250\"\u003eFrom tee times to tiki bars, the Tini Dancer Polo fits right in.\u003c\/p\u003e\n\u003ch1 data-section-id=\"u0ybrq\" data-start=\"1257\" data-end=\"1271\"\u003eKey Features\u003c\/h1\u003e\n\u003cp data-start=\"1273\" data-end=\"1579\"\u003e• Premium \u003cstrong data-start=\"1283\" data-end=\"1323\"\u003eJohnnie-O stretch performance fabric\u003c\/strong\u003e\u003cbr data-start=\"1323\" data-end=\"1326\"\u003e• Lightweight and breathable for warm weather\u003cbr data-start=\"1371\" data-end=\"1374\"\u003e• Moisture-wicking comfort\u003cbr data-start=\"1400\" data-end=\"1403\"\u003e• Subtle \u003cstrong data-start=\"1412\" data-end=\"1449\"\u003eTini Dancer martini print pattern\u003c\/strong\u003e\u003cbr data-start=\"1449\" data-end=\"1452\"\u003e• Classic athletic golf fit\u003cbr data-start=\"1479\" data-end=\"1482\"\u003e• \u003cstrong data-start=\"1484\" data-end=\"1520\"\u003eExclusive Blueline collaboration\u003c\/strong\u003e\u003cbr data-start=\"1520\" data-end=\"1523\"\u003e• Designed for the \u003cstrong data-start=\"1542\" data-end=\"1579\"\u003eJupiter Florida coastal lifestyle\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1581\" data-end=\"1593\"\u003ePerfect for:\u003c\/p\u003e\n\u003cp data-start=\"1595\" data-end=\"1672\"\u003e• Golf\u003cbr data-start=\"1601\" data-end=\"1604\"\u003e• Boating\u003cbr data-start=\"1613\" data-end=\"1616\"\u003e• Waterfront dining\u003cbr data-start=\"1635\" data-end=\"1638\"\u003e• Travel\u003cbr data-start=\"1646\" data-end=\"1649\"\u003e• Everyday coastal wear\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-04-01T08:50:16-04:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}},{"id":305879613518,"handle":"blueline-x-vineyard-vines-johnnie-o-collection","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2026-03-13T15:36:30-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline x Vineyard Vines \u0026 Johnnie-O Collection","body_html":"\u003cp data-end=\"1104\" data-start=\"915\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Surf \u0026amp; Paddle partnered with two of our favorite coastal brands, Vineyard Vines and Johnnie-O, to create a premium line of exclusive apparel designed for the \u003cstrong data-end=\"1049\" data-start=\"953\"\u003eJupiter lifestyle and our popular \u003ca title=\"JUP LIFE Apparel – Jupiter Florida Clothing \u0026amp; Lifestyle Gear\" href=\"https:\/\/www.bluelinesurf.com\/collections\/jup-life\"\u003eJupiter apparel collection\u003c\/a\u003e\u003ca rel=\"noopener\" class=\"decorated-link cursor-pointer\" data-end=\"1047\" data-start=\"989\"\u003e.\u003c\/a\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"1442\" data-start=\"1106\"\u003eThese pieces combine the comfort and performance fabrics both brands are known for with the laid-back coastal culture that defines \u003cstrong data-end=\"1257\" data-start=\"1237\"\u003eJupiter, Florida\u003c\/strong\u003e. Whether you're heading out for a round of golf, meeting friends for dinner on the water, or enjoying a sunset by the Jupiter Lighthouse, this collection was designed to move with you.\u003c\/p\u003e\n\u003cp data-end=\"1629\" data-start=\"1444\"\u003eOur Blueline collaborations feature breathable performance polos, lightweight quarter zips, and premium coastal apparel that look just as good at the golf course as they do around town.\u003c\/p\u003e\n\u003cp data-end=\"1796\" data-start=\"1631\"\u003eEach piece is a limited collaboration available only through \u003cstrong data-end=\"1718\" data-start=\"1692\"\u003eBlueline Surf \u0026amp; Paddle\u003c\/strong\u003e, making this one of the most unique apparel collections in Palm Beach County.\u003c\/p\u003e\n\u003ch2 data-end=\"1796\" data-start=\"1631\"\u003e\n\u003cmeta charset=\"utf-8\"\u003ePremium Coastal Apparel Designed for South Florida\u003c\/h2\u003e\n\u003cp data-end=\"2195\" data-start=\"1900\"\u003eLiving in South Florida means apparel needs to work in warm temperatures while still looking sharp enough for everyday life. The Blueline x Vineyard Vines and Johnnie-O collection features lightweight performance fabrics that wick moisture, stretch comfortably, and stay breathable all day long. \u003cmeta charset=\"utf-8\"\u003eWhether you're heading out for a round of golf or meeting friends for dinner on the water, this collection pairs perfectly with our \u003cstrong data-end=\"1612\" data-start=\"1534\"\u003e\u003ca title=\"Johnnie-O × Blueline Tini Dancer Polo – White | Jupiter Florida Coastal Performance Polo\" href=\"https:\/\/www.bluelinesurf.com\/products\/johnnie-o-x-bl-tini-dancer-polo-white\"\u003eperformance golf polos and coastal apparel\u003c\/a\u003e\u003ca rel=\"noopener\" class=\"decorated-link cursor-pointer\" data-end=\"1610\" data-start=\"1536\"\u003e \u003c\/a\u003e\u003c\/strong\u003edesigned for the Jupiter lifestyle.\u003c\/p\u003e\n\u003cp data-end=\"2244\" data-start=\"2197\"\u003eThese pieces have quickly become favorites for:\u003c\/p\u003e\n\u003cul data-end=\"2427\" data-start=\"2246\"\u003e\n\u003cli data-end=\"2286\" data-start=\"2246\" data-section-id=\"15k4feg\"\u003e\n\u003cp data-end=\"2286\" data-start=\"2248\"\u003eGolf at Jupiter Country Club, Abacoa and Jupiter Dunes\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2337\" data-start=\"2287\" data-section-id=\"1myo5d1\"\u003e\n\u003cp data-end=\"2337\" data-start=\"2289\"\u003eDinner at waterfront restaurants like Guanabanas\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2362\" data-start=\"2338\" data-section-id=\"dnbud4\"\u003e\n\u003cp data-end=\"2362\" data-start=\"2340\"\u003eCasual business events\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2393\" data-start=\"2363\" data-section-id=\"8ux5p2\"\u003e\n\u003cp data-end=\"2393\" data-start=\"2365\"\u003eBoat days and sunset cruises\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2427\" data-start=\"2394\" data-section-id=\"1ulr8po\"\u003e\n\u003cp data-end=\"2427\" data-start=\"2396\"\u003eEveryday Jupiter lifestyle wear\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"2585\" data-start=\"2429\"\u003eThe blend of \u003cstrong data-end=\"2485\" data-start=\"2442\"\u003eperformance, comfort, and coastal style\u003c\/strong\u003e makes these polos and quarter zips some of the most versatile pieces in any South Florida wardrobe. \u003cmeta charset=\"utf-8\"\u003eThese collaborations also pair perfectly with our \u003cstrong data-end=\"1892\" data-start=\"1845\"\u003e\u003ca title=\"Blueline Men's UV Sun Shirts\" href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\"\u003eUV sun shirts\u003c\/a\u003e\u003ca rel=\"noopener\" class=\"decorated-link cursor-pointer\" data-end=\"1890\" data-start=\"1847\"\u003e \u003c\/a\u003e\u003c\/strong\u003eand \u003cstrong data-end=\"1952\" data-start=\"1897\"\u003e\u003ca rel=\"noopener\" class=\"decorated-link cursor-pointer\" data-end=\"1950\" data-start=\"1899\"\u003eB\u003c\/a\u003e\u003ca title=\"Blueline Men’s T-Shirts\" href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\"\u003elueline t-shirts\u003c\/a\u003e\u003ca rel=\"noopener\" class=\"decorated-link cursor-pointer\" data-end=\"1950\" data-start=\"1899\"\u003e \u003c\/a\u003e\u003c\/strong\u003efor everyday life on the water.\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003ch2 data-end=\"2646\" data-start=\"2609\" data-section-id=\"1e1j0lx\"\u003eA Blueline Exclusive Collaboration\u003c\/h2\u003e\n\u003cp data-end=\"2851\" data-start=\"2648\"\u003eWe partnered with \u003cstrong data-end=\"2698\" data-start=\"2666\"\u003eVineyard Vines and Johnnie-O\u003c\/strong\u003e because both brands share the same values we do at Blueline Surf \u0026amp; Paddle: quality products, coastal culture, and a lifestyle centered around the water.\u003c\/p\u003e\n\u003cp data-end=\"3044\" data-start=\"2853\"\u003eEach item in this collection features \u003cstrong data-end=\"2961\" data-start=\"2891\"\u003eBlueline branding paired with premium fabrics and timeless designs\u003c\/strong\u003e, creating apparel that represents the Jupiter community both on and off the water.\u003c\/p\u003e\n\u003cp data-end=\"3216\" data-start=\"3046\"\u003eWhether you are supporting your favorite local surf shop or simply looking for high-quality coastal apparel, these collaborations are designed to be worn again and again. \u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003ch3 data-end=\"3924\" data-start=\"3917\" data-section-id=\"1xxf4ds\"\u003eFAQ\u003c\/h3\u003e\n\u003cp data-end=\"4143\" data-start=\"3926\"\u003e\u003cstrong data-end=\"4000\" data-start=\"3926\"\u003eAre these Vineyard Vines and Johnnie-O products exclusive to Blueline?\u003c\/strong\u003e\u003cbr data-end=\"4003\" data-start=\"4000\"\u003eYes. These pieces are custom collaborations created specifically for Blueline Surf \u0026amp; Paddle and are not available in standard retail stores.\u003c\/p\u003e\n\u003cp data-end=\"4369\" data-start=\"4145\"\u003e\u003cstrong data-end=\"4196\" data-start=\"4145\"\u003eAre these polos good for golf in South Florida?\u003c\/strong\u003e\u003cbr data-end=\"4199\" data-start=\"4196\"\u003eAbsolutely. Both Vineyard Vines and Johnnie-O use breathable performance fabrics designed for warm weather, making them perfect for golf courses across Palm Beach County.\u003c\/p\u003e\n\u003cp data-end=\"4540\" data-start=\"4371\"\u003e\u003cstrong data-end=\"4427\" data-start=\"4371\"\u003eWhere can I buy Blueline apparel in Jupiter Florida?\u003c\/strong\u003e\u003cbr data-end=\"4430\" data-start=\"4427\"\u003eBlueline Surf \u0026amp; Paddle carries exclusive apparel both in our Jupiter surf shop and online through our website.\u003c\/p\u003e","image":{"created_at":"2026-03-13T15:36:29-04:00","alt":null,"width":2848,"height":4288,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/DSC_0427.jpg?v=1773430590"}},{"id":293033771086,"handle":"jup-life","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2025-05-19T12:42:40-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"JUP LIFE Apparel – Jupiter Florida Clothing \u0026 Lifestyle Gear","body_html":"\u003cp data-start=\"796\" data-end=\"1086\"\u003eJUP LIFE is our in-house Jupiter Florida apparel collection inspired by everyday life on the coast. From beach and boat days to weekends on the golf course, afternoons at the soccer and lacrosse fields, and dinner at your favorite waterfront spot, this is gear made for real Jupiter living.\u003c\/p\u003e\n\u003cp data-start=\"1088\" data-end=\"1430\"\u003eFrom JUP hats and original Blueline logo designs to exclusive Vineyard Vines T-shirts and polos, this collection also includes lightweight hoodies, UV breathable sun shirts, Johnnie-O golf polos, quarter zips and everyday coastal lifestyle wear. JUP LIFE represents the laid-back, water-driven lifestyle that defines South Florida.\u003c\/p\u003e\n\u003cp data-start=\"1432\" data-end=\"1599\"\u003eDesigned locally and rooted in the Jupiter community, this collection blends surf culture, boating and waterfront sunsets into pieces you’ll reach for again and again.\u003c\/p\u003e","image":{"created_at":"2025-05-19T12:42:39-04:00","alt":null,"width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-019.jpg?v=1747673949"}},{"id":306944966734,"handle":"masters-collection","updated_at":"2026-04-01T07:41:00-04:00","published_at":"2026-03-31T11:21:33-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"The 2026 Masters Collection","body_html":"\u003cp data-path-to-node=\"7\"\u003e\u003cb data-path-to-node=\"7\" data-index-in-node=\"0\"\u003eThe Perfect Gift for the Tournament Fan.\u003c\/b\u003e Celebrate the most iconic week in golf with the \u003cb data-path-to-node=\"7\" data-index-in-node=\"89\"\u003eBlueline 2026 Masters Collection\u003c\/b\u003e. We’ve curated the ultimate \"Green \u0026amp; Gold\" lineup for the men in your life, from custom-designed tees and performance Pukka hats to the limited-edition OluKai Azalea footwear.\u003c\/p\u003e\n\u003cp data-path-to-node=\"8\"\u003eWhether he’s heading to the course, the boat, or a Sunday watch party, this exclusive Jupiter-inspired gear is the gold standard for style and comfort. These are limited-run pieces designed to celebrate the tradition of the season. Grab his favorites before the final round—once they're gone, they're gone!\u003c\/p\u003e","image":{"created_at":"2026-03-31T11:37:38-04:00","alt":"Limited edition 2026 Masters Collection men's t-shirt in white featuring custom Blueline Jupiter Florida flag and golf pin graphic.","width":1080,"height":1350,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/image_3.png?v=1774991345"}}]}
[{"alt":"Johnnie-O × Blueline Tini Dancer Polo White performance golf polo in Jupiter Florida coastal lifestyle setting","id":36525584187470,"position":1,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-tini-dancer-polo-white-front.jpg?v=1773354361"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-tini-dancer-polo-white-front.jpg?v=1773354361","width":2848},{"alt":"Close up of Johnnie-O Tini Dancer martini print performance polo fabric","id":36525624131662,"position":2,"preview_image":{"aspect_ratio":0.8,"height":2000,"width":1600,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-tini-dancer-polo-white-pattern.webp?v=1773354393"},"aspect_ratio":0.8,"height":2000,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-tini-dancer-polo-white-pattern.webp?v=1773354393","width":1600}]
{"item":{"id":7848227405902,"title":"Johnnie-O × Blueline Marina Polo – Punch | Jupiter Florida Coastal Performance Polo","handle":"johnnie-o-x-bl-marina-polo-punch","description":"\u003cp data-start=\"472\" data-end=\"778\"\u003eThe \u003cstrong data-start=\"476\" data-end=\"520\"\u003eJohnnie-O × Blueline Marina Polo – Punch\u003c\/strong\u003e is where coastal style meets performance comfort. Designed in collaboration with \u003cstrong data-start=\"602\" data-end=\"652\"\u003eBlueline Surf \u0026amp; Paddle Co. in Jupiter, Florida\u003c\/strong\u003e, this limited-run polo brings the quality Johnnie-O is known for together with the relaxed waterman culture of South Florida.\u003c\/p\u003e\n\u003cp data-start=\"780\" data-end=\"1088\"\u003eMade from ultra-soft stretch performance fabric, the Marina Polo moves with you whether you're teeing off at the course, heading out on the boat, or grabbing dinner along the waterfront. Lightweight, breathable, and moisture-wicking, it’s built for warm coastal days while maintaining a clean, elevated look.\u003c\/p\u003e\n\u003cp data-start=\"1090\" data-end=\"1266\"\u003eFinished with subtle Blueline branding, this polo represents the everyday Jupiter lifestyle: surf checks in the morning, afternoons on the water, and sunset drinks at the dock.\u003c\/p\u003e\n\u003cp data-start=\"1268\" data-end=\"1383\"\u003eOnce customers feel this fabric in the shop, it usually becomes their new favorite polo. Now it’s available online.\u003c\/p\u003e\n\u003ch1 data-section-id=\"u0ybrq\" data-start=\"1390\" data-end=\"1404\"\u003eKey Features\u003c\/h1\u003e\n\u003cp data-start=\"1406\" data-end=\"1723\"\u003e• Premium \u003cstrong data-start=\"1416\" data-end=\"1448\"\u003eJohnnie-O performance fabric\u003c\/strong\u003e\u003cbr data-start=\"1448\" data-end=\"1451\"\u003e• Lightweight, breathable, moisture-wicking material\u003cbr data-start=\"1503\" data-end=\"1506\"\u003e• \u003cstrong data-start=\"1508\" data-end=\"1533\"\u003e4-way stretch comfort\u003c\/strong\u003e for golf, boating, and everyday wear\u003cbr data-start=\"1570\" data-end=\"1573\"\u003e• Classic athletic fit with soft collar structure\u003cbr data-start=\"1622\" data-end=\"1625\"\u003e• \u003cstrong data-start=\"1627\" data-end=\"1663\"\u003eExclusive Blueline collaboration\u003c\/strong\u003e\u003cbr data-start=\"1663\" data-end=\"1666\"\u003e• Designed for the \u003cstrong data-start=\"1685\" data-end=\"1723\"\u003eJupiter, Florida coastal lifestyle\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1725\" data-end=\"1737\"\u003ePerfect for:\u003c\/p\u003e\n\u003cp data-start=\"1739\" data-end=\"1816\"\u003e• Golf\u003cbr data-start=\"1745\" data-end=\"1748\"\u003e• Boating\u003cbr data-start=\"1757\" data-end=\"1760\"\u003e• Waterfront dining\u003cbr data-start=\"1779\" data-end=\"1782\"\u003e• Travel\u003cbr data-start=\"1790\" data-end=\"1793\"\u003e• Everyday coastal wear\u003c\/p\u003e","published_at":"2026-03-12T09:28:15-04:00","created_at":"2026-03-11T15:44:34-04:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Collabs","tags":[],"price":10500,"price_min":10500,"price_max":10500,"available":true,"price_varies":false,"compare_at_price":10500,"compare_at_price_min":10500,"compare_at_price_max":10500,"compare_at_price_varies":false,"variants":[{"id":43516700590158,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000154286","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Johnnie-O × Blueline Marina Polo – Punch | Jupiter Florida Coastal Performance Polo - S","public_title":"S","options":["S"],"price":10500,"weight":0,"compare_at_price":10500,"inventory_management":"shopify","barcode":"210000154286","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43516700557390,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000154285","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Johnnie-O × Blueline Marina Polo – Punch | Jupiter Florida Coastal Performance Polo - M","public_title":"M","options":["M"],"price":10500,"weight":0,"compare_at_price":10500,"inventory_management":"shopify","barcode":"210000154285","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43516700524622,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000154284","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Johnnie-O × Blueline Marina Polo – Punch | Jupiter Florida Coastal Performance Polo - L","public_title":"L","options":["L"],"price":10500,"weight":0,"compare_at_price":10500,"inventory_management":"shopify","barcode":"210000154284","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43516700491854,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000154283","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Johnnie-O × Blueline Marina Polo – Punch | Jupiter Florida Coastal Performance Polo - XL","public_title":"XL","options":["XL"],"price":10500,"weight":0,"compare_at_price":10500,"inventory_management":"shopify","barcode":"210000154283","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43516700459086,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000154282","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Johnnie-O × Blueline Marina Polo – Punch | Jupiter Florida Coastal Performance Polo - 2XL","public_title":"2XL","options":["2XL"],"price":10500,"weight":0,"compare_at_price":10500,"inventory_management":"shopify","barcode":"210000154282","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-marina-polo-punch-lifestyle.jpg?v=1773353939","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-marina-polo-punch-front.jpg?v=1773353908","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-marina-polo-punch-side.jpg?v=1773353970"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-marina-polo-punch-lifestyle.jpg?v=1773353939","options":["Size"],"media":[{"alt":"Johnnie-O × Blueline Marina Polo Punch performance golf polo inspired by the Jupiter Florida coastal lifestyle","id":36525423951950,"position":1,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-marina-polo-punch-lifestyle.jpg?v=1773353939"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-marina-polo-punch-lifestyle.jpg?v=1773353939","width":2848},{"alt":"Men’s Johnnie-O Blueline collaboration Marina Polo Punch lightweight breathable golf shi","id":36525423919182,"position":2,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-marina-polo-punch-front.jpg?v=1773353908"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-marina-polo-punch-front.jpg?v=1773353908","width":2848},{"alt":"Side view Johnnie-O × Blueline Marina Polo Punch premium stretch performance polo","id":36525423886414,"position":3,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-marina-polo-punch-side.jpg?v=1773353970"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-marina-polo-punch-side.jpg?v=1773353970","width":2848}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"472\" data-end=\"778\"\u003eThe \u003cstrong data-start=\"476\" data-end=\"520\"\u003eJohnnie-O × Blueline Marina Polo – Punch\u003c\/strong\u003e is where coastal style meets performance comfort. Designed in collaboration with \u003cstrong data-start=\"602\" data-end=\"652\"\u003eBlueline Surf \u0026amp; Paddle Co. in Jupiter, Florida\u003c\/strong\u003e, this limited-run polo brings the quality Johnnie-O is known for together with the relaxed waterman culture of South Florida.\u003c\/p\u003e\n\u003cp data-start=\"780\" data-end=\"1088\"\u003eMade from ultra-soft stretch performance fabric, the Marina Polo moves with you whether you're teeing off at the course, heading out on the boat, or grabbing dinner along the waterfront. Lightweight, breathable, and moisture-wicking, it’s built for warm coastal days while maintaining a clean, elevated look.\u003c\/p\u003e\n\u003cp data-start=\"1090\" data-end=\"1266\"\u003eFinished with subtle Blueline branding, this polo represents the everyday Jupiter lifestyle: surf checks in the morning, afternoons on the water, and sunset drinks at the dock.\u003c\/p\u003e\n\u003cp data-start=\"1268\" data-end=\"1383\"\u003eOnce customers feel this fabric in the shop, it usually becomes their new favorite polo. Now it’s available online.\u003c\/p\u003e\n\u003ch1 data-section-id=\"u0ybrq\" data-start=\"1390\" data-end=\"1404\"\u003eKey Features\u003c\/h1\u003e\n\u003cp data-start=\"1406\" data-end=\"1723\"\u003e• Premium \u003cstrong data-start=\"1416\" data-end=\"1448\"\u003eJohnnie-O performance fabric\u003c\/strong\u003e\u003cbr data-start=\"1448\" data-end=\"1451\"\u003e• Lightweight, breathable, moisture-wicking material\u003cbr data-start=\"1503\" data-end=\"1506\"\u003e• \u003cstrong data-start=\"1508\" data-end=\"1533\"\u003e4-way stretch comfort\u003c\/strong\u003e for golf, boating, and everyday wear\u003cbr data-start=\"1570\" data-end=\"1573\"\u003e• Classic athletic fit with soft collar structure\u003cbr data-start=\"1622\" data-end=\"1625\"\u003e• \u003cstrong data-start=\"1627\" data-end=\"1663\"\u003eExclusive Blueline collaboration\u003c\/strong\u003e\u003cbr data-start=\"1663\" data-end=\"1666\"\u003e• Designed for the \u003cstrong data-start=\"1685\" data-end=\"1723\"\u003eJupiter, Florida coastal lifestyle\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1725\" data-end=\"1737\"\u003ePerfect for:\u003c\/p\u003e\n\u003cp data-start=\"1739\" data-end=\"1816\"\u003e• Golf\u003cbr data-start=\"1745\" data-end=\"1748\"\u003e• Boating\u003cbr data-start=\"1757\" data-end=\"1760\"\u003e• Waterfront dining\u003cbr data-start=\"1779\" data-end=\"1782\"\u003e• Travel\u003cbr data-start=\"1790\" data-end=\"1793\"\u003e• Everyday coastal wear\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-04-01T08:50:16-04:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}},{"id":305879613518,"handle":"blueline-x-vineyard-vines-johnnie-o-collection","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2026-03-13T15:36:30-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline x Vineyard Vines \u0026 Johnnie-O Collection","body_html":"\u003cp data-end=\"1104\" data-start=\"915\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Surf \u0026amp; Paddle partnered with two of our favorite coastal brands, Vineyard Vines and Johnnie-O, to create a premium line of exclusive apparel designed for the \u003cstrong data-end=\"1049\" data-start=\"953\"\u003eJupiter lifestyle and our popular \u003ca title=\"JUP LIFE Apparel – Jupiter Florida Clothing \u0026amp; Lifestyle Gear\" href=\"https:\/\/www.bluelinesurf.com\/collections\/jup-life\"\u003eJupiter apparel collection\u003c\/a\u003e\u003ca rel=\"noopener\" class=\"decorated-link cursor-pointer\" data-end=\"1047\" data-start=\"989\"\u003e.\u003c\/a\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"1442\" data-start=\"1106\"\u003eThese pieces combine the comfort and performance fabrics both brands are known for with the laid-back coastal culture that defines \u003cstrong data-end=\"1257\" data-start=\"1237\"\u003eJupiter, Florida\u003c\/strong\u003e. Whether you're heading out for a round of golf, meeting friends for dinner on the water, or enjoying a sunset by the Jupiter Lighthouse, this collection was designed to move with you.\u003c\/p\u003e\n\u003cp data-end=\"1629\" data-start=\"1444\"\u003eOur Blueline collaborations feature breathable performance polos, lightweight quarter zips, and premium coastal apparel that look just as good at the golf course as they do around town.\u003c\/p\u003e\n\u003cp data-end=\"1796\" data-start=\"1631\"\u003eEach piece is a limited collaboration available only through \u003cstrong data-end=\"1718\" data-start=\"1692\"\u003eBlueline Surf \u0026amp; Paddle\u003c\/strong\u003e, making this one of the most unique apparel collections in Palm Beach County.\u003c\/p\u003e\n\u003ch2 data-end=\"1796\" data-start=\"1631\"\u003e\n\u003cmeta charset=\"utf-8\"\u003ePremium Coastal Apparel Designed for South Florida\u003c\/h2\u003e\n\u003cp data-end=\"2195\" data-start=\"1900\"\u003eLiving in South Florida means apparel needs to work in warm temperatures while still looking sharp enough for everyday life. The Blueline x Vineyard Vines and Johnnie-O collection features lightweight performance fabrics that wick moisture, stretch comfortably, and stay breathable all day long. \u003cmeta charset=\"utf-8\"\u003eWhether you're heading out for a round of golf or meeting friends for dinner on the water, this collection pairs perfectly with our \u003cstrong data-end=\"1612\" data-start=\"1534\"\u003e\u003ca title=\"Johnnie-O × Blueline Tini Dancer Polo – White | Jupiter Florida Coastal Performance Polo\" href=\"https:\/\/www.bluelinesurf.com\/products\/johnnie-o-x-bl-tini-dancer-polo-white\"\u003eperformance golf polos and coastal apparel\u003c\/a\u003e\u003ca rel=\"noopener\" class=\"decorated-link cursor-pointer\" data-end=\"1610\" data-start=\"1536\"\u003e \u003c\/a\u003e\u003c\/strong\u003edesigned for the Jupiter lifestyle.\u003c\/p\u003e\n\u003cp data-end=\"2244\" data-start=\"2197\"\u003eThese pieces have quickly become favorites for:\u003c\/p\u003e\n\u003cul data-end=\"2427\" data-start=\"2246\"\u003e\n\u003cli data-end=\"2286\" data-start=\"2246\" data-section-id=\"15k4feg\"\u003e\n\u003cp data-end=\"2286\" data-start=\"2248\"\u003eGolf at Jupiter Country Club, Abacoa and Jupiter Dunes\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2337\" data-start=\"2287\" data-section-id=\"1myo5d1\"\u003e\n\u003cp data-end=\"2337\" data-start=\"2289\"\u003eDinner at waterfront restaurants like Guanabanas\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2362\" data-start=\"2338\" data-section-id=\"dnbud4\"\u003e\n\u003cp data-end=\"2362\" data-start=\"2340\"\u003eCasual business events\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2393\" data-start=\"2363\" data-section-id=\"8ux5p2\"\u003e\n\u003cp data-end=\"2393\" data-start=\"2365\"\u003eBoat days and sunset cruises\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2427\" data-start=\"2394\" data-section-id=\"1ulr8po\"\u003e\n\u003cp data-end=\"2427\" data-start=\"2396\"\u003eEveryday Jupiter lifestyle wear\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"2585\" data-start=\"2429\"\u003eThe blend of \u003cstrong data-end=\"2485\" data-start=\"2442\"\u003eperformance, comfort, and coastal style\u003c\/strong\u003e makes these polos and quarter zips some of the most versatile pieces in any South Florida wardrobe. \u003cmeta charset=\"utf-8\"\u003eThese collaborations also pair perfectly with our \u003cstrong data-end=\"1892\" data-start=\"1845\"\u003e\u003ca title=\"Blueline Men's UV Sun Shirts\" href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\"\u003eUV sun shirts\u003c\/a\u003e\u003ca rel=\"noopener\" class=\"decorated-link cursor-pointer\" data-end=\"1890\" data-start=\"1847\"\u003e \u003c\/a\u003e\u003c\/strong\u003eand \u003cstrong data-end=\"1952\" data-start=\"1897\"\u003e\u003ca rel=\"noopener\" class=\"decorated-link cursor-pointer\" data-end=\"1950\" data-start=\"1899\"\u003eB\u003c\/a\u003e\u003ca title=\"Blueline Men’s T-Shirts\" href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\"\u003elueline t-shirts\u003c\/a\u003e\u003ca rel=\"noopener\" class=\"decorated-link cursor-pointer\" data-end=\"1950\" data-start=\"1899\"\u003e \u003c\/a\u003e\u003c\/strong\u003efor everyday life on the water.\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003ch2 data-end=\"2646\" data-start=\"2609\" data-section-id=\"1e1j0lx\"\u003eA Blueline Exclusive Collaboration\u003c\/h2\u003e\n\u003cp data-end=\"2851\" data-start=\"2648\"\u003eWe partnered with \u003cstrong data-end=\"2698\" data-start=\"2666\"\u003eVineyard Vines and Johnnie-O\u003c\/strong\u003e because both brands share the same values we do at Blueline Surf \u0026amp; Paddle: quality products, coastal culture, and a lifestyle centered around the water.\u003c\/p\u003e\n\u003cp data-end=\"3044\" data-start=\"2853\"\u003eEach item in this collection features \u003cstrong data-end=\"2961\" data-start=\"2891\"\u003eBlueline branding paired with premium fabrics and timeless designs\u003c\/strong\u003e, creating apparel that represents the Jupiter community both on and off the water.\u003c\/p\u003e\n\u003cp data-end=\"3216\" data-start=\"3046\"\u003eWhether you are supporting your favorite local surf shop or simply looking for high-quality coastal apparel, these collaborations are designed to be worn again and again. \u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003ch3 data-end=\"3924\" data-start=\"3917\" data-section-id=\"1xxf4ds\"\u003eFAQ\u003c\/h3\u003e\n\u003cp data-end=\"4143\" data-start=\"3926\"\u003e\u003cstrong data-end=\"4000\" data-start=\"3926\"\u003eAre these Vineyard Vines and Johnnie-O products exclusive to Blueline?\u003c\/strong\u003e\u003cbr data-end=\"4003\" data-start=\"4000\"\u003eYes. These pieces are custom collaborations created specifically for Blueline Surf \u0026amp; Paddle and are not available in standard retail stores.\u003c\/p\u003e\n\u003cp data-end=\"4369\" data-start=\"4145\"\u003e\u003cstrong data-end=\"4196\" data-start=\"4145\"\u003eAre these polos good for golf in South Florida?\u003c\/strong\u003e\u003cbr data-end=\"4199\" data-start=\"4196\"\u003eAbsolutely. Both Vineyard Vines and Johnnie-O use breathable performance fabrics designed for warm weather, making them perfect for golf courses across Palm Beach County.\u003c\/p\u003e\n\u003cp data-end=\"4540\" data-start=\"4371\"\u003e\u003cstrong data-end=\"4427\" data-start=\"4371\"\u003eWhere can I buy Blueline apparel in Jupiter Florida?\u003c\/strong\u003e\u003cbr data-end=\"4430\" data-start=\"4427\"\u003eBlueline Surf \u0026amp; Paddle carries exclusive apparel both in our Jupiter surf shop and online through our website.\u003c\/p\u003e","image":{"created_at":"2026-03-13T15:36:29-04:00","alt":null,"width":2848,"height":4288,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/DSC_0427.jpg?v=1773430590"}},{"id":293033771086,"handle":"jup-life","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2025-05-19T12:42:40-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"JUP LIFE Apparel – Jupiter Florida Clothing \u0026 Lifestyle Gear","body_html":"\u003cp data-start=\"796\" data-end=\"1086\"\u003eJUP LIFE is our in-house Jupiter Florida apparel collection inspired by everyday life on the coast. From beach and boat days to weekends on the golf course, afternoons at the soccer and lacrosse fields, and dinner at your favorite waterfront spot, this is gear made for real Jupiter living.\u003c\/p\u003e\n\u003cp data-start=\"1088\" data-end=\"1430\"\u003eFrom JUP hats and original Blueline logo designs to exclusive Vineyard Vines T-shirts and polos, this collection also includes lightweight hoodies, UV breathable sun shirts, Johnnie-O golf polos, quarter zips and everyday coastal lifestyle wear. JUP LIFE represents the laid-back, water-driven lifestyle that defines South Florida.\u003c\/p\u003e\n\u003cp data-start=\"1432\" data-end=\"1599\"\u003eDesigned locally and rooted in the Jupiter community, this collection blends surf culture, boating and waterfront sunsets into pieces you’ll reach for again and again.\u003c\/p\u003e","image":{"created_at":"2025-05-19T12:42:39-04:00","alt":null,"width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-019.jpg?v=1747673949"}},{"id":306944966734,"handle":"masters-collection","updated_at":"2026-04-01T07:41:00-04:00","published_at":"2026-03-31T11:21:33-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"The 2026 Masters Collection","body_html":"\u003cp data-path-to-node=\"7\"\u003e\u003cb data-path-to-node=\"7\" data-index-in-node=\"0\"\u003eThe Perfect Gift for the Tournament Fan.\u003c\/b\u003e Celebrate the most iconic week in golf with the \u003cb data-path-to-node=\"7\" data-index-in-node=\"89\"\u003eBlueline 2026 Masters Collection\u003c\/b\u003e. We’ve curated the ultimate \"Green \u0026amp; Gold\" lineup for the men in your life, from custom-designed tees and performance Pukka hats to the limited-edition OluKai Azalea footwear.\u003c\/p\u003e\n\u003cp data-path-to-node=\"8\"\u003eWhether he’s heading to the course, the boat, or a Sunday watch party, this exclusive Jupiter-inspired gear is the gold standard for style and comfort. These are limited-run pieces designed to celebrate the tradition of the season. Grab his favorites before the final round—once they're gone, they're gone!\u003c\/p\u003e","image":{"created_at":"2026-03-31T11:37:38-04:00","alt":"Limited edition 2026 Masters Collection men's t-shirt in white featuring custom Blueline Jupiter Florida flag and golf pin graphic.","width":1080,"height":1350,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/image_3.png?v=1774991345"}}]}
[{"alt":"Johnnie-O × Blueline Marina Polo Punch performance golf polo inspired by the Jupiter Florida coastal lifestyle","id":36525423951950,"position":1,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-marina-polo-punch-lifestyle.jpg?v=1773353939"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-marina-polo-punch-lifestyle.jpg?v=1773353939","width":2848},{"alt":"Men’s Johnnie-O Blueline collaboration Marina Polo Punch lightweight breathable golf shi","id":36525423919182,"position":2,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-marina-polo-punch-front.jpg?v=1773353908"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-marina-polo-punch-front.jpg?v=1773353908","width":2848},{"alt":"Side view Johnnie-O × Blueline Marina Polo Punch premium stretch performance polo","id":36525423886414,"position":3,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-marina-polo-punch-side.jpg?v=1773353970"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/johnnie-o-blueline-marina-polo-punch-side.jpg?v=1773353970","width":2848}]
{"item":{"id":7853813989454,"title":"Rectangle Palm2 T-Shirt – Indigo","handle":"rectangle-palm2-t-shirt-indigo","description":"\u003cp data-start=\"222\" data-end=\"398\"\u003eInspired by the colors of the water and the laid-back pace of life in Jupiter, Florida, the Rectangle Palm2 T-Shirt in indigo brings together clean design and everyday comfort.\u003c\/p\u003e\n\u003cp data-start=\"400\" data-end=\"569\"\u003eFeaturing a bold back graphic with coastal palm elements and Blueline branding, this tee is built for everything from beach days to boat days and nights out around town.\u003c\/p\u003e\n\u003ch3 data-section-id=\"5nrkpx\" data-start=\"571\" data-end=\"597\"\u003eWhy You’ll Love It:\u003c\/h3\u003e\n\u003cul data-start=\"598\" data-end=\"860\"\u003e\n\u003cli data-section-id=\"xy85ws\" data-start=\"598\" data-end=\"646\"\u003eSoft, lightweight fabric for all-day comfort\u003c\/li\u003e\n\u003cli data-section-id=\"1okfc76\" data-start=\"647\" data-end=\"710\"\u003eIndigo color inspired by ocean tones and sunset reflections\u003c\/li\u003e\n\u003cli data-section-id=\"fhz2v5\" data-start=\"711\" data-end=\"767\"\u003eCustom Blueline graphic with palm and coastal design\u003c\/li\u003e\n\u003cli data-section-id=\"1t6ohbs\" data-start=\"768\" data-end=\"809\"\u003eRelaxed fit perfect for everyday wear\u003c\/li\u003e\n\u003cli data-section-id=\"13u304m\" data-start=\"810\" data-end=\"860\"\u003eDesigned for beach, boat, and casual lifestyle\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"862\" data-end=\"1089\"\u003eAt Blueline Surf \u0026amp; Paddle, we don’t just make apparel, we represent the Jupiter lifestyle. As a leading surf shop in Jupiter, Florida, every design is influenced by the water, the community, and the rhythm of life on the coast.\u003c\/p\u003e\n\u003cp data-start=\"1091\" data-end=\"1254\"\u003eIf you're searching for \u003cstrong data-start=\"1115\" data-end=\"1193\"\u003eJupiter Florida t-shirts, surf shop apparel, or coastal lifestyle clothing\u003c\/strong\u003e, this is one of those pieces that instantly feels like home.\u003c\/p\u003e","published_at":"2026-03-19T11:31:08-04:00","created_at":"2026-03-19T11:28:45-04:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43535144812622,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000155884","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Rectangle Palm2 T-Shirt – Indigo - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000155884","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43535144779854,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000155883","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Rectangle Palm2 T-Shirt – Indigo - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000155883","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43535144747086,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000155882","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Rectangle Palm2 T-Shirt – Indigo - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000155882","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43535144714318,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000155881","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Rectangle Palm2 T-Shirt – Indigo - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000155881","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43535144681550,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000155880","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Rectangle Palm2 T-Shirt – Indigo - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000155880","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43535144648782,"title":"3XL","option1":"3XL","option2":null,"option3":null,"sku":"210000155879","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Rectangle Palm2 T-Shirt – Indigo - 3XL","public_title":"3XL","options":["3XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000155879","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/rectangle-palm2-tshirt-indigo-jupiter-florida.png?v=1774110771","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/front_Blue_t-shirt.png?v=1774110808"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/rectangle-palm2-tshirt-indigo-jupiter-florida.png?v=1774110771","options":["Size"],"media":[{"alt":"Blueline Rectangle Palm2 T-shirt indigo coastal graphic tee from surf shop in Jupiter Florida","id":36668803940430,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/rectangle-palm2-tshirt-indigo-jupiter-florida.png?v=1774110771"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/rectangle-palm2-tshirt-indigo-jupiter-florida.png?v=1774110771","width":1080},{"alt":"Blue t-shirt with a logo on the chest against a white background","id":36668804366414,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/front_Blue_t-shirt.png?v=1774110808"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/front_Blue_t-shirt.png?v=1774110808","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"222\" data-end=\"398\"\u003eInspired by the colors of the water and the laid-back pace of life in Jupiter, Florida, the Rectangle Palm2 T-Shirt in indigo brings together clean design and everyday comfort.\u003c\/p\u003e\n\u003cp data-start=\"400\" data-end=\"569\"\u003eFeaturing a bold back graphic with coastal palm elements and Blueline branding, this tee is built for everything from beach days to boat days and nights out around town.\u003c\/p\u003e\n\u003ch3 data-section-id=\"5nrkpx\" data-start=\"571\" data-end=\"597\"\u003eWhy You’ll Love It:\u003c\/h3\u003e\n\u003cul data-start=\"598\" data-end=\"860\"\u003e\n\u003cli data-section-id=\"xy85ws\" data-start=\"598\" data-end=\"646\"\u003eSoft, lightweight fabric for all-day comfort\u003c\/li\u003e\n\u003cli data-section-id=\"1okfc76\" data-start=\"647\" data-end=\"710\"\u003eIndigo color inspired by ocean tones and sunset reflections\u003c\/li\u003e\n\u003cli data-section-id=\"fhz2v5\" data-start=\"711\" data-end=\"767\"\u003eCustom Blueline graphic with palm and coastal design\u003c\/li\u003e\n\u003cli data-section-id=\"1t6ohbs\" data-start=\"768\" data-end=\"809\"\u003eRelaxed fit perfect for everyday wear\u003c\/li\u003e\n\u003cli data-section-id=\"13u304m\" data-start=\"810\" data-end=\"860\"\u003eDesigned for beach, boat, and casual lifestyle\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"862\" data-end=\"1089\"\u003eAt Blueline Surf \u0026amp; Paddle, we don’t just make apparel, we represent the Jupiter lifestyle. As a leading surf shop in Jupiter, Florida, every design is influenced by the water, the community, and the rhythm of life on the coast.\u003c\/p\u003e\n\u003cp data-start=\"1091\" data-end=\"1254\"\u003eIf you're searching for \u003cstrong data-start=\"1115\" data-end=\"1193\"\u003eJupiter Florida t-shirts, surf shop apparel, or coastal lifestyle clothing\u003c\/strong\u003e, this is one of those pieces that instantly feels like home.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL","3XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-04-01T08:50:16-04:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
[{"alt":"Blueline Rectangle Palm2 T-shirt indigo coastal graphic tee from surf shop in Jupiter Florida","id":36668803940430,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/rectangle-palm2-tshirt-indigo-jupiter-florida.png?v=1774110771"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/rectangle-palm2-tshirt-indigo-jupiter-florida.png?v=1774110771","width":1080},{"alt":"Blue t-shirt with a logo on the chest against a white background","id":36668804366414,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/front_Blue_t-shirt.png?v=1774110808"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/front_Blue_t-shirt.png?v=1774110808","width":1080}]
{"item":{"id":7853813923918,"title":"Rectangle Palm1 T-Shirt – Natural","handle":"rectangle-palm1-t-shirt-natural","description":"\u003cp data-start=\"191\" data-end=\"331\"\u003eLight, clean, and built for everyday coastal living, the Rectangle Palm1 T-Shirt in natural delivers that effortless Jupiter, Florida style.\u003c\/p\u003e\n\u003cp data-start=\"333\" data-end=\"525\"\u003eWith a soft neutral tone and a classic Blueline palm graphic, this tee is made for long days in the sun, whether you're on the water, at the beach, or grabbing dinner after a full day outside.\u003c\/p\u003e\n\u003ch3 data-section-id=\"5nrkpx\" data-start=\"527\" data-end=\"553\"\u003eWhy You’ll Love It:\u003c\/h3\u003e\n\u003cul data-start=\"554\" data-end=\"820\"\u003e\n\u003cli data-section-id=\"14ftx9s\" data-start=\"554\" data-end=\"601\"\u003eSoft, breathable fabric for all-day comfort\u003c\/li\u003e\n\u003cli data-section-id=\"18mh9pt\" data-start=\"602\" data-end=\"655\"\u003eNatural color for a clean, laid-back coastal look\u003c\/li\u003e\n\u003cli data-section-id=\"frmyai\" data-start=\"656\" data-end=\"720\"\u003eCustom Blueline palm graphic inspired by Jupiter’s shoreline\u003c\/li\u003e\n\u003cli data-section-id=\"nnrw85\" data-start=\"721\" data-end=\"759\"\u003eRelaxed fit for easy everyday wear\u003c\/li\u003e\n\u003cli data-section-id=\"1hgtknq\" data-start=\"760\" data-end=\"820\"\u003ePerfect for beach days, boat days, and casual nights out\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"822\" data-end=\"1025\"\u003eAt Blueline Surf \u0026amp; Paddle, our apparel is rooted in the local lifestyle. As a go-to surf shop in Jupiter, Florida, every piece is designed around the water, the heat, and the rhythm of life on the coast.\u003c\/p\u003e\n\u003cp data-start=\"1027\" data-end=\"1195\"\u003eIf you're searching for \u003cstrong data-start=\"1051\" data-end=\"1129\"\u003eJupiter Florida t-shirts, surf shop apparel, or coastal lifestyle clothing\u003c\/strong\u003e, this is a staple piece that fits right into your daily rotation.\u003c\/p\u003e","published_at":"2026-03-19T11:30:05-04:00","created_at":"2026-03-19T11:28:39-04:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43535144616014,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000155878","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Rectangle Palm1 T-Shirt – Natural - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000155878","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43535144550478,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000155877","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Rectangle Palm1 T-Shirt – Natural - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000155877","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43535144517710,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000155876","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Rectangle Palm1 T-Shirt – Natural - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000155876","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43535144484942,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000155875","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Rectangle Palm1 T-Shirt – Natural - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000155875","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43535144452174,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000155874","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Rectangle Palm1 T-Shirt – Natural - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000155874","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43535144419406,"title":"3XL","option1":"3XL","option2":null,"option3":null,"sku":"210000155873","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Rectangle Palm1 T-Shirt – Natural - 3XL","public_title":"3XL","options":["3XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000155873","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/rectangle-palm1-tshirt-natural-jupiter-florida.png?v=1774111063","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/White_t-shirt_logo_front.png?v=1774111095"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/rectangle-palm1-tshirt-natural-jupiter-florida.png?v=1774111063","options":["Size"],"media":[{"alt":"Blueline Rectangle Palm1 T-shirt natural color coastal graphic tee from surf shop in Jupiter Florida","id":36669007134798,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/rectangle-palm1-tshirt-natural-jupiter-florida.png?v=1774111063"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/rectangle-palm1-tshirt-natural-jupiter-florida.png?v=1774111063","width":1080},{"alt":"White t-shirt with a logo on the chest against a white background","id":36669007167566,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/White_t-shirt_logo_front.png?v=1774111095"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/White_t-shirt_logo_front.png?v=1774111095","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"191\" data-end=\"331\"\u003eLight, clean, and built for everyday coastal living, the Rectangle Palm1 T-Shirt in natural delivers that effortless Jupiter, Florida style.\u003c\/p\u003e\n\u003cp data-start=\"333\" data-end=\"525\"\u003eWith a soft neutral tone and a classic Blueline palm graphic, this tee is made for long days in the sun, whether you're on the water, at the beach, or grabbing dinner after a full day outside.\u003c\/p\u003e\n\u003ch3 data-section-id=\"5nrkpx\" data-start=\"527\" data-end=\"553\"\u003eWhy You’ll Love It:\u003c\/h3\u003e\n\u003cul data-start=\"554\" data-end=\"820\"\u003e\n\u003cli data-section-id=\"14ftx9s\" data-start=\"554\" data-end=\"601\"\u003eSoft, breathable fabric for all-day comfort\u003c\/li\u003e\n\u003cli data-section-id=\"18mh9pt\" data-start=\"602\" data-end=\"655\"\u003eNatural color for a clean, laid-back coastal look\u003c\/li\u003e\n\u003cli data-section-id=\"frmyai\" data-start=\"656\" data-end=\"720\"\u003eCustom Blueline palm graphic inspired by Jupiter’s shoreline\u003c\/li\u003e\n\u003cli data-section-id=\"nnrw85\" data-start=\"721\" data-end=\"759\"\u003eRelaxed fit for easy everyday wear\u003c\/li\u003e\n\u003cli data-section-id=\"1hgtknq\" data-start=\"760\" data-end=\"820\"\u003ePerfect for beach days, boat days, and casual nights out\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"822\" data-end=\"1025\"\u003eAt Blueline Surf \u0026amp; Paddle, our apparel is rooted in the local lifestyle. As a go-to surf shop in Jupiter, Florida, every piece is designed around the water, the heat, and the rhythm of life on the coast.\u003c\/p\u003e\n\u003cp data-start=\"1027\" data-end=\"1195\"\u003eIf you're searching for \u003cstrong data-start=\"1051\" data-end=\"1129\"\u003eJupiter Florida t-shirts, surf shop apparel, or coastal lifestyle clothing\u003c\/strong\u003e, this is a staple piece that fits right into your daily rotation.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL","3XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-04-01T08:50:16-04:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
[{"alt":"Blueline Rectangle Palm1 T-shirt natural color coastal graphic tee from surf shop in Jupiter Florida","id":36669007134798,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/rectangle-palm1-tshirt-natural-jupiter-florida.png?v=1774111063"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/rectangle-palm1-tshirt-natural-jupiter-florida.png?v=1774111063","width":1080},{"alt":"White t-shirt with a logo on the chest against a white background","id":36669007167566,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/White_t-shirt_logo_front.png?v=1774111095"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/White_t-shirt_logo_front.png?v=1774111095","width":1080}]
{"item":{"id":7832453939278,"title":"Jupiter Sucks Collab T-Shirt – Indigo | Blueline Surf \u0026 Paddle Jupiter Florida","handle":"jupiter-sucks-colab-t-shirt-indigo","description":"\u003cp data-start=\"469\" data-end=\"576\"\u003eThe Jupiter Sucks collab tee is a tongue-in-cheek love letter to the place we’re lucky enough to call home.\u003c\/p\u003e\n\u003cp data-start=\"578\" data-end=\"656\"\u003ePrinted on a premium indigo short sleeve tee with bold back artwork featuring:\u003c\/p\u003e\n\u003cp data-start=\"658\" data-end=\"811\"\u003e• “Jupiter Sucks – Don’t Move Here” headline\u003cbr data-start=\"702\" data-end=\"705\"\u003e• “Y’ain’t Local” center mark\u003cbr data-start=\"734\" data-end=\"737\"\u003e• Jupiter Lighthouse inspired seal graphic\u003cbr data-start=\"779\" data-end=\"782\"\u003e• Clean left chest logo hit\u003c\/p\u003e\n\u003cp data-start=\"813\" data-end=\"943\"\u003eSoft, broken-in feel. Classic athletic fit. Made for boat days, beach runs, post-paddle tacos, and the occasional sideways glance.\u003c\/p\u003e\n\u003cp data-start=\"945\" data-end=\"955\"\u003eAnd yes…\u003c\/p\u003e\n\u003cp data-start=\"957\" data-end=\"1067\"\u003eThis design once inspired a 1-star review from someone who “decided to leave their money in their home state.”\u003c\/p\u003e\n\u003cp data-start=\"1069\" data-end=\"1085\"\u003eWe respect that.\u003c\/p\u003e\n\u003cp data-start=\"1087\" data-end=\"1224\"\u003eBecause this shirt isn’t for everyone.\u003cbr data-start=\"1125\" data-end=\"1128\"\u003eIt’s for people who understand that sometimes the best places stay special when they stay small.\u003c\/p\u003e\n\u003cp data-start=\"1226\" data-end=\"1413\"\u003eDesigned in Jupiter, Florida.\u003cbr data-start=\"1255\" data-end=\"1258\"\u003eInspired by the Intracoastal, the Jupiter Lighthouse, and the local surf community.\u003cbr data-start=\"1341\" data-end=\"1344\"\u003eAvailable exclusively at Blueline Surf \u0026amp; Paddle in Palm Beach County.\u003cbr\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003eBrand: Blueline Surf \u0026amp; Paddle\u003cbr data-start=\"2007\" data-end=\"2010\"\u003eCategory: Surf Shop Apparel\u003cbr data-start=\"2037\" data-end=\"2040\"\u003eLocation: Jupiter, Florida\u003cbr data-start=\"2066\" data-end=\"2069\"\u003eMaterial: Cotton blend\u003cbr\u003e\u003c\/p\u003e","published_at":"2026-02-20T10:46:10-05:00","created_at":"2026-02-20T10:32:09-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Collabs","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43459183181902,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000153865","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Jupiter Sucks Collab T-Shirt – Indigo | Blueline Surf \u0026 Paddle Jupiter Florida - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000153865","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43459183575118,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000153866","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Jupiter Sucks Collab T-Shirt – Indigo | Blueline Surf \u0026 Paddle Jupiter Florida - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000153866","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43459182985294,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000153864","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Jupiter Sucks Collab T-Shirt – Indigo | Blueline Surf \u0026 Paddle Jupiter Florida - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000153864","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43459182952526,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000153863","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Jupiter Sucks Collab T-Shirt – Indigo | Blueline Surf \u0026 Paddle Jupiter Florida - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000153863","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43459182919758,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000153862","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Jupiter Sucks Collab T-Shirt – Indigo | Blueline Surf \u0026 Paddle Jupiter Florida - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000153862","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43459182854222,"title":"3XL","option1":"3XL","option2":null,"option3":null,"sku":"210000153861","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Jupiter Sucks Collab T-Shirt – Indigo | Blueline Surf \u0026 Paddle Jupiter Florida - 3XL","public_title":"3XL","options":["3XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000153861","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/jupiter-sucks-collab-tshirt-indigo-front-jupiter-florida.png?v=1771616061","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/jupiter-sucks-dont-move-here-shirt-back-jupiter-lighthouse.png?v=1771616089","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/jupiter-sucks-shirt-1-star-review-blueline-surf-paddle-jupiter-florida.jpg?v=1771616394"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/jupiter-sucks-collab-tshirt-indigo-front-jupiter-florida.png?v=1771616061","options":["Size"],"media":[{"alt":"Jupiter Sucks collab t-shirt indigo with small front logo by Blueline Surf and Paddle in Jupiter Florida","id":36058750255182,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/jupiter-sucks-collab-tshirt-indigo-front-jupiter-florida.png?v=1771616061"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/jupiter-sucks-collab-tshirt-indigo-front-jupiter-florida.png?v=1771616061","width":1080},{"alt":"Jupiter Sucks Don’t Move Here t-shirt back graphic featuring Jupiter Lighthouse design in Jupiter Florida","id":36058750222414,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/jupiter-sucks-dont-move-here-shirt-back-jupiter-lighthouse.png?v=1771616089"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/jupiter-sucks-dont-move-here-shirt-back-jupiter-lighthouse.png?v=1771616089","width":1080},{"alt":"Customer 1-star review about the Jupiter Sucks Don’t Move Here shirt at Blueline Surf and Paddle surf shop in Jupiter Florida","id":36065561673806,"position":3,"preview_image":{"aspect_ratio":0.75,"height":5712,"width":4284,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/jupiter-sucks-shirt-1-star-review-blueline-surf-paddle-jupiter-florida.jpg?v=1771616394"},"aspect_ratio":0.75,"height":5712,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/jupiter-sucks-shirt-1-star-review-blueline-surf-paddle-jupiter-florida.jpg?v=1771616394","width":4284}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"469\" data-end=\"576\"\u003eThe Jupiter Sucks collab tee is a tongue-in-cheek love letter to the place we’re lucky enough to call home.\u003c\/p\u003e\n\u003cp data-start=\"578\" data-end=\"656\"\u003ePrinted on a premium indigo short sleeve tee with bold back artwork featuring:\u003c\/p\u003e\n\u003cp data-start=\"658\" data-end=\"811\"\u003e• “Jupiter Sucks – Don’t Move Here” headline\u003cbr data-start=\"702\" data-end=\"705\"\u003e• “Y’ain’t Local” center mark\u003cbr data-start=\"734\" data-end=\"737\"\u003e• Jupiter Lighthouse inspired seal graphic\u003cbr data-start=\"779\" data-end=\"782\"\u003e• Clean left chest logo hit\u003c\/p\u003e\n\u003cp data-start=\"813\" data-end=\"943\"\u003eSoft, broken-in feel. Classic athletic fit. Made for boat days, beach runs, post-paddle tacos, and the occasional sideways glance.\u003c\/p\u003e\n\u003cp data-start=\"945\" data-end=\"955\"\u003eAnd yes…\u003c\/p\u003e\n\u003cp data-start=\"957\" data-end=\"1067\"\u003eThis design once inspired a 1-star review from someone who “decided to leave their money in their home state.”\u003c\/p\u003e\n\u003cp data-start=\"1069\" data-end=\"1085\"\u003eWe respect that.\u003c\/p\u003e\n\u003cp data-start=\"1087\" data-end=\"1224\"\u003eBecause this shirt isn’t for everyone.\u003cbr data-start=\"1125\" data-end=\"1128\"\u003eIt’s for people who understand that sometimes the best places stay special when they stay small.\u003c\/p\u003e\n\u003cp data-start=\"1226\" data-end=\"1413\"\u003eDesigned in Jupiter, Florida.\u003cbr data-start=\"1255\" data-end=\"1258\"\u003eInspired by the Intracoastal, the Jupiter Lighthouse, and the local surf community.\u003cbr data-start=\"1341\" data-end=\"1344\"\u003eAvailable exclusively at Blueline Surf \u0026amp; Paddle in Palm Beach County.\u003cbr\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003eBrand: Blueline Surf \u0026amp; Paddle\u003cbr data-start=\"2007\" data-end=\"2010\"\u003eCategory: Surf Shop Apparel\u003cbr data-start=\"2037\" data-end=\"2040\"\u003eLocation: Jupiter, Florida\u003cbr data-start=\"2066\" data-end=\"2069\"\u003eMaterial: Cotton blend\u003cbr\u003e\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL","3XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-04-01T08:50:16-04:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}},{"id":293033771086,"handle":"jup-life","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2025-05-19T12:42:40-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"JUP LIFE Apparel – Jupiter Florida Clothing \u0026 Lifestyle Gear","body_html":"\u003cp data-start=\"796\" data-end=\"1086\"\u003eJUP LIFE is our in-house Jupiter Florida apparel collection inspired by everyday life on the coast. From beach and boat days to weekends on the golf course, afternoons at the soccer and lacrosse fields, and dinner at your favorite waterfront spot, this is gear made for real Jupiter living.\u003c\/p\u003e\n\u003cp data-start=\"1088\" data-end=\"1430\"\u003eFrom JUP hats and original Blueline logo designs to exclusive Vineyard Vines T-shirts and polos, this collection also includes lightweight hoodies, UV breathable sun shirts, Johnnie-O golf polos, quarter zips and everyday coastal lifestyle wear. JUP LIFE represents the laid-back, water-driven lifestyle that defines South Florida.\u003c\/p\u003e\n\u003cp data-start=\"1432\" data-end=\"1599\"\u003eDesigned locally and rooted in the Jupiter community, this collection blends surf culture, boating and waterfront sunsets into pieces you’ll reach for again and again.\u003c\/p\u003e","image":{"created_at":"2025-05-19T12:42:39-04:00","alt":null,"width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-019.jpg?v=1747673949"}}]}
[{"alt":"Jupiter Sucks collab t-shirt indigo with small front logo by Blueline Surf and Paddle in Jupiter Florida","id":36058750255182,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/jupiter-sucks-collab-tshirt-indigo-front-jupiter-florida.png?v=1771616061"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/jupiter-sucks-collab-tshirt-indigo-front-jupiter-florida.png?v=1771616061","width":1080},{"alt":"Jupiter Sucks Don’t Move Here t-shirt back graphic featuring Jupiter Lighthouse design in Jupiter Florida","id":36058750222414,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/jupiter-sucks-dont-move-here-shirt-back-jupiter-lighthouse.png?v=1771616089"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/jupiter-sucks-dont-move-here-shirt-back-jupiter-lighthouse.png?v=1771616089","width":1080},{"alt":"Customer 1-star review about the Jupiter Sucks Don’t Move Here shirt at Blueline Surf and Paddle surf shop in Jupiter Florida","id":36065561673806,"position":3,"preview_image":{"aspect_ratio":0.75,"height":5712,"width":4284,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/jupiter-sucks-shirt-1-star-review-blueline-surf-paddle-jupiter-florida.jpg?v=1771616394"},"aspect_ratio":0.75,"height":5712,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/jupiter-sucks-shirt-1-star-review-blueline-surf-paddle-jupiter-florida.jpg?v=1771616394","width":4284}]
{"item":{"id":7776453132366,"title":"Triangle Lighthouse T-Shirt Alpine Green\/Orange","handle":"triangle-lighthouse-tshirt-alpine-green","description":"\u003ch3 data-start=\"572\" data-end=\"622\"\u003e\u003cstrong data-start=\"576\" data-end=\"620\"\u003eFull Product Description (SEO-optimized)\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"623\" data-end=\"1041\"\u003eRep Jupiter’s iconic lighthouse with this clean, coastal tee built for life on and off the water. The Triangle Lighthouse T-Shirt features a bold back graphic printed in bright orange on an Alpine Green base, blending soft comfort with classic Blueline style. Perfect for post surfing \u0026amp; paddling sessions, out on the boat, or exploring the Jupiter Inlet, this tee is lightweight, durable, and made for the South Florida lifestyle.\u003c\/p\u003e\n\u003ch3 data-start=\"1043\" data-end=\"1059\"\u003e\u003cstrong data-start=\"1047\" data-end=\"1059\"\u003eFeatures\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1060\" data-end=\"1292\"\u003e\n\u003cli data-start=\"1060\" data-end=\"1116\"\u003e\n\u003cp data-start=\"1062\" data-end=\"1116\"\u003eSoft, breathable cotton-blend ideal for Florida heat\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1117\" data-end=\"1171\"\u003e\n\u003cp data-start=\"1119\" data-end=\"1171\"\u003eTriangle Lighthouse back graphic in vibrant orange\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1172\" data-end=\"1207\"\u003e\n\u003cp data-start=\"1174\" data-end=\"1207\"\u003eBlueline Surf \u0026amp; Paddle Co. logo\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1208\" data-end=\"1236\"\u003e\n\u003cp data-start=\"1210\" data-end=\"1236\"\u003eComfortable everyday fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1237\" data-end=\"1292\"\u003e\n\u003cp data-start=\"1239\" data-end=\"1292\"\u003eMade for beach days, boat days \u0026amp; Jupiter adventures\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1294\" data-end=\"1312\"\u003e\u003cstrong data-start=\"1298\" data-end=\"1312\"\u003eFit \u0026amp; Feel\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1313\" data-end=\"1388\"\u003e\n\u003cli data-start=\"1313\" data-end=\"1329\"\u003e\n\u003cp data-start=\"1315\" data-end=\"1329\"\u003eStandard fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1330\" data-end=\"1346\"\u003e\n\u003cp data-start=\"1332\" data-end=\"1346\"\u003eTrue to size\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1347\" data-end=\"1388\"\u003e\n\u003cp data-start=\"1349\" data-end=\"1388\"\u003eBreaks in and softens with every wash\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1390\" data-end=\"1411\"\u003e\u003cstrong data-start=\"1394\" data-end=\"1411\"\u003eFabric \u0026amp; Care\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1412\" data-end=\"1474\"\u003e\n\u003cli data-start=\"1412\" data-end=\"1436\"\u003e\n\u003cp data-start=\"1414\" data-end=\"1436\"\u003ePremium cotton blend\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1437\" data-end=\"1474\"\u003e\n\u003cp data-start=\"1439\" data-end=\"1474\"\u003eMachine wash cold, tumble dry low\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1476\" data-end=\"1502\"\u003e\u003cstrong data-start=\"1480\" data-end=\"1502\"\u003eBlueline Lifestyle\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"1503\" data-end=\"1620\"\u003eInspired by our home waters in Jupiter, Florida built for people who live and love the coastal life style.\u003c\/p\u003e","published_at":"2025-12-01T14:16:44-05:00","created_at":"2025-12-01T13:57:33-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43195331018830,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150155","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Triangle Lighthouse T-Shirt Alpine Green\/Orange - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150155","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195331051598,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150156","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Triangle Lighthouse T-Shirt Alpine Green\/Orange - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150156","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195331084366,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150157","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Triangle Lighthouse T-Shirt Alpine Green\/Orange - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150157","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195331117134,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150158","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Triangle Lighthouse T-Shirt Alpine Green\/Orange - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150158","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195331149902,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150159","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Triangle Lighthouse T-Shirt Alpine Green\/Orange - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150159","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/back_triangle_lighthouse_t-shirt_alpine_green_Blueline_Surf_and_Paddle_Jupiter_Florida.png?v=1764714312","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_Blueline_Surf_and_Paddle_Co_Lighthouse_tee_alpine_green.png?v=1764714354"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/back_triangle_lighthouse_t-shirt_alpine_green_Blueline_Surf_and_Paddle_Jupiter_Florida.png?v=1764714312","options":["Size"],"media":[{"alt":"Back view of the Blueline Triangle Lighthouse T-Shirt in Alpine Green with orange lighthouse graphic","id":31338010116174,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/back_triangle_lighthouse_t-shirt_alpine_green_Blueline_Surf_and_Paddle_Jupiter_Florida.png?v=1764714312"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/back_triangle_lighthouse_t-shirt_alpine_green_Blueline_Surf_and_Paddle_Jupiter_Florida.png?v=1764714312","width":1080},{"alt":"Front of the Blueline Triangle Lighthouse T-Shirt in Alpine Green with orange lighthouse graphic","id":31338010050638,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_Blueline_Surf_and_Paddle_Co_Lighthouse_tee_alpine_green.png?v=1764714354"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_Blueline_Surf_and_Paddle_Co_Lighthouse_tee_alpine_green.png?v=1764714354","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003ch3 data-start=\"572\" data-end=\"622\"\u003e\u003cstrong data-start=\"576\" data-end=\"620\"\u003eFull Product Description (SEO-optimized)\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"623\" data-end=\"1041\"\u003eRep Jupiter’s iconic lighthouse with this clean, coastal tee built for life on and off the water. The Triangle Lighthouse T-Shirt features a bold back graphic printed in bright orange on an Alpine Green base, blending soft comfort with classic Blueline style. Perfect for post surfing \u0026amp; paddling sessions, out on the boat, or exploring the Jupiter Inlet, this tee is lightweight, durable, and made for the South Florida lifestyle.\u003c\/p\u003e\n\u003ch3 data-start=\"1043\" data-end=\"1059\"\u003e\u003cstrong data-start=\"1047\" data-end=\"1059\"\u003eFeatures\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1060\" data-end=\"1292\"\u003e\n\u003cli data-start=\"1060\" data-end=\"1116\"\u003e\n\u003cp data-start=\"1062\" data-end=\"1116\"\u003eSoft, breathable cotton-blend ideal for Florida heat\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1117\" data-end=\"1171\"\u003e\n\u003cp data-start=\"1119\" data-end=\"1171\"\u003eTriangle Lighthouse back graphic in vibrant orange\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1172\" data-end=\"1207\"\u003e\n\u003cp data-start=\"1174\" data-end=\"1207\"\u003eBlueline Surf \u0026amp; Paddle Co. logo\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1208\" data-end=\"1236\"\u003e\n\u003cp data-start=\"1210\" data-end=\"1236\"\u003eComfortable everyday fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1237\" data-end=\"1292\"\u003e\n\u003cp data-start=\"1239\" data-end=\"1292\"\u003eMade for beach days, boat days \u0026amp; Jupiter adventures\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1294\" data-end=\"1312\"\u003e\u003cstrong data-start=\"1298\" data-end=\"1312\"\u003eFit \u0026amp; Feel\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1313\" data-end=\"1388\"\u003e\n\u003cli data-start=\"1313\" data-end=\"1329\"\u003e\n\u003cp data-start=\"1315\" data-end=\"1329\"\u003eStandard fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1330\" data-end=\"1346\"\u003e\n\u003cp data-start=\"1332\" data-end=\"1346\"\u003eTrue to size\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1347\" data-end=\"1388\"\u003e\n\u003cp data-start=\"1349\" data-end=\"1388\"\u003eBreaks in and softens with every wash\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1390\" data-end=\"1411\"\u003e\u003cstrong data-start=\"1394\" data-end=\"1411\"\u003eFabric \u0026amp; Care\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1412\" data-end=\"1474\"\u003e\n\u003cli data-start=\"1412\" data-end=\"1436\"\u003e\n\u003cp data-start=\"1414\" data-end=\"1436\"\u003ePremium cotton blend\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1437\" data-end=\"1474\"\u003e\n\u003cp data-start=\"1439\" data-end=\"1474\"\u003eMachine wash cold, tumble dry low\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1476\" data-end=\"1502\"\u003e\u003cstrong data-start=\"1480\" data-end=\"1502\"\u003eBlueline Lifestyle\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"1503\" data-end=\"1620\"\u003eInspired by our home waters in Jupiter, Florida built for people who live and love the coastal life style.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-04-01T08:50:16-04:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
[{"alt":"Back view of the Blueline Triangle Lighthouse T-Shirt in Alpine Green with orange lighthouse graphic","id":31338010116174,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/back_triangle_lighthouse_t-shirt_alpine_green_Blueline_Surf_and_Paddle_Jupiter_Florida.png?v=1764714312"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/back_triangle_lighthouse_t-shirt_alpine_green_Blueline_Surf_and_Paddle_Jupiter_Florida.png?v=1764714312","width":1080},{"alt":"Front of the Blueline Triangle Lighthouse T-Shirt in Alpine Green with orange lighthouse graphic","id":31338010050638,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_Blueline_Surf_and_Paddle_Co_Lighthouse_tee_alpine_green.png?v=1764714354"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_Blueline_Surf_and_Paddle_Co_Lighthouse_tee_alpine_green.png?v=1764714354","width":1080}]
{"item":{"id":7776452739150,"title":"Beacon Jupiter Lighthouse T-Shirt – Heather Seafoam","handle":"beacon-jupiter-lighthouse-tshirt-heather-seafoam","description":"\u003ch2 data-start=\"625\" data-end=\"669\"\u003e\u003cstrong data-start=\"628\" data-end=\"667\"\u003eProduct Description (SEO-Optimized)\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp data-start=\"670\" data-end=\"1090\"\u003eThe Beacon Jupiter Lighthouse T-Shirt blends soft comfort with one of our most iconic Blueline graphics. Printed on a Heather Seafoam tee, this design features the historic Jupiter Lighthouse, a symbol of our home waters and the coastal lifestyle we live every day. Lightweight, breathable, and perfect for Florida heat, this shirt is built for beach days, paddle sessions, boat rides, and everyday wear around Jupiter.\u003c\/p\u003e\n\u003ch3 data-start=\"1092\" data-end=\"1108\"\u003e\u003cstrong data-start=\"1096\" data-end=\"1108\"\u003eFeatures\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1109\" data-end=\"1374\"\u003e\n\u003cli data-start=\"1109\" data-end=\"1178\"\u003e\n\u003cp data-start=\"1111\" data-end=\"1178\"\u003eSoft, breathable cotton-blend ideal for the South Florida climate\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1179\" data-end=\"1235\"\u003e\n\u003cp data-start=\"1181\" data-end=\"1235\"\u003eJupiter Lighthouse Beacon graphic on Heather Seafoam\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1236\" data-end=\"1281\"\u003e\n\u003cp data-start=\"1238\" data-end=\"1281\"\u003eBlueline Surf \u0026amp; Paddle Co. coastal design\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1282\" data-end=\"1341\"\u003e\n\u003cp data-start=\"1284\" data-end=\"1341\"\u003eGreat for beach days, boating, and casual everyday wear\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1342\" data-end=\"1374\"\u003e\n\u003cp data-start=\"1344\" data-end=\"1374\"\u003eDesigned in Jupiter, Florida\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1376\" data-end=\"1394\"\u003e\u003cstrong data-start=\"1380\" data-end=\"1394\"\u003eFit \u0026amp; Feel\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1395\" data-end=\"1480\"\u003e\n\u003cli data-start=\"1395\" data-end=\"1411\"\u003e\n\u003cp data-start=\"1397\" data-end=\"1411\"\u003eStandard fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1412\" data-end=\"1428\"\u003e\n\u003cp data-start=\"1414\" data-end=\"1428\"\u003eTrue to size\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1429\" data-end=\"1480\"\u003e\n\u003cp data-start=\"1431\" data-end=\"1480\"\u003eSoft, lightweight, and comfortable from day one\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1482\" data-end=\"1503\"\u003e\u003cstrong data-start=\"1486\" data-end=\"1503\"\u003eFabric \u0026amp; Care\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1504\" data-end=\"1566\"\u003e\n\u003cli data-start=\"1504\" data-end=\"1528\"\u003e\n\u003cp data-start=\"1506\" data-end=\"1528\"\u003ePremium cotton blend\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1529\" data-end=\"1566\"\u003e\n\u003cp data-start=\"1531\" data-end=\"1566\"\u003eMachine wash cold, tumble dry low\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1568\" data-end=\"1594\"\u003e\u003cstrong data-start=\"1572\" data-end=\"1594\"\u003eBlueline Lifestyle\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"1595\" data-end=\"1715\"\u003eInspired by life on the Jupiter Inlet, built for those who surf, paddle, fish, and explore our South Florida coastline.\u003c\/p\u003e","published_at":"2025-12-01T14:15:54-05:00","created_at":"2025-12-01T13:55:41-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43195329511502,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150149","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Beacon Jupiter Lighthouse T-Shirt – Heather Seafoam - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150149","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195329478734,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150148","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Beacon Jupiter Lighthouse T-Shirt – Heather Seafoam - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150148","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195329445966,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150147","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Beacon Jupiter Lighthouse T-Shirt – Heather Seafoam - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150147","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195329413198,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150146","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Beacon Jupiter Lighthouse T-Shirt – Heather Seafoam - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150146","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195329380430,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150145","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Beacon Jupiter Lighthouse T-Shirt – Heather Seafoam - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150145","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Beacon_Jupiter_Lighthouse_T-Shirt_Heather_Seafoam_back_graphic.png?v=1764715064","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_of_the_Beacon_Jupiter_Lighthouse_T-Shirt_Heather_Seafoam_front_graphic.png?v=1764715104"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Beacon_Jupiter_Lighthouse_T-Shirt_Heather_Seafoam_back_graphic.png?v=1764715064","options":["Size"],"media":[{"alt":"Back view of the Beacon Jupiter Lighthouse T-Shirt in Heather Seafoam with orange lighthouse graphic","id":31338010017870,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Beacon_Jupiter_Lighthouse_T-Shirt_Heather_Seafoam_back_graphic.png?v=1764715064"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Beacon_Jupiter_Lighthouse_T-Shirt_Heather_Seafoam_back_graphic.png?v=1764715064","width":1080},{"alt":"Beacon Jupiter Lighthouse T-Shirt Heather Seafoam front graphic","id":31338009985102,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_of_the_Beacon_Jupiter_Lighthouse_T-Shirt_Heather_Seafoam_front_graphic.png?v=1764715104"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_of_the_Beacon_Jupiter_Lighthouse_T-Shirt_Heather_Seafoam_front_graphic.png?v=1764715104","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003ch2 data-start=\"625\" data-end=\"669\"\u003e\u003cstrong data-start=\"628\" data-end=\"667\"\u003eProduct Description (SEO-Optimized)\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp data-start=\"670\" data-end=\"1090\"\u003eThe Beacon Jupiter Lighthouse T-Shirt blends soft comfort with one of our most iconic Blueline graphics. Printed on a Heather Seafoam tee, this design features the historic Jupiter Lighthouse, a symbol of our home waters and the coastal lifestyle we live every day. Lightweight, breathable, and perfect for Florida heat, this shirt is built for beach days, paddle sessions, boat rides, and everyday wear around Jupiter.\u003c\/p\u003e\n\u003ch3 data-start=\"1092\" data-end=\"1108\"\u003e\u003cstrong data-start=\"1096\" data-end=\"1108\"\u003eFeatures\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1109\" data-end=\"1374\"\u003e\n\u003cli data-start=\"1109\" data-end=\"1178\"\u003e\n\u003cp data-start=\"1111\" data-end=\"1178\"\u003eSoft, breathable cotton-blend ideal for the South Florida climate\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1179\" data-end=\"1235\"\u003e\n\u003cp data-start=\"1181\" data-end=\"1235\"\u003eJupiter Lighthouse Beacon graphic on Heather Seafoam\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1236\" data-end=\"1281\"\u003e\n\u003cp data-start=\"1238\" data-end=\"1281\"\u003eBlueline Surf \u0026amp; Paddle Co. coastal design\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1282\" data-end=\"1341\"\u003e\n\u003cp data-start=\"1284\" data-end=\"1341\"\u003eGreat for beach days, boating, and casual everyday wear\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1342\" data-end=\"1374\"\u003e\n\u003cp data-start=\"1344\" data-end=\"1374\"\u003eDesigned in Jupiter, Florida\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1376\" data-end=\"1394\"\u003e\u003cstrong data-start=\"1380\" data-end=\"1394\"\u003eFit \u0026amp; Feel\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1395\" data-end=\"1480\"\u003e\n\u003cli data-start=\"1395\" data-end=\"1411\"\u003e\n\u003cp data-start=\"1397\" data-end=\"1411\"\u003eStandard fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1412\" data-end=\"1428\"\u003e\n\u003cp data-start=\"1414\" data-end=\"1428\"\u003eTrue to size\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1429\" data-end=\"1480\"\u003e\n\u003cp data-start=\"1431\" data-end=\"1480\"\u003eSoft, lightweight, and comfortable from day one\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1482\" data-end=\"1503\"\u003e\u003cstrong data-start=\"1486\" data-end=\"1503\"\u003eFabric \u0026amp; Care\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1504\" data-end=\"1566\"\u003e\n\u003cli data-start=\"1504\" data-end=\"1528\"\u003e\n\u003cp data-start=\"1506\" data-end=\"1528\"\u003ePremium cotton blend\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1529\" data-end=\"1566\"\u003e\n\u003cp data-start=\"1531\" data-end=\"1566\"\u003eMachine wash cold, tumble dry low\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1568\" data-end=\"1594\"\u003e\u003cstrong data-start=\"1572\" data-end=\"1594\"\u003eBlueline Lifestyle\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"1595\" data-end=\"1715\"\u003eInspired by life on the Jupiter Inlet, built for those who surf, paddle, fish, and explore our South Florida coastline.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-04-01T08:50:16-04:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
[{"alt":"Back view of the Beacon Jupiter Lighthouse T-Shirt in Heather Seafoam with orange lighthouse graphic","id":31338010017870,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Beacon_Jupiter_Lighthouse_T-Shirt_Heather_Seafoam_back_graphic.png?v=1764715064"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Beacon_Jupiter_Lighthouse_T-Shirt_Heather_Seafoam_back_graphic.png?v=1764715064","width":1080},{"alt":"Beacon Jupiter Lighthouse T-Shirt Heather Seafoam front graphic","id":31338009985102,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_of_the_Beacon_Jupiter_Lighthouse_T-Shirt_Heather_Seafoam_front_graphic.png?v=1764715104"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_of_the_Beacon_Jupiter_Lighthouse_T-Shirt_Heather_Seafoam_front_graphic.png?v=1764715104","width":1080}]
{"item":{"id":7776452247630,"title":"Frogskin Camo T-Shirt – Ice Blue","handle":"frogskin-camo-tshirt-ice-blue","description":"\u003cp data-start=\"1474\" data-end=\"1854\"\u003eThe Frogskin Camo T-Shirt brings a bold coastal camo look to one of our most comfortable everyday tees. Printed on an Ice Blue shirt, this design features a large Frogskin camo Blueline graphic on the back with a small left-chest logo up front. Lightweight, breathable, and perfect for the Florida heat, it’s made for surf sessions, paddle days, boat runs, and all things Jupiter.\u003c\/p\u003e\n\u003ch3 data-start=\"1856\" data-end=\"1872\"\u003e\u003cstrong data-start=\"1860\" data-end=\"1872\"\u003eFeatures\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1873\" data-end=\"2108\"\u003e\n\u003cli data-start=\"1873\" data-end=\"1929\"\u003e\n\u003cp data-start=\"1875\" data-end=\"1929\"\u003eSoft, breathable cotton-blend ideal for warm weather\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1930\" data-end=\"1990\"\u003e\n\u003cp data-start=\"1932\" data-end=\"1990\"\u003eFrogskin camo back graphic with left-chest Blueline logo\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1991\" data-end=\"2020\"\u003e\n\u003cp data-start=\"1993\" data-end=\"2020\"\u003eIce Blue coastal colorway\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2021\" data-end=\"2075\"\u003e\n\u003cp data-start=\"2023\" data-end=\"2075\"\u003ePerfect for boating, beach days, and everyday wear\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2076\" data-end=\"2108\"\u003e\n\u003cp data-start=\"2078\" data-end=\"2108\"\u003eDesigned in Jupiter, Florida\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"2110\" data-end=\"2128\"\u003e\u003cstrong data-start=\"2114\" data-end=\"2128\"\u003eFit \u0026amp; Feel\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"2129\" data-end=\"2202\"\u003e\n\u003cli data-start=\"2129\" data-end=\"2145\"\u003e\n\u003cp data-start=\"2131\" data-end=\"2145\"\u003eStandard fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2146\" data-end=\"2162\"\u003e\n\u003cp data-start=\"2148\" data-end=\"2162\"\u003eTrue to size\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2163\" data-end=\"2202\"\u003e\n\u003cp data-start=\"2165\" data-end=\"2202\"\u003eLightweight, soft, and easy to wear\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"2204\" data-end=\"2225\"\u003e\u003cstrong data-start=\"2208\" data-end=\"2225\"\u003eFabric \u0026amp; Care\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"2226\" data-end=\"2288\"\u003e\n\u003cli data-start=\"2226\" data-end=\"2250\"\u003e\n\u003cp data-start=\"2228\" data-end=\"2250\"\u003ePremium cotton blend\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2251\" data-end=\"2288\"\u003e\n\u003cp data-start=\"2253\" data-end=\"2288\"\u003eMachine wash cold, tumble dry low\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"2290\" data-end=\"2316\"\u003e\u003cstrong data-start=\"2294\" data-end=\"2316\"\u003eBlueline Lifestyle\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"2317\" data-end=\"2375\"\u003eBuilt for the Jupiter surf, paddle, and coastal lifestyle.\u003c\/p\u003e","published_at":"2025-12-01T14:14:51-05:00","created_at":"2025-12-01T13:53:52-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43195328659534,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150142","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Frogskin Camo T-Shirt – Ice Blue - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150142","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195328626766,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150141","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Frogskin Camo T-Shirt – Ice Blue - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150141","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195328593998,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150140","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Frogskin Camo T-Shirt – Ice Blue - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150140","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195328692302,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150143","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Frogskin Camo T-Shirt – Ice Blue - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150143","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195328725070,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150144","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Frogskin Camo T-Shirt – Ice Blue - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150144","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Back_Frogskin_Camo_T-shirt_in_Ice_Blue_by_Blueline_Surf_and_Paddle.png?v=1764715304","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_View_of_the_Blueline_Surf_and_Paddle_Frogskin_Camo_T-Shirt_in_Ice_Blue.png?v=1764715346"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Back_Frogskin_Camo_T-shirt_in_Ice_Blue_by_Blueline_Surf_and_Paddle.png?v=1764715304","options":["Size"],"media":[{"alt":"Back view of the Frogskin Camo T-Shirt in Ice Blue with large camo Blueline graphic","id":31338010181710,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Back_Frogskin_Camo_T-shirt_in_Ice_Blue_by_Blueline_Surf_and_Paddle.png?v=1764715304"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Back_Frogskin_Camo_T-shirt_in_Ice_Blue_by_Blueline_Surf_and_Paddle.png?v=1764715304","width":1080},{"alt":"Front view of the Frogskin Camo T-Shirt in Ice Blue with small left-chest Blueline logo","id":31338010083406,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_View_of_the_Blueline_Surf_and_Paddle_Frogskin_Camo_T-Shirt_in_Ice_Blue.png?v=1764715346"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_View_of_the_Blueline_Surf_and_Paddle_Frogskin_Camo_T-Shirt_in_Ice_Blue.png?v=1764715346","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"1474\" data-end=\"1854\"\u003eThe Frogskin Camo T-Shirt brings a bold coastal camo look to one of our most comfortable everyday tees. Printed on an Ice Blue shirt, this design features a large Frogskin camo Blueline graphic on the back with a small left-chest logo up front. Lightweight, breathable, and perfect for the Florida heat, it’s made for surf sessions, paddle days, boat runs, and all things Jupiter.\u003c\/p\u003e\n\u003ch3 data-start=\"1856\" data-end=\"1872\"\u003e\u003cstrong data-start=\"1860\" data-end=\"1872\"\u003eFeatures\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1873\" data-end=\"2108\"\u003e\n\u003cli data-start=\"1873\" data-end=\"1929\"\u003e\n\u003cp data-start=\"1875\" data-end=\"1929\"\u003eSoft, breathable cotton-blend ideal for warm weather\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1930\" data-end=\"1990\"\u003e\n\u003cp data-start=\"1932\" data-end=\"1990\"\u003eFrogskin camo back graphic with left-chest Blueline logo\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1991\" data-end=\"2020\"\u003e\n\u003cp data-start=\"1993\" data-end=\"2020\"\u003eIce Blue coastal colorway\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2021\" data-end=\"2075\"\u003e\n\u003cp data-start=\"2023\" data-end=\"2075\"\u003ePerfect for boating, beach days, and everyday wear\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2076\" data-end=\"2108\"\u003e\n\u003cp data-start=\"2078\" data-end=\"2108\"\u003eDesigned in Jupiter, Florida\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"2110\" data-end=\"2128\"\u003e\u003cstrong data-start=\"2114\" data-end=\"2128\"\u003eFit \u0026amp; Feel\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"2129\" data-end=\"2202\"\u003e\n\u003cli data-start=\"2129\" data-end=\"2145\"\u003e\n\u003cp data-start=\"2131\" data-end=\"2145\"\u003eStandard fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2146\" data-end=\"2162\"\u003e\n\u003cp data-start=\"2148\" data-end=\"2162\"\u003eTrue to size\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2163\" data-end=\"2202\"\u003e\n\u003cp data-start=\"2165\" data-end=\"2202\"\u003eLightweight, soft, and easy to wear\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"2204\" data-end=\"2225\"\u003e\u003cstrong data-start=\"2208\" data-end=\"2225\"\u003eFabric \u0026amp; Care\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"2226\" data-end=\"2288\"\u003e\n\u003cli data-start=\"2226\" data-end=\"2250\"\u003e\n\u003cp data-start=\"2228\" data-end=\"2250\"\u003ePremium cotton blend\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2251\" data-end=\"2288\"\u003e\n\u003cp data-start=\"2253\" data-end=\"2288\"\u003eMachine wash cold, tumble dry low\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"2290\" data-end=\"2316\"\u003e\u003cstrong data-start=\"2294\" data-end=\"2316\"\u003eBlueline Lifestyle\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"2317\" data-end=\"2375\"\u003eBuilt for the Jupiter surf, paddle, and coastal lifestyle.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-04-01T08:50:16-04:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":300418728014,"handle":"mens-gift-guide","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2025-11-17T11:09:03-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Gift Guide","body_html":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eGifts inspired by life on the water. Our Men’s Gift Guide brings together surf-ready apparel, fishing essentials, and everyday coastal gear, handpicked from our Jupiter surf shop. Built for comfort, performance, and the Florida lifestyle he loves.\u003c\/p\u003e","image":{"created_at":"2025-11-17T11:20:25-05:00","alt":"Surfer carrying a shortboard and Blueline surf towel while walking through coastal vegetation in Florida, photographed for Blueline Surf \u0026 Paddle men’s gift guide.","width":1000,"height":667,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/250830_Panas-9909.jpg?v=1766082699"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
[{"alt":"Back view of the Frogskin Camo T-Shirt in Ice Blue with large camo Blueline graphic","id":31338010181710,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Back_Frogskin_Camo_T-shirt_in_Ice_Blue_by_Blueline_Surf_and_Paddle.png?v=1764715304"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Back_Frogskin_Camo_T-shirt_in_Ice_Blue_by_Blueline_Surf_and_Paddle.png?v=1764715304","width":1080},{"alt":"Front view of the Frogskin Camo T-Shirt in Ice Blue with small left-chest Blueline logo","id":31338010083406,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_View_of_the_Blueline_Surf_and_Paddle_Frogskin_Camo_T-Shirt_in_Ice_Blue.png?v=1764715346"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_View_of_the_Blueline_Surf_and_Paddle_Frogskin_Camo_T-Shirt_in_Ice_Blue.png?v=1764715346","width":1080}]
{"item":{"id":7776452214862,"title":"Blueline Jupiter Shop T-Shirt – Washed White","handle":"blueline-jupiter-shop-t-shirt-washed-white","description":"\u003cp data-start=\"617\" data-end=\"869\"\u003eBring home a piece of Jupiter with the Blueline Jupiter Shop T-Shirt in Washed White. Featuring a detailed sketch of our iconic Blueline Surf \u0026amp; Paddle Co. storefront, this South Florida inspired T-shirt blends local style with everyday comfort.\u003c\/p\u003e\n\u003cp data-start=\"871\" data-end=\"1157\"\u003eMade from soft, breathable fabric and designed for a relaxed fit, it’s perfect for beach days, at home, or cruising around town. Whether you’re a longtime local or visiting Jupiter, this T-shirt is an easy way to show support for Blueline Surf and Paddle.\u003c\/p\u003e\n\u003cp data-start=\"1159\" data-end=\"1216\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-start=\"504\" data-end=\"799\"\u003e \u003c\/p\u003e","published_at":"2025-12-01T14:13:25-05:00","created_at":"2025-12-01T13:53:48-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43195328561230,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150139","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Jupiter Shop T-Shirt – Washed White - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150139","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195328528462,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150138","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Jupiter Shop T-Shirt – Washed White - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150138","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195328495694,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150137","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Jupiter Shop T-Shirt – Washed White - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150137","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195328462926,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150136","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Jupiter Shop T-Shirt – Washed White - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150136","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195328430158,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150135","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Jupiter Shop T-Shirt – Washed White - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150135","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Jupiter_Florida_sketch_t_shirt_back.png?v=1764797443","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Jupiter_Florida_Shop_T_Shirt.png?v=1764797481"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Jupiter_Florida_sketch_t_shirt_back.png?v=1764797443","options":["Size"],"media":[{"alt":"Blueline Surf and Paddle Co. Jupiter Surf Shop T-Shirt in Washed White with illustrated storefront graphic – back view","id":31338010214478,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Jupiter_Florida_sketch_t_shirt_back.png?v=1764797443"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Jupiter_Florida_sketch_t_shirt_back.png?v=1764797443","width":1080},{"alt":"Blueline Jupiter Shop T-Shirt in Washed White with small front chest logo – front view","id":31338007068750,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Jupiter_Florida_Shop_T_Shirt.png?v=1764797481"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Jupiter_Florida_Shop_T_Shirt.png?v=1764797481","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"617\" data-end=\"869\"\u003eBring home a piece of Jupiter with the Blueline Jupiter Shop T-Shirt in Washed White. Featuring a detailed sketch of our iconic Blueline Surf \u0026amp; Paddle Co. storefront, this South Florida inspired T-shirt blends local style with everyday comfort.\u003c\/p\u003e\n\u003cp data-start=\"871\" data-end=\"1157\"\u003eMade from soft, breathable fabric and designed for a relaxed fit, it’s perfect for beach days, at home, or cruising around town. Whether you’re a longtime local or visiting Jupiter, this T-shirt is an easy way to show support for Blueline Surf and Paddle.\u003c\/p\u003e\n\u003cp data-start=\"1159\" data-end=\"1216\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-start=\"504\" data-end=\"799\"\u003e \u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-04-01T08:50:16-04:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}},{"id":303986081870,"handle":"valentines-day-gifts-for-him","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2026-02-04T09:42:39-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Valentines Day Gifts for Him","body_html":"\u003ch3 data-start=\"331\" data-end=\"364\"\u003eValentine’s Day Gifts for Him\u003c\/h3\u003e\n\u003cp data-start=\"365\" data-end=\"558\"\u003eFinding the right gift doesn’t have to be complicated. Our \u003cstrong data-start=\"424\" data-end=\"457\"\u003eValentine’s Day Gifts for Him\u003c\/strong\u003e collection is packed with easy wins for beach lovers, surfers, paddlers, and laid-back coastal guys.\u003c\/p\u003e\n\u003cp data-start=\"560\" data-end=\"808\"\u003eFrom cozy hoodies and graphic tees to everyday essentials inspired by Jupiter, Florida, these are gifts he’ll actually wear and use. Perfect for early morning surf checks, weekend adventures, or just repping his favorite surf shop wherever he goes.\u003c\/p\u003e","image":{"created_at":"2026-02-04T09:44:15-05:00","alt":"Surfer riding a wave wearing a wetsuit.","width":1500,"height":1500,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/2024_bigbrothersting_tuflite_action2.jpg?v=1770762546"}}]}
[{"alt":"Blueline Surf and Paddle Co. Jupiter Surf Shop T-Shirt in Washed White with illustrated storefront graphic – back view","id":31338010214478,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Jupiter_Florida_sketch_t_shirt_back.png?v=1764797443"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Jupiter_Florida_sketch_t_shirt_back.png?v=1764797443","width":1080},{"alt":"Blueline Jupiter Shop T-Shirt in Washed White with small front chest logo – front view","id":31338007068750,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Jupiter_Florida_Shop_T_Shirt.png?v=1764797481"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Jupiter_Florida_Shop_T_Shirt.png?v=1764797481","width":1080}]
{"item":{"id":7776452182094,"title":"Blueline Mermaid T-Shirt – Washed White","handle":"blueline-mermaid-t-shirt-washed-white","description":"\u003cp data-start=\"299\" data-end=\"502\"\u003eMake waves with the Blueline Mermaid T-Shirt in Washed White. Featuring a classic mermaid graphic inspired by our coastal South Florida roots, this T-shirt brings classic surf shop style with a fun, laid-back twist.\u003c\/p\u003e\n\u003cp data-start=\"504\" data-end=\"776\"\u003eSoft, breathable, and perfect for nights out in Jupiter or wherever the adventure takes you, this T-shirt delivers comfort and standout artwork in one. Whether you're a local or visiting our hometown shop, this is an easy favorite for anyone who loves the ocean and the Blueline lifestyle.\u003c\/p\u003e","published_at":"2025-12-01T14:12:35-05:00","created_at":"2025-12-01T13:53:43-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43195328364622,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150123","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Mermaid T-Shirt – Washed White - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150123","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195328331854,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150122","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Mermaid T-Shirt – Washed White - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150122","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195328397390,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150124","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Mermaid T-Shirt – Washed White - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150124","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195328266318,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150121","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Mermaid T-Shirt – Washed White - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150121","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195328233550,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150120","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Mermaid T-Shirt – Washed White - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150120","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Mermaid_T-Shirt_back_view.png?v=1764798128","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_View_of_Blueline_Surf_and_Paddle_Co._Mermaid_T-shirt.png?v=1764798161"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Mermaid_T-Shirt_back_view.png?v=1764798128","options":["Size"],"media":[{"alt":"Blueline Mermaid T-Shirt in Washed White with bold mermaid graphic – back view","id":31338010148942,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Mermaid_T-Shirt_back_view.png?v=1764798128"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Mermaid_T-Shirt_back_view.png?v=1764798128","width":1080},{"alt":"Blueline Mermaid T-Shirt in Washed White with front chest logo – front view","id":31338005987406,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_View_of_Blueline_Surf_and_Paddle_Co._Mermaid_T-shirt.png?v=1764798161"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_View_of_Blueline_Surf_and_Paddle_Co._Mermaid_T-shirt.png?v=1764798161","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"299\" data-end=\"502\"\u003eMake waves with the Blueline Mermaid T-Shirt in Washed White. Featuring a classic mermaid graphic inspired by our coastal South Florida roots, this T-shirt brings classic surf shop style with a fun, laid-back twist.\u003c\/p\u003e\n\u003cp data-start=\"504\" data-end=\"776\"\u003eSoft, breathable, and perfect for nights out in Jupiter or wherever the adventure takes you, this T-shirt delivers comfort and standout artwork in one. Whether you're a local or visiting our hometown shop, this is an easy favorite for anyone who loves the ocean and the Blueline lifestyle.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-04-01T08:50:16-04:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
[{"alt":"Blueline Mermaid T-Shirt in Washed White with bold mermaid graphic – back view","id":31338010148942,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Mermaid_T-Shirt_back_view.png?v=1764798128"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Mermaid_T-Shirt_back_view.png?v=1764798128","width":1080},{"alt":"Blueline Mermaid T-Shirt in Washed White with front chest logo – front view","id":31338005987406,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_View_of_Blueline_Surf_and_Paddle_Co._Mermaid_T-shirt.png?v=1764798161"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_View_of_Blueline_Surf_and_Paddle_Co._Mermaid_T-shirt.png?v=1764798161","width":1080}]
{"item":{"id":7776452116558,"title":"Blueline Marlin T-Shirt – Dark Grey Heather","handle":"blueline-marlin-t-shirt-dark-grey-heather","description":"\u003cp data-start=\"426\" data-end=\"640\"\u003eShow your love for the fishing and our waters with the Blueline Marlin T-Shirt in Dark Grey Heather. Featuring a vibrant marlin badge graphic labeled “Jupiter, FL,” this t-shirt brings classic surf and fishing style with that South Florida lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"642\" data-end=\"916\"\u003eMade from soft, breathable fabric with a comfortable everyday fit, it’s perfect for fishing days, cruising the beach, or repping your favorite local surf shop around town. A clean, coastal T-shirt built for anyone who loves Jupiter’s ocean lifestyle and the Blueline spirit.\u003c\/p\u003e","published_at":"2025-12-01T14:11:34-05:00","created_at":"2025-12-01T13:53:38-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43195328168014,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150129","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Marlin T-Shirt – Dark Grey Heather - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150129","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195328135246,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150128","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Marlin T-Shirt – Dark Grey Heather - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150128","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195328102478,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150127","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Marlin T-Shirt – Dark Grey Heather - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150127","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195328069710,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150126","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Marlin T-Shirt – Dark Grey Heather - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150126","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195328036942,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150125","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Blueline Marlin T-Shirt – Dark Grey Heather - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150125","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Marlin_t-shirt_in_dark_heather_gray.png?v=1764799014","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_View_Blueline_Marline_T-shirt_in_Dark_Gray.png?v=1764799052"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Marlin_t-shirt_in_dark_heather_gray.png?v=1764799014","options":["Size"],"media":[{"alt":"Blueline Marlin T-Shirt in Dark Grey Heather with Jupiter FL marlin badge graphic – back view","id":31338012901454,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Marlin_t-shirt_in_dark_heather_gray.png?v=1764799014"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Marlin_t-shirt_in_dark_heather_gray.png?v=1764799014","width":1080},{"alt":"Blueline Marlin T-Shirt in Dark Grey Heather with small front chest logo – front view","id":31338010771534,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_View_Blueline_Marline_T-shirt_in_Dark_Gray.png?v=1764799052"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_View_Blueline_Marline_T-shirt_in_Dark_Gray.png?v=1764799052","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"426\" data-end=\"640\"\u003eShow your love for the fishing and our waters with the Blueline Marlin T-Shirt in Dark Grey Heather. Featuring a vibrant marlin badge graphic labeled “Jupiter, FL,” this t-shirt brings classic surf and fishing style with that South Florida lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"642\" data-end=\"916\"\u003eMade from soft, breathable fabric with a comfortable everyday fit, it’s perfect for fishing days, cruising the beach, or repping your favorite local surf shop around town. A clean, coastal T-shirt built for anyone who loves Jupiter’s ocean lifestyle and the Blueline spirit.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-04-01T08:50:16-04:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
[{"alt":"Blueline Marlin T-Shirt in Dark Grey Heather with Jupiter FL marlin badge graphic – back view","id":31338012901454,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Marlin_t-shirt_in_dark_heather_gray.png?v=1764799014"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Marlin_t-shirt_in_dark_heather_gray.png?v=1764799014","width":1080},{"alt":"Blueline Marlin T-Shirt in Dark Grey Heather with small front chest logo – front view","id":31338010771534,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_View_Blueline_Marline_T-shirt_in_Dark_Gray.png?v=1764799052"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_View_Blueline_Marline_T-shirt_in_Dark_Gray.png?v=1764799052","width":1080}]
{"item":{"id":7776451985486,"title":"Blueline Skiff \u0026 Fly Fishing T-Shirt – Heather Navy","handle":"blueline-skiff-fly-fishing-t-shirt-heather-navy","description":"\u003cp data-start=\"340\" data-end=\"580\"\u003eEmbrace the waterman lifestyle with the Blueline Skiff \u0026amp; Fly Fishing T-Shirt in Heather Navy. Featuring a hand-drawn skiff and fly fisherman graphic with a Jupiter, FL sunrise, this tee captures the heart of our coastal South Florida roots.\u003c\/p\u003e\n\u003cp data-start=\"582\" data-end=\"847\"\u003eSoft, lightweight, and built for comfort, it’s perfect for early morning sessions, sandbar days, or casting along the Intracoastal. This T-shirt is a must-have for anyone who loves fishing, boating, and the Blueline spirit that defines Jupiter’s waterfront culture.\u003c\/p\u003e","published_at":"2025-12-01T14:10:23-05:00","created_at":"2025-12-01T13:51:55-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43195327840334,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150133","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Skiff \u0026 Fly Fishing T-Shirt – Heather Navy - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150133","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195327873102,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150134","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Skiff \u0026 Fly Fishing T-Shirt – Heather Navy - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150134","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195327807566,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150132","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Skiff \u0026 Fly Fishing T-Shirt – Heather Navy - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150132","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195327774798,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150131","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Skiff \u0026 Fly Fishing T-Shirt – Heather Navy - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150131","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195327742030,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150130","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Skiff \u0026 Fly Fishing T-Shirt – Heather Navy - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150130","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Skiff_Fly_Fishing_T_Shirt_Heather_Navy_Back_view.png?v=1764800125","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Skiff_Fly_Fishing_T-Shirt_in_Heather_Navy_with_small_chest_logo_front_view.png?v=1764800164"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Skiff_Fly_Fishing_T_Shirt_Heather_Navy_Back_view.png?v=1764800125","options":["Size"],"media":[{"alt":"Blueline Skiff \u0026 Fly Fishing T-Shirt in Heather Navy with hand-drawn skiff and fisherman graphic – back view","id":31338012704846,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Skiff_Fly_Fishing_T_Shirt_Heather_Navy_Back_view.png?v=1764800125"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Skiff_Fly_Fishing_T_Shirt_Heather_Navy_Back_view.png?v=1764800125","width":1080},{"alt":"Blueline Skiff \u0026 Fly Fishing T-Shirt in Heather Navy with small chest logo – front view","id":31338012770382,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Skiff_Fly_Fishing_T-Shirt_in_Heather_Navy_with_small_chest_logo_front_view.png?v=1764800164"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Skiff_Fly_Fishing_T-Shirt_in_Heather_Navy_with_small_chest_logo_front_view.png?v=1764800164","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"340\" data-end=\"580\"\u003eEmbrace the waterman lifestyle with the Blueline Skiff \u0026amp; Fly Fishing T-Shirt in Heather Navy. Featuring a hand-drawn skiff and fly fisherman graphic with a Jupiter, FL sunrise, this tee captures the heart of our coastal South Florida roots.\u003c\/p\u003e\n\u003cp data-start=\"582\" data-end=\"847\"\u003eSoft, lightweight, and built for comfort, it’s perfect for early morning sessions, sandbar days, or casting along the Intracoastal. This T-shirt is a must-have for anyone who loves fishing, boating, and the Blueline spirit that defines Jupiter’s waterfront culture.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-04-01T08:50:16-04:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
[{"alt":"Blueline Skiff \u0026 Fly Fishing T-Shirt in Heather Navy with hand-drawn skiff and fisherman graphic – back view","id":31338012704846,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Skiff_Fly_Fishing_T_Shirt_Heather_Navy_Back_view.png?v=1764800125"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Skiff_Fly_Fishing_T_Shirt_Heather_Navy_Back_view.png?v=1764800125","width":1080},{"alt":"Blueline Skiff \u0026 Fly Fishing T-Shirt in Heather Navy with small chest logo – front view","id":31338012770382,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Skiff_Fly_Fishing_T-Shirt_in_Heather_Navy_with_small_chest_logo_front_view.png?v=1764800164"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Skiff_Fly_Fishing_T-Shirt_in_Heather_Navy_with_small_chest_logo_front_view.png?v=1764800164","width":1080}]
{"item":{"id":7776451854414,"title":"Florida State Seal T-Shirt – Canyon Green","handle":"florida-state-seal-t-shirt-canyon-green","description":"\u003cp data-start=\"602\" data-end=\"872\"\u003eCelebrate the Sunshine State with our Florida State Seal T-Shirt in Canyon Green. Featuring a vibrant, full-color Florida State Seal graphic on the back, this t-shirt mixes classic state pride with laid-back coastal style inspired by Jupiter and the South Florida lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"874\" data-end=\"1191\"\u003eMade from soft, breathable fabric and designed for an easy everyday fit, it’s perfect for exploring nature, hitting the beach, or cruising around town. Whether you're a Florida native or just love the state's history and outdoor vibe, this T-shirt brings a bold, authentic look that fits right into life by the water.\u003c\/p\u003e","published_at":"2025-12-01T14:06:48-05:00","created_at":"2025-12-01T13:50:37-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43195327545422,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150119","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Florida State Seal T-Shirt – Canyon Green - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150119","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195327512654,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150118","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Florida State Seal T-Shirt – Canyon Green - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150118","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195327479886,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150117","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Florida State Seal T-Shirt – Canyon Green - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150117","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195327447118,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150116","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Florida State Seal T-Shirt – Canyon Green - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150116","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195327414350,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150115","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Florida State Seal T-Shirt – Canyon Green - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150115","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Florida_Seal_T-shirt_back_view.png?v=1764800990","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_view_left_chest_florida_seal_t-shirt.png?v=1764801037"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Florida_Seal_T-shirt_back_view.png?v=1764800990","options":["Size"],"media":[{"alt":"Florida State Seal T-Shirt in Canyon Green with full-color state seal graphic – back view","id":31338012835918,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Florida_Seal_T-shirt_back_view.png?v=1764800990"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Florida_Seal_T-shirt_back_view.png?v=1764800990","width":1080},{"alt":"Florida State Seal T-Shirt in Canyon Green with small chest logo – front view","id":31338012672078,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_view_left_chest_florida_seal_t-shirt.png?v=1764801037"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_view_left_chest_florida_seal_t-shirt.png?v=1764801037","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"602\" data-end=\"872\"\u003eCelebrate the Sunshine State with our Florida State Seal T-Shirt in Canyon Green. Featuring a vibrant, full-color Florida State Seal graphic on the back, this t-shirt mixes classic state pride with laid-back coastal style inspired by Jupiter and the South Florida lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"874\" data-end=\"1191\"\u003eMade from soft, breathable fabric and designed for an easy everyday fit, it’s perfect for exploring nature, hitting the beach, or cruising around town. Whether you're a Florida native or just love the state's history and outdoor vibe, this T-shirt brings a bold, authentic look that fits right into life by the water.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":300418728014,"handle":"mens-gift-guide","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2025-11-17T11:09:03-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Gift Guide","body_html":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eGifts inspired by life on the water. Our Men’s Gift Guide brings together surf-ready apparel, fishing essentials, and everyday coastal gear, handpicked from our Jupiter surf shop. Built for comfort, performance, and the Florida lifestyle he loves.\u003c\/p\u003e","image":{"created_at":"2025-11-17T11:20:25-05:00","alt":"Surfer carrying a shortboard and Blueline surf towel while walking through coastal vegetation in Florida, photographed for Blueline Surf \u0026 Paddle men’s gift guide.","width":1000,"height":667,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/250830_Panas-9909.jpg?v=1766082699"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
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{"item":{"id":7776451526734,"title":"Grateful Dead T-Shirt – Silk\/Navy","handle":"grateful-dead-t-shirt-silk-navy","description":"\u003cp data-start=\"814\" data-end=\"1226\"\u003eThe classic returns in a fresh new colorway. Our Grateful Dead T-Shirt in Silk\/Navy brings coastal style to the legendary \u003cstrong data-start=\"936\" data-end=\"955\"\u003eSteal Your Face\u003c\/strong\u003e look with this custom Blueline Surf \u0026amp; Paddle edition. The bold skull-and-circle graphic blends Deadhead heritage with Jupiter’s laid-back surf culture, creating a tee that feels at home whether you’re catching live music, cruising the beach, or hanging around the water.\u003c\/p\u003e\n\u003cp data-start=\"1228\" data-end=\"1477\"\u003eSoft, breathable, and pre-washed for comfort, this shirt is a favorite for longtime fans and anyone who loves vintage band-inspired art with a South Florida twist. A perfect addition for Deadheads, locals, and collectors of past Blueline Dead drops.\u003c\/p\u003e","published_at":"2025-12-01T14:05:51-05:00","created_at":"2025-12-01T13:49:29-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43195321286734,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150179","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Grateful Dead T-Shirt – Silk\/Navy - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150179","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195321253966,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150178","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Grateful Dead T-Shirt – Silk\/Navy - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150178","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195321221198,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150177","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Grateful Dead T-Shirt – Silk\/Navy - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150177","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195321188430,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150176","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Grateful Dead T-Shirt – Silk\/Navy - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150176","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195321155662,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150175","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Grateful Dead T-Shirt – Silk\/Navy - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150175","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Steal_Your_Face_Blueline_Surf_and_Paddle_T-Shirt_Grateful_Dead_in_Silk_Navy.png?v=1764801573","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Steal_your_Face_Grateful_Dead_Logo_Front_View.png?v=1764801622"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Steal_Your_Face_Blueline_Surf_and_Paddle_T-Shirt_Grateful_Dead_in_Silk_Navy.png?v=1764801573","options":["Size"],"media":[{"alt":"Grateful Dead T-Shirt in Silk\/Navy with Blueline Surf Steal Your Face–inspired skull graphic – back view","id":31338010542158,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Steal_Your_Face_Blueline_Surf_and_Paddle_T-Shirt_Grateful_Dead_in_Silk_Navy.png?v=1764801573"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Steal_Your_Face_Blueline_Surf_and_Paddle_T-Shirt_Grateful_Dead_in_Silk_Navy.png?v=1764801573","width":1080},{"alt":"Grateful Dead T-Shirt in Silk\/Navy with front Blueline Steal Your Face chest logo – front view","id":31338010476622,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Steal_your_Face_Grateful_Dead_Logo_Front_View.png?v=1764801622"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Steal_your_Face_Grateful_Dead_Logo_Front_View.png?v=1764801622","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"814\" data-end=\"1226\"\u003eThe classic returns in a fresh new colorway. Our Grateful Dead T-Shirt in Silk\/Navy brings coastal style to the legendary \u003cstrong data-start=\"936\" data-end=\"955\"\u003eSteal Your Face\u003c\/strong\u003e look with this custom Blueline Surf \u0026amp; Paddle edition. The bold skull-and-circle graphic blends Deadhead heritage with Jupiter’s laid-back surf culture, creating a tee that feels at home whether you’re catching live music, cruising the beach, or hanging around the water.\u003c\/p\u003e\n\u003cp data-start=\"1228\" data-end=\"1477\"\u003eSoft, breathable, and pre-washed for comfort, this shirt is a favorite for longtime fans and anyone who loves vintage band-inspired art with a South Florida twist. A perfect addition for Deadheads, locals, and collectors of past Blueline Dead drops.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-04-01T08:50:16-04:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
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{"item":{"id":7776451395662,"title":"Grateful Dead T-Shirt Black \/ White","handle":"grateful-dead-t-shirt-black-white","description":"\u003cp data-start=\"434\" data-end=\"669\"\u003eOur classic Blueline Surf and Paddle Co. Grateful Dead T-Shirt returns in a clean Black\/White colorway. Inspired by the legendary \u003cstrong data-start=\"526\" data-end=\"545\"\u003eSteal Your Face\u003c\/strong\u003e style, this Blueline edition blends the iconic skull-and-circle design with Jupiter’s laid-back coastal vibe.\u003c\/p\u003e\n\u003cp data-start=\"671\" data-end=\"956\"\u003ePrinted on a soft, breathable tee with a comfortable everyday fit, it’s perfect for beach days, live music nights, or cruising around town. A must-have for Deadheads, collectors of past Blueline Dead drops, and anyone who loves vintage band-inspired artwork with a South Florida twist.\u003c\/p\u003e","published_at":"2025-12-01T14:04:05-05:00","created_at":"2025-12-01T13:48:11-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43195320762446,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150184","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Grateful Dead T-Shirt Black \/ White - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150184","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195320696910,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150183","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Grateful Dead T-Shirt Black \/ White - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150183","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195320664142,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150182","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Grateful Dead T-Shirt Black \/ White - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150182","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195320631374,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150181","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Grateful Dead T-Shirt Black \/ White - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150181","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195320598606,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150180","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Grateful Dead T-Shirt Black \/ White - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150180","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Steal_your_face_skull_Blueline_logo_back_view.png?v=1764802063","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Grateful_Dead_and_Blueline_Surf_and_Paddle_Co._Steal_Your_Face.png?v=1764802097"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Steal_your_face_skull_Blueline_logo_back_view.png?v=1764802063","options":["Size"],"media":[{"alt":"Grateful Dead T-Shirt in Black\/White with Blueline Surf Steal Your Face–inspired skull circle graphic – back view","id":31338010312782,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Steal_your_face_skull_Blueline_logo_back_view.png?v=1764802063"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Steal_your_face_skull_Blueline_logo_back_view.png?v=1764802063","width":1080},{"alt":"Grateful Dead T-Shirt in Black\/White with small Blueline chest logo – front view","id":31338009493582,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Grateful_Dead_and_Blueline_Surf_and_Paddle_Co._Steal_Your_Face.png?v=1764802097"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Grateful_Dead_and_Blueline_Surf_and_Paddle_Co._Steal_Your_Face.png?v=1764802097","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"434\" data-end=\"669\"\u003eOur classic Blueline Surf and Paddle Co. Grateful Dead T-Shirt returns in a clean Black\/White colorway. Inspired by the legendary \u003cstrong data-start=\"526\" data-end=\"545\"\u003eSteal Your Face\u003c\/strong\u003e style, this Blueline edition blends the iconic skull-and-circle design with Jupiter’s laid-back coastal vibe.\u003c\/p\u003e\n\u003cp data-start=\"671\" data-end=\"956\"\u003ePrinted on a soft, breathable tee with a comfortable everyday fit, it’s perfect for beach days, live music nights, or cruising around town. A must-have for Deadheads, collectors of past Blueline Dead drops, and anyone who loves vintage band-inspired artwork with a South Florida twist.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
[{"alt":"Grateful Dead T-Shirt in Black\/White with Blueline Surf Steal Your Face–inspired skull circle graphic – back view","id":31338010312782,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Steal_your_face_skull_Blueline_logo_back_view.png?v=1764802063"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Steal_your_face_skull_Blueline_logo_back_view.png?v=1764802063","width":1080},{"alt":"Grateful Dead T-Shirt in Black\/White with small Blueline chest logo – front view","id":31338009493582,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Grateful_Dead_and_Blueline_Surf_and_Paddle_Co._Steal_Your_Face.png?v=1764802097"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Grateful_Dead_and_Blueline_Surf_and_Paddle_Co._Steal_Your_Face.png?v=1764802097","width":1080}]
{"item":{"id":7776451297358,"title":"Turtle T-Shirt Cali Blue \/ Navy","handle":"turtle-t-shirt-cali-blue-navy","description":"\u003cp data-start=\"908\" data-end=\"1246\"\u003eInspired by one of Jupiter’s most beloved locals, the Blueline Turtle T-Shirt in Cali Blue\/Navy celebrates the sea turtles that call our beaches and waterways home. Featuring a detailed turtle graphic with the Blueline Surf \u0026amp; Paddle Co. emblem worked into the shell, this tee blends local wildlife appreciation with classic coastal style.\u003c\/p\u003e\n\u003cp data-start=\"1248\" data-end=\"1576\"\u003eSoft, lightweight, and perfect for warm South Florida days, it’s a favorite for anyone who loves Jupiter’s marine life, ocean vibes, and the laid-back lifestyle that defines our community. Whether you’re a local, a visitor, or a turtle lover, this T-shirt brings together comfort, conservation spirit, and the Blueline identity.\u003c\/p\u003e","published_at":"2025-12-01T14:03:24-05:00","created_at":"2025-12-01T13:47:15-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43195320434766,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150162","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Turtle T-Shirt Cali Blue \/ Navy - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150162","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195320467534,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150163","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Turtle T-Shirt Cali Blue \/ Navy - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150163","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195320401998,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150161","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Turtle T-Shirt Cali Blue \/ Navy - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150161","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195320500302,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150164","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Turtle T-Shirt Cali Blue \/ Navy - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150164","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195320369230,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150160","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Turtle T-Shirt Cali Blue \/ Navy - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150160","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Turtle_T-Shirt.png?v=1764802515"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Turtle_T-Shirt.png?v=1764802515","options":["Size"],"media":[{"alt":"Turtle T-Shirt in Cali Blue\/Navy with Blueline emblem inside sea turtle shell – back view and front view","id":31338012868686,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Turtle_T-Shirt.png?v=1764802515"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Turtle_T-Shirt.png?v=1764802515","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"908\" data-end=\"1246\"\u003eInspired by one of Jupiter’s most beloved locals, the Blueline Turtle T-Shirt in Cali Blue\/Navy celebrates the sea turtles that call our beaches and waterways home. Featuring a detailed turtle graphic with the Blueline Surf \u0026amp; Paddle Co. emblem worked into the shell, this tee blends local wildlife appreciation with classic coastal style.\u003c\/p\u003e\n\u003cp data-start=\"1248\" data-end=\"1576\"\u003eSoft, lightweight, and perfect for warm South Florida days, it’s a favorite for anyone who loves Jupiter’s marine life, ocean vibes, and the laid-back lifestyle that defines our community. Whether you’re a local, a visitor, or a turtle lover, this T-shirt brings together comfort, conservation spirit, and the Blueline identity.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-04-01T08:50:16-04:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
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{"item":{"id":7776451100750,"title":"FL Box T-Shirt – Slate Blue","handle":"florida-box-t-shirt-slate-blue","description":"\u003cp data-start=\"436\" data-end=\"788\"\u003eShow your love for the Sunshine State with the FL Box T-Shirt in Slate Blue. This minimalist \u003cstrong data-start=\"529\" data-end=\"544\"\u003eFlorida Box\u003c\/strong\u003e design features a clean graphic: the Blueline mark on one side and the Florida state outline on the other. Simple, modern, and easy to wear, it’s built for anyone who loves Florida’s outdoor lifestyle, warm weather, and coastal vibe.\u003c\/p\u003e\n\u003cp data-start=\"790\" data-end=\"1069\"\u003eMade with soft, breathable fabric and designed for everyday comfort, this tee works for travel, workouts, or hanging by the water. Whether you’re a Florida native, seasonal visitor, or state-pride collector, the Florida Box T-Shirt offers a fresh, modern take on Florida apparel.\u003c\/p\u003e","published_at":"2025-12-01T14:02:04-05:00","created_at":"2025-12-01T13:46:08-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43195318927438,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150188","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"FL Box T-Shirt – Slate Blue - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150188","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195318960206,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150189","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"FL Box T-Shirt – Slate Blue - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150189","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195318894670,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150187","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"FL Box T-Shirt – Slate Blue - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150187","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195318861902,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150186","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"FL Box T-Shirt – Slate Blue - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150186","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195318829134,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150185","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"FL Box T-Shirt – Slate Blue - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150185","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Slate_Blue_Florida_Box_T-Shirt_back_view.png?v=1764872779","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Slate_Blue_Florida_Box_T-Shirt_Front.png?v=1764872749"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Slate_Blue_Florida_Box_T-Shirt_back_view.png?v=1764872779","options":["Size"],"media":[{"alt":"Florida Box T-Shirt in Slate Blue with Blueline mark and Florida state outline – back view","id":31338010280014,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Slate_Blue_Florida_Box_T-Shirt_back_view.png?v=1764872779"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Slate_Blue_Florida_Box_T-Shirt_back_view.png?v=1764872779","width":1080},{"alt":"Slate Blue Florida Box T-Shirt with minimalist front logo – front view","id":31338010378318,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Slate_Blue_Florida_Box_T-Shirt_Front.png?v=1764872749"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Slate_Blue_Florida_Box_T-Shirt_Front.png?v=1764872749","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"436\" data-end=\"788\"\u003eShow your love for the Sunshine State with the FL Box T-Shirt in Slate Blue. This minimalist \u003cstrong data-start=\"529\" data-end=\"544\"\u003eFlorida Box\u003c\/strong\u003e design features a clean graphic: the Blueline mark on one side and the Florida state outline on the other. Simple, modern, and easy to wear, it’s built for anyone who loves Florida’s outdoor lifestyle, warm weather, and coastal vibe.\u003c\/p\u003e\n\u003cp data-start=\"790\" data-end=\"1069\"\u003eMade with soft, breathable fabric and designed for everyday comfort, this tee works for travel, workouts, or hanging by the water. Whether you’re a Florida native, seasonal visitor, or state-pride collector, the Florida Box T-Shirt offers a fresh, modern take on Florida apparel.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-04-01T08:50:16-04:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
[{"alt":"Florida Box T-Shirt in Slate Blue with Blueline mark and Florida state outline – back view","id":31338010280014,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Slate_Blue_Florida_Box_T-Shirt_back_view.png?v=1764872779"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Slate_Blue_Florida_Box_T-Shirt_back_view.png?v=1764872779","width":1080},{"alt":"Slate Blue Florida Box T-Shirt with minimalist front logo – front view","id":31338010378318,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Slate_Blue_Florida_Box_T-Shirt_Front.png?v=1764872749"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Slate_Blue_Florida_Box_T-Shirt_Front.png?v=1764872749","width":1080}]
{"item":{"id":7776450904142,"title":"FL Box T-Shirt – Washed White\/Black Seafoam","handle":"florida-box-t-shirt-washed-white-black-seafoam","description":"\u003cp data-start=\"428\" data-end=\"797\"\u003eRep the Sunshine State with the FL Box T-Shirt in Washed White\/Black Seafoam. This modern \u003cstrong data-start=\"518\" data-end=\"533\"\u003eFlorida Box\u003c\/strong\u003e design features a crisp two-panel layout: the Blueline mark on one side and a bold Florida state outline on the other. Clean, coastal, and minimalist, it's built for anyone who loves Florida’s outdoor lifestyle and wants a simple, stylish way to show state pride.\u003c\/p\u003e\n\u003cp data-start=\"799\" data-end=\"1105\"\u003eMade from soft, breathable fabric, this Florida-inspired tee is perfect for travel, workouts, and warm-weather living worldwide. Whether you're a Florida native, seasonal visitor, or collecting state-inspired apparel, the Florida Box T-Shirt delivers a fresh and modern take on the iconic state silhouette.\u003c\/p\u003e","published_at":"2025-12-01T14:00:38-05:00","created_at":"2025-12-01T13:43:46-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43195316338766,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150193","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"FL Box T-Shirt – Washed White\/Black Seafoam - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150193","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195316437070,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150194","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"FL Box T-Shirt – Washed White\/Black Seafoam - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150194","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195316305998,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150192","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"FL Box T-Shirt – Washed White\/Black Seafoam - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150192","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195316273230,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150191","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"FL Box T-Shirt – Washed White\/Black Seafoam - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150191","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195316240462,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150190","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"FL Box T-Shirt – Washed White\/Black Seafoam - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150190","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Florida_Box_T-Shirt_in_Washed_White_with_black_and_seafoam_state_outline_Back.png?v=1764874835","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Florida_Box_Blueline_Logo_Front.png?v=1764874889"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Florida_Box_T-Shirt_in_Washed_White_with_black_and_seafoam_state_outline_Back.png?v=1764874835","options":["Size"],"media":[{"alt":"Florida Box T-Shirt in Washed White with black and seafoam state outline graphic – back view","id":31338005397582,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Florida_Box_T-Shirt_in_Washed_White_with_black_and_seafoam_state_outline_Back.png?v=1764874835"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Florida_Box_T-Shirt_in_Washed_White_with_black_and_seafoam_state_outline_Back.png?v=1764874835","width":1080},{"alt":"Washed White Florida Box T-Shirt with minimalist front logo – front view","id":31338005659726,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Florida_Box_Blueline_Logo_Front.png?v=1764874889"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Florida_Box_Blueline_Logo_Front.png?v=1764874889","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"428\" data-end=\"797\"\u003eRep the Sunshine State with the FL Box T-Shirt in Washed White\/Black Seafoam. This modern \u003cstrong data-start=\"518\" data-end=\"533\"\u003eFlorida Box\u003c\/strong\u003e design features a crisp two-panel layout: the Blueline mark on one side and a bold Florida state outline on the other. Clean, coastal, and minimalist, it's built for anyone who loves Florida’s outdoor lifestyle and wants a simple, stylish way to show state pride.\u003c\/p\u003e\n\u003cp data-start=\"799\" data-end=\"1105\"\u003eMade from soft, breathable fabric, this Florida-inspired tee is perfect for travel, workouts, and warm-weather living worldwide. Whether you're a Florida native, seasonal visitor, or collecting state-inspired apparel, the Florida Box T-Shirt delivers a fresh and modern take on the iconic state silhouette.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-04-01T08:50:16-04:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":300418728014,"handle":"mens-gift-guide","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2025-11-17T11:09:03-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Gift Guide","body_html":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eGifts inspired by life on the water. Our Men’s Gift Guide brings together surf-ready apparel, fishing essentials, and everyday coastal gear, handpicked from our Jupiter surf shop. Built for comfort, performance, and the Florida lifestyle he loves.\u003c\/p\u003e","image":{"created_at":"2025-11-17T11:20:25-05:00","alt":"Surfer carrying a shortboard and Blueline surf towel while walking through coastal vegetation in Florida, photographed for Blueline Surf \u0026 Paddle men’s gift guide.","width":1000,"height":667,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/250830_Panas-9909.jpg?v=1766082699"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
[{"alt":"Florida Box T-Shirt in Washed White with black and seafoam state outline graphic – back view","id":31338005397582,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Florida_Box_T-Shirt_in_Washed_White_with_black_and_seafoam_state_outline_Back.png?v=1764874835"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Florida_Box_T-Shirt_in_Washed_White_with_black_and_seafoam_state_outline_Back.png?v=1764874835","width":1080},{"alt":"Washed White Florida Box T-Shirt with minimalist front logo – front view","id":31338005659726,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Florida_Box_Blueline_Logo_Front.png?v=1764874889"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Florida_Box_Blueline_Logo_Front.png?v=1764874889","width":1080}]
{"item":{"id":7771470921806,"title":"Blueline Rod \u0026 Reel T-Shirt – Midnight Navy","handle":"blueline-rod-reel-tshirt-midnight-navy","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Blueline Rod \u0026amp; Reel T-Shirt in Midnight Navy is made for days on the water. Featuring a vintage-inspired rod and reel graphic, this soft, comfortable tee is perfect for fishing, boating, or everyday coastal wear. A classic Blueline design built for the Jupiter lifestyle.\u003c\/p\u003e","published_at":"2025-11-24T14:14:02-05:00","created_at":"2025-11-24T14:12:47-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43178134077518,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150109","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Rod \u0026 Reel T-Shirt – Midnight Navy - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150109","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43178134044750,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150108","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Rod \u0026 Reel T-Shirt – Midnight Navy - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150108","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43178134011982,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150107","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Rod \u0026 Reel T-Shirt – Midnight Navy - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150107","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43178133979214,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150106","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Rod \u0026 Reel T-Shirt – Midnight Navy - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150106","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43178133946446,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150105","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Blueline Rod \u0026 Reel T-Shirt – Midnight Navy - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150105","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Rod_Reel_T-Shirt_Midnight_Navy.png?v=1765037841","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Navy_t-shirt_chest_Blueline_logo.png?v=1765037878","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Rod_Reel_Midnight_Navy_Logo.png?v=1764614434"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Rod_Reel_T-Shirt_Midnight_Navy.png?v=1765037841","options":["Size"],"media":[{"alt":"Blueline Rod \u0026 Reel T-Shirt in Midnight Navy with vintage fishing graphic – back view","id":31338010607694,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Rod_Reel_T-Shirt_Midnight_Navy.png?v=1765037841"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Rod_Reel_T-Shirt_Midnight_Navy.png?v=1765037841","width":1080},{"alt":"Navy blue t-shirt with a logo on the chest against a white background","id":31342002569294,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Navy_t-shirt_chest_Blueline_logo.png?v=1765037878"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Navy_t-shirt_chest_Blueline_logo.png?v=1765037878","width":1080},{"alt":"Blueline Surf Company logo with text and a surfboard graphic on a dark background","id":30065155178574,"position":3,"preview_image":{"aspect_ratio":1.444,"height":372,"width":537,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Rod_Reel_Midnight_Navy_Logo.png?v=1764614434"},"aspect_ratio":1.444,"height":372,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Rod_Reel_Midnight_Navy_Logo.png?v=1764614434","width":537}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Blueline Rod \u0026amp; Reel T-Shirt in Midnight Navy is made for days on the water. Featuring a vintage-inspired rod and reel graphic, this soft, comfortable tee is perfect for fishing, boating, or everyday coastal wear. A classic Blueline design built for the Jupiter lifestyle.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-04-01T08:50:16-04:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
[{"alt":"Blueline Rod \u0026 Reel T-Shirt in Midnight Navy with vintage fishing graphic – back view","id":31338010607694,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Rod_Reel_T-Shirt_Midnight_Navy.png?v=1765037841"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Rod_Reel_T-Shirt_Midnight_Navy.png?v=1765037841","width":1080},{"alt":"Navy blue t-shirt with a logo on the chest against a white background","id":31342002569294,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Navy_t-shirt_chest_Blueline_logo.png?v=1765037878"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Navy_t-shirt_chest_Blueline_logo.png?v=1765037878","width":1080},{"alt":"Blueline Surf Company logo with text and a surfboard graphic on a dark background","id":30065155178574,"position":3,"preview_image":{"aspect_ratio":1.444,"height":372,"width":537,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Rod_Reel_Midnight_Navy_Logo.png?v=1764614434"},"aspect_ratio":1.444,"height":372,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Rod_Reel_Midnight_Navy_Logo.png?v=1764614434","width":537}]
{"item":{"id":7771470725198,"title":"Blueline Rod \u0026 Reel T-Shirt – Black\/White","handle":"blueline-rod-reel-tshirt-black-white","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Blueline Rod \u0026amp; Reel T-Shirt in Black\/White delivers a classic fishing look with a clean coastal graphic. Soft, lightweight, and perfect for anglers, boaters, and everyday Jupiter style.\u003c\/p\u003e","published_at":"2025-11-24T14:14:49-05:00","created_at":"2025-11-24T14:11:47-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43178133192782,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150104","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Rod \u0026 Reel T-Shirt – Black\/White - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150104","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43178133160014,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150103","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Rod \u0026 Reel T-Shirt – Black\/White - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150103","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43178133127246,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150102","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Rod \u0026 Reel T-Shirt – Black\/White - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150102","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43178133094478,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150101","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Rod \u0026 Reel T-Shirt – Black\/White - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150101","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43178133061710,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150100","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Rod \u0026 Reel T-Shirt – Black\/White - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150100","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Rod_Reel_T-Shirt_Black_White.png?v=1765038127","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Rod_ReelBlackWhiteLogo.png?v=1764614203"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Rod_Reel_T-Shirt_Black_White.png?v=1765038127","options":["Size"],"media":[{"alt":"Blueline Rod \u0026 Reel T-Shirt Black\/White with coastal fishing graphic – back view","id":31338009526350,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Rod_Reel_T-Shirt_Black_White.png?v=1765038127"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Rod_Reel_T-Shirt_Black_White.png?v=1765038127","width":1080},{"alt":"Blueline Surf Company logo on a white background","id":30065212162126,"position":2,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Rod_ReelBlackWhiteLogo.png?v=1764614203"},"aspect_ratio":1.0,"height":1080,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Rod_ReelBlackWhiteLogo.png?v=1764614203","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Blueline Rod \u0026amp; Reel T-Shirt in Black\/White delivers a classic fishing look with a clean coastal graphic. Soft, lightweight, and perfect for anglers, boaters, and everyday Jupiter style.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-04-01T08:50:16-04:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
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{"item":{"id":7771467350094,"title":"Blueline Gator Lasso T-Shirt – Washed Natural\/Brown","handle":"blueline-gator-lasso-tshirt-washed-natural-brown","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Blueline Gator Lasso T-Shirt in Washed Natural\/Brown features a vintage Florida-inspired gator lasso design with coastal Jupiter roots. Soft, lightweight, and perfect for everyday wear, beach days, and anyone who loves classic Florida artwork with Blueline style.\u003c\/p\u003e","published_at":"2025-11-24T14:01:01-05:00","created_at":"2025-11-24T13:53:06-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43178116972622,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150154","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Gator Lasso T-Shirt – Washed Natural\/Brown - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150154","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43178116939854,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150153","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Gator Lasso T-Shirt – Washed Natural\/Brown - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150153","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43178116907086,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150152","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Gator Lasso T-Shirt – Washed Natural\/Brown - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150152","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43178116874318,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150151","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Gator Lasso T-Shirt – Washed Natural\/Brown - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150151","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43178116841550,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150150","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Blueline Gator Lasso T-Shirt – Washed Natural\/Brown - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150150","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Gator_Lasso_T-shirt.png?v=1765038621","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline_surf_and_paddle_co_front_tshirt_chest_logo.png?v=1765038667","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Jupiter_Florida_Gator.png?v=1765038707","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_logo.png?v=1765038725"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Gator_Lasso_T-shirt.png?v=1765038621","options":["Size"],"media":[{"alt":"Blueline Gator Lasso T-Shirt Washed Natural Brown with vintage Florida gator scene – back view","id":31338010345550,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Gator_Lasso_T-shirt.png?v=1765038621"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Gator_Lasso_T-shirt.png?v=1765038621","width":1080},{"alt":"White t-shirt with a blueline surf and paddle logo in brown on a white background","id":31338007035982,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline_surf_and_paddle_co_front_tshirt_chest_logo.png?v=1765038667"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline_surf_and_paddle_co_front_tshirt_chest_logo.png?v=1765038667","width":1080},{"alt":"Blueline Jupiter, Florida logo with a woman, palm trees, alligator and sunset.","id":30063019917390,"position":3,"preview_image":{"aspect_ratio":1.2,"height":210,"width":252,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Jupiter_Florida_Gator.png?v=1765038707"},"aspect_ratio":1.2,"height":210,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Jupiter_Florida_Gator.png?v=1765038707","width":252},{"alt":"Blueline Surf \u0026 Paddle Co logo on a white background","id":30063019950158,"position":4,"preview_image":{"aspect_ratio":1.127,"height":205,"width":231,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_logo.png?v=1765038725"},"aspect_ratio":1.127,"height":205,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_logo.png?v=1765038725","width":231}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Blueline Gator Lasso T-Shirt in Washed Natural\/Brown features a vintage Florida-inspired gator lasso design with coastal Jupiter roots. Soft, lightweight, and perfect for everyday wear, beach days, and anyone who loves classic Florida artwork with Blueline style.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-04-01T08:50:16-04:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":300418728014,"handle":"mens-gift-guide","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2025-11-17T11:09:03-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Gift Guide","body_html":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eGifts inspired by life on the water. Our Men’s Gift Guide brings together surf-ready apparel, fishing essentials, and everyday coastal gear, handpicked from our Jupiter surf shop. Built for comfort, performance, and the Florida lifestyle he loves.\u003c\/p\u003e","image":{"created_at":"2025-11-17T11:20:25-05:00","alt":"Surfer carrying a shortboard and Blueline surf towel while walking through coastal vegetation in Florida, photographed for Blueline Surf \u0026 Paddle men’s gift guide.","width":1000,"height":667,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/250830_Panas-9909.jpg?v=1766082699"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
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{"item":{"id":7769976078414,"title":"Diamond Blueline Logo T-Shirt – Pigment Cement","handle":"diamond-blueline-logo-tshirt-pigment-cement","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Diamond Blueline Logo T-Shirt in Pigment Cement features a classic geometric logo design printed on a soft, pigment-dyed tee. Inspired by everyday coastal living, this shirt offers a relaxed, broken-in feel from the first wear. A clean, versatile Blueline staple for anyone who loves simple style with a Jupiter touch.\u003c\/p\u003e","published_at":"2025-11-26T10:59:08-05:00","created_at":"2025-11-22T11:59:40-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43174978420814,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150319","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Diamond Blueline Logo T-Shirt – Pigment Cement - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150319","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43174978453582,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150320","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Diamond Blueline Logo T-Shirt – Pigment Cement - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150320","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43174978486350,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150321","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Diamond Blueline Logo T-Shirt – Pigment Cement - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150321","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43174978388046,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150318","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Diamond Blueline Logo T-Shirt – Pigment Cement - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150318","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43174977667150,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150317","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Diamond Blueline Logo T-Shirt – Pigment Cement - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150317","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Diamond_Blueline_Logo_T-Shirt_Pigment_Cement.png?v=1765040276","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Beige_t-shirt_with_a_diamond_blueline_logo.png?v=1765040301"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Diamond_Blueline_Logo_T-Shirt_Pigment_Cement.png?v=1765040276","options":["Size"],"media":[{"alt":"Diamond Blueline Logo T-Shirt Pigment Cement with geometric back logo – back view","id":31338010247246,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Diamond_Blueline_Logo_T-Shirt_Pigment_Cement.png?v=1765040276"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Diamond_Blueline_Logo_T-Shirt_Pigment_Cement.png?v=1765040276","width":1080},{"alt":"Beige t-shirt with a diamond blueline logo on a white background","id":31338010411086,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Beige_t-shirt_with_a_diamond_blueline_logo.png?v=1765040301"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Beige_t-shirt_with_a_diamond_blueline_logo.png?v=1765040301","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Diamond Blueline Logo T-Shirt in Pigment Cement features a classic geometric logo design printed on a soft, pigment-dyed tee. Inspired by everyday coastal living, this shirt offers a relaxed, broken-in feel from the first wear. A clean, versatile Blueline staple for anyone who loves simple style with a Jupiter touch.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-04-01T08:50:16-04:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
[{"alt":"Diamond Blueline Logo T-Shirt Pigment Cement with geometric back logo – back view","id":31338010247246,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Diamond_Blueline_Logo_T-Shirt_Pigment_Cement.png?v=1765040276"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Diamond_Blueline_Logo_T-Shirt_Pigment_Cement.png?v=1765040276","width":1080},{"alt":"Beige t-shirt with a diamond blueline logo on a white background","id":31338010411086,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Beige_t-shirt_with_a_diamond_blueline_logo.png?v=1765040301"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Beige_t-shirt_with_a_diamond_blueline_logo.png?v=1765040301","width":1080}]
{"item":{"id":7769975455822,"title":"Diamond Blueline Logo T-Shirt – Pigment Clay","handle":"diamond-blueline-logo-tshirt-pigment-clay","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Diamond Blueline Logo T-Shirt in Pigment Clay features our classic geometric logo printed on a soft, pigment-dyed tee. With a worn-in coastal feel and clean everyday style, this shirt is perfect for beach days, relaxed weekends, and anyone who loves simple Blueline branding with a Jupiter touch.\u003c\/p\u003e","published_at":"2025-11-24T14:24:17-05:00","created_at":"2025-11-22T11:52:02-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43174974521422,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150316","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Diamond Blueline Logo T-Shirt – Pigment Clay - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150316","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43174974488654,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150315","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Diamond Blueline Logo T-Shirt – Pigment Clay - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150315","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43174974455886,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150314","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Diamond Blueline Logo T-Shirt – Pigment Clay - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150314","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43174974423118,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150313","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Diamond Blueline Logo T-Shirt – Pigment Clay - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150313","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43174974390350,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150312","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Diamond Blueline Logo T-Shirt – Pigment Clay - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150312","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Diamond_Blueline_Logo_T-Shirt_Pigment_Clay.png?v=1765042373","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Diamond_Blueline_Logo_T-Shirt_Pigment_Clay_Left_Chest.png?v=1765042414"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Diamond_Blueline_Logo_T-Shirt_Pigment_Clay.png?v=1765042373","options":["Size"],"media":[{"alt":"Diamond Blueline Logo T-Shirt Pigment Clay with geometric back logo – back view","id":31338010640462,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Diamond_Blueline_Logo_T-Shirt_Pigment_Clay.png?v=1765042373"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Diamond_Blueline_Logo_T-Shirt_Pigment_Clay.png?v=1765042373","width":1080},{"alt":"Diamond Blueline Logo T-Shirt Pigment Clay Front View left chest","id":31338010673230,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Diamond_Blueline_Logo_T-Shirt_Pigment_Clay_Left_Chest.png?v=1765042414"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Diamond_Blueline_Logo_T-Shirt_Pigment_Clay_Left_Chest.png?v=1765042414","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Diamond Blueline Logo T-Shirt in Pigment Clay features our classic geometric logo printed on a soft, pigment-dyed tee. With a worn-in coastal feel and clean everyday style, this shirt is perfect for beach days, relaxed weekends, and anyone who loves simple Blueline branding with a Jupiter touch.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-04-01T08:50:16-04:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":300418728014,"handle":"mens-gift-guide","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2025-11-17T11:09:03-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Gift Guide","body_html":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eGifts inspired by life on the water. Our Men’s Gift Guide brings together surf-ready apparel, fishing essentials, and everyday coastal gear, handpicked from our Jupiter surf shop. Built for comfort, performance, and the Florida lifestyle he loves.\u003c\/p\u003e","image":{"created_at":"2025-11-17T11:20:25-05:00","alt":"Surfer carrying a shortboard and Blueline surf towel while walking through coastal vegetation in Florida, photographed for Blueline Surf \u0026 Paddle men’s gift guide.","width":1000,"height":667,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/250830_Panas-9909.jpg?v=1766082699"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
[{"alt":"Diamond Blueline Logo T-Shirt Pigment Clay with geometric back logo – back view","id":31338010640462,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Diamond_Blueline_Logo_T-Shirt_Pigment_Clay.png?v=1765042373"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Diamond_Blueline_Logo_T-Shirt_Pigment_Clay.png?v=1765042373","width":1080},{"alt":"Diamond Blueline Logo T-Shirt Pigment Clay Front View left chest","id":31338010673230,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Diamond_Blueline_Logo_T-Shirt_Pigment_Clay_Left_Chest.png?v=1765042414"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Diamond_Blueline_Logo_T-Shirt_Pigment_Clay_Left_Chest.png?v=1765042414","width":1080}]
{"item":{"id":7769975095374,"title":"Blueline Cowgirl Tarpon T-Shirt – Washed Natural","handle":"blueline-cowgirl-tarpon-tshirt-washed-natural","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Blueline Cowgirl Tarpon T-Shirt in Washed Natural features a western-inspired graphic of a cowgirl riding a tarpon in Jupiter, FL. Soft, lightweight, and perfect for anglers, beach days, and anyone who loves unique Florida artwork with coastal style. A standout Blueline design with a vintage western twist. One of our favorite designs combing our passions. \u003c\/p\u003e","published_at":"2025-12-01T13:32:38-05:00","created_at":"2025-11-22T11:46:23-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43174973603918,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150311","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Cowgirl Tarpon T-Shirt – Washed Natural - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150311","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43174973571150,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150310","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Cowgirl Tarpon T-Shirt – Washed Natural - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150310","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43174973538382,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150309","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Cowgirl Tarpon T-Shirt – Washed Natural - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150309","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43174973505614,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150308","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Cowgirl Tarpon T-Shirt – Washed Natural - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150308","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43174973472846,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150307","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Cowgirl Tarpon T-Shirt – Washed Natural - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150307","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Cowgirl_Tarpon_T-Shirt.png?v=1765043260","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_in_western_text_front_graphic.png?v=1765043316"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Cowgirl_Tarpon_T-Shirt.png?v=1765043260","options":["Size"],"media":[{"alt":"Blueline Cowgirl Tarpon T-Shirt Washed Natural with western cowgirl riding a tarpon and Jupiter FL text – back graphic","id":31338010705998,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Cowgirl_Tarpon_T-Shirt.png?v=1765043260"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Cowgirl_Tarpon_T-Shirt.png?v=1765043260","width":1080},{"alt":"Blueline Surf and Paddle in western text – front graphic","id":31338005430350,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_in_western_text_front_graphic.png?v=1765043316"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_in_western_text_front_graphic.png?v=1765043316","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Blueline Cowgirl Tarpon T-Shirt in Washed Natural features a western-inspired graphic of a cowgirl riding a tarpon in Jupiter, FL. Soft, lightweight, and perfect for anglers, beach days, and anyone who loves unique Florida artwork with coastal style. A standout Blueline design with a vintage western twist. One of our favorite designs combing our passions. \u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-04-01T08:50:16-04:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":300418728014,"handle":"mens-gift-guide","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2025-11-17T11:09:03-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Gift Guide","body_html":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eGifts inspired by life on the water. Our Men’s Gift Guide brings together surf-ready apparel, fishing essentials, and everyday coastal gear, handpicked from our Jupiter surf shop. Built for comfort, performance, and the Florida lifestyle he loves.\u003c\/p\u003e","image":{"created_at":"2025-11-17T11:20:25-05:00","alt":"Surfer carrying a shortboard and Blueline surf towel while walking through coastal vegetation in Florida, photographed for Blueline Surf \u0026 Paddle men’s gift guide.","width":1000,"height":667,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/250830_Panas-9909.jpg?v=1766082699"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}},{"id":305423220814,"handle":"spring-break-gear-guide","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2026-03-10T12:50:23-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Spring Break Gear Guide","body_html":"\u003cp\u003eAll your must have products for Spring Break 2026 in one place. Gear up and start packing your bags today. \u003c\/p\u003e","image":{"created_at":"2026-03-10T14:21:48-04:00","alt":null,"width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-123_1.jpg?v=1773166908"}},{"id":303986081870,"handle":"valentines-day-gifts-for-him","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2026-02-04T09:42:39-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Valentines Day Gifts for Him","body_html":"\u003ch3 data-start=\"331\" data-end=\"364\"\u003eValentine’s Day Gifts for Him\u003c\/h3\u003e\n\u003cp data-start=\"365\" data-end=\"558\"\u003eFinding the right gift doesn’t have to be complicated. Our \u003cstrong data-start=\"424\" data-end=\"457\"\u003eValentine’s Day Gifts for Him\u003c\/strong\u003e collection is packed with easy wins for beach lovers, surfers, paddlers, and laid-back coastal guys.\u003c\/p\u003e\n\u003cp data-start=\"560\" data-end=\"808\"\u003eFrom cozy hoodies and graphic tees to everyday essentials inspired by Jupiter, Florida, these are gifts he’ll actually wear and use. Perfect for early morning surf checks, weekend adventures, or just repping his favorite surf shop wherever he goes.\u003c\/p\u003e","image":{"created_at":"2026-02-04T09:44:15-05:00","alt":"Surfer riding a wave wearing a wetsuit.","width":1500,"height":1500,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/2024_bigbrothersting_tuflite_action2.jpg?v=1770762546"}}]}
[{"alt":"Blueline Cowgirl Tarpon T-Shirt Washed Natural with western cowgirl riding a tarpon and Jupiter FL text – back graphic","id":31338010705998,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Cowgirl_Tarpon_T-Shirt.png?v=1765043260"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Cowgirl_Tarpon_T-Shirt.png?v=1765043260","width":1080},{"alt":"Blueline Surf and Paddle in western text – front graphic","id":31338005430350,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_in_western_text_front_graphic.png?v=1765043316"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_in_western_text_front_graphic.png?v=1765043316","width":1080}]
{"item":{"id":7769974800462,"title":"Blueline Ringer T-Shirt – White\/Black","handle":"blueline-ringer-tshirt-white-black","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Blueline Ringer T-Shirt in White\/Black delivers a classic retro look with bold Blueline Jupiter, FL lettering. Soft, lightweight, and styled with contrast collar and sleeves, this vintage-inspired tee is perfect for everyday coastal wear, beach days, and anyone who loves timeless ringer silhouettes with a Jupiter twist.\u003c\/p\u003e","published_at":"2025-12-01T13:31:13-05:00","created_at":"2025-11-22T11:43:37-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43174971539534,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150306","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Ringer T-Shirt – White\/Black - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150306","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43174971506766,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150305","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Ringer T-Shirt – White\/Black - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150305","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43174971473998,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150304","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Ringer T-Shirt – White\/Black - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150304","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43174971441230,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150303","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Ringer T-Shirt – White\/Black - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150303","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43174971408462,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150302","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Ringer T-Shirt – White\/Black - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150302","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-ringer-tshirt-white-black-jupiter-fl-retro-design.png?v=1765043676"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-ringer-tshirt-white-black-jupiter-fl-retro-design.png?v=1765043676","options":["Size"],"media":[{"alt":"Blueline Ringer T-Shirt White\/Black with retro Jupiter FL logo – front view","id":31338009919566,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-ringer-tshirt-white-black-jupiter-fl-retro-design.png?v=1765043676"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-ringer-tshirt-white-black-jupiter-fl-retro-design.png?v=1765043676","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Blueline Ringer T-Shirt in White\/Black delivers a classic retro look with bold Blueline Jupiter, FL lettering. Soft, lightweight, and styled with contrast collar and sleeves, this vintage-inspired tee is perfect for everyday coastal wear, beach days, and anyone who loves timeless ringer silhouettes with a Jupiter twist.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-04-01T08:50:16-04:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
[{"alt":"Blueline Ringer T-Shirt White\/Black with retro Jupiter FL logo – front view","id":31338009919566,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-ringer-tshirt-white-black-jupiter-fl-retro-design.png?v=1765043676"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-ringer-tshirt-white-black-jupiter-fl-retro-design.png?v=1765043676","width":1080}]
{"item":{"id":7768510267470,"title":"North County T-Shirt – Heather Pine","handle":"north-county-tshirt-heather-pine","description":"\u003cp data-start=\"355\" data-end=\"651\"\u003eCelebrate the heart of Jupiter and Tequesta with the North County T-Shirt in Heather Pine. Featuring a bold circular back graphic with the Blueline logo, Jupiter Lighthouse, and native Florida colors, this tee is a soft, everyday staple for anyone who loves life along the North County coastline.\u003c\/p\u003e\n\u003cp data-start=\"653\" data-end=\"728\"\u003ePerfect for beach days, boat runs, and repping Jupiter, FL wherever you go.\u003c\/p\u003e","published_at":"2025-12-01T13:29:14-05:00","created_at":"2025-11-19T19:45:52-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":["Jupiter","lighthouse","mens","North County","T-shirt","Tequesta"],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43169253949518,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150174","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"North County T-Shirt – Heather Pine - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150174","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43169253916750,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150173","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"North County T-Shirt – Heather Pine - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150173","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43169253883982,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150172","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"North County T-Shirt – Heather Pine - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150172","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43169253851214,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150171","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"North County T-Shirt – Heather Pine - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150171","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43169253818446,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150170","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"North County T-Shirt – Heather Pine - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150170","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/North_County_T-shirt_heather_pine.png?v=1765051668","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/North_County_T-shirt_heather_pine_front_chest_patch.png?v=1765051691","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Jupiter_Tequesta_lighthouse_logo.png?v=1765051734"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/North_County_T-shirt_heather_pine.png?v=1765051668","options":["Size"],"media":[{"alt":"North County T-shirt heather pine with Jupiter Tequesta lighthouse graphic","id":31357385343054,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/North_County_T-shirt_heather_pine.png?v=1765051668"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/North_County_T-shirt_heather_pine.png?v=1765051668","width":1080},{"alt":"North County T-shirt heather pine front chest patch","id":31357385310286,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/North_County_T-shirt_heather_pine_front_chest_patch.png?v=1765051691"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/North_County_T-shirt_heather_pine_front_chest_patch.png?v=1765051691","width":1080},{"alt":"Jupiter Tequesta lighthouse logo","id":30021151686734,"position":3,"preview_image":{"aspect_ratio":1.033,"height":213,"width":220,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Jupiter_Tequesta_lighthouse_logo.png?v=1765051734"},"aspect_ratio":1.033,"height":213,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Jupiter_Tequesta_lighthouse_logo.png?v=1765051734","width":220}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"355\" data-end=\"651\"\u003eCelebrate the heart of Jupiter and Tequesta with the North County T-Shirt in Heather Pine. Featuring a bold circular back graphic with the Blueline logo, Jupiter Lighthouse, and native Florida colors, this tee is a soft, everyday staple for anyone who loves life along the North County coastline.\u003c\/p\u003e\n\u003cp data-start=\"653\" data-end=\"728\"\u003ePerfect for beach days, boat runs, and repping Jupiter, FL wherever you go.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-04-01T08:50:16-04:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
[{"alt":"North County T-shirt heather pine with Jupiter Tequesta lighthouse graphic","id":31357385343054,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/North_County_T-shirt_heather_pine.png?v=1765051668"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/North_County_T-shirt_heather_pine.png?v=1765051668","width":1080},{"alt":"North County T-shirt heather pine front chest patch","id":31357385310286,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/North_County_T-shirt_heather_pine_front_chest_patch.png?v=1765051691"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/North_County_T-shirt_heather_pine_front_chest_patch.png?v=1765051691","width":1080},{"alt":"Jupiter Tequesta lighthouse logo","id":30021151686734,"position":3,"preview_image":{"aspect_ratio":1.033,"height":213,"width":220,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Jupiter_Tequesta_lighthouse_logo.png?v=1765051734"},"aspect_ratio":1.033,"height":213,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Jupiter_Tequesta_lighthouse_logo.png?v=1765051734","width":220}]
{"item":{"id":7768480481358,"title":"Jupiter Turtle T-Shirt – Mauve\/Navy","handle":"turtle-tshirt-mauve-navy","description":"\u003cp data-start=\"347\" data-end=\"623\"\u003eInspired by the sea turtles that define Jupiter’s shoreline, the Jupiter Turtle T-Shirt in Mauve\/Navy is a soft, coastal essential. Featuring our Blueline turtle shell logo on the back and a clean front hit, this tee blends laid-back style with a nod to our local marine life.\u003c\/p\u003e\n\u003cp data-start=\"625\" data-end=\"724\"\u003ePerfect for beach days, boat rides, or anyone who loves Jupiter, Florida’s turtle-filled coastline.\u003c\/p\u003e","published_at":"2025-12-01T13:29:40-05:00","created_at":"2025-11-19T19:24:27-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":["mens","T-shirt","turtle"],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43169115799630,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150165","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Jupiter Turtle T-Shirt – Mauve\/Navy - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150165","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43169116127310,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150166","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Jupiter Turtle T-Shirt – Mauve\/Navy - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150166","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43169116160078,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150167","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Jupiter Turtle T-Shirt – Mauve\/Navy - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150167","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43169116192846,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150168","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Jupiter Turtle T-Shirt – Mauve\/Navy - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150168","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43169127399502,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150169","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Jupiter Turtle T-Shirt – Mauve\/Navy - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150169","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Mauve_navy_Jupiter_turtle_t-shirt.png?v=1765051952"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Mauve_navy_Jupiter_turtle_t-shirt.png?v=1765051952","options":["Size"],"media":[{"alt":"Mauve navy Jupiter turtle t-shirt with Blueline turtle shell graphic","id":31338010738766,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Mauve_navy_Jupiter_turtle_t-shirt.png?v=1765051952"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Mauve_navy_Jupiter_turtle_t-shirt.png?v=1765051952","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"347\" data-end=\"623\"\u003eInspired by the sea turtles that define Jupiter’s shoreline, the Jupiter Turtle T-Shirt in Mauve\/Navy is a soft, coastal essential. Featuring our Blueline turtle shell logo on the back and a clean front hit, this tee blends laid-back style with a nod to our local marine life.\u003c\/p\u003e\n\u003cp data-start=\"625\" data-end=\"724\"\u003ePerfect for beach days, boat rides, or anyone who loves Jupiter, Florida’s turtle-filled coastline.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-04-01T08:50:16-04:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
[{"alt":"Mauve navy Jupiter turtle t-shirt with Blueline turtle shell graphic","id":31338010738766,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Mauve_navy_Jupiter_turtle_t-shirt.png?v=1765051952"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Mauve_navy_Jupiter_turtle_t-shirt.png?v=1765051952","width":1080}]
{"item":{"id":7768284561486,"title":"Hunt Club T-Shirt – Ice Blue","handle":"hunt-club-tshirt-ice-blue","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Hunt Club T-Shirt in Ice Blue brings vintage outdoor style to the Blueline lineup. Featuring a detailed back graphic with a hog, palmettos, and \u003cem data-start=\"518\" data-end=\"536\"\u003eJupiter, Florida\u003c\/em\u003e callout, this tee blends a classic Americana feel with coastal South Florida roots. Soft, lightweight, and perfect for days spent outdoors, on the water, or around town.\u003c\/p\u003e","published_at":"2025-11-24T13:49:45-05:00","created_at":"2025-11-19T15:23:30-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":["blueline apparel","Blueline Surf + Paddle Co.","Blueline Surf and Paddle Clothing","Hog","Hunt Club","Jupiter Florida","mens","T-shirt"],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43167724830798,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150114","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hunt Club T-Shirt – Ice Blue - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150114","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43167724765262,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150112","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hunt Club T-Shirt – Ice Blue - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150112","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43167724798030,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150113","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hunt Club T-Shirt – Ice Blue - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150113","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43167724732494,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150111","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hunt Club T-Shirt – Ice Blue - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150111","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43167724699726,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150110","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hunt Club T-Shirt – Ice Blue - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150110","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Hunt_Club_T-shirt.png?v=1765052226","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Hunt_Club_T-shirt_front.png?v=1765052270","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Hunt_Club_Blueline_Logo.png?v=1765052309"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Hunt_Club_T-shirt.png?v=1765052226","options":["Size"],"media":[{"alt":"Ice blue Hunt Club t-shirt with vintage Jupiter Florida outdoor graphic","id":31338010443854,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Hunt_Club_T-shirt.png?v=1765052226"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Hunt_Club_T-shirt.png?v=1765052226","width":1080},{"alt":"Ice blue Hunt Club t-shirt front left chest logo","id":31338009952334,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Hunt_Club_T-shirt_front.png?v=1765052270"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Hunt_Club_T-shirt_front.png?v=1765052270","width":1080},{"alt":"Blueline Hunt Club Logo Jupiter Florida est. 2010","id":30021308579918,"position":3,"preview_image":{"aspect_ratio":1.334,"height":410,"width":547,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Hunt_Club_Blueline_Logo.png?v=1765052309"},"aspect_ratio":1.334,"height":410,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Hunt_Club_Blueline_Logo.png?v=1765052309","width":547}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Hunt Club T-Shirt in Ice Blue brings vintage outdoor style to the Blueline lineup. Featuring a detailed back graphic with a hog, palmettos, and \u003cem data-start=\"518\" data-end=\"536\"\u003eJupiter, Florida\u003c\/em\u003e callout, this tee blends a classic Americana feel with coastal South Florida roots. Soft, lightweight, and perfect for days spent outdoors, on the water, or around town.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-04-01T08:50:16-04:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}},{"id":303986081870,"handle":"valentines-day-gifts-for-him","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2026-02-04T09:42:39-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Valentines Day Gifts for Him","body_html":"\u003ch3 data-start=\"331\" data-end=\"364\"\u003eValentine’s Day Gifts for Him\u003c\/h3\u003e\n\u003cp data-start=\"365\" data-end=\"558\"\u003eFinding the right gift doesn’t have to be complicated. Our \u003cstrong data-start=\"424\" data-end=\"457\"\u003eValentine’s Day Gifts for Him\u003c\/strong\u003e collection is packed with easy wins for beach lovers, surfers, paddlers, and laid-back coastal guys.\u003c\/p\u003e\n\u003cp data-start=\"560\" data-end=\"808\"\u003eFrom cozy hoodies and graphic tees to everyday essentials inspired by Jupiter, Florida, these are gifts he’ll actually wear and use. Perfect for early morning surf checks, weekend adventures, or just repping his favorite surf shop wherever he goes.\u003c\/p\u003e","image":{"created_at":"2026-02-04T09:44:15-05:00","alt":"Surfer riding a wave wearing a wetsuit.","width":1500,"height":1500,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/2024_bigbrothersting_tuflite_action2.jpg?v=1770762546"}}]}
[{"alt":"Ice blue Hunt Club t-shirt with vintage Jupiter Florida outdoor graphic","id":31338010443854,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Hunt_Club_T-shirt.png?v=1765052226"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Hunt_Club_T-shirt.png?v=1765052226","width":1080},{"alt":"Ice blue Hunt Club t-shirt front left chest logo","id":31338009952334,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Hunt_Club_T-shirt_front.png?v=1765052270"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Hunt_Club_T-shirt_front.png?v=1765052270","width":1080},{"alt":"Blueline Hunt Club Logo Jupiter Florida est. 2010","id":30021308579918,"position":3,"preview_image":{"aspect_ratio":1.334,"height":410,"width":547,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Hunt_Club_Blueline_Logo.png?v=1765052309"},"aspect_ratio":1.334,"height":410,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Hunt_Club_Blueline_Logo.png?v=1765052309","width":547}]
{"item":{"id":7750050906190,"title":"Vineyard Vines x Blueline Storefront Lighthouse T-Shirt – Blue Blazer","handle":"vineyard-vines-blueline-lighthouse-tee-blue-blazer","description":"\u003cp data-start=\"266\" data-end=\"492\"\u003eWhere New England classics meet Jupiter style. The \u003cstrong data-start=\"317\" data-end=\"376\"\u003eVineyard Vines x Blueline Storefront Lighthouse T-Shirt\u003c\/strong\u003e blends the iconic Vineyard Vines whale with our Blueline Surf \u0026amp; Paddle Co. storefront and the Jupiter Lighthouse.\u003c\/p\u003e\n\u003cp data-start=\"494\" data-end=\"720\"\u003ePrinted on a soft Blue Blazer cotton tee with a vintage-style graphic, this limited collab celebrates life on the water, from Harbourside strolls to Lighthouse views. Lightweight, durable, and built for everyday coastal living.\u003c\/p\u003e\n\u003cp data-start=\"722\" data-end=\"827\"\u003eA local favorite and perfect gift for fans of Jupiter, Florida, Vineyard Vines, and classic surf apparel.\u003c\/p\u003e","published_at":"2025-10-31T10:30:19-04:00","created_at":"2025-10-31T10:23:52-04:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Pocket Tees","tags":[],"price":5500,"price_min":5500,"price_max":5500,"available":true,"price_varies":false,"compare_at_price":5500,"compare_at_price_min":5500,"compare_at_price_max":5500,"compare_at_price_varies":false,"variants":[{"id":43093231337550,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000148795","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Vineyard Vines x Blueline Storefront Lighthouse T-Shirt – Blue Blazer - S","public_title":"S","options":["S"],"price":5500,"weight":0,"compare_at_price":5500,"inventory_management":"shopify","barcode":"210000148795","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43093231370318,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000148796","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Vineyard Vines x Blueline Storefront Lighthouse T-Shirt – Blue Blazer - M","public_title":"M","options":["M"],"price":5500,"weight":0,"compare_at_price":5500,"inventory_management":"shopify","barcode":"210000148796","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43093231403086,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000148797","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Vineyard Vines x Blueline Storefront Lighthouse T-Shirt – Blue Blazer - L","public_title":"L","options":["L"],"price":5500,"weight":0,"compare_at_price":5500,"inventory_management":"shopify","barcode":"210000148797","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43093231435854,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000148798","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Vineyard Vines x Blueline Storefront Lighthouse T-Shirt – Blue Blazer - XL","public_title":"XL","options":["XL"],"price":5500,"weight":0,"compare_at_price":5500,"inventory_management":"shopify","barcode":"210000148798","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43093231468622,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000148799","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Vineyard Vines x Blueline Storefront Lighthouse T-Shirt – Blue Blazer - 2XL","public_title":"2XL","options":["2XL"],"price":5500,"weight":0,"compare_at_price":5500,"inventory_management":"shopify","barcode":"210000148799","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Vineyard_Vines_x_Blueline_Lighthouse_graphic_T-shirt.jpg?v=1765490557","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_view_of_Vineyard_Vines_and_Blueline_pocket_t-shirt.jpg?v=1765490614"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Vineyard_Vines_x_Blueline_Lighthouse_graphic_T-shirt.jpg?v=1765490557","options":["Size"],"media":[{"alt":"Matt wearing a large Vineyard Vines x Blueline Lighthouse graphic T-shirt in Jupiter, Florida. Matt is 6'3\"","id":27813482561614,"position":1,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Vineyard_Vines_x_Blueline_Lighthouse_graphic_T-shirt.jpg?v=1765490557"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Vineyard_Vines_x_Blueline_Lighthouse_graphic_T-shirt.jpg?v=1765490557","width":2848},{"alt":"Front view of Vineyard Vines and Blueline pocket t-shirt in blue","id":27813507399758,"position":2,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_view_of_Vineyard_Vines_and_Blueline_pocket_t-shirt.jpg?v=1765490614"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_view_of_Vineyard_Vines_and_Blueline_pocket_t-shirt.jpg?v=1765490614","width":2848}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"266\" data-end=\"492\"\u003eWhere New England classics meet Jupiter style. The \u003cstrong data-start=\"317\" data-end=\"376\"\u003eVineyard Vines x Blueline Storefront Lighthouse T-Shirt\u003c\/strong\u003e blends the iconic Vineyard Vines whale with our Blueline Surf \u0026amp; Paddle Co. storefront and the Jupiter Lighthouse.\u003c\/p\u003e\n\u003cp data-start=\"494\" data-end=\"720\"\u003ePrinted on a soft Blue Blazer cotton tee with a vintage-style graphic, this limited collab celebrates life on the water, from Harbourside strolls to Lighthouse views. Lightweight, durable, and built for everyday coastal living.\u003c\/p\u003e\n\u003cp data-start=\"722\" data-end=\"827\"\u003eA local favorite and perfect gift for fans of Jupiter, Florida, Vineyard Vines, and classic surf apparel.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":291252437070,"handle":"back-in-stock","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2025-03-24T14:53:03-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Back In Stock at Blueline","body_html":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eOur most popular Blueline apparel and coastal gear is back in stock. Shop restocked t-shirts, UV shirts, hats, hoodies and essentials inspired by the beaches and waterways of Jupiter, Florida. These are the styles our community loves, refreshed and ready for your next beach day, boat day or South Florida adventure.\u003c\/p\u003e","image":{"created_at":"2025-03-24T14:58:53-04:00","alt":"Three ladies standing by a jeep with surf boards on the roof, talking in front of the blue intracoastal waters of Jupiter Florida. ","width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-087.jpg?v=1763588530"}},{"id":286254661710,"handle":"blueline-best-sellers","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2024-11-11T20:39:33-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Blueline Best Sellers","body_html":"\u003cp data-start=\"369\" data-end=\"598\"\u003eOur \u003cstrong data-start=\"373\" data-end=\"389\"\u003eBest Sellers\u003c\/strong\u003e collection features the Blueline gear our community keeps coming back for. From classic surf T-shirts and UV sun shirts to hats and everyday staples, these are the products that define the Blueline lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"600\" data-end=\"804\"\u003eTested on the water, worn around town, and designed in Jupiter, Florida, each piece reflects what works best for coastal living. If you’re new to Blueline or looking to grab a proven favorite, start here.\u003c\/p\u003e","image":{"created_at":"2024-11-18T13:52:32-05:00","alt":"The Blueline Surf and Paddle Vintage T-shirt, featured on our paddle board and kayak rental dock.","width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/OverUnderFall-603.jpg?v=1763136570"}},{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-04-01T08:50:16-04:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}},{"id":305879613518,"handle":"blueline-x-vineyard-vines-johnnie-o-collection","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2026-03-13T15:36:30-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline x Vineyard Vines \u0026 Johnnie-O Collection","body_html":"\u003cp data-end=\"1104\" data-start=\"915\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Surf \u0026amp; Paddle partnered with two of our favorite coastal brands, Vineyard Vines and Johnnie-O, to create a premium line of exclusive apparel designed for the \u003cstrong data-end=\"1049\" data-start=\"953\"\u003eJupiter lifestyle and our popular \u003ca title=\"JUP LIFE Apparel – Jupiter Florida Clothing \u0026amp; Lifestyle Gear\" href=\"https:\/\/www.bluelinesurf.com\/collections\/jup-life\"\u003eJupiter apparel collection\u003c\/a\u003e\u003ca rel=\"noopener\" class=\"decorated-link cursor-pointer\" data-end=\"1047\" data-start=\"989\"\u003e.\u003c\/a\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"1442\" data-start=\"1106\"\u003eThese pieces combine the comfort and performance fabrics both brands are known for with the laid-back coastal culture that defines \u003cstrong data-end=\"1257\" data-start=\"1237\"\u003eJupiter, Florida\u003c\/strong\u003e. Whether you're heading out for a round of golf, meeting friends for dinner on the water, or enjoying a sunset by the Jupiter Lighthouse, this collection was designed to move with you.\u003c\/p\u003e\n\u003cp data-end=\"1629\" data-start=\"1444\"\u003eOur Blueline collaborations feature breathable performance polos, lightweight quarter zips, and premium coastal apparel that look just as good at the golf course as they do around town.\u003c\/p\u003e\n\u003cp data-end=\"1796\" data-start=\"1631\"\u003eEach piece is a limited collaboration available only through \u003cstrong data-end=\"1718\" data-start=\"1692\"\u003eBlueline Surf \u0026amp; Paddle\u003c\/strong\u003e, making this one of the most unique apparel collections in Palm Beach County.\u003c\/p\u003e\n\u003ch2 data-end=\"1796\" data-start=\"1631\"\u003e\n\u003cmeta charset=\"utf-8\"\u003ePremium Coastal Apparel Designed for South Florida\u003c\/h2\u003e\n\u003cp data-end=\"2195\" data-start=\"1900\"\u003eLiving in South Florida means apparel needs to work in warm temperatures while still looking sharp enough for everyday life. The Blueline x Vineyard Vines and Johnnie-O collection features lightweight performance fabrics that wick moisture, stretch comfortably, and stay breathable all day long. \u003cmeta charset=\"utf-8\"\u003eWhether you're heading out for a round of golf or meeting friends for dinner on the water, this collection pairs perfectly with our \u003cstrong data-end=\"1612\" data-start=\"1534\"\u003e\u003ca title=\"Johnnie-O × Blueline Tini Dancer Polo – White | Jupiter Florida Coastal Performance Polo\" href=\"https:\/\/www.bluelinesurf.com\/products\/johnnie-o-x-bl-tini-dancer-polo-white\"\u003eperformance golf polos and coastal apparel\u003c\/a\u003e\u003ca rel=\"noopener\" class=\"decorated-link cursor-pointer\" data-end=\"1610\" data-start=\"1536\"\u003e \u003c\/a\u003e\u003c\/strong\u003edesigned for the Jupiter lifestyle.\u003c\/p\u003e\n\u003cp data-end=\"2244\" data-start=\"2197\"\u003eThese pieces have quickly become favorites for:\u003c\/p\u003e\n\u003cul data-end=\"2427\" data-start=\"2246\"\u003e\n\u003cli data-end=\"2286\" data-start=\"2246\" data-section-id=\"15k4feg\"\u003e\n\u003cp data-end=\"2286\" data-start=\"2248\"\u003eGolf at Jupiter Country Club, Abacoa and Jupiter Dunes\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2337\" data-start=\"2287\" data-section-id=\"1myo5d1\"\u003e\n\u003cp data-end=\"2337\" data-start=\"2289\"\u003eDinner at waterfront restaurants like Guanabanas\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2362\" data-start=\"2338\" data-section-id=\"dnbud4\"\u003e\n\u003cp data-end=\"2362\" data-start=\"2340\"\u003eCasual business events\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2393\" data-start=\"2363\" data-section-id=\"8ux5p2\"\u003e\n\u003cp data-end=\"2393\" data-start=\"2365\"\u003eBoat days and sunset cruises\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2427\" data-start=\"2394\" data-section-id=\"1ulr8po\"\u003e\n\u003cp data-end=\"2427\" data-start=\"2396\"\u003eEveryday Jupiter lifestyle wear\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"2585\" data-start=\"2429\"\u003eThe blend of \u003cstrong data-end=\"2485\" data-start=\"2442\"\u003eperformance, comfort, and coastal style\u003c\/strong\u003e makes these polos and quarter zips some of the most versatile pieces in any South Florida wardrobe. \u003cmeta charset=\"utf-8\"\u003eThese collaborations also pair perfectly with our \u003cstrong data-end=\"1892\" data-start=\"1845\"\u003e\u003ca title=\"Blueline Men's UV Sun Shirts\" href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\"\u003eUV sun shirts\u003c\/a\u003e\u003ca rel=\"noopener\" class=\"decorated-link cursor-pointer\" data-end=\"1890\" data-start=\"1847\"\u003e \u003c\/a\u003e\u003c\/strong\u003eand \u003cstrong data-end=\"1952\" data-start=\"1897\"\u003e\u003ca rel=\"noopener\" class=\"decorated-link cursor-pointer\" data-end=\"1950\" data-start=\"1899\"\u003eB\u003c\/a\u003e\u003ca title=\"Blueline Men’s T-Shirts\" href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\"\u003elueline t-shirts\u003c\/a\u003e\u003ca rel=\"noopener\" class=\"decorated-link cursor-pointer\" data-end=\"1950\" data-start=\"1899\"\u003e \u003c\/a\u003e\u003c\/strong\u003efor everyday life on the water.\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003ch2 data-end=\"2646\" data-start=\"2609\" data-section-id=\"1e1j0lx\"\u003eA Blueline Exclusive Collaboration\u003c\/h2\u003e\n\u003cp data-end=\"2851\" data-start=\"2648\"\u003eWe partnered with \u003cstrong data-end=\"2698\" data-start=\"2666\"\u003eVineyard Vines and Johnnie-O\u003c\/strong\u003e because both brands share the same values we do at Blueline Surf \u0026amp; Paddle: quality products, coastal culture, and a lifestyle centered around the water.\u003c\/p\u003e\n\u003cp data-end=\"3044\" data-start=\"2853\"\u003eEach item in this collection features \u003cstrong data-end=\"2961\" data-start=\"2891\"\u003eBlueline branding paired with premium fabrics and timeless designs\u003c\/strong\u003e, creating apparel that represents the Jupiter community both on and off the water.\u003c\/p\u003e\n\u003cp data-end=\"3216\" data-start=\"3046\"\u003eWhether you are supporting your favorite local surf shop or simply looking for high-quality coastal apparel, these collaborations are designed to be worn again and again. \u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003ch3 data-end=\"3924\" data-start=\"3917\" data-section-id=\"1xxf4ds\"\u003eFAQ\u003c\/h3\u003e\n\u003cp data-end=\"4143\" data-start=\"3926\"\u003e\u003cstrong data-end=\"4000\" data-start=\"3926\"\u003eAre these Vineyard Vines and Johnnie-O products exclusive to Blueline?\u003c\/strong\u003e\u003cbr data-end=\"4003\" data-start=\"4000\"\u003eYes. These pieces are custom collaborations created specifically for Blueline Surf \u0026amp; Paddle and are not available in standard retail stores.\u003c\/p\u003e\n\u003cp data-end=\"4369\" data-start=\"4145\"\u003e\u003cstrong data-end=\"4196\" data-start=\"4145\"\u003eAre these polos good for golf in South Florida?\u003c\/strong\u003e\u003cbr data-end=\"4199\" data-start=\"4196\"\u003eAbsolutely. Both Vineyard Vines and Johnnie-O use breathable performance fabrics designed for warm weather, making them perfect for golf courses across Palm Beach County.\u003c\/p\u003e\n\u003cp data-end=\"4540\" data-start=\"4371\"\u003e\u003cstrong data-end=\"4427\" data-start=\"4371\"\u003eWhere can I buy Blueline apparel in Jupiter Florida?\u003c\/strong\u003e\u003cbr data-end=\"4430\" data-start=\"4427\"\u003eBlueline Surf \u0026amp; Paddle carries exclusive apparel both in our Jupiter surf shop and online through our website.\u003c\/p\u003e","image":{"created_at":"2026-03-13T15:36:29-04:00","alt":null,"width":2848,"height":4288,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/DSC_0427.jpg?v=1773430590"}}]}
[{"alt":"Matt wearing a large Vineyard Vines x Blueline Lighthouse graphic T-shirt in Jupiter, Florida. Matt is 6'3\"","id":27813482561614,"position":1,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Vineyard_Vines_x_Blueline_Lighthouse_graphic_T-shirt.jpg?v=1765490557"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Vineyard_Vines_x_Blueline_Lighthouse_graphic_T-shirt.jpg?v=1765490557","width":2848},{"alt":"Front view of Vineyard Vines and Blueline pocket t-shirt in blue","id":27813507399758,"position":2,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_view_of_Vineyard_Vines_and_Blueline_pocket_t-shirt.jpg?v=1765490614"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_view_of_Vineyard_Vines_and_Blueline_pocket_t-shirt.jpg?v=1765490614","width":2848}]
{"item":{"id":7750047662158,"title":"Blueline Rod \u0026 Reel Mossy Oak Camo T-Shirt","handle":"blueline-mossy-oak-camo-tshirt","description":"\u003cp\u003eReel in style with the Blueline Rod and Reel T-Shirt in exclusive Mossy Oak design. This premium collaboration blends heritage Moassy Oak camo patterns with modern comfort, perfect for anglers and outdoor enthusiasts who demand quality both on and off the water. The soft triblend fabric delivers breathability and durability, while the iconic Mossy Oak design keeps you connected to the wild. \u003c\/p\u003e","published_at":"2025-10-31T10:18:23-04:00","created_at":"2025-10-31T10:15:55-04:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3999,"price_min":3999,"price_max":3999,"available":true,"price_varies":false,"compare_at_price":3999,"compare_at_price_min":3999,"compare_at_price_max":3999,"compare_at_price_varies":false,"variants":[{"id":43093219344462,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000149155","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Rod \u0026 Reel Mossy Oak Camo T-Shirt - S","public_title":"S","options":["S"],"price":3999,"weight":0,"compare_at_price":3999,"inventory_management":"shopify","barcode":"210000149155","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43093219311694,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000149154","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Blueline Rod \u0026 Reel Mossy Oak Camo T-Shirt - M","public_title":"M","options":["M"],"price":3999,"weight":0,"compare_at_price":3999,"inventory_management":"shopify","barcode":"210000149154","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43093219213390,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000149153","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Blueline Rod \u0026 Reel Mossy Oak Camo T-Shirt - L","public_title":"L","options":["L"],"price":3999,"weight":0,"compare_at_price":3999,"inventory_management":"shopify","barcode":"210000149153","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43093219180622,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000149152","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Rod \u0026 Reel Mossy Oak Camo T-Shirt - XL","public_title":"XL","options":["XL"],"price":3999,"weight":0,"compare_at_price":3999,"inventory_management":"shopify","barcode":"210000149152","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43093219147854,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000149151","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Rod \u0026 Reel Mossy Oak Camo T-Shirt - 2XL","public_title":"2XL","options":["2XL"],"price":3999,"weight":0,"compare_at_price":3999,"inventory_management":"shopify","barcode":"210000149151","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/DSC_0582.jpg?v=1761920385","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/DSC_0586.jpg?v=1761920385","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/DSC_0580.jpg?v=1761920385"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/DSC_0582.jpg?v=1761920385","options":["Size"],"media":[{"alt":null,"id":27813022531662,"position":1,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/DSC_0582.jpg?v=1761920385"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/DSC_0582.jpg?v=1761920385","width":2848},{"alt":null,"id":27813020434510,"position":2,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/DSC_0586.jpg?v=1761920385"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/DSC_0586.jpg?v=1761920385","width":2848},{"alt":null,"id":27813022597198,"position":3,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/DSC_0580.jpg?v=1761920385"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/DSC_0580.jpg?v=1761920385","width":2848}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp\u003eReel in style with the Blueline Rod and Reel T-Shirt in exclusive Mossy Oak design. This premium collaboration blends heritage Moassy Oak camo patterns with modern comfort, perfect for anglers and outdoor enthusiasts who demand quality both on and off the water. The soft triblend fabric delivers breathability and durability, while the iconic Mossy Oak design keeps you connected to the wild. \u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":286254661710,"handle":"blueline-best-sellers","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2024-11-11T20:39:33-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Blueline Best Sellers","body_html":"\u003cp data-start=\"369\" data-end=\"598\"\u003eOur \u003cstrong data-start=\"373\" data-end=\"389\"\u003eBest Sellers\u003c\/strong\u003e collection features the Blueline gear our community keeps coming back for. From classic surf T-shirts and UV sun shirts to hats and everyday staples, these are the products that define the Blueline lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"600\" data-end=\"804\"\u003eTested on the water, worn around town, and designed in Jupiter, Florida, each piece reflects what works best for coastal living. If you’re new to Blueline or looking to grab a proven favorite, start here.\u003c\/p\u003e","image":{"created_at":"2024-11-18T13:52:32-05:00","alt":"The Blueline Surf and Paddle Vintage T-shirt, featured on our paddle board and kayak rental dock.","width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/OverUnderFall-603.jpg?v=1763136570"}},{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-04-01T08:50:16-04:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
[{"alt":null,"id":27813022531662,"position":1,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/DSC_0582.jpg?v=1761920385"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/DSC_0582.jpg?v=1761920385","width":2848},{"alt":null,"id":27813020434510,"position":2,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/DSC_0586.jpg?v=1761920385"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/DSC_0586.jpg?v=1761920385","width":2848},{"alt":null,"id":27813022597198,"position":3,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/DSC_0580.jpg?v=1761920385"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/DSC_0580.jpg?v=1761920385","width":2848}]
{"item":{"id":7742414520398,"title":"Rosko “Fishy Boy” Memorial T-Shirt – Ice Blue","handle":"rosko-fishy-boy-memorial-t-shirt","description":"\u003cp data-start=\"452\" data-end=\"727\"\u003edecade at Blueline Surf \u0026amp; Paddle Co. Rosko wasn’t just a dog, he was part of the crew, greeting customers, hanging by the docks, and soaking up every beach day along the way.\u003c\/p\u003e\n\u003cp data-start=\"729\" data-end=\"875\"\u003eThis Ice Blue tee features a special Rosko graphic to celebrate the memories, the loyalty, and the spirit he brought to the shop every single day.\u003c\/p\u003e\n\u003cp data-start=\"877\" data-end=\"1035\"\u003eIn Rosko’s honor, \u003cstrong data-start=\"895\" data-end=\"967\"\u003e$1 from every t-shirt sold will be donated to a local animal shelter\u003c\/strong\u003e, helping support dogs who are still waiting for their forever crew.\u003c\/p\u003e\n\u003cp data-start=\"1037\" data-end=\"1081\"\u003eDesigned to be worn, remembered, and shared.\u003c\/p\u003e\n\u003ch2 data-start=\"1088\" data-end=\"1106\"\u003e\u003cstrong data-start=\"1091\" data-end=\"1106\"\u003eKey Details\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul data-start=\"1107\" data-end=\"1310\"\u003e\n\u003cli data-start=\"1107\" data-end=\"1145\"\u003e\n\u003cp data-start=\"1109\" data-end=\"1145\"\u003eSoft, comfortable everyday t-shirt\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1146\" data-end=\"1195\"\u003e\n\u003cp data-start=\"1148\" data-end=\"1195\"\u003eIce Blue colorway with Rosko memorial graphic\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1196\" data-end=\"1250\"\u003e\n\u003cp data-start=\"1198\" data-end=\"1250\"\u003eDesigned by Blueline Surf \u0026amp; Paddle Co., Jupiter FL\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1251\" data-end=\"1310\"\u003e\n\u003cp data-start=\"1253\" data-end=\"1310\"\u003e$1 donated to a local animal shelter for every tee sold\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","published_at":"2025-10-23T14:38:31-04:00","created_at":"2025-10-23T14:35:27-04:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":2995,"compare_at_price_min":2995,"compare_at_price_max":2995,"compare_at_price_varies":false,"variants":[{"id":43072049872974,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000149145","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Rosko “Fishy Boy” Memorial T-Shirt – Ice Blue - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":2995,"inventory_management":"shopify","barcode":"210000149145","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43072049807438,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000149144","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Rosko “Fishy Boy” Memorial T-Shirt – Ice Blue - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":2995,"inventory_management":"shopify","barcode":"210000149144","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43072049774670,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000149143","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Rosko “Fishy Boy” Memorial T-Shirt – Ice Blue - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":2995,"inventory_management":"shopify","barcode":"210000149143","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43072049709134,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000149142","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Rosko “Fishy Boy” Memorial T-Shirt – Ice Blue - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":2995,"inventory_management":"shopify","barcode":"210000149142","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43072049676366,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000149141","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Rosko “Fishy Boy” Memorial T-Shirt – Ice Blue - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":2995,"inventory_management":"shopify","barcode":"210000149141","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/rosko-fishy-boy-memorial-t-shirt-ice-blue-blueline.jpg?v=1765836958","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Rosko_memorial_image_on_the_back.png?v=1765837020","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Rosko_front_ice_blue_tshirt.jpg?v=1765837051"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/rosko-fishy-boy-memorial-t-shirt-ice-blue-blueline.jpg?v=1765836958","options":["Size"],"media":[{"alt":"Man wearing an Ice Blue Blueline t-shirt with Rosko memorial graphic on the back, photographed outside the shop.","id":27417117261902,"position":1,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/rosko-fishy-boy-memorial-t-shirt-ice-blue-blueline.jpg?v=1765836958"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/rosko-fishy-boy-memorial-t-shirt-ice-blue-blueline.jpg?v=1765836958","width":2848},{"alt":"Render of t-shirt with Rosko memorial image on the back.","id":27650024669262,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Rosko_memorial_image_on_the_back.png?v=1765837020"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Rosko_memorial_image_on_the_back.png?v=1765837020","width":1080},{"alt":"Rosko memorial image on the front left.","id":27417104023630,"position":3,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Rosko_front_ice_blue_tshirt.jpg?v=1765837051"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Rosko_front_ice_blue_tshirt.jpg?v=1765837051","width":2848}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"452\" data-end=\"727\"\u003edecade at Blueline Surf \u0026amp; Paddle Co. Rosko wasn’t just a dog, he was part of the crew, greeting customers, hanging by the docks, and soaking up every beach day along the way.\u003c\/p\u003e\n\u003cp data-start=\"729\" data-end=\"875\"\u003eThis Ice Blue tee features a special Rosko graphic to celebrate the memories, the loyalty, and the spirit he brought to the shop every single day.\u003c\/p\u003e\n\u003cp data-start=\"877\" data-end=\"1035\"\u003eIn Rosko’s honor, \u003cstrong data-start=\"895\" data-end=\"967\"\u003e$1 from every t-shirt sold will be donated to a local animal shelter\u003c\/strong\u003e, helping support dogs who are still waiting for their forever crew.\u003c\/p\u003e\n\u003cp data-start=\"1037\" data-end=\"1081\"\u003eDesigned to be worn, remembered, and shared.\u003c\/p\u003e\n\u003ch2 data-start=\"1088\" data-end=\"1106\"\u003e\u003cstrong data-start=\"1091\" data-end=\"1106\"\u003eKey Details\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul data-start=\"1107\" data-end=\"1310\"\u003e\n\u003cli data-start=\"1107\" data-end=\"1145\"\u003e\n\u003cp data-start=\"1109\" data-end=\"1145\"\u003eSoft, comfortable everyday t-shirt\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1146\" data-end=\"1195\"\u003e\n\u003cp data-start=\"1148\" data-end=\"1195\"\u003eIce Blue colorway with Rosko memorial graphic\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1196\" data-end=\"1250\"\u003e\n\u003cp data-start=\"1198\" data-end=\"1250\"\u003eDesigned by Blueline Surf \u0026amp; Paddle Co., Jupiter FL\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1251\" data-end=\"1310\"\u003e\n\u003cp data-start=\"1253\" data-end=\"1310\"\u003e$1 donated to a local animal shelter for every tee sold\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":286254661710,"handle":"blueline-best-sellers","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2024-11-11T20:39:33-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Blueline Best Sellers","body_html":"\u003cp data-start=\"369\" data-end=\"598\"\u003eOur \u003cstrong data-start=\"373\" data-end=\"389\"\u003eBest Sellers\u003c\/strong\u003e collection features the Blueline gear our community keeps coming back for. From classic surf T-shirts and UV sun shirts to hats and everyday staples, these are the products that define the Blueline lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"600\" data-end=\"804\"\u003eTested on the water, worn around town, and designed in Jupiter, Florida, each piece reflects what works best for coastal living. If you’re new to Blueline or looking to grab a proven favorite, start here.\u003c\/p\u003e","image":{"created_at":"2024-11-18T13:52:32-05:00","alt":"The Blueline Surf and Paddle Vintage T-shirt, featured on our paddle board and kayak rental dock.","width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/OverUnderFall-603.jpg?v=1763136570"}},{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-04-01T08:50:16-04:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
[{"alt":"Man wearing an Ice Blue Blueline t-shirt with Rosko memorial graphic on the back, photographed outside the shop.","id":27417117261902,"position":1,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/rosko-fishy-boy-memorial-t-shirt-ice-blue-blueline.jpg?v=1765836958"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/rosko-fishy-boy-memorial-t-shirt-ice-blue-blueline.jpg?v=1765836958","width":2848},{"alt":"Render of t-shirt with Rosko memorial image on the back.","id":27650024669262,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Rosko_memorial_image_on_the_back.png?v=1765837020"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Rosko_memorial_image_on_the_back.png?v=1765837020","width":1080},{"alt":"Rosko memorial image on the front left.","id":27417104023630,"position":3,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Rosko_front_ice_blue_tshirt.jpg?v=1765837051"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Rosko_front_ice_blue_tshirt.jpg?v=1765837051","width":2848}]
{"item":{"id":7718139592782,"title":"Blueline Dolphin Circle T-Shirt – Silk","handle":"blueline-dolphin-circle-t-shirt-silk","description":"\u003cp data-start=\"500\" data-end=\"810\"\u003eA coastal classic with a Jupiter twist. The \u003cstrong data-start=\"544\" data-end=\"579\"\u003eBlueline Dolphin Circle T-Shirt\u003c\/strong\u003e blends laid-back surf style with a nod to Florida’s iconic marine life. Featuring our signature Blueline circle logo with a jumping dolphin, this tee is designed for long days on the water, dock hangs, and everyday coastal living.\u003c\/p\u003e\n\u003cp data-start=\"812\" data-end=\"1071\"\u003ePrinted on a soft, lightweight cotton blend in a versatile silk tone, this shirt delivers all-day comfort without sacrificing style. Whether you’re paddling the Loxahatchee, cruising the inlet, or grabbing a drink after a surf session, this tee fits right in.\u003c\/p\u003e\n\u003cp data-start=\"1073\" data-end=\"1148\"\u003eDesigned in Jupiter, Florida and made for those who live life on the water.\u003c\/p\u003e\n\u003ch2 data-start=\"1155\" data-end=\"1200\"\u003e\u003cstrong data-start=\"1158\" data-end=\"1200\"\u003eKey Features (optional bullet section)\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul data-start=\"1201\" data-end=\"1402\"\u003e\n\u003cli data-start=\"1201\" data-end=\"1234\"\u003e\n\u003cp data-start=\"1203\" data-end=\"1234\"\u003eSoft, breathable cotton blend\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1235\" data-end=\"1257\"\u003e\n\u003cp data-start=\"1237\" data-end=\"1257\"\u003eClassic unisex fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1258\" data-end=\"1307\"\u003e\n\u003cp data-start=\"1260\" data-end=\"1307\"\u003eFront left-chest logo with large back graphic\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1308\" data-end=\"1356\"\u003e\n\u003cp data-start=\"1310\" data-end=\"1356\"\u003eDesigned for surf, paddle, and everyday wear\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1357\" data-end=\"1402\"\u003e\n\u003cp data-start=\"1359\" data-end=\"1402\"\u003eInspired by Jupiter, Florida coastal life\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","published_at":"2025-10-01T09:12:36-04:00","created_at":"2025-10-01T08:56:33-04:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":1995,"price_min":1995,"price_max":2995,"available":true,"price_varies":true,"compare_at_price":2995,"compare_at_price_min":2995,"compare_at_price_max":2995,"compare_at_price_varies":false,"variants":[{"id":42968177344590,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000148346","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Dolphin Circle T-Shirt – Silk - S","public_title":"S","options":["S"],"price":2995,"weight":0,"compare_at_price":2995,"inventory_management":"shopify","barcode":"210000148346","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42968177279054,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000148345","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Blueline Dolphin Circle T-Shirt – Silk - M","public_title":"M","options":["M"],"price":1995,"weight":0,"compare_at_price":2995,"inventory_management":"shopify","barcode":"210000148345","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42968177246286,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000148344","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Blueline Dolphin Circle T-Shirt – Silk - L","public_title":"L","options":["L"],"price":1995,"weight":0,"compare_at_price":2995,"inventory_management":"shopify","barcode":"210000148344","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42968177213518,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000148343","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Blueline Dolphin Circle T-Shirt – Silk - XL","public_title":"XL","options":["XL"],"price":1995,"weight":0,"compare_at_price":2995,"inventory_management":"shopify","barcode":"210000148343","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42968177049678,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000148342","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Blueline Dolphin Circle T-Shirt – Silk - 2XL","public_title":"2XL","options":["2XL"],"price":1995,"weight":0,"compare_at_price":2995,"inventory_management":"shopify","barcode":"210000148342","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-dolphin-circle-tshirt-silk.png?v=1766156926","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-dolphin-circle-tshirt-silk-chest-logo.png?v=1766157249"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-dolphin-circle-tshirt-silk.png?v=1766156926","options":["Size"],"media":[{"alt":"Blueline Surf \u0026 Paddle dolphin circle logo t-shirt in silk color featuring a jumping dolphin graphic on the back and small chest logo on the front","id":26688570097742,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-dolphin-circle-tshirt-silk.png?v=1766156926"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-dolphin-circle-tshirt-silk.png?v=1766156926","width":1080},{"alt":"Gray t-shirt with a blueline surf and dolphins logo on the chest.","id":26688570130510,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-dolphin-circle-tshirt-silk-chest-logo.png?v=1766157249"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-dolphin-circle-tshirt-silk-chest-logo.png?v=1766157249","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"500\" data-end=\"810\"\u003eA coastal classic with a Jupiter twist. The \u003cstrong data-start=\"544\" data-end=\"579\"\u003eBlueline Dolphin Circle T-Shirt\u003c\/strong\u003e blends laid-back surf style with a nod to Florida’s iconic marine life. Featuring our signature Blueline circle logo with a jumping dolphin, this tee is designed for long days on the water, dock hangs, and everyday coastal living.\u003c\/p\u003e\n\u003cp data-start=\"812\" data-end=\"1071\"\u003ePrinted on a soft, lightweight cotton blend in a versatile silk tone, this shirt delivers all-day comfort without sacrificing style. Whether you’re paddling the Loxahatchee, cruising the inlet, or grabbing a drink after a surf session, this tee fits right in.\u003c\/p\u003e\n\u003cp data-start=\"1073\" data-end=\"1148\"\u003eDesigned in Jupiter, Florida and made for those who live life on the water.\u003c\/p\u003e\n\u003ch2 data-start=\"1155\" data-end=\"1200\"\u003e\u003cstrong data-start=\"1158\" data-end=\"1200\"\u003eKey Features (optional bullet section)\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul data-start=\"1201\" data-end=\"1402\"\u003e\n\u003cli data-start=\"1201\" data-end=\"1234\"\u003e\n\u003cp data-start=\"1203\" data-end=\"1234\"\u003eSoft, breathable cotton blend\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1235\" data-end=\"1257\"\u003e\n\u003cp data-start=\"1237\" data-end=\"1257\"\u003eClassic unisex fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1258\" data-end=\"1307\"\u003e\n\u003cp data-start=\"1260\" data-end=\"1307\"\u003eFront left-chest logo with large back graphic\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1308\" data-end=\"1356\"\u003e\n\u003cp data-start=\"1310\" data-end=\"1356\"\u003eDesigned for surf, paddle, and everyday wear\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1357\" data-end=\"1402\"\u003e\n\u003cp data-start=\"1359\" data-end=\"1402\"\u003eInspired by Jupiter, Florida coastal life\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":300938690638,"handle":"20-blueline-t-shirts","updated_at":"2026-02-05T14:29:34-05:00","published_at":"2025-11-29T09:44:17-05:00","sort_order":"price-asc","template_suffix":"","published_scope":"global","title":"$20 Blueline T-Shirts","body_html":"\u003ch3 data-start=\"111\" data-end=\"151\"\u003e\u003cstrong data-start=\"115\" data-end=\"151\"\u003eBlueline $20 T-Shirts Collection\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"153\" data-end=\"539\"\u003eOur Blueline Surf and Paddle premium quality tees at a once in a lifetime price. We have taken our annual parking lot sale and brought it to you at your home! These customer favorites blend soft, comfortable fabrics with the laid-back coastal style we’re known for. Perfect for beach days, boat days, paddle sessions, or just cruising around town, each shirt delivers classic Blueline vibes at a special limited discount. \u003c\/p\u003e\n\u003cp data-start=\"541\" data-end=\"792\"\u003eAll of South Florida shopped our Sale on Black Friday, but these deals are still here!\u003c\/p\u003e","image":{"created_at":"2025-11-29T09:44:17-05:00","alt":"Blueline Surf \u0026 Paddle Co. $20 T-shirts displayed with coastal, beach-lifestyle designs in Jupiter, Florida.","width":916,"height":916,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-086.jpg?v=1764427457"}},{"id":286254661710,"handle":"blueline-best-sellers","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2024-11-11T20:39:33-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Blueline Best Sellers","body_html":"\u003cp data-start=\"369\" data-end=\"598\"\u003eOur \u003cstrong data-start=\"373\" data-end=\"389\"\u003eBest Sellers\u003c\/strong\u003e collection features the Blueline gear our community keeps coming back for. From classic surf T-shirts and UV sun shirts to hats and everyday staples, these are the products that define the Blueline lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"600\" data-end=\"804\"\u003eTested on the water, worn around town, and designed in Jupiter, Florida, each piece reflects what works best for coastal living. If you’re new to Blueline or looking to grab a proven favorite, start here.\u003c\/p\u003e","image":{"created_at":"2024-11-18T13:52:32-05:00","alt":"The Blueline Surf and Paddle Vintage T-shirt, featured on our paddle board and kayak rental dock.","width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/OverUnderFall-603.jpg?v=1763136570"}},{"id":298273636430,"handle":"blueline-dolphin-logo","updated_at":"2026-03-02T07:12:40-05:00","published_at":"2025-09-29T09:11:36-04:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Blueline Dolphin Logo","body_html":"\u003cp data-start=\"294\" data-end=\"333\"\u003e\u003cstrong data-start=\"294\" data-end=\"331\"\u003eThe Blueline Dolphin Logo T-Shirt\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"335\" data-end=\"492\"\u003eFins Up! Let’s go Dolphins. Our signature Blueline Surf \u0026amp; Paddle Co. logo gets a South Florida twist inspired by our favorite football team — the Dolphins.\u003c\/p\u003e\n\u003cp data-start=\"494\" data-end=\"660\"\u003eMade from soft, breathable cotton, this shirt keeps you comfortable for those Sundays cheering at your favorite spot or just living the laid-back Jupiter lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"662\" data-end=\"676\"\u003e\u003cstrong data-start=\"662\" data-end=\"674\"\u003eDetails:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"677\" data-end=\"848\"\u003e\n\u003cli data-start=\"677\" data-end=\"724\"\u003e\n\u003cp data-start=\"679\" data-end=\"724\"\u003eClassic Dolphin x Blueline logo on the back\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"725\" data-end=\"769\"\u003e\n\u003cp data-start=\"727\" data-end=\"769\"\u003ePremium, soft cotton for all-day comfort\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"770\" data-end=\"802\"\u003e\n\u003cp data-start=\"772\" data-end=\"802\"\u003eDesigned in Jupiter, Florida\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"803\" data-end=\"848\"\u003e\n\u003cp data-start=\"805\" data-end=\"848\"\u003eA local favorite for game days and beyond\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"611\" data-end=\"865\"\u003e\u003cbr\u003e\u003c\/p\u003e","image":{"created_at":"2025-09-29T09:12:12-04:00","alt":"Back view of Blueline Surf \u0026 Paddle Co. T-shirt featuring the dolphin logo design — inspired by the Jupiter, Florida ocean lifestyle.","width":960,"height":1200,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Dolfins.webp?v=1762383068"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}},{"id":297619193934,"handle":"game-day-gear","updated_at":"2026-03-02T07:12:40-05:00","published_at":"2025-09-12T11:05:45-04:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Gameday Gear","body_html":"\u003cp data-start=\"389\" data-end=\"698\"\u003eRep your team and your town with Blueline’s \u003cstrong data-start=\"433\" data-end=\"461\"\u003eGame Day Gear Collection\u003c\/strong\u003e, inspired by South Florida football pride and Jupiter lifestyle. Whether you’re cheering for the Dolphins, Gators, Seminoles or even saying Roll Tide, our designs bring that perfect mix of game day\u003cstrong data-start=\"659\" data-end=\"695\"\u003e energy and Jupiter style\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp data-start=\"700\" data-end=\"862\"\u003eFrom classic Blueline t-shirts, to hats and crop tops every piece is made for comfort, style, and that game day vibe — beach, boat, or tailgate.\u003c\/p\u003e\n\u003cp data-start=\"864\" data-end=\"1000\"\u003e\u003cstrong data-start=\"864\" data-end=\"889\"\u003eGet ready for kickoff\u003c\/strong\u003e with gear that lets everyone know you’re part of the Blueline crew.\u003c\/p\u003e\n\u003cp data-start=\"1002\" data-end=\"1019\"\u003e\u003cstrong data-start=\"1002\" data-end=\"1017\"\u003eHighlights:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"1020\" data-end=\"1210\"\u003e\n\u003cli data-start=\"1020\" data-end=\"1064\"\u003e\n\u003cp data-start=\"1022\" data-end=\"1064\"\u003eDolphins, Canes, Gators, Seminoles, Bama inspired colors\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1065\" data-end=\"1111\"\u003e\n\u003cp data-start=\"1067\" data-end=\"1111\"\u003eSoft, breathable tees and premium headwear\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1112\" data-end=\"1144\"\u003e\n\u003cp data-start=\"1114\" data-end=\"1144\"\u003eDesigned in Jupiter, Florida\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1145\" data-end=\"1210\"\u003e\n\u003cp data-start=\"1147\" data-end=\"1210\"\u003ePerfect for tailgates, beach days, or watching from the water\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","image":{"created_at":"2025-09-12T11:14:21-04:00","alt":"Person wearing Blueline Surf \u0026 Paddle Co. Game Day Gear, white hat and T-shirt featuring University of Florida colors and Blueline logo in orange and blue, inspired by Florida football game day..","width":2848,"height":4288,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/vjyolfckvdkncaln8l7g.jpg?v=1762384153"}}]}
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{"item":{"id":7677752737870,"title":"Blueline x Vineyard Vines Performance Polo","handle":"blueline-vineyard-vines-performance-polo","description":"\u003cp data-start=\"590\" data-end=\"880\"\u003eThe \u003cstrong data-start=\"594\" data-end=\"640\"\u003eBlueline x Vineyard Vines Performance Polo\u003c\/strong\u003e blends elevated coastal style with all-day performance. Designed for warm-weather comfort, this polo is built with \u003cstrong data-start=\"756\" data-end=\"784\"\u003ebrrr° cooling technology\u003c\/strong\u003e to help regulate temperature while delivering \u003cstrong data-start=\"831\" data-end=\"856\"\u003eUPF 50 sun protection\u003c\/strong\u003e for long days outdoors.\u003c\/p\u003e\n\u003cp data-start=\"882\" data-end=\"1249\"\u003eDetails are dialed in for movement and durability, including a reinforced collar stand, a hidden button for a secure fit, and small side vents that allow natural airflow. 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","id":26337138606158,"position":1,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Striped_Vineyard_Vines_Polo.png?v=1765840908"},"aspect_ratio":1.0,"height":1080,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Striped_Vineyard_Vines_Polo.png?v=1765840908","width":1080},{"alt":"Blueline polo shirt with a logo on a hanger against a white background","id":26337138671694,"position":2,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Polo.png?v=1765840940"},"aspect_ratio":1.0,"height":1080,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Polo.png?v=1765840940","width":1080},{"alt":"Light blue striped polo shirt with a small logo and 'Blueline' text on a white background","id":26337138638926,"position":3,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Jupiter_Lighthouse_striped_polo.png?v=1765840972"},"aspect_ratio":1.0,"height":1080,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Jupiter_Lighthouse_striped_polo.png?v=1765840972","width":1080},{"alt":"Light blue patterned shirt with a small Jupiter Lighthouse logo and 'BLUELINE' text on sleeve","id":26337138704462,"position":4,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Jupiter_Florida_Lighthouse_on_Vineyard_Vine_Polo.png?v=1765841015"},"aspect_ratio":1.0,"height":1080,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Jupiter_Florida_Lighthouse_on_Vineyard_Vine_Polo.png?v=1765841015","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"590\" data-end=\"880\"\u003eThe \u003cstrong data-start=\"594\" data-end=\"640\"\u003eBlueline x Vineyard Vines Performance Polo\u003c\/strong\u003e blends elevated coastal style with all-day performance. Designed for warm-weather comfort, this polo is built with \u003cstrong data-start=\"756\" data-end=\"784\"\u003ebrrr° cooling technology\u003c\/strong\u003e to help regulate temperature while delivering \u003cstrong data-start=\"831\" data-end=\"856\"\u003eUPF 50 sun protection\u003c\/strong\u003e for long days outdoors.\u003c\/p\u003e\n\u003cp data-start=\"882\" data-end=\"1249\"\u003eDetails are dialed in for movement and durability, including a reinforced collar stand, a hidden button for a secure fit, and small side vents that allow natural airflow. Finished with a \u003cstrong data-start=\"1069\" data-end=\"1120\"\u003eJupiter Lighthouse embroidery on the left chest\u003c\/strong\u003e and \u003cstrong data-start=\"1125\" data-end=\"1160\"\u003eBlueline branding on the sleeve\u003c\/strong\u003e, this polo represents a clean crossover between performance and laid-back Florida style.\u003c\/p\u003e\n\u003cp data-start=\"1251\" data-end=\"1387\"\u003eEqually at home on the course, on the boat, or heading out after a beach day, this is a go-to piece for comfort, protection, and polish.\u003c\/p\u003e\n\u003ch2 data-start=\"1394\" data-end=\"1413\"\u003e\u003cstrong data-start=\"1397\" data-end=\"1413\"\u003eKey Features\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul data-start=\"1414\" data-end=\"1730\"\u003e\n\u003cli data-start=\"1414\" data-end=\"1451\"\u003e\n\u003cp data-start=\"1416\" data-end=\"1451\"\u003eVineyard Vines performance fabric\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1452\" data-end=\"1504\"\u003e\n\u003cp data-start=\"1454\" data-end=\"1504\"\u003ebrrr° cooling technology for temperature control\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1505\" data-end=\"1530\"\u003e\n\u003cp data-start=\"1507\" data-end=\"1530\"\u003eUPF 50 sun protection\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1531\" data-end=\"1572\"\u003e\n\u003cp data-start=\"1533\" data-end=\"1572\"\u003eReinforced collar stand for structure\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1573\" data-end=\"1615\"\u003e\n\u003cp data-start=\"1575\" data-end=\"1615\"\u003eHidden button for a secure, clean look\u003cbr\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1656\" data-end=\"1698\"\u003e\n\u003cp data-start=\"1658\" data-end=\"1698\"\u003eJupiter Lighthouse embroidery on chest\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1699\" data-end=\"1730\"\u003e\n\u003cp data-start=\"1701\" data-end=\"1730\"\u003eBlueline branding on sleeve\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","2XL","XL"]},{"name":"Color","position":2,"values":["White \/ Jake Blue","Florida Play J Blu"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":286254661710,"handle":"blueline-best-sellers","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2024-11-11T20:39:33-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Blueline Best Sellers","body_html":"\u003cp data-start=\"369\" data-end=\"598\"\u003eOur \u003cstrong data-start=\"373\" data-end=\"389\"\u003eBest Sellers\u003c\/strong\u003e collection features the Blueline gear our community keeps coming back for. From classic surf T-shirts and UV sun shirts to hats and everyday staples, these are the products that define the Blueline lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"600\" data-end=\"804\"\u003eTested on the water, worn around town, and designed in Jupiter, Florida, each piece reflects what works best for coastal living. If you’re new to Blueline or looking to grab a proven favorite, start here.\u003c\/p\u003e","image":{"created_at":"2024-11-18T13:52:32-05:00","alt":"The Blueline Surf and Paddle Vintage T-shirt, featured on our paddle board and kayak rental dock.","width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/OverUnderFall-603.jpg?v=1763136570"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":300418728014,"handle":"mens-gift-guide","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2025-11-17T11:09:03-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Gift Guide","body_html":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eGifts inspired by life on the water. Our Men’s Gift Guide brings together surf-ready apparel, fishing essentials, and everyday coastal gear, handpicked from our Jupiter surf shop. Built for comfort, performance, and the Florida lifestyle he loves.\u003c\/p\u003e","image":{"created_at":"2025-11-17T11:20:25-05:00","alt":"Surfer carrying a shortboard and Blueline surf towel while walking through coastal vegetation in Florida, photographed for Blueline Surf \u0026 Paddle men’s gift guide.","width":1000,"height":667,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/250830_Panas-9909.jpg?v=1766082699"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}},{"id":305879613518,"handle":"blueline-x-vineyard-vines-johnnie-o-collection","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2026-03-13T15:36:30-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline x Vineyard Vines \u0026 Johnnie-O Collection","body_html":"\u003cp data-end=\"1104\" data-start=\"915\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Surf \u0026amp; Paddle partnered with two of our favorite coastal brands, Vineyard Vines and Johnnie-O, to create a premium line of exclusive apparel designed for the \u003cstrong data-end=\"1049\" data-start=\"953\"\u003eJupiter lifestyle and our popular \u003ca title=\"JUP LIFE Apparel – Jupiter Florida Clothing \u0026amp; Lifestyle Gear\" href=\"https:\/\/www.bluelinesurf.com\/collections\/jup-life\"\u003eJupiter apparel collection\u003c\/a\u003e\u003ca rel=\"noopener\" class=\"decorated-link cursor-pointer\" data-end=\"1047\" data-start=\"989\"\u003e.\u003c\/a\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"1442\" data-start=\"1106\"\u003eThese pieces combine the comfort and performance fabrics both brands are known for with the laid-back coastal culture that defines \u003cstrong data-end=\"1257\" data-start=\"1237\"\u003eJupiter, Florida\u003c\/strong\u003e. Whether you're heading out for a round of golf, meeting friends for dinner on the water, or enjoying a sunset by the Jupiter Lighthouse, this collection was designed to move with you.\u003c\/p\u003e\n\u003cp data-end=\"1629\" data-start=\"1444\"\u003eOur Blueline collaborations feature breathable performance polos, lightweight quarter zips, and premium coastal apparel that look just as good at the golf course as they do around town.\u003c\/p\u003e\n\u003cp data-end=\"1796\" data-start=\"1631\"\u003eEach piece is a limited collaboration available only through \u003cstrong data-end=\"1718\" data-start=\"1692\"\u003eBlueline Surf \u0026amp; Paddle\u003c\/strong\u003e, making this one of the most unique apparel collections in Palm Beach County.\u003c\/p\u003e\n\u003ch2 data-end=\"1796\" data-start=\"1631\"\u003e\n\u003cmeta charset=\"utf-8\"\u003ePremium Coastal Apparel Designed for South Florida\u003c\/h2\u003e\n\u003cp data-end=\"2195\" data-start=\"1900\"\u003eLiving in South Florida means apparel needs to work in warm temperatures while still looking sharp enough for everyday life. The Blueline x Vineyard Vines and Johnnie-O collection features lightweight performance fabrics that wick moisture, stretch comfortably, and stay breathable all day long. \u003cmeta charset=\"utf-8\"\u003eWhether you're heading out for a round of golf or meeting friends for dinner on the water, this collection pairs perfectly with our \u003cstrong data-end=\"1612\" data-start=\"1534\"\u003e\u003ca title=\"Johnnie-O × Blueline Tini Dancer Polo – White | Jupiter Florida Coastal Performance Polo\" href=\"https:\/\/www.bluelinesurf.com\/products\/johnnie-o-x-bl-tini-dancer-polo-white\"\u003eperformance golf polos and coastal apparel\u003c\/a\u003e\u003ca rel=\"noopener\" class=\"decorated-link cursor-pointer\" data-end=\"1610\" data-start=\"1536\"\u003e \u003c\/a\u003e\u003c\/strong\u003edesigned for the Jupiter lifestyle.\u003c\/p\u003e\n\u003cp data-end=\"2244\" data-start=\"2197\"\u003eThese pieces have quickly become favorites for:\u003c\/p\u003e\n\u003cul data-end=\"2427\" data-start=\"2246\"\u003e\n\u003cli data-end=\"2286\" data-start=\"2246\" data-section-id=\"15k4feg\"\u003e\n\u003cp data-end=\"2286\" data-start=\"2248\"\u003eGolf at Jupiter Country Club, Abacoa and Jupiter Dunes\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2337\" data-start=\"2287\" data-section-id=\"1myo5d1\"\u003e\n\u003cp data-end=\"2337\" data-start=\"2289\"\u003eDinner at waterfront restaurants like Guanabanas\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2362\" data-start=\"2338\" data-section-id=\"dnbud4\"\u003e\n\u003cp data-end=\"2362\" data-start=\"2340\"\u003eCasual business events\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2393\" data-start=\"2363\" data-section-id=\"8ux5p2\"\u003e\n\u003cp data-end=\"2393\" data-start=\"2365\"\u003eBoat days and sunset cruises\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2427\" data-start=\"2394\" data-section-id=\"1ulr8po\"\u003e\n\u003cp data-end=\"2427\" data-start=\"2396\"\u003eEveryday Jupiter lifestyle wear\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"2585\" data-start=\"2429\"\u003eThe blend of \u003cstrong data-end=\"2485\" data-start=\"2442\"\u003eperformance, comfort, and coastal style\u003c\/strong\u003e makes these polos and quarter zips some of the most versatile pieces in any South Florida wardrobe. \u003cmeta charset=\"utf-8\"\u003eThese collaborations also pair perfectly with our \u003cstrong data-end=\"1892\" data-start=\"1845\"\u003e\u003ca title=\"Blueline Men's UV Sun Shirts\" href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\"\u003eUV sun shirts\u003c\/a\u003e\u003ca rel=\"noopener\" class=\"decorated-link cursor-pointer\" data-end=\"1890\" data-start=\"1847\"\u003e \u003c\/a\u003e\u003c\/strong\u003eand \u003cstrong data-end=\"1952\" data-start=\"1897\"\u003e\u003ca rel=\"noopener\" class=\"decorated-link cursor-pointer\" data-end=\"1950\" data-start=\"1899\"\u003eB\u003c\/a\u003e\u003ca title=\"Blueline Men’s T-Shirts\" href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\"\u003elueline t-shirts\u003c\/a\u003e\u003ca rel=\"noopener\" class=\"decorated-link cursor-pointer\" data-end=\"1950\" data-start=\"1899\"\u003e \u003c\/a\u003e\u003c\/strong\u003efor everyday life on the water.\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003ch2 data-end=\"2646\" data-start=\"2609\" data-section-id=\"1e1j0lx\"\u003eA Blueline Exclusive Collaboration\u003c\/h2\u003e\n\u003cp data-end=\"2851\" data-start=\"2648\"\u003eWe partnered with \u003cstrong data-end=\"2698\" data-start=\"2666\"\u003eVineyard Vines and Johnnie-O\u003c\/strong\u003e because both brands share the same values we do at Blueline Surf \u0026amp; Paddle: quality products, coastal culture, and a lifestyle centered around the water.\u003c\/p\u003e\n\u003cp data-end=\"3044\" data-start=\"2853\"\u003eEach item in this collection features \u003cstrong data-end=\"2961\" data-start=\"2891\"\u003eBlueline branding paired with premium fabrics and timeless designs\u003c\/strong\u003e, creating apparel that represents the Jupiter community both on and off the water.\u003c\/p\u003e\n\u003cp data-end=\"3216\" data-start=\"3046\"\u003eWhether you are supporting your favorite local surf shop or simply looking for high-quality coastal apparel, these collaborations are designed to be worn again and again. \u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003ch3 data-end=\"3924\" data-start=\"3917\" data-section-id=\"1xxf4ds\"\u003eFAQ\u003c\/h3\u003e\n\u003cp data-end=\"4143\" data-start=\"3926\"\u003e\u003cstrong data-end=\"4000\" data-start=\"3926\"\u003eAre these Vineyard Vines and Johnnie-O products exclusive to Blueline?\u003c\/strong\u003e\u003cbr data-end=\"4003\" data-start=\"4000\"\u003eYes. These pieces are custom collaborations created specifically for Blueline Surf \u0026amp; Paddle and are not available in standard retail stores.\u003c\/p\u003e\n\u003cp data-end=\"4369\" data-start=\"4145\"\u003e\u003cstrong data-end=\"4196\" data-start=\"4145\"\u003eAre these polos good for golf in South Florida?\u003c\/strong\u003e\u003cbr data-end=\"4199\" data-start=\"4196\"\u003eAbsolutely. Both Vineyard Vines and Johnnie-O use breathable performance fabrics designed for warm weather, making them perfect for golf courses across Palm Beach County.\u003c\/p\u003e\n\u003cp data-end=\"4540\" data-start=\"4371\"\u003e\u003cstrong data-end=\"4427\" data-start=\"4371\"\u003eWhere can I buy Blueline apparel in Jupiter Florida?\u003c\/strong\u003e\u003cbr data-end=\"4430\" data-start=\"4427\"\u003eBlueline Surf \u0026amp; Paddle carries exclusive apparel both in our Jupiter surf shop and online through our website.\u003c\/p\u003e","image":{"created_at":"2026-03-13T15:36:29-04:00","alt":null,"width":2848,"height":4288,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/DSC_0427.jpg?v=1773430590"}}]}
[{"alt":"Blue striped polo shirt on a hanger with 'Blueline' branding. Jupiter Lighthouse on front left. ","id":26337138606158,"position":1,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Striped_Vineyard_Vines_Polo.png?v=1765840908"},"aspect_ratio":1.0,"height":1080,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Striped_Vineyard_Vines_Polo.png?v=1765840908","width":1080},{"alt":"Blueline polo shirt with a logo on a hanger against a white background","id":26337138671694,"position":2,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Polo.png?v=1765840940"},"aspect_ratio":1.0,"height":1080,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Polo.png?v=1765840940","width":1080},{"alt":"Light blue striped polo shirt with a small logo and 'Blueline' text on a white background","id":26337138638926,"position":3,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Jupiter_Lighthouse_striped_polo.png?v=1765840972"},"aspect_ratio":1.0,"height":1080,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Jupiter_Lighthouse_striped_polo.png?v=1765840972","width":1080},{"alt":"Light blue patterned shirt with a small Jupiter Lighthouse logo and 'BLUELINE' text on sleeve","id":26337138704462,"position":4,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Jupiter_Florida_Lighthouse_on_Vineyard_Vine_Polo.png?v=1765841015"},"aspect_ratio":1.0,"height":1080,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Jupiter_Florida_Lighthouse_on_Vineyard_Vine_Polo.png?v=1765841015","width":1080}]
{"item":{"id":7676768321614,"title":"Yain’t Local Blueline Collab T-Shirt","handle":"yaint-local-blueline-collab-t-shirt","description":"\u003cp data-start=\"491\" data-end=\"723\"\u003eThe \u003cstrong data-start=\"495\" data-end=\"535\"\u003eYain’t Local Blueline Collab T-Shirt\u003c\/strong\u003e is for those who get it. Inspired by the tongue-in-cheek phrase that locals love and outsiders question, this tee leans into Florida pride with a sense of humor only Jupiter can pull off.\u003c\/p\u003e\n\u003cp data-start=\"725\" data-end=\"1018\"\u003ePrinted on an Ice Blue tee, the back graphic features bold lettering with Blueline’s classic logo, delivering a laid-back coastal look that doesn’t take itself too seriously. Whether you’re born and raised or just bold enough to wear it, this shirt makes a statement without explaining itself.\u003c\/p\u003e\n\u003cp data-start=\"1020\" data-end=\"1151\"\u003eDesigned for everyday comfort and local attitude, this collab t-shirt is part surf culture, part inside joke, and 100 percent Blueline.\u003c\/p\u003e\n\u003ch2 data-start=\"1158\" data-end=\"1176\"\u003e\u003cstrong data-start=\"1161\" data-end=\"1176\"\u003eKey Details\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul data-start=\"1177\" data-end=\"1381\"\u003e\n\u003cli data-start=\"1177\" data-end=\"1215\"\u003e\n\u003cp data-start=\"1179\" data-end=\"1215\"\u003eSoft, comfortable everyday t-shirt\u003cbr\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1238\" data-end=\"1278\"\u003e\n\u003cp data-start=\"1240\" data-end=\"1278\"\u003eBold back graphic with Blueline logo\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1279\" data-end=\"1326\"\u003e\n\u003cp data-start=\"1281\" data-end=\"1326\"\u003eLocal Jupiter-inspired collaboration design\u003cbr\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","published_at":"2025-08-13T13:54:44-04:00","created_at":"2025-08-12T20:24:18-04:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - 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Inspired by the tongue-in-cheek phrase that locals love and outsiders question, this tee leans into Florida pride with a sense of humor only Jupiter can pull off.\u003c\/p\u003e\n\u003cp data-start=\"725\" data-end=\"1018\"\u003ePrinted on an Ice Blue tee, the back graphic features bold lettering with Blueline’s classic logo, delivering a laid-back coastal look that doesn’t take itself too seriously. Whether you’re born and raised or just bold enough to wear it, this shirt makes a statement without explaining itself.\u003c\/p\u003e\n\u003cp data-start=\"1020\" data-end=\"1151\"\u003eDesigned for everyday comfort and local attitude, this collab t-shirt is part surf culture, part inside joke, and 100 percent Blueline.\u003c\/p\u003e\n\u003ch2 data-start=\"1158\" data-end=\"1176\"\u003e\u003cstrong data-start=\"1161\" data-end=\"1176\"\u003eKey Details\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul data-start=\"1177\" data-end=\"1381\"\u003e\n\u003cli data-start=\"1177\" data-end=\"1215\"\u003e\n\u003cp data-start=\"1179\" data-end=\"1215\"\u003eSoft, comfortable everyday t-shirt\u003cbr\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1238\" data-end=\"1278\"\u003e\n\u003cp data-start=\"1240\" data-end=\"1278\"\u003eBold back graphic with Blueline logo\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1279\" data-end=\"1326\"\u003e\n\u003cp data-start=\"1281\" data-end=\"1326\"\u003eLocal Jupiter-inspired collaboration design\u003cbr\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":286254661710,"handle":"blueline-best-sellers","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2024-11-11T20:39:33-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Blueline Best Sellers","body_html":"\u003cp data-start=\"369\" data-end=\"598\"\u003eOur \u003cstrong data-start=\"373\" data-end=\"389\"\u003eBest Sellers\u003c\/strong\u003e collection features the Blueline gear our community keeps coming back for. 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Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. 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Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. 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From beach and boat days to weekends on the golf course, afternoons at the soccer and lacrosse fields, and dinner at your favorite waterfront spot, this is gear made for real Jupiter living.\u003c\/p\u003e\n\u003cp data-start=\"1088\" data-end=\"1430\"\u003eFrom JUP hats and original Blueline logo designs to exclusive Vineyard Vines T-shirts and polos, this collection also includes lightweight hoodies, UV breathable sun shirts, Johnnie-O golf polos, quarter zips and everyday coastal lifestyle wear. 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","width":294,"height":191,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Screenshot_2025-11-19_at_5.26.32_PM.png?v=1763591274"}},{"id":286254661710,"handle":"blueline-best-sellers","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2024-11-11T20:39:33-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Blueline Best Sellers","body_html":"\u003cp data-start=\"369\" data-end=\"598\"\u003eOur \u003cstrong data-start=\"373\" data-end=\"389\"\u003eBest Sellers\u003c\/strong\u003e collection features the Blueline gear our community keeps coming back for. From classic surf T-shirts and UV sun shirts to hats and everyday staples, these are the products that define the Blueline lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"600\" data-end=\"804\"\u003eTested on the water, worn around town, and designed in Jupiter, Florida, each piece reflects what works best for coastal living. If you’re new to Blueline or looking to grab a proven favorite, start here.\u003c\/p\u003e","image":{"created_at":"2024-11-18T13:52:32-05:00","alt":"The Blueline Surf and Paddle Vintage T-shirt, featured on our paddle board and kayak rental dock.","width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/OverUnderFall-603.jpg?v=1763136570"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
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{"item":{"id":7643854798926,"title":"Bl Bahamas Hogfish Cali Blue","handle":"bl-bahamas-hogfish-cali-blue","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-sheets-root=\"1\"\u003eBl Bahamas Hogfish Cali Blue\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e","published_at":"2025-06-27T08:54:10-04:00","created_at":"2025-06-22T10:06:29-04:00","vendor":"Blueline Surf \u0026 Paddle Co","type":"T-Shirt","tags":["lightspeed","T-shirt"],"price":3495,"price_min":3495,"price_max":3495,"available":false,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":42632000438350,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000144794","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Bl Bahamas Hogfish Cali Blue - S","public_title":"S","options":["S"],"price":3495,"weight":142,"compare_at_price":null,"inventory_management":"shopify","barcode":"210000144794","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42632000471118,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000144795","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Bl Bahamas Hogfish Cali Blue - M","public_title":"M","options":["M"],"price":3495,"weight":142,"compare_at_price":null,"inventory_management":"shopify","barcode":"210000144795","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42632000503886,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000144796","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Bl Bahamas Hogfish Cali Blue - L","public_title":"L","options":["L"],"price":3495,"weight":142,"compare_at_price":null,"inventory_management":"shopify","barcode":"210000144796","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42632000536654,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000144797","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Bl Bahamas Hogfish Cali Blue - XL","public_title":"XL","options":["XL"],"price":3495,"weight":142,"compare_at_price":null,"inventory_management":"shopify","barcode":"210000144797","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42632000569422,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000144793","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Bl Bahamas Hogfish Cali Blue - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":142,"compare_at_price":null,"inventory_management":"shopify","barcode":"210000144793","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/103.png?v=1753276325","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/104.png?v=1753276325","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/105.png?v=1753276325"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/103.png?v=1753276325","options":["Size"],"media":[{"alt":null,"id":26021720981582,"position":1,"preview_image":{"aspect_ratio":1.0,"height":2048,"width":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/103.png?v=1753276325"},"aspect_ratio":1.0,"height":2048,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/103.png?v=1753276325","width":2048},{"alt":null,"id":26021721014350,"position":2,"preview_image":{"aspect_ratio":1.0,"height":2048,"width":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/104.png?v=1753276325"},"aspect_ratio":1.0,"height":2048,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/104.png?v=1753276325","width":2048},{"alt":null,"id":26021721047118,"position":3,"preview_image":{"aspect_ratio":1.0,"height":2048,"width":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/105.png?v=1753276325"},"aspect_ratio":1.0,"height":2048,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/105.png?v=1753276325","width":2048}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan data-sheets-root=\"1\"\u003eBl Bahamas Hogfish Cali Blue\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":293539938382,"handle":"bahamas-bound","updated_at":"2026-04-01T06:22:39-04:00","published_at":"2025-06-03T11:47:32-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Bahamas Bound","body_html":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eGet ready for island days with our Bahamas Bound collection. 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","width":294,"height":191,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Screenshot_2025-11-19_at_5.26.32_PM.png?v=1763591274"}},{"id":286254661710,"handle":"blueline-best-sellers","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2024-11-11T20:39:33-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Blueline Best Sellers","body_html":"\u003cp data-start=\"369\" data-end=\"598\"\u003eOur \u003cstrong data-start=\"373\" data-end=\"389\"\u003eBest Sellers\u003c\/strong\u003e collection features the Blueline gear our community keeps coming back for. From classic surf T-shirts and UV sun shirts to hats and everyday staples, these are the products that define the Blueline lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"600\" data-end=\"804\"\u003eTested on the water, worn around town, and designed in Jupiter, Florida, each piece reflects what works best for coastal living. If you’re new to Blueline or looking to grab a proven favorite, start here.\u003c\/p\u003e","image":{"created_at":"2024-11-18T13:52:32-05:00","alt":"The Blueline Surf and Paddle Vintage T-shirt, featured on our paddle board and kayak rental dock.","width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/OverUnderFall-603.jpg?v=1763136570"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
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{"item":{"id":7593635020878,"title":"Blueline Vintage Circle T-Shirt – Pigment Black \/ Light Brown","handle":"blueline-vintage-circle-tshirt-pigment-black-light-brown","description":"\u003cp data-start=\"389\" data-end=\"779\"\u003eThe Blueline Vintage Circle T-Shirt in Pigment Black brings that worn-in coastal feel with a bold, clean Blueline circle logo in light brown. Soft, washed cotton delivers instant comfort while the pigment-dyed finish gives it the perfect vintage look. 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XL","public_title":"XL","options":["XL"],"price":3495,"weight":142,"compare_at_price":null,"inventory_management":"shopify","barcode":"","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42359548117070,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000140236","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Blueline Vintage Circle T-Shirt – Pigment Black \/ Light Brown - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":142,"compare_at_price":null,"inventory_management":"shopify","barcode":"","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42776790138958,"title":"3XL","option1":"3XL","option2":null,"option3":null,"sku":"210000140235","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Blueline Vintage Circle T-Shirt – Pigment Black \/ Light Brown - 3XL","public_title":"3XL","options":["3XL"],"price":3495,"weight":142,"compare_at_price":null,"inventory_management":"shopify","barcode":"","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Untitleddesign_48.png?v=1765557812","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Untitled_design_49.png?v=1765558500"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Untitleddesign_48.png?v=1765557812","options":["Size"],"media":[{"alt":null,"id":32823835623502,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Untitleddesign_48.png?v=1765557812"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Untitleddesign_48.png?v=1765557812","width":1080},{"alt":null,"id":32825235210318,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Untitled_design_49.png?v=1765558500"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Untitled_design_49.png?v=1765558500","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"389\" data-end=\"779\"\u003eThe Blueline Vintage Circle T-Shirt in Pigment Black brings that worn-in coastal feel with a bold, clean Blueline circle logo in light brown. Soft, washed cotton delivers instant comfort while the pigment-dyed finish gives it the perfect vintage look. Whether you're hanging at the inlet, grabbing coffee in Jupiter, or heading out on the boat, this tee nails everyday surf-lifestyle style.\u003c\/p\u003e\n\u003cp data-start=\"781\" data-end=\"1004\"\u003e\u003cstrong data-start=\"781\" data-end=\"792\"\u003eDetails\u003c\/strong\u003e\u003cbr data-start=\"792\" data-end=\"795\"\u003e• Pigment-dyed black for a vintage fade\u003cbr data-start=\"834\" data-end=\"837\"\u003e• Blueline Surf \u0026amp; Paddle Co. circle logo on back and chest\u003cbr data-start=\"895\" data-end=\"898\"\u003e• Ultra-soft cotton for everyday comfort\u003cbr data-start=\"938\" data-end=\"941\"\u003e• Perfect for surf shirts, beach wear, and casual Florida style\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL","3XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":286254661710,"handle":"blueline-best-sellers","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2024-11-11T20:39:33-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Blueline Best Sellers","body_html":"\u003cp data-start=\"369\" data-end=\"598\"\u003eOur \u003cstrong data-start=\"373\" data-end=\"389\"\u003eBest Sellers\u003c\/strong\u003e collection features the Blueline gear our community keeps coming back for. From classic surf T-shirts and UV sun shirts to hats and everyday staples, these are the products that define the Blueline lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"600\" data-end=\"804\"\u003eTested on the water, worn around town, and designed in Jupiter, Florida, each piece reflects what works best for coastal living. If you’re new to Blueline or looking to grab a proven favorite, start here.\u003c\/p\u003e","image":{"created_at":"2024-11-18T13:52:32-05:00","alt":"The Blueline Surf and Paddle Vintage T-shirt, featured on our paddle board and kayak rental dock.","width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/OverUnderFall-603.jpg?v=1763136570"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
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{"item":{"id":7578130939982,"title":"Blueline Bronco T-Shirt – Silk","handle":"blueline-bronco-t-shirt-silk","description":"\u003cp data-start=\"417\" data-end=\"677\"\u003eThe \u003cstrong data-start=\"421\" data-end=\"448\"\u003eBlueline Bronco T-Shirt\u003c\/strong\u003e captures classic Florida style with a nod to old-school adventure. Featuring a vintage Bronco graphic on the back with \u003cstrong data-start=\"568\" data-end=\"614\"\u003eBlueline Surf \u0026amp; Paddle Co. and Jupiter, FL\u003c\/strong\u003e, this tee blends laid-back coastal vibes with timeless design.\u003c\/p\u003e\n\u003cp data-start=\"679\" data-end=\"938\"\u003ePrinted on a soft Silk colorway, it’s built for everyday wear, whether you’re cruising around town, heading to the beach, or posting up dockside. Comfortable, versatile, and rooted in Jupiter, this tee represents the easygoing lifestyle Blueline is known for.\u003c\/p\u003e\n\u003ch2 data-start=\"945\" data-end=\"963\"\u003e\u003cstrong data-start=\"948\" data-end=\"963\"\u003eKey Details\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul data-start=\"964\" data-end=\"1151\"\u003e\n\u003cli data-start=\"964\" data-end=\"990\"\u003e\n\u003cp data-start=\"966\" data-end=\"990\"\u003eSoft, everyday t-shirt\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"991\" data-end=\"1008\"\u003e\n\u003cp data-start=\"993\" data-end=\"1008\"\u003eSilk colorway\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1009\" data-end=\"1040\"\u003e\n\u003cp data-start=\"1011\" data-end=\"1040\"\u003eVintage Bronco back graphic\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1041\" data-end=\"1080\"\u003e\n\u003cp data-start=\"1043\" data-end=\"1080\"\u003eBlueline Surf \u0026amp; Paddle Co. branding\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1081\" data-end=\"1114\"\u003e\n\u003cp data-start=\"1083\" data-end=\"1114\"\u003eJupiter, Florida location hit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1115\" data-end=\"1151\"\u003e\n\u003cp data-start=\"1117\" data-end=\"1151\"\u003eDesigned for casual coastal wear\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","published_at":"2025-03-03T15:47:05-05:00","created_at":"2025-03-03T15:47:05-05:00","vendor":"Blueline Surf \u0026 Paddle Co","type":"T-Shirt","tags":["T-shirt"],"price":1995,"price_min":1995,"price_max":1995,"available":false,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":42295195500622,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000139033","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Blueline Bronco T-Shirt – Silk - S","public_title":"S","options":["S"],"price":1995,"weight":142,"compare_at_price":null,"inventory_management":"shopify","barcode":"210000139033","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42295195533390,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000139032","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Blueline Bronco T-Shirt – Silk - M","public_title":"M","options":["M"],"price":1995,"weight":142,"compare_at_price":null,"inventory_management":"shopify","barcode":"210000139032","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42295195566158,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000139030","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Blueline Bronco T-Shirt – Silk - L","public_title":"L","options":["L"],"price":1995,"weight":142,"compare_at_price":null,"inventory_management":"shopify","barcode":"210000139030","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42295195598926,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000139029","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Blueline Bronco T-Shirt – Silk - 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Featuring a vintage Bronco graphic on the back with \u003cstrong data-start=\"568\" data-end=\"614\"\u003eBlueline Surf \u0026amp; Paddle Co. and Jupiter, FL\u003c\/strong\u003e, this tee blends laid-back coastal vibes with timeless design.\u003c\/p\u003e\n\u003cp data-start=\"679\" data-end=\"938\"\u003ePrinted on a soft Silk colorway, it’s built for everyday wear, whether you’re cruising around town, heading to the beach, or posting up dockside. Comfortable, versatile, and rooted in Jupiter, this tee represents the easygoing lifestyle Blueline is known for.\u003c\/p\u003e\n\u003ch2 data-start=\"945\" data-end=\"963\"\u003e\u003cstrong data-start=\"948\" data-end=\"963\"\u003eKey Details\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul data-start=\"964\" data-end=\"1151\"\u003e\n\u003cli data-start=\"964\" data-end=\"990\"\u003e\n\u003cp data-start=\"966\" data-end=\"990\"\u003eSoft, everyday t-shirt\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"991\" data-end=\"1008\"\u003e\n\u003cp data-start=\"993\" data-end=\"1008\"\u003eSilk colorway\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1009\" data-end=\"1040\"\u003e\n\u003cp data-start=\"1011\" data-end=\"1040\"\u003eVintage Bronco back graphic\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1041\" data-end=\"1080\"\u003e\n\u003cp data-start=\"1043\" data-end=\"1080\"\u003eBlueline Surf \u0026amp; Paddle Co. branding\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1081\" data-end=\"1114\"\u003e\n\u003cp data-start=\"1083\" data-end=\"1114\"\u003eJupiter, Florida location hit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1115\" data-end=\"1151\"\u003e\n\u003cp data-start=\"1117\" data-end=\"1151\"\u003eDesigned for casual coastal wear\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":300938690638,"handle":"20-blueline-t-shirts","updated_at":"2026-02-05T14:29:34-05:00","published_at":"2025-11-29T09:44:17-05:00","sort_order":"price-asc","template_suffix":"","published_scope":"global","title":"$20 Blueline T-Shirts","body_html":"\u003ch3 data-start=\"111\" data-end=\"151\"\u003e\u003cstrong data-start=\"115\" data-end=\"151\"\u003eBlueline $20 T-Shirts Collection\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"153\" data-end=\"539\"\u003eOur Blueline Surf and Paddle premium quality tees at a once in a lifetime price. We have taken our annual parking lot sale and brought it to you at your home! These customer favorites blend soft, comfortable fabrics with the laid-back coastal style we’re known for. Perfect for beach days, boat days, paddle sessions, or just cruising around town, each shirt delivers classic Blueline vibes at a special limited discount. \u003c\/p\u003e\n\u003cp data-start=\"541\" data-end=\"792\"\u003eAll of South Florida shopped our Sale on Black Friday, but these deals are still here!\u003c\/p\u003e","image":{"created_at":"2025-11-29T09:44:17-05:00","alt":"Blueline Surf \u0026 Paddle Co. $20 T-shirts displayed with coastal, beach-lifestyle designs in Jupiter, Florida.","width":916,"height":916,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-086.jpg?v=1764427457"}},{"id":286254661710,"handle":"blueline-best-sellers","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2024-11-11T20:39:33-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Blueline Best Sellers","body_html":"\u003cp data-start=\"369\" data-end=\"598\"\u003eOur \u003cstrong data-start=\"373\" data-end=\"389\"\u003eBest Sellers\u003c\/strong\u003e collection features the Blueline gear our community keeps coming back for. 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If you’re new to Blueline or looking to grab a proven favorite, start here.\u003c\/p\u003e","image":{"created_at":"2024-11-18T13:52:32-05:00","alt":"The Blueline Surf and Paddle Vintage T-shirt, featured on our paddle board and kayak rental dock.","width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/OverUnderFall-603.jpg?v=1763136570"}},{"id":301888077902,"handle":"holiday-sale","updated_at":"2026-03-25T17:45:53-04:00","published_at":"2025-12-20T12:05:06-05:00","sort_order":"price-asc","template_suffix":"","published_scope":"web","title":"Blueline Holiday Sale – Women’s Crops, Men’s T-Shirts \u0026 Hats","body_html":"\u003cp data-start=\"481\" data-end=\"733\"\u003eCelebrate the season, coastal-style. Shop the \u003cstrong data-start=\"527\" data-end=\"544\"\u003eBlueline Sale\u003c\/strong\u003e featuring women’s crop t-shirts, men’s graphic t-shirts, and best-selling Blueline hats. Laid-back surf shop essentials inspired by Jupiter, Florida and made for life on and off the water.\u003c\/p\u003e\n\u003cp data-start=\"735\" data-end=\"781\"\u003eLimited quantities. When it’s gone, it’s gone.\u003c\/p\u003e","image":{"created_at":"2025-12-20T11:48:30-05:00","alt":"Christmas tree on a Florida beach with wrapped gifts and a Blueline trucker hat, promoting Blueline sale on women’s crop tops, men’s t-shirts, and hats.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Trappers-60_3cdb9888-037e-46ae-b37c-9a86092bd1e6.jpg?v=1766250128"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}},{"id":289361166414,"handle":"gear-up-for-spring-break","updated_at":"2025-12-15T18:38:42-05:00","published_at":"2025-02-04T12:29:25-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Gear Up For Spring Break","body_html":""},{"id":290497396814,"handle":"spring-break-collection","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2025-03-03T13:40:55-05:00","sort_order":"created-desc","template_suffix":"spring-break-25","published_scope":"global","title":"Spring Break Guide","body_html":"","image":{"created_at":"2025-03-03T13:42:41-05:00","alt":null,"width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-123.jpg?v=1741027361"}}]}
[{"alt":"Back view of a Silk-colored Blueline t-shirt featuring a vintage Bronco graphic with Blueline Surf \u0026 Paddle Co. and Jupiter, Florida text.","id":25618326847566,"position":1,"preview_image":{"aspect_ratio":1.0,"height":1280,"width":1280,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-bronco-t-shirt-silk.png?v=1765841950"},"aspect_ratio":1.0,"height":1280,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-bronco-t-shirt-silk.png?v=1765841950","width":1280},{"alt":"Blueline Jupiter Fl Bronco T-shirt Fron left Logo ","id":25618326880334,"position":2,"preview_image":{"aspect_ratio":1.0,"height":1280,"width":1280,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-bronco-t-shirt-silk_Front.png?v=1765841979"},"aspect_ratio":1.0,"height":1280,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-bronco-t-shirt-silk_Front.png?v=1765841979","width":1280}]
{"item":{"id":7578129727566,"title":"Blueline Bronco Ice Blue","handle":"blueline-bronco-ice-blue","description":"","published_at":"2025-03-03T15:39:46-05:00","created_at":"2025-03-03T15:39:46-05:00","vendor":"Blueline Surf \u0026 Paddle Co","type":"T-Shirt","tags":["T-shirt"],"price":1995,"price_min":1995,"price_max":1995,"available":false,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":42295183835214,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000139026","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Blueline Bronco Ice Blue - S","public_title":"S","options":["S"],"price":1995,"weight":142,"compare_at_price":null,"inventory_management":"shopify","barcode":"210000139026","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42295183867982,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000139025","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Blueline Bronco Ice Blue - M","public_title":"M","options":["M"],"price":1995,"weight":142,"compare_at_price":null,"inventory_management":"shopify","barcode":"210000139025","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42295183900750,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000139024","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Blueline Bronco Ice Blue - L","public_title":"L","options":["L"],"price":1995,"weight":142,"compare_at_price":null,"inventory_management":"shopify","barcode":"210000139024","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42295183933518,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000139023","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Blueline Bronco Ice Blue - XL","public_title":"XL","options":["XL"],"price":1995,"weight":142,"compare_at_price":null,"inventory_management":"shopify","barcode":"210000139023","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42295183966286,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000139022","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Blueline Bronco Ice Blue - 2XL","public_title":"2XL","options":["2XL"],"price":1995,"weight":142,"compare_at_price":null,"inventory_management":"shopify","barcode":"210000139022","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/76.png?v=1753276378","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/77.png?v=1753276378"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/76.png?v=1753276378","options":["Size"],"media":[{"alt":null,"id":25618321506382,"position":1,"preview_image":{"aspect_ratio":1.0,"height":1280,"width":1280,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/76.png?v=1753276378"},"aspect_ratio":1.0,"height":1280,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/76.png?v=1753276378","width":1280},{"alt":null,"id":25618321539150,"position":2,"preview_image":{"aspect_ratio":1.0,"height":1280,"width":1280,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/77.png?v=1753276378"},"aspect_ratio":1.0,"height":1280,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/77.png?v=1753276378","width":1280}],"requires_selling_plan":false,"selling_plan_groups":[],"content":""},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":300938690638,"handle":"20-blueline-t-shirts","updated_at":"2026-02-05T14:29:34-05:00","published_at":"2025-11-29T09:44:17-05:00","sort_order":"price-asc","template_suffix":"","published_scope":"global","title":"$20 Blueline T-Shirts","body_html":"\u003ch3 data-start=\"111\" data-end=\"151\"\u003e\u003cstrong data-start=\"115\" data-end=\"151\"\u003eBlueline $20 T-Shirts Collection\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"153\" data-end=\"539\"\u003eOur Blueline Surf and Paddle premium quality tees at a once in a lifetime price. We have taken our annual parking lot sale and brought it to you at your home! These customer favorites blend soft, comfortable fabrics with the laid-back coastal style we’re known for. Perfect for beach days, boat days, paddle sessions, or just cruising around town, each shirt delivers classic Blueline vibes at a special limited discount. \u003c\/p\u003e\n\u003cp data-start=\"541\" data-end=\"792\"\u003eAll of South Florida shopped our Sale on Black Friday, but these deals are still here!\u003c\/p\u003e","image":{"created_at":"2025-11-29T09:44:17-05:00","alt":"Blueline Surf \u0026 Paddle Co. $20 T-shirts displayed with coastal, beach-lifestyle designs in Jupiter, Florida.","width":916,"height":916,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-086.jpg?v=1764427457"}},{"id":286254661710,"handle":"blueline-best-sellers","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2024-11-11T20:39:33-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Blueline Best Sellers","body_html":"\u003cp data-start=\"369\" data-end=\"598\"\u003eOur \u003cstrong data-start=\"373\" data-end=\"389\"\u003eBest Sellers\u003c\/strong\u003e collection features the Blueline gear our community keeps coming back for. From classic surf T-shirts and UV sun shirts to hats and everyday staples, these are the products that define the Blueline lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"600\" data-end=\"804\"\u003eTested on the water, worn around town, and designed in Jupiter, Florida, each piece reflects what works best for coastal living. If you’re new to Blueline or looking to grab a proven favorite, start here.\u003c\/p\u003e","image":{"created_at":"2024-11-18T13:52:32-05:00","alt":"The Blueline Surf and Paddle Vintage T-shirt, featured on our paddle board and kayak rental dock.","width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/OverUnderFall-603.jpg?v=1763136570"}},{"id":301888077902,"handle":"holiday-sale","updated_at":"2026-03-25T17:45:53-04:00","published_at":"2025-12-20T12:05:06-05:00","sort_order":"price-asc","template_suffix":"","published_scope":"web","title":"Blueline Holiday Sale – Women’s Crops, Men’s T-Shirts \u0026 Hats","body_html":"\u003cp data-start=\"481\" data-end=\"733\"\u003eCelebrate the season, coastal-style. Shop the \u003cstrong data-start=\"527\" data-end=\"544\"\u003eBlueline Sale\u003c\/strong\u003e featuring women’s crop t-shirts, men’s graphic t-shirts, and best-selling Blueline hats. Laid-back surf shop essentials inspired by Jupiter, Florida and made for life on and off the water.\u003c\/p\u003e\n\u003cp data-start=\"735\" data-end=\"781\"\u003eLimited quantities. When it’s gone, it’s gone.\u003c\/p\u003e","image":{"created_at":"2025-12-20T11:48:30-05:00","alt":"Christmas tree on a Florida beach with wrapped gifts and a Blueline trucker hat, promoting Blueline sale on women’s crop tops, men’s t-shirts, and hats.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Trappers-60_3cdb9888-037e-46ae-b37c-9a86092bd1e6.jpg?v=1766250128"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}},{"id":289361166414,"handle":"gear-up-for-spring-break","updated_at":"2025-12-15T18:38:42-05:00","published_at":"2025-02-04T12:29:25-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Gear Up For Spring Break","body_html":""},{"id":290497396814,"handle":"spring-break-collection","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2025-03-03T13:40:55-05:00","sort_order":"created-desc","template_suffix":"spring-break-25","published_scope":"global","title":"Spring Break Guide","body_html":"","image":{"created_at":"2025-03-03T13:42:41-05:00","alt":null,"width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-123.jpg?v=1741027361"}}]}
[{"alt":null,"id":25618321506382,"position":1,"preview_image":{"aspect_ratio":1.0,"height":1280,"width":1280,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/76.png?v=1753276378"},"aspect_ratio":1.0,"height":1280,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/76.png?v=1753276378","width":1280},{"alt":null,"id":25618321539150,"position":2,"preview_image":{"aspect_ratio":1.0,"height":1280,"width":1280,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/77.png?v=1753276378"},"aspect_ratio":1.0,"height":1280,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/77.png?v=1753276378","width":1280}]
{"item":{"id":7559568457806,"title":"OG Blueline Logo T-Shirt – Canyon Green \/ White","handle":"og-blueline-logo-tshirt-canyon-green-white","description":"\u003cp data-start=\"403\" data-end=\"620\"\u003eThe \u003cstrong data-start=\"407\" data-end=\"435\"\u003eOG Blueline Logo T-Shirt\u003c\/strong\u003e in \u003cstrong data-start=\"439\" data-end=\"472\"\u003eCanyon Green with white print\u003c\/strong\u003e is a core staple of the Blueline lineup. Made from a soft, breathable cotton blend, this tee is built for everyday wear in warm coastal conditions.\u003c\/p\u003e\n\u003cp data-start=\"622\" data-end=\"913\"\u003eFeaturing the iconic \u003cstrong data-start=\"643\" data-end=\"684\"\u003eOG Blueline Surf \u0026amp; Paddle circle logo\u003c\/strong\u003e on the chest and back, it represents the Jupiter surf and paddle lifestyle without being loud or overdesigned. Easy to wear on the boat, at the beach, or around town, this is the kind of surf shirt you reach for again and again.\u003c\/p\u003e\n\u003cp data-start=\"915\" data-end=\"968\"\u003eDesigned in Jupiter, Florida for life near the water.\u003c\/p\u003e\n\u003ch2 data-start=\"975\" data-end=\"994\"\u003e\u003cstrong data-start=\"978\" data-end=\"994\"\u003eKey Features\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul data-start=\"995\" data-end=\"1189\"\u003e\n\u003cli data-start=\"995\" data-end=\"1029\"\u003e\n\u003cp data-start=\"997\" data-end=\"1029\"\u003eSoft, lightweight cotton blend\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1030\" data-end=\"1064\"\u003e\n\u003cp data-start=\"1032\" data-end=\"1064\"\u003eClassic men’s surf T-shirt fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1065\" data-end=\"1107\"\u003e\n\u003cp data-start=\"1067\" data-end=\"1107\"\u003eOG Blueline circle logo front and back\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1108\" data-end=\"1156\"\u003e\n\u003cp data-start=\"1110\" data-end=\"1156\"\u003eBreathable and comfortable for warm climates\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1157\" data-end=\"1189\"\u003e\n\u003cp data-start=\"1159\" data-end=\"1189\"\u003eDesigned in Jupiter, Florida\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","published_at":"2025-02-10T09:25:16-05:00","created_at":"2025-02-10T09:25:17-05:00","vendor":"Blueline Surf \u0026 Paddle Co","type":"T-Shirt","tags":["lightspeed"],"price":2999,"price_min":2999,"price_max":3495,"available":true,"price_varies":true,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":42224161357902,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000135170","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"OG Blueline Logo T-Shirt – Canyon Green \/ White - 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XL","public_title":"XL","options":["XL"],"price":3495,"weight":142,"compare_at_price":null,"inventory_management":"shopify","barcode":"210000135169","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42224161488974,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000135168","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"OG Blueline Logo T-Shirt – Canyon Green \/ White - 2XL","public_title":"2XL","options":["2XL"],"price":2999,"weight":142,"compare_at_price":null,"inventory_management":"shopify","barcode":"210000135168","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/og-blueline-logo-tshirt-canyon-green-white-front-jupiter-fl.jpg?v=1766003509","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/og-blueline-logo-tshirt-canyon-green-white-back-jupiter-fl.jpg?v=1766003541"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/og-blueline-logo-tshirt-canyon-green-white-front-jupiter-fl.jpg?v=1766003509","options":["Size"],"media":[{"alt":"Man wearing a canyon green Blueline OG logo T-shirt with white chest logo, seated outdoors near the beach in Jupiter, Florida.","id":25507681009742,"position":1,"preview_image":{"aspect_ratio":1.0,"height":1365,"width":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/og-blueline-logo-tshirt-canyon-green-white-front-jupiter-fl.jpg?v=1766003509"},"aspect_ratio":1.0,"height":1365,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/og-blueline-logo-tshirt-canyon-green-white-front-jupiter-fl.jpg?v=1766003509","width":1365},{"alt":"Back view of a canyon green Blueline OG logo T-shirt with large white circle logo, photographed outdoors in Jupiter, Florida.","id":25507681042510,"position":2,"preview_image":{"aspect_ratio":1.0,"height":1365,"width":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/og-blueline-logo-tshirt-canyon-green-white-back-jupiter-fl.jpg?v=1766003541"},"aspect_ratio":1.0,"height":1365,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/og-blueline-logo-tshirt-canyon-green-white-back-jupiter-fl.jpg?v=1766003541","width":1365}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"403\" data-end=\"620\"\u003eThe \u003cstrong data-start=\"407\" data-end=\"435\"\u003eOG Blueline Logo T-Shirt\u003c\/strong\u003e in \u003cstrong data-start=\"439\" data-end=\"472\"\u003eCanyon Green with white print\u003c\/strong\u003e is a core staple of the Blueline lineup. Made from a soft, breathable cotton blend, this tee is built for everyday wear in warm coastal conditions.\u003c\/p\u003e\n\u003cp data-start=\"622\" data-end=\"913\"\u003eFeaturing the iconic \u003cstrong data-start=\"643\" data-end=\"684\"\u003eOG Blueline Surf \u0026amp; Paddle circle logo\u003c\/strong\u003e on the chest and back, it represents the Jupiter surf and paddle lifestyle without being loud or overdesigned. Easy to wear on the boat, at the beach, or around town, this is the kind of surf shirt you reach for again and again.\u003c\/p\u003e\n\u003cp data-start=\"915\" data-end=\"968\"\u003eDesigned in Jupiter, Florida for life near the water.\u003c\/p\u003e\n\u003ch2 data-start=\"975\" data-end=\"994\"\u003e\u003cstrong data-start=\"978\" data-end=\"994\"\u003eKey Features\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul data-start=\"995\" data-end=\"1189\"\u003e\n\u003cli data-start=\"995\" data-end=\"1029\"\u003e\n\u003cp data-start=\"997\" data-end=\"1029\"\u003eSoft, lightweight cotton blend\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1030\" data-end=\"1064\"\u003e\n\u003cp data-start=\"1032\" data-end=\"1064\"\u003eClassic men’s surf T-shirt fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1065\" data-end=\"1107\"\u003e\n\u003cp data-start=\"1067\" data-end=\"1107\"\u003eOG Blueline circle logo front and back\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1108\" data-end=\"1156\"\u003e\n\u003cp data-start=\"1110\" data-end=\"1156\"\u003eBreathable and comfortable for warm climates\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1157\" data-end=\"1189\"\u003e\n\u003cp data-start=\"1159\" data-end=\"1189\"\u003eDesigned in Jupiter, Florida\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":286254661710,"handle":"blueline-best-sellers","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2024-11-11T20:39:33-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Blueline Best Sellers","body_html":"\u003cp data-start=\"369\" data-end=\"598\"\u003eOur \u003cstrong data-start=\"373\" data-end=\"389\"\u003eBest Sellers\u003c\/strong\u003e collection features the Blueline gear our community keeps coming back for. From classic surf T-shirts and UV sun shirts to hats and everyday staples, these are the products that define the Blueline lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"600\" data-end=\"804\"\u003eTested on the water, worn around town, and designed in Jupiter, Florida, each piece reflects what works best for coastal living. If you’re new to Blueline or looking to grab a proven favorite, start here.\u003c\/p\u003e","image":{"created_at":"2024-11-18T13:52:32-05:00","alt":"The Blueline Surf and Paddle Vintage T-shirt, featured on our paddle board and kayak rental dock.","width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/OverUnderFall-603.jpg?v=1763136570"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}},{"id":299078975566,"handle":"og-blueline-logo","updated_at":"2026-03-28T15:17:13-04:00","published_at":"2025-10-16T13:44:31-04:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"The OG T-Shirt Logo","body_html":"\u003cp data-end=\"501\" data-start=\"271\"\u003eThe one that started it all. Our Original “OG” Blueline T-Shirt Logo is a true staple of Jupiter, Florida style. Featuring the classic Blueline Surf \u0026amp; Paddle Co. emblem, this logo represents living the Jupiter lifestyle, whether at the beach, on the boat or around town. \u003c\/p\u003e\n\u003cp data-end=\"697\" data-start=\"503\"\u003eCrafted for comfort and everyday wear, the OG logo is found on hats, t-shirts, hoodies and UV shirts. It embodies where we live, here in South Florida. From sunrise coffees on the Loxahatchee River to surf sessions at the beach.\u003c\/p\u003e\n\u003cp data-end=\"821\" data-start=\"699\"\u003eWhether you’re a local or just discovering Blueline, this is the shirt that connects you to our roots.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","image":{"created_at":"2025-11-05T17:20:08-05:00","alt":"Man wearing the Original Blueline Logo T-shirt from Blueline Surf \u0026 Paddle Co. in Jupiter, Florida — classic OG design representing the local surf and paddle lifestyle.","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-136.jpg?v=1762381656"}}]}
[{"alt":"Man wearing a canyon green Blueline OG logo T-shirt with white chest logo, seated outdoors near the beach in Jupiter, Florida.","id":25507681009742,"position":1,"preview_image":{"aspect_ratio":1.0,"height":1365,"width":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/og-blueline-logo-tshirt-canyon-green-white-front-jupiter-fl.jpg?v=1766003509"},"aspect_ratio":1.0,"height":1365,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/og-blueline-logo-tshirt-canyon-green-white-front-jupiter-fl.jpg?v=1766003509","width":1365},{"alt":"Back view of a canyon green Blueline OG logo T-shirt with large white circle logo, photographed outdoors in Jupiter, Florida.","id":25507681042510,"position":2,"preview_image":{"aspect_ratio":1.0,"height":1365,"width":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/og-blueline-logo-tshirt-canyon-green-white-back-jupiter-fl.jpg?v=1766003541"},"aspect_ratio":1.0,"height":1365,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/og-blueline-logo-tshirt-canyon-green-white-back-jupiter-fl.jpg?v=1766003541","width":1365}]
{"item":{"id":7559559249998,"title":"Vintage Circle Long Sleeve T-Shirt – Heather Slate \/ White","handle":"blueline-vintage-circle-long-sleeve-heather-slate","description":"\u003cp data-start=\"534\" data-end=\"801\"\u003eThe \u003cstrong data-start=\"538\" data-end=\"585\"\u003eBlueline Vintage Circle Long Sleeve T-Shirt\u003c\/strong\u003e is built for laid-back days on the water, early mornings at the dock, and everything in between. Made from soft, breathable cotton, this long sleeve delivers lightweight comfort without feeling heavy or restrictive.\u003c\/p\u003e\n\u003cp data-start=\"803\" data-end=\"1038\"\u003eFinished in \u003cstrong data-start=\"815\" data-end=\"832\"\u003eHeather Slate\u003c\/strong\u003e with a crisp white Vintage Circle logo on the back, it’s an easy grab for sun coverage, cooler mornings, or breezy boat rides. This is a true everyday surf shirt that fits right into the Jupiter lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"1040\" data-end=\"1077\"\u003eSimple. Comfortable. Worn year-round.\u003c\/p\u003e\n\u003ch2 data-start=\"1084\" data-end=\"1103\"\u003e\u003cstrong data-start=\"1087\" data-end=\"1103\"\u003eKey Features\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul data-start=\"1104\" data-end=\"1346\"\u003e\n\u003cli data-start=\"1104\" data-end=\"1138\"\u003e\n\u003cp data-start=\"1106\" data-end=\"1138\"\u003eSoft, breathable cotton fabric\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1139\" data-end=\"1184\"\u003e\n\u003cp data-start=\"1141\" data-end=\"1184\"\u003eLong sleeve design for light sun coverage\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1185\" data-end=\"1225\"\u003e\n\u003cp data-start=\"1187\" data-end=\"1225\"\u003eVintage Circle Blueline logo on back\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1226\" data-end=\"1254\"\u003e\n\u003cp data-start=\"1228\" data-end=\"1254\"\u003eComfortable everyday fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1255\" data-end=\"1313\"\u003e\n\u003cp data-start=\"1257\" data-end=\"1313\"\u003eIdeal for boating, paddling, fishing, and coastal wear\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1314\" data-end=\"1346\"\u003e\n\u003cp data-start=\"1316\" data-end=\"1346\"\u003eDesigned in Jupiter, Florida\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","published_at":"2025-02-10T08:54:43-05:00","created_at":"2025-02-10T08:54:43-05:00","vendor":"Blueline Surf \u0026 Paddle Co","type":"T-Shirt","tags":["T-shirt"],"price":3600,"price_min":3600,"price_max":3600,"available":false,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":42224113877070,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000137239","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Vintage Circle Long Sleeve T-Shirt – Heather Slate \/ White - 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XL","public_title":"XL","options":["XL"],"price":3600,"weight":28,"compare_at_price":null,"inventory_management":"shopify","barcode":"","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42224114008142,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000137241","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Vintage Circle Long Sleeve T-Shirt – Heather Slate \/ White - 2XL","public_title":"2XL","options":["2XL"],"price":3600,"weight":28,"compare_at_price":null,"inventory_management":"shopify","barcode":"","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-vintage-circle-long-sleeve-heather-slate.jpg?v=1765922998"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-vintage-circle-long-sleeve-heather-slate.jpg?v=1765922998","options":["Size"],"media":[{"alt":"Man sitting on a boat wearing a heather slate blue Blueline long sleeve shirt with a white Vintage Circle logo on the back.","id":25507639459918,"position":1,"preview_image":{"aspect_ratio":1.0,"height":1366,"width":1366,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-vintage-circle-long-sleeve-heather-slate.jpg?v=1765922998"},"aspect_ratio":1.0,"height":1366,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-vintage-circle-long-sleeve-heather-slate.jpg?v=1765922998","width":1366}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"534\" data-end=\"801\"\u003eThe \u003cstrong data-start=\"538\" data-end=\"585\"\u003eBlueline Vintage Circle Long Sleeve T-Shirt\u003c\/strong\u003e is built for laid-back days on the water, early mornings at the dock, and everything in between. Made from soft, breathable cotton, this long sleeve delivers lightweight comfort without feeling heavy or restrictive.\u003c\/p\u003e\n\u003cp data-start=\"803\" data-end=\"1038\"\u003eFinished in \u003cstrong data-start=\"815\" data-end=\"832\"\u003eHeather Slate\u003c\/strong\u003e with a crisp white Vintage Circle logo on the back, it’s an easy grab for sun coverage, cooler mornings, or breezy boat rides. This is a true everyday surf shirt that fits right into the Jupiter lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"1040\" data-end=\"1077\"\u003eSimple. Comfortable. Worn year-round.\u003c\/p\u003e\n\u003ch2 data-start=\"1084\" data-end=\"1103\"\u003e\u003cstrong data-start=\"1087\" data-end=\"1103\"\u003eKey Features\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul data-start=\"1104\" data-end=\"1346\"\u003e\n\u003cli data-start=\"1104\" data-end=\"1138\"\u003e\n\u003cp data-start=\"1106\" data-end=\"1138\"\u003eSoft, breathable cotton fabric\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1139\" data-end=\"1184\"\u003e\n\u003cp data-start=\"1141\" data-end=\"1184\"\u003eLong sleeve design for light sun coverage\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1185\" data-end=\"1225\"\u003e\n\u003cp data-start=\"1187\" data-end=\"1225\"\u003eVintage Circle Blueline logo on back\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1226\" data-end=\"1254\"\u003e\n\u003cp data-start=\"1228\" data-end=\"1254\"\u003eComfortable everyday fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1255\" data-end=\"1313\"\u003e\n\u003cp data-start=\"1257\" data-end=\"1313\"\u003eIdeal for boating, paddling, fishing, and coastal wear\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1314\" data-end=\"1346\"\u003e\n\u003cp data-start=\"1316\" data-end=\"1346\"\u003eDesigned in Jupiter, Florida\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":286254661710,"handle":"blueline-best-sellers","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2024-11-11T20:39:33-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Blueline Best Sellers","body_html":"\u003cp data-start=\"369\" data-end=\"598\"\u003eOur \u003cstrong data-start=\"373\" data-end=\"389\"\u003eBest Sellers\u003c\/strong\u003e collection features the Blueline gear our community keeps coming back for. From classic surf T-shirts and UV sun shirts to hats and everyday staples, these are the products that define the Blueline lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"600\" data-end=\"804\"\u003eTested on the water, worn around town, and designed in Jupiter, Florida, each piece reflects what works best for coastal living. If you’re new to Blueline or looking to grab a proven favorite, start here.\u003c\/p\u003e","image":{"created_at":"2024-11-18T13:52:32-05:00","alt":"The Blueline Surf and Paddle Vintage T-shirt, featured on our paddle board and kayak rental dock.","width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/OverUnderFall-603.jpg?v=1763136570"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
[{"alt":"Man sitting on a boat wearing a heather slate blue Blueline long sleeve shirt with a white Vintage Circle logo on the back.","id":25507639459918,"position":1,"preview_image":{"aspect_ratio":1.0,"height":1366,"width":1366,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-vintage-circle-long-sleeve-heather-slate.jpg?v=1765922998"},"aspect_ratio":1.0,"height":1366,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-vintage-circle-long-sleeve-heather-slate.jpg?v=1765922998","width":1366}]
{"item":{"id":7515911782478,"title":"Blueline E-Gift Card","handle":"blueline-gift-card","description":"\u003cp data-end=\"543\" data-start=\"300\"\u003e\u003cstrong data-end=\"368\" data-start=\"300\"\u003eGive the gift of Jupiter vibes with a Blueline E-Gift Card.\u003c\/strong\u003e Perfect for birthdays, holidays, thank-yous, or treating your favorite South Florida friend or beach lover. Redeemable \u003cstrong data-end=\"497\" data-start=\"475\"\u003eonline or in-store\u003c\/strong\u003e at Blueline Surf \u0026amp; Paddle Co. in Jupiter, FL.\u003c\/p\u003e\n\u003cp data-end=\"691\" data-start=\"545\"\u003eLet them choose from rentals, apparel, surf shirts, UV sun shirts, hats, accessories, and more. Sent instantly by email, ready to use in just a few clicks.\u003c\/p\u003e\n\u003cp data-end=\"765\" data-start=\"693\"\u003e\u003cstrong data-end=\"765\" data-start=\"693\"\u003eAvailable in multiple amounts. Never expires. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cem\u003e*Digital gift cards can be used online AND in-store*\u003c\/em\u003e\u003c\/strong\u003e\u003cem\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e","published_at":"2024-12-27T14:24:40-05:00","created_at":"2024-11-26T09:36:02-05:00","vendor":"Blueline Surf \u0026 Paddle Co","type":"Gift Card","tags":["Gift Card"],"price":2500,"price_min":2500,"price_max":50000,"available":true,"price_varies":true,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":42058490609742,"title":"$25.00","option1":"$25.00","option2":null,"option3":null,"sku":"90609742","requires_shipping":false,"taxable":false,"featured_image":null,"available":true,"name":"Blueline E-Gift Card - $25.00","public_title":"$25.00","options":["$25.00"],"price":2500,"weight":0,"compare_at_price":null,"inventory_management":null,"barcode":"90609742","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42058490642510,"title":"$50.00","option1":"$50.00","option2":null,"option3":null,"sku":"90642510","requires_shipping":false,"taxable":false,"featured_image":null,"available":true,"name":"Blueline E-Gift Card - $50.00","public_title":"$50.00","options":["$50.00"],"price":5000,"weight":0,"compare_at_price":null,"inventory_management":null,"barcode":"90642510","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43136459276366,"title":"$75.00","option1":"$75.00","option2":null,"option3":null,"sku":"59276366","requires_shipping":false,"taxable":false,"featured_image":null,"available":true,"name":"Blueline E-Gift Card - $75.00","public_title":"$75.00","options":["$75.00"],"price":7500,"weight":0,"compare_at_price":null,"inventory_management":null,"barcode":"59276366","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42058490675278,"title":"$100.00","option1":"$100.00","option2":null,"option3":null,"sku":"90675278","requires_shipping":false,"taxable":false,"featured_image":null,"available":true,"name":"Blueline E-Gift Card - $100.00","public_title":"$100.00","options":["$100.00"],"price":10000,"weight":0,"compare_at_price":null,"inventory_management":null,"barcode":"90675278","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42058490708046,"title":"$150.00","option1":"$150.00","option2":null,"option3":null,"sku":"90708046","requires_shipping":false,"taxable":false,"featured_image":null,"available":true,"name":"Blueline E-Gift Card - $150.00","public_title":"$150.00","options":["$150.00"],"price":15000,"weight":0,"compare_at_price":null,"inventory_management":null,"barcode":"90708046","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42058490740814,"title":"$200.00","option1":"$200.00","option2":null,"option3":null,"sku":"90740814","requires_shipping":false,"taxable":false,"featured_image":null,"available":true,"name":"Blueline E-Gift Card - $200.00","public_title":"$200.00","options":["$200.00"],"price":20000,"weight":0,"compare_at_price":null,"inventory_management":null,"barcode":"90740814","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42058490773582,"title":"$250.00","option1":"$250.00","option2":null,"option3":null,"sku":"90773582","requires_shipping":false,"taxable":false,"featured_image":null,"available":true,"name":"Blueline E-Gift Card - $250.00","public_title":"$250.00","options":["$250.00"],"price":25000,"weight":0,"compare_at_price":null,"inventory_management":null,"barcode":"90773582","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42058490806350,"title":"$300.00","option1":"$300.00","option2":null,"option3":null,"sku":"90806350","requires_shipping":false,"taxable":false,"featured_image":null,"available":true,"name":"Blueline E-Gift Card - $300.00","public_title":"$300.00","options":["$300.00"],"price":30000,"weight":0,"compare_at_price":null,"inventory_management":null,"barcode":"90806350","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42058490839118,"title":"$500.00","option1":"$500.00","option2":null,"option3":null,"sku":"90839118","requires_shipping":false,"taxable":false,"featured_image":null,"available":true,"name":"Blueline E-Gift Card - $500.00","public_title":"$500.00","options":["$500.00"],"price":50000,"weight":0,"compare_at_price":null,"inventory_management":null,"barcode":"90839118","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Gift_Card.png?v=1765402188"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Gift_Card.png?v=1765402188","options":["Denominations"],"media":[{"alt":"Blueline Surf \u0026 Paddle Co. $100 digital gift card","id":25131603984462,"position":1,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Gift_Card.png?v=1765402188"},"aspect_ratio":1.0,"height":1080,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Gift_Card.png?v=1765402188","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-end=\"543\" data-start=\"300\"\u003e\u003cstrong data-end=\"368\" data-start=\"300\"\u003eGive the gift of Jupiter vibes with a Blueline E-Gift Card.\u003c\/strong\u003e Perfect for birthdays, holidays, thank-yous, or treating your favorite South Florida friend or beach lover. Redeemable \u003cstrong data-end=\"497\" data-start=\"475\"\u003eonline or in-store\u003c\/strong\u003e at Blueline Surf \u0026amp; Paddle Co. in Jupiter, FL.\u003c\/p\u003e\n\u003cp data-end=\"691\" data-start=\"545\"\u003eLet them choose from rentals, apparel, surf shirts, UV sun shirts, hats, accessories, and more. Sent instantly by email, ready to use in just a few clicks.\u003c\/p\u003e\n\u003cp data-end=\"765\" data-start=\"693\"\u003e\u003cstrong data-end=\"765\" data-start=\"693\"\u003eAvailable in multiple amounts. Never expires. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cem\u003e*Digital gift cards can be used online AND in-store*\u003c\/em\u003e\u003c\/strong\u003e\u003cem\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e"},"options":[{"name":"Denominations","position":1,"values":["$25.00","$50.00","$75.00","$100.00","$150.00","$200.00","$250.00","$300.00","$500.00"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":286254661710,"handle":"blueline-best-sellers","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2024-11-11T20:39:33-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Blueline Best Sellers","body_html":"\u003cp data-start=\"369\" data-end=\"598\"\u003eOur \u003cstrong data-start=\"373\" data-end=\"389\"\u003eBest Sellers\u003c\/strong\u003e collection features the Blueline gear our community keeps coming back for. From classic surf T-shirts and UV sun shirts to hats and everyday staples, these are the products that define the Blueline lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"600\" data-end=\"804\"\u003eTested on the water, worn around town, and designed in Jupiter, Florida, each piece reflects what works best for coastal living. If you’re new to Blueline or looking to grab a proven favorite, start here.\u003c\/p\u003e","image":{"created_at":"2024-11-18T13:52:32-05:00","alt":"The Blueline Surf and Paddle Vintage T-shirt, featured on our paddle board and kayak rental dock.","width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/OverUnderFall-603.jpg?v=1763136570"}},{"id":285020029006,"handle":"kids","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2024-10-07T11:58:54-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Kids Apparel","body_html":"\u003cp\u003eLet your little ones embrace the spirit of adventure with the Blueline Surf and Paddle Co. Kids Collection! Designed for active young explorers, our collection features fun and functional apparel perfect for days spent at the beach, in the water, or exploring the great outdoors. From vibrant swimwear and comfy t-shirts to durable shorts and sun-protective clothing, every piece is crafted from high-quality, kid-friendly materials that stand up to the rigors of play.\u003c\/p\u003e\n\u003cp\u003eWith playful designs and the signature Blueline logo, your kids will love sporting gear that celebrates the joy of the coastal lifestyle. Gear them up for endless summer adventures and watch them make memories in style! Shop our \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/kids-t-shirts\" title=\"Blueline Kids T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/kids-uv-sun-shirts\" title=\"Blueline UV Sun Shirts\"\u003eUV shirts\u003c\/a\u003e and \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/kids-hats\" title=\"Blueline Kids Hats\"\u003eHats\u003c\/a\u003e here!\u003c\/p\u003e","image":{"created_at":"2024-10-07T11:58:53-04:00","alt":"Paddleboarding in Jupiter Florida with Blueline Surf and Paddle Co. A family experience with kids on the paddleboards wearing Blueline UV Sun Shirts.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/210504_Panas-9848_13a0126f-990a-4601-b127-6d08a727e0da.jpg?v=1763589009"}},{"id":285019897934,"handle":"kids-hats","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2024-10-07T11:56:35-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Kids Hats","body_html":"\u003cp\u003eProtect your little ones from the sun while keeping them stylish with Blueline Surf and Paddle Co.'s Kids' Hats! Perfect for beach outings, pool days, and outdoor adventures, these hats offer essential sun protection without compromising on fun. Made with comfortable, lightweight materials, our kids' hats are designed to fit securely and comfortably, so your little adventurers can focus on play.\u003c\/p\u003e\n\u003cp\u003eFeaturing vibrant colors and playful designs that showcase the iconic Blueline logo, these hats are a must-have accessory for every young explorer. Equip your kids with the perfect blend of style and protection, and let them enjoy every moment under the sun!\u003c\/p\u003e","image":{"created_at":"2024-10-07T11:56:34-04:00","alt":null,"width":1000,"height":667,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/211219_Panas-8558_6247652b-c76c-4462-ac35-c798605f5778.jpg?v=1728316595"}},{"id":285019734094,"handle":"kids-t-shirts","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2024-10-07T11:51:17-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Kids T-Shirts","body_html":"\u003cp\u003eGet your little ones ready for sun-filled adventures with Blueline Surf and Paddle Co.'s Kids' T-Shirts! Designed for comfort and fun, our t-shirts are perfect for everything from beach days to backyard play. Crafted from soft, breathable fabrics, these tees ensure your kids stay cool and comfy while they explore, surf, or paddle. Featuring playful designs and the iconic Blueline logo, each shirt reflects the spirit of outdoor fun and the vibrant coastal lifestyle of Jupiter, FL.\u003c\/p\u003e\n\u003cp\u003eAvailable in a variety of colors and styles, our kids' t-shirts make a perfect addition to any young adventurer's wardrobe. Dress them in style and let their imaginations run wild!\u003c\/p\u003e","image":{"created_at":"2024-10-07T11:51:16-04:00","alt":null,"width":1000,"height":667,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/230726_Panas-9800.jpg?v=1728316277"}},{"id":285019832398,"handle":"kids-uv-sun-shirts","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2024-10-07T11:53:00-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Kids UV Sun Shirts","body_html":"\u003cp\u003eKeep your little adventurers safe from the sun with Blueline Surf and Paddle Co.'s Kids' UV Sun Shirts! Perfect for long days at the beach, on the water, or exploring the outdoors, these shirts provide essential UV protection while ensuring maximum comfort. Made from lightweight, breathable materials, our sun shirts are designed to keep kids cool and comfortable, allowing them to enjoy every moment of their adventure.\u003c\/p\u003e\n\u003cp\u003eWith fun colors and playful designs featuring the iconic Blueline logo, these shirts not only protect but also let your kids express their love for the beach lifestyle. Equip them with the ultimate sun protection and watch them make lasting memories under the sun!\u003c\/p\u003e","image":{"created_at":"2024-10-07T11:52:59-04:00","alt":null,"width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/BluelinexMang-17.jpg?v=1728316379"}},{"id":300418728014,"handle":"mens-gift-guide","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2025-11-17T11:09:03-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Gift Guide","body_html":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eGifts inspired by life on the water. Our Men’s Gift Guide brings together surf-ready apparel, fishing essentials, and everyday coastal gear, handpicked from our Jupiter surf shop. Built for comfort, performance, and the Florida lifestyle he loves.\u003c\/p\u003e","image":{"created_at":"2025-11-17T11:20:25-05:00","alt":"Surfer carrying a shortboard and Blueline surf towel while walking through coastal vegetation in Florida, photographed for Blueline Surf \u0026 Paddle men’s gift guide.","width":1000,"height":667,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/250830_Panas-9909.jpg?v=1766082699"}},{"id":285019406414,"handle":"mens-hoodies","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2024-10-07T11:45:07-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Hoodies","body_html":"\u003cp\u003eKeep cozy while embracing the coastal lifestyle with Blueline Surf and Paddle Co.'s Men's Hoodies. Perfect for those cooler mornings by the water or breezy evenings at the beach, these hoodies combine warmth with a laid-back style that reflects the spirit of Jupiter, FL. Made from soft, durable fabrics, our hoodies provide just the right amount of comfort and insulation without feeling bulky. Whether you're winding down after a surf session, taking a paddle at dawn, or hanging out with friends, these hoodies will keep you feeling warm and looking great.\u003c\/p\u003e\n\u003cp\u003eFeaturing the iconic Blueline logo and available in a variety of colors, these hoodies are perfect for layering or wearing solo. Stay comfortable, stay stylish, and represent your favorite surf shop wherever you go.\u003c\/p\u003e","image":{"created_at":"2024-10-07T11:46:07-04:00","alt":null,"width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/231031_Panas-3680.jpg?v=1728315968"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}},{"id":302044217422,"handle":"blueline-gift-card","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2025-12-23T10:08:40-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Blueline Surf \u0026 Paddle Co. Gift Card","body_html":"\u003cp data-start=\"230\" data-end=\"432\"\u003eThe easiest way to give the Blueline lifestyle. A \u003cstrong data-start=\"280\" data-end=\"302\"\u003eBlueline Gift Card\u003c\/strong\u003e lets them choose exactly what they want—from surf and paddle gear to apparel, hats, accessories, and everyday coastal essentials.\u003c\/p\u003e\n\u003cp data-start=\"434\" data-end=\"588\"\u003ePerfect for birthdays, holidays, last-minute gifts, or anyone who lives for time on the water. Redeemable online or in-store at our Jupiter, Florida shop.\u003c\/p\u003e\n\u003cp data-start=\"590\" data-end=\"633\"\u003eNo expiration. No guessing. Just good gear.\u003c\/p\u003e","image":{"created_at":"2025-12-23T10:08:39-05:00","alt":"Blueline Surf \u0026 Paddle Co. digital gift card with coastal design, perfect for surf shop and beach lifestyle gifts. Under the christmas tree at the beach in Jupiter, Florida.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Xmas_25-077.jpg?v=1766503216"}},{"id":285019635790,"handle":"womens-t-shirts","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2024-10-07T11:49:01-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Women's T-Shirts","body_html":"\u003cp\u003eOur soft and premium Blueline Surf and Paddle Co.'s Women's T-Shirts. Designed for the women who love sun-soaked days and ocean breezes, our t-shirts are the perfect blend of comfort and style. Crafted from soft, breathable fabrics, these tees are ideal for everything from paddle sessions to laid-back beach days in Jupiter, FL. Featuring fun designs and the iconic Blueline logo, each shirt reflects the coastal lifestyle you live and love. With a range of fits and colors, you’ll find the perfect tee for every adventure, whether you’re on the water or hanging out by the shore.\u003c\/p\u003e\n\u003cp\u003eRefresh your wardrobe with these go-to t-shirts that bring both comfort and style, while representing your favorite local surf shop.\u003c\/p\u003e","image":{"created_at":"2024-10-07T11:49:00-04:00","alt":null,"width":1000,"height":667,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220617_Panas-6486_be8e6222-01bc-4e37-af16-286da981cca0.jpg?v=1728316141"}},{"id":285019668558,"handle":"womens-uv-sun-shirts","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2024-10-07T11:49:55-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Women's UV Sun Shirts","body_html":"\u003cp\u003eStay protected and stylish with Blueline Surf and Paddle Co.'s Women's UV Sun Shirts. Perfect for long days on the water or under the Florida sun, these shirts offer high-performance UV protection while keeping you cool and comfortable. Whether you're paddleboarding in Jupiter, catching waves, or simply relaxing on the beach, our sun shirts are crafted from lightweight, moisture-wicking fabrics designed to shield your skin from harmful rays. With sleek, flattering designs and a variety of colors, these shirts bring both function and fashion to your outdoor adventures.\u003c\/p\u003e\n\u003cp\u003eGear up for sun-drenched days with a UV sun shirt that’s made to move with you, providing ultimate protection without sacrificing the laid-back coastal style that defines Blueline.\u003c\/p\u003e","image":{"created_at":"2024-10-07T11:49:54-04:00","alt":null,"width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/240229_Panas-9763.jpg?v=1728316194"}},{"id":284027977806,"handle":"womens","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2024-09-11T11:24:21-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Women’s Apparel","body_html":"\u003cp data-end=\"594\" data-start=\"543\"\u003e\u003cstrong data-end=\"592\" data-start=\"543\"\u003e\u003cmeta charset=\"utf-8\"\u003eShop Blueline Women’s Apparel in Jupiter, FL — coastal lifestyle clothing designed for paddlers, surfers, boaters and beach lovers across the Palm Beaches and wherever life takes you. \u003cbr\u003e\u003cbr\u003eBlueline Surf \u0026amp; Paddle Co. Women’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"967\" data-start=\"596\"\u003eEmbrace effortless coastal style with the Blueline Surf \u0026amp; Paddle Co. Women’s Collection. Inspired by the laid-back vibe of Jupiter and the Palm Beaches, our apparel blends comfort, function, and coastal flair for women who love the sun, sand, and blue waters of Palm Beach County. From breezy beachwear to active surf and paddle gear, every piece is designed for life on the water in South Florida.\u003c\/p\u003e\n\u003cp data-end=\"1166\" data-start=\"969\"\u003eWhether you’re catching waves, exploring local waterways, or relaxing at the beach, our collection, from hoodies and sun shirts to casual tees, tanks, and hats, keeps you stylish and protected.\u003c\/p\u003e\n\u003cp data-end=\"1260\" data-start=\"1168\"\u003eFind your next favorite piece and live the Blueline lifestyle wherever the tide takes you.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:24:20-04:00","alt":"blueline-womens-apparel-jupiter-lifestyle-jeep","width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220617_Panas-6486.jpg?v=1761853909"}},{"id":285019701326,"handle":"womens-hoodies-sweatshirts","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2024-10-07T11:50:22-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Women’s Hoodies \u0026 Sweatshirts","body_html":"\u003cp data-start=\"305\" data-end=\"648\"\u003eStay warm, in the Blueline Surf \u0026amp; Paddle Co.’s Women’s Hoodies \u0026amp; Sweatshirts collection. From classic \u003ca href=\"https:\/\/www.bluelinesurf.com\/products\/blue-84-jupiter-cropped-sweatshirt-dusty-pink\" title=\"Blue 84 and Blueline Sweatshirt\"\u003e\u003cstrong data-start=\"457\" data-end=\"480\"\u003eBlue 84 sweatshirts\u003c\/strong\u003e\u003c\/a\u003e and \u003ca href=\"https:\/\/www.bluelinesurf.com\/products\/bl-x-blue-84-dance-with-the-waves-hoodie-carib\" title=\"Blue 84 and Blueline Hoodie\"\u003e\u003cstrong data-start=\"485\" data-end=\"504\"\u003eBlue 84 hoodies\u003c\/strong\u003e\u003c\/a\u003e to our soft crew sweatshirts, these are made for coffees on the beach mornings, sunset boat rides, or wearing at your favorite Jupiter spot. \u003c\/p\u003e\n\u003cp data-start=\"650\" data-end=\"1038\"\u003eEach hoodie brings that relaxed \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/new-at-blueline-surf\" title=\"New at Blueline Surf and Paddle\"\u003e\u003cstrong data-start=\"682\" data-end=\"703\"\u003eBlueline\u003c\/strong\u003e\u003c\/a\u003e feel, premium fabrics, cozy fits, and the quality you expect. Whether you're walking to catch the \u003ca href=\"https:\/\/www.bluelinesurf.com\/blogs\/dont-miss-it\/2025-palm-beach-holiday-boat-parade\" title=\"Palm Beach Boat Parade\"\u003e\u003cstrong data-start=\"850\" data-end=\"873\"\u003eJupiter Boat Parade\u003c\/strong\u003e\u003c\/a\u003e, grabbing coffee after a sunrise surf, or pairing it with one of our surf t-shirts or blueline UV shirts, these layers keep you warm and cozy. \u003c\/p\u003e\n\u003cp data-start=\"1040\" data-end=\"1224\"\u003eLooking for something with a little edge? Some styles even match our customer-favorite \u003ca href=\"https:\/\/www.bluelinesurf.com\/products\/jupiter-lite-deadwood-tree-camo-hoodie\" title=\"Blueline Deadwood Tree Camo Hoodie\"\u003e\u003cstrong data-start=\"1127\" data-end=\"1149\"\u003eDeadwood Tree Camo\u003c\/strong\u003e\u003c\/a\u003e line, giving you that rugged, coastal-inspired look you can wear anywhere.\u003c\/p\u003e\n\u003cp data-start=\"1226\" data-end=\"1431\"\u003eThis is your go-to collection for comfort, style, and everything that makes Jupiter feel like home. Slip into your new favorite sweatshirt and enjoy the effortless, beach-ready feel only Blueline delivers.\u003c\/p\u003e","image":{"created_at":"2024-10-07T11:50:21-04:00","alt":null,"width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/231031_Panas-3542.jpg?v=1728316222"}},{"id":286255939662,"handle":"gear-up-for-your-paddle","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2024-11-11T21:12:16-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Gear Up For Your Paddle","body_html":"","image":{"created_at":"2024-11-11T21:12:15-05:00","alt":null,"width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/C4C-14.jpg?v=1731377536"}},{"id":300461654094,"handle":"stocking-stuffers-gifts-under-30","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2025-11-18T13:16:18-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Gifts Under $30 – Stocking Stuffers | Blueline Coastal Gifts","body_html":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong data-start=\"138\" data-end=\"215\"\u003eHoliday Shopping Made Easy – Surf-Inspired Gifts from Jupiter, Florida\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eOur curated collection of \u003cstrong data-start=\"212\" data-end=\"253\"\u003estocking stuffers and gifts under $30\u003c\/strong\u003e is packed with Jupiter-inspired essentials, kid-approved favorites, and small-but-stoked items everyone will love.\u003c\/p\u003e","image":{"created_at":"2025-11-18T13:17:17-05:00","alt":"Christmas in paradise. Christmas tree on the beach with presents.","width":625,"height":500,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Race_the_Tide_Too_Banner_2_13c0b3ea-6a21-4c8a-8a5e-7f4d9f0e7310.png?v=1763589983"}},{"id":285019963470,"handle":"kids-hoodies","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2024-10-07T11:57:29-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Kids Hoodies","body_html":"\u003cp\u003eKeep your little ones cozy and stylish with Blueline Surf and Paddle Co.'s Kids' Hoodies! Perfect for those breezy beach evenings or cool days out, these hoodies are designed to provide warmth without sacrificing comfort. Made from soft, durable materials, our kids' hoodies are ideal for layering over their favorite tees after a day in the sun or during outdoor adventures.\u003c\/p\u003e\n\u003cp\u003eWith fun colors and the iconic Blueline logo, these hoodies not only keep your kids warm but also allow them to showcase their love for the coastal lifestyle. Equip your young adventurers with the perfect hoodie for every journey and let them embrace the outdoors in style!\u003c\/p\u003e","image":{"created_at":"2024-10-07T11:57:28-04:00","alt":null,"width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/231031_Panas-3542_7678e5e7-2cab-4a69-8ca9-6aac52760a3c.jpg?v=1728316648"}},{"id":285019930702,"handle":"kids-swim-shorts","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2024-10-07T11:56:50-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Kids Swim Shorts","body_html":"\u003cp\u003eGet your little ones ready for fun in the sun with the Blueline Surf and Paddle Co. Kids' Swim Shorts! Designed for active young adventurers, these swim shorts are perfect for beach days, pool parties, and everything in between. Made from quick-drying, lightweight materials, our swim shorts ensure your kids stay comfortable whether they're splashing in the waves or lounging on the sand.\u003c\/p\u003e\n\u003cp\u003eFeaturing vibrant colors and playful patterns that capture the spirit of the coastal lifestyle in Jupiter, FL, our swim shorts not only provide style but also functionality. With an adjustable waistband for the perfect fit, your kids will be ready to dive into their next adventure with confidence.\u003c\/p\u003e\n\u003cp\u003eExplore the Blueline kids' swim shorts collection and let your little ones make a splash this summer, all while showcasing their love for beach life!\u003c\/p\u003e","image":{"created_at":"2024-10-07T12:00:51-04:00","alt":null,"width":960,"height":640,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/211209_Panas-3416.jpg?v=1728316851"}},{"id":303941779534,"handle":"valentines-day-gifts-for-her","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2026-02-03T10:40:03-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Valentines Day Gifts for Her","body_html":"\u003ch3 data-start=\"251\" data-end=\"284\"\u003eValentine’s Day Gifts for Her\u003c\/h3\u003e\n\u003cp data-start=\"285\" data-end=\"474\"\u003eEasy, thoughtful, and full of coastal charm. Our \u003cstrong data-start=\"334\" data-end=\"367\"\u003eValentine’s Day Gifts for Her\u003c\/strong\u003e collection is curated for beach lovers, surfers, paddlers, and women who feel most at home near the water.\u003c\/p\u003e\n\u003cp data-start=\"476\" data-end=\"703\"\u003eFrom cozy hoodies and cropped tees to lightweight layers and everyday essentials, these gifts are made for sunrise beach walks, salty afternoons, and laid-back Jupiter living. Pieces she’ll reach for long after Valentine’s Day.\u003c\/p\u003e\n\u003cp data-start=\"705\" data-end=\"744\"\u003eBecause the best gifts feel effortless.\u003c\/p\u003e","image":{"created_at":"2026-02-03T10:44:44-05:00","alt":"Women carrying surfboards while crossing a road on a sunny coastal day","width":5428,"height":3619,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/IMG_1640.jpg?v=1770762694"}},{"id":303986081870,"handle":"valentines-day-gifts-for-him","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2026-02-04T09:42:39-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Valentines Day Gifts for Him","body_html":"\u003ch3 data-start=\"331\" data-end=\"364\"\u003eValentine’s Day Gifts for Him\u003c\/h3\u003e\n\u003cp data-start=\"365\" data-end=\"558\"\u003eFinding the right gift doesn’t have to be complicated. Our \u003cstrong data-start=\"424\" data-end=\"457\"\u003eValentine’s Day Gifts for Him\u003c\/strong\u003e collection is packed with easy wins for beach lovers, surfers, paddlers, and laid-back coastal guys.\u003c\/p\u003e\n\u003cp data-start=\"560\" data-end=\"808\"\u003eFrom cozy hoodies and graphic tees to everyday essentials inspired by Jupiter, Florida, these are gifts he’ll actually wear and use. Perfect for early morning surf checks, weekend adventures, or just repping his favorite surf shop wherever he goes.\u003c\/p\u003e","image":{"created_at":"2026-02-04T09:44:15-05:00","alt":"Surfer riding a wave wearing a wetsuit.","width":1500,"height":1500,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/2024_bigbrothersting_tuflite_action2.jpg?v=1770762546"}},{"id":300417384526,"handle":"womens-gift-guide","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2025-11-17T10:46:56-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Women's Gift Guide","body_html":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThoughtful gifts inspired by life on the water. From lightweight layers to everyday accessories, our Women’s Gift Guide highlights the best picks from our Jupiter surf shop, chosen to make her days brighter, easier, and more fun.\u003c\/p\u003e","image":{"created_at":"2025-11-17T10:59:48-05:00","alt":null,"width":1000,"height":667,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/250830_Panas-9909_4dcc5e20-9c49-4467-b8cd-8daf4703c01c.jpg?v=1763491376"}}]}
[{"alt":"Blueline Surf \u0026 Paddle Co. $100 digital gift card","id":25131603984462,"position":1,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Gift_Card.png?v=1765402188"},"aspect_ratio":1.0,"height":1080,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Gift_Card.png?v=1765402188","width":1080}]
{"item":{"id":7506521194574,"title":"OG Blueline Logo T-Shirt – Asphalt Blend \/ Orange + Blue Fade","handle":"og-blueline-logo-tshirt-asphalt-blend-orange-blue","description":"\u003cp data-start=\"316\" data-end=\"542\"\u003eThe \u003cstrong data-start=\"320\" data-end=\"348\"\u003eOG Blueline Logo T-Shirt\u003c\/strong\u003e in \u003cstrong data-start=\"352\" data-end=\"369\"\u003eAsphalt Blend\u003c\/strong\u003e is built for everyday wear in and around the water. Made from a soft, breathable cotton blend, this tee delivers all-day comfort without feeling heavy or stiff in the heat.\u003c\/p\u003e\n\u003cp data-start=\"544\" data-end=\"811\"\u003eFinished with a subtle \u003cstrong data-start=\"567\" data-end=\"608\"\u003eorange and blue fade OG Blueline logo\u003c\/strong\u003e, this shirt balances low-key style with coastal personality. Easy to wear on the boat, at the dock, or heading into town, it’s a go-to surf shirt that fits the Jupiter lifestyle without trying too hard.\u003c\/p\u003e\n\u003cp data-start=\"813\" data-end=\"879\"\u003eDesigned for those who live on the water and wear their gear hard.\u003c\/p\u003e\n\u003ch2 data-start=\"886\" data-end=\"905\"\u003e\u003cstrong data-start=\"889\" data-end=\"905\"\u003eKey Features\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul data-start=\"906\" data-end=\"1125\"\u003e\n\u003cli data-start=\"906\" data-end=\"939\"\u003e\n\u003cp data-start=\"908\" data-end=\"939\"\u003eSoft, breathable cotton blend\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"940\" data-end=\"981\"\u003e\n\u003cp data-start=\"942\" data-end=\"981\"\u003eClassic short sleeve surf T-shirt fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"982\" data-end=\"1042\"\u003e\n\u003cp data-start=\"984\" data-end=\"1042\"\u003eOG Blueline Surf \u0026amp; Paddle logo with orange and blue fade\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1043\" data-end=\"1092\"\u003e\n\u003cp data-start=\"1045\" data-end=\"1092\"\u003eLightweight and comfortable for warm climates\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1093\" data-end=\"1125\"\u003e\n\u003cp data-start=\"1095\" data-end=\"1125\"\u003eDesigned in Jupiter, Florida\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","published_at":"2024-11-21T10:30:55-05:00","created_at":"2024-11-12T00:29:37-05:00","vendor":"Blueline Surf \u0026 Paddle Co","type":"T-Shirt","tags":["lightspeed"],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":42022437191758,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000120215","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"OG Blueline Logo T-Shirt – Asphalt Blend \/ Orange + Blue Fade - S","public_title":"S","options":["S"],"price":3495,"weight":142,"compare_at_price":null,"inventory_management":"shopify","barcode":"210000120215","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42022445580366,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000120214","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"OG Blueline Logo T-Shirt – Asphalt Blend \/ Orange + Blue Fade - M","public_title":"M","options":["M"],"price":3495,"weight":142,"compare_at_price":null,"inventory_management":"shopify","barcode":"210000120214","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42022445678670,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000120213","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"OG Blueline Logo T-Shirt – Asphalt Blend \/ Orange + Blue Fade - L","public_title":"L","options":["L"],"price":3495,"weight":142,"compare_at_price":null,"inventory_management":"shopify","barcode":"210000120213","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42022445613134,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000120212","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"OG Blueline Logo T-Shirt – Asphalt Blend \/ Orange + Blue Fade - XL","public_title":"XL","options":["XL"],"price":3495,"weight":142,"compare_at_price":null,"inventory_management":"shopify","barcode":"210000120212","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42022445547598,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000120211","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"OG Blueline Logo T-Shirt – Asphalt Blend \/ Orange + Blue Fade - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":142,"compare_at_price":null,"inventory_management":"shopify","barcode":"210000120211","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/og-blueline-logo-tshirt-asphalt-blend-orange-blue.jpg?v=1765924908","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/og-blueline-logo-tshirt-asphalt-blend-orange-blue-back.jpg?v=1765924997"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/og-blueline-logo-tshirt-asphalt-blend-orange-blue.jpg?v=1765924908","options":["Size"],"media":[{"alt":"Man wearing a dark asphalt gray Blueline short sleeve T-shirt with an orange and blue faded OG Blueline logo while sitting on a dock near the water.","id":25077408727118,"position":1,"preview_image":{"aspect_ratio":1.0,"height":2048,"width":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/og-blueline-logo-tshirt-asphalt-blend-orange-blue.jpg?v=1765924908"},"aspect_ratio":1.0,"height":2048,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/og-blueline-logo-tshirt-asphalt-blend-orange-blue.jpg?v=1765924908","width":2048},{"alt":"Man sitting on the docks at Guanabanas in Jupiter, FL wearing a blueline asphalt shirt back view.","id":25077408759886,"position":2,"preview_image":{"aspect_ratio":1.0,"height":2048,"width":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/og-blueline-logo-tshirt-asphalt-blend-orange-blue-back.jpg?v=1765924997"},"aspect_ratio":1.0,"height":2048,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/og-blueline-logo-tshirt-asphalt-blend-orange-blue-back.jpg?v=1765924997","width":2048}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"316\" data-end=\"542\"\u003eThe \u003cstrong data-start=\"320\" data-end=\"348\"\u003eOG Blueline Logo T-Shirt\u003c\/strong\u003e in \u003cstrong data-start=\"352\" data-end=\"369\"\u003eAsphalt Blend\u003c\/strong\u003e is built for everyday wear in and around the water. Made from a soft, breathable cotton blend, this tee delivers all-day comfort without feeling heavy or stiff in the heat.\u003c\/p\u003e\n\u003cp data-start=\"544\" data-end=\"811\"\u003eFinished with a subtle \u003cstrong data-start=\"567\" data-end=\"608\"\u003eorange and blue fade OG Blueline logo\u003c\/strong\u003e, this shirt balances low-key style with coastal personality. Easy to wear on the boat, at the dock, or heading into town, it’s a go-to surf shirt that fits the Jupiter lifestyle without trying too hard.\u003c\/p\u003e\n\u003cp data-start=\"813\" data-end=\"879\"\u003eDesigned for those who live on the water and wear their gear hard.\u003c\/p\u003e\n\u003ch2 data-start=\"886\" data-end=\"905\"\u003e\u003cstrong data-start=\"889\" data-end=\"905\"\u003eKey Features\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul data-start=\"906\" data-end=\"1125\"\u003e\n\u003cli data-start=\"906\" data-end=\"939\"\u003e\n\u003cp data-start=\"908\" data-end=\"939\"\u003eSoft, breathable cotton blend\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"940\" data-end=\"981\"\u003e\n\u003cp data-start=\"942\" data-end=\"981\"\u003eClassic short sleeve surf T-shirt fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"982\" data-end=\"1042\"\u003e\n\u003cp data-start=\"984\" data-end=\"1042\"\u003eOG Blueline Surf \u0026amp; Paddle logo with orange and blue fade\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1043\" data-end=\"1092\"\u003e\n\u003cp data-start=\"1045\" data-end=\"1092\"\u003eLightweight and comfortable for warm climates\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1093\" data-end=\"1125\"\u003e\n\u003cp data-start=\"1095\" data-end=\"1125\"\u003eDesigned in Jupiter, Florida\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":286254661710,"handle":"blueline-best-sellers","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2024-11-11T20:39:33-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Blueline Best Sellers","body_html":"\u003cp data-start=\"369\" data-end=\"598\"\u003eOur \u003cstrong data-start=\"373\" data-end=\"389\"\u003eBest Sellers\u003c\/strong\u003e collection features the Blueline gear our community keeps coming back for. From classic surf T-shirts and UV sun shirts to hats and everyday staples, these are the products that define the Blueline lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"600\" data-end=\"804\"\u003eTested on the water, worn around town, and designed in Jupiter, Florida, each piece reflects what works best for coastal living. If you’re new to Blueline or looking to grab a proven favorite, start here.\u003c\/p\u003e","image":{"created_at":"2024-11-18T13:52:32-05:00","alt":"The Blueline Surf and Paddle Vintage T-shirt, featured on our paddle board and kayak rental dock.","width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/OverUnderFall-603.jpg?v=1763136570"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}},{"id":299078975566,"handle":"og-blueline-logo","updated_at":"2026-03-28T15:17:13-04:00","published_at":"2025-10-16T13:44:31-04:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"The OG T-Shirt Logo","body_html":"\u003cp data-end=\"501\" data-start=\"271\"\u003eThe one that started it all. Our Original “OG” Blueline T-Shirt Logo is a true staple of Jupiter, Florida style. Featuring the classic Blueline Surf \u0026amp; Paddle Co. emblem, this logo represents living the Jupiter lifestyle, whether at the beach, on the boat or around town. \u003c\/p\u003e\n\u003cp data-end=\"697\" data-start=\"503\"\u003eCrafted for comfort and everyday wear, the OG logo is found on hats, t-shirts, hoodies and UV shirts. It embodies where we live, here in South Florida. From sunrise coffees on the Loxahatchee River to surf sessions at the beach.\u003c\/p\u003e\n\u003cp data-end=\"821\" data-start=\"699\"\u003eWhether you’re a local or just discovering Blueline, this is the shirt that connects you to our roots.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","image":{"created_at":"2025-11-05T17:20:08-05:00","alt":"Man wearing the Original Blueline Logo T-shirt from Blueline Surf \u0026 Paddle Co. in Jupiter, Florida — classic OG design representing the local surf and paddle lifestyle.","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-136.jpg?v=1762381656"}}]}
[{"alt":"Man wearing a dark asphalt gray Blueline short sleeve T-shirt with an orange and blue faded OG Blueline logo while sitting on a dock near the water.","id":25077408727118,"position":1,"preview_image":{"aspect_ratio":1.0,"height":2048,"width":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/og-blueline-logo-tshirt-asphalt-blend-orange-blue.jpg?v=1765924908"},"aspect_ratio":1.0,"height":2048,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/og-blueline-logo-tshirt-asphalt-blend-orange-blue.jpg?v=1765924908","width":2048},{"alt":"Man sitting on the docks at Guanabanas in Jupiter, FL wearing a blueline asphalt shirt back view.","id":25077408759886,"position":2,"preview_image":{"aspect_ratio":1.0,"height":2048,"width":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/og-blueline-logo-tshirt-asphalt-blend-orange-blue-back.jpg?v=1765924997"},"aspect_ratio":1.0,"height":2048,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/og-blueline-logo-tshirt-asphalt-blend-orange-blue-back.jpg?v=1765924997","width":2048}]
{"item":{"id":7506521161806,"title":"Vineyard Vines x Blueline Storefront Lighthouse T-Shirt – White Cap","handle":"vineyard-vines-blueline-storefront-lighthouse-tshirt-white-cap","description":"\u003cp data-start=\"624\" data-end=\"931\"\u003eThe \u003cstrong data-start=\"628\" data-end=\"687\"\u003eVineyard Vines x Blueline Storefront Lighthouse T-Shirt\u003c\/strong\u003e celebrates two brands rooted in coastal life and the town we call home. Featuring a custom illustrated Jupiter lighthouse storefront graphic on the back and subtle co-branding, this tee captures the laid-back rhythm of days spent on the water.\u003c\/p\u003e\n\u003cp data-start=\"933\" data-end=\"1164\"\u003eMade from Vineyard Vines’ soft, breathable cotton, it’s built for warm Florida days, boat rides, dock hangs, and everything in between. Finished in \u003cstrong data-start=\"1081\" data-end=\"1094\"\u003eWhite Cap\u003c\/strong\u003e, this shirt wears easy, layers clean, and only gets better with time.\u003c\/p\u003e\n\u003cp data-start=\"1166\" data-end=\"1204\"\u003eDesigned for Jupiter. Worn everywhere.\u003c\/p\u003e\n\u003ch2 data-start=\"1211\" data-end=\"1230\"\u003e\u003cstrong data-start=\"1214\" data-end=\"1230\"\u003eKey Features\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul data-start=\"1231\" data-end=\"1486\"\u003e\n\u003cli data-start=\"1231\" data-end=\"1292\"\u003e\n\u003cp data-start=\"1233\" data-end=\"1292\"\u003eVineyard Vines x Blueline Surf \u0026amp; Paddle Co. collaboration\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1293\" data-end=\"1341\"\u003e\n\u003cp data-start=\"1295\" data-end=\"1341\"\u003eCustom Jupiter Lighthouse storefront artwork\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1342\" data-end=\"1382\"\u003e\n\u003cp data-start=\"1344\" data-end=\"1382\"\u003eSoft, breathable cotton construction\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1383\" data-end=\"1407\"\u003e\n\u003cp data-start=\"1385\" data-end=\"1407\"\u003eRelaxed everyday fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1408\" data-end=\"1453\"\u003e\n\u003cp data-start=\"1410\" data-end=\"1453\"\u003eLightweight feel for warm coastal weather\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1454\" data-end=\"1486\"\u003e\n\u003cp data-start=\"1456\" data-end=\"1486\"\u003eDesigned in Jupiter, Florida\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","published_at":"2026-02-05T14:26:33-05:00","created_at":"2024-11-12T00:29:36-05:00","vendor":"Blueline Surf \u0026 Paddle Co","type":"T-Shirt","tags":["lightspeed"],"price":4995,"price_min":4995,"price_max":4995,"available":false,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":42022437158990,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000134909","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Vineyard Vines x Blueline Storefront Lighthouse T-Shirt – White Cap - S","public_title":"S","options":["S"],"price":4995,"weight":142,"compare_at_price":null,"inventory_management":"shopify","barcode":"","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42561559101518,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000134910","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Vineyard Vines x Blueline Storefront Lighthouse T-Shirt – White Cap - M","public_title":"M","options":["M"],"price":4995,"weight":142,"compare_at_price":null,"inventory_management":"shopify","barcode":"","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42022445219918,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000134911","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Vineyard Vines x Blueline Storefront Lighthouse T-Shirt – White Cap - L","public_title":"L","options":["L"],"price":4995,"weight":142,"compare_at_price":null,"inventory_management":"shopify","barcode":"","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42022445252686,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000134912","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Vineyard Vines x Blueline Storefront Lighthouse T-Shirt – White Cap - XL","public_title":"XL","options":["XL"],"price":4995,"weight":142,"compare_at_price":null,"inventory_management":"shopify","barcode":"","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42777457754190,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000134913","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Vineyard Vines x Blueline Storefront Lighthouse T-Shirt – White Cap - 2XL","public_title":"2XL","options":["2XL"],"price":4995,"weight":142,"compare_at_price":null,"inventory_management":"shopify","barcode":"","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/vineyard-vines-blueline-storefront-lighthouse-tshirt-white-cap.jpg?v=1765922456","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/White_Blueline_Surf_and_Paddle_Co._T-shirt.jpg?v=1765922505"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/vineyard-vines-blueline-storefront-lighthouse-tshirt-white-cap.jpg?v=1765922456","options":["Size"],"media":[{"alt":"Man sitting on a boat wearing a white Vineyard Vines and Blueline T-shirt with a Jupiter Lighthouse storefront graphic on the back.","id":25866076192846,"position":1,"preview_image":{"aspect_ratio":0.667,"height":1097,"width":732,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/vineyard-vines-blueline-storefront-lighthouse-tshirt-white-cap.jpg?v=1765922456"},"aspect_ratio":0.667,"height":1097,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/vineyard-vines-blueline-storefront-lighthouse-tshirt-white-cap.jpg?v=1765922456","width":732},{"alt":"Front Left Chest pocket t-shirt Vineyard Vines and Blueline Surf and Paddle Co. ","id":25077345419342,"position":2,"preview_image":{"aspect_ratio":1.0,"height":2048,"width":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/White_Blueline_Surf_and_Paddle_Co._T-shirt.jpg?v=1765922505"},"aspect_ratio":1.0,"height":2048,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/White_Blueline_Surf_and_Paddle_Co._T-shirt.jpg?v=1765922505","width":2048}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"624\" data-end=\"931\"\u003eThe \u003cstrong data-start=\"628\" data-end=\"687\"\u003eVineyard Vines x Blueline Storefront Lighthouse T-Shirt\u003c\/strong\u003e celebrates two brands rooted in coastal life and the town we call home. Featuring a custom illustrated Jupiter lighthouse storefront graphic on the back and subtle co-branding, this tee captures the laid-back rhythm of days spent on the water.\u003c\/p\u003e\n\u003cp data-start=\"933\" data-end=\"1164\"\u003eMade from Vineyard Vines’ soft, breathable cotton, it’s built for warm Florida days, boat rides, dock hangs, and everything in between. Finished in \u003cstrong data-start=\"1081\" data-end=\"1094\"\u003eWhite Cap\u003c\/strong\u003e, this shirt wears easy, layers clean, and only gets better with time.\u003c\/p\u003e\n\u003cp data-start=\"1166\" data-end=\"1204\"\u003eDesigned for Jupiter. Worn everywhere.\u003c\/p\u003e\n\u003ch2 data-start=\"1211\" data-end=\"1230\"\u003e\u003cstrong data-start=\"1214\" data-end=\"1230\"\u003eKey Features\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul data-start=\"1231\" data-end=\"1486\"\u003e\n\u003cli data-start=\"1231\" data-end=\"1292\"\u003e\n\u003cp data-start=\"1233\" data-end=\"1292\"\u003eVineyard Vines x Blueline Surf \u0026amp; Paddle Co. collaboration\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1293\" data-end=\"1341\"\u003e\n\u003cp data-start=\"1295\" data-end=\"1341\"\u003eCustom Jupiter Lighthouse storefront artwork\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1342\" data-end=\"1382\"\u003e\n\u003cp data-start=\"1344\" data-end=\"1382\"\u003eSoft, breathable cotton construction\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1383\" data-end=\"1407\"\u003e\n\u003cp data-start=\"1385\" data-end=\"1407\"\u003eRelaxed everyday fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1408\" data-end=\"1453\"\u003e\n\u003cp data-start=\"1410\" data-end=\"1453\"\u003eLightweight feel for warm coastal weather\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1454\" data-end=\"1486\"\u003e\n\u003cp data-start=\"1456\" data-end=\"1486\"\u003eDesigned in Jupiter, Florida\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":286254661710,"handle":"blueline-best-sellers","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2024-11-11T20:39:33-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Blueline Best Sellers","body_html":"\u003cp data-start=\"369\" data-end=\"598\"\u003eOur \u003cstrong data-start=\"373\" data-end=\"389\"\u003eBest Sellers\u003c\/strong\u003e collection features the Blueline gear our community keeps coming back for. From classic surf T-shirts and UV sun shirts to hats and everyday staples, these are the products that define the Blueline lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"600\" data-end=\"804\"\u003eTested on the water, worn around town, and designed in Jupiter, Florida, each piece reflects what works best for coastal living. If you’re new to Blueline or looking to grab a proven favorite, start here.\u003c\/p\u003e","image":{"created_at":"2024-11-18T13:52:32-05:00","alt":"The Blueline Surf and Paddle Vintage T-shirt, featured on our paddle board and kayak rental dock.","width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/OverUnderFall-603.jpg?v=1763136570"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}},{"id":305879613518,"handle":"blueline-x-vineyard-vines-johnnie-o-collection","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2026-03-13T15:36:30-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline x Vineyard Vines \u0026 Johnnie-O Collection","body_html":"\u003cp data-end=\"1104\" data-start=\"915\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Surf \u0026amp; Paddle partnered with two of our favorite coastal brands, Vineyard Vines and Johnnie-O, to create a premium line of exclusive apparel designed for the \u003cstrong data-end=\"1049\" data-start=\"953\"\u003eJupiter lifestyle and our popular \u003ca title=\"JUP LIFE Apparel – Jupiter Florida Clothing \u0026amp; Lifestyle Gear\" href=\"https:\/\/www.bluelinesurf.com\/collections\/jup-life\"\u003eJupiter apparel collection\u003c\/a\u003e\u003ca rel=\"noopener\" class=\"decorated-link cursor-pointer\" data-end=\"1047\" data-start=\"989\"\u003e.\u003c\/a\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"1442\" data-start=\"1106\"\u003eThese pieces combine the comfort and performance fabrics both brands are known for with the laid-back coastal culture that defines \u003cstrong data-end=\"1257\" data-start=\"1237\"\u003eJupiter, Florida\u003c\/strong\u003e. Whether you're heading out for a round of golf, meeting friends for dinner on the water, or enjoying a sunset by the Jupiter Lighthouse, this collection was designed to move with you.\u003c\/p\u003e\n\u003cp data-end=\"1629\" data-start=\"1444\"\u003eOur Blueline collaborations feature breathable performance polos, lightweight quarter zips, and premium coastal apparel that look just as good at the golf course as they do around town.\u003c\/p\u003e\n\u003cp data-end=\"1796\" data-start=\"1631\"\u003eEach piece is a limited collaboration available only through \u003cstrong data-end=\"1718\" data-start=\"1692\"\u003eBlueline Surf \u0026amp; Paddle\u003c\/strong\u003e, making this one of the most unique apparel collections in Palm Beach County.\u003c\/p\u003e\n\u003ch2 data-end=\"1796\" data-start=\"1631\"\u003e\n\u003cmeta charset=\"utf-8\"\u003ePremium Coastal Apparel Designed for South Florida\u003c\/h2\u003e\n\u003cp data-end=\"2195\" data-start=\"1900\"\u003eLiving in South Florida means apparel needs to work in warm temperatures while still looking sharp enough for everyday life. The Blueline x Vineyard Vines and Johnnie-O collection features lightweight performance fabrics that wick moisture, stretch comfortably, and stay breathable all day long. \u003cmeta charset=\"utf-8\"\u003eWhether you're heading out for a round of golf or meeting friends for dinner on the water, this collection pairs perfectly with our \u003cstrong data-end=\"1612\" data-start=\"1534\"\u003e\u003ca title=\"Johnnie-O × Blueline Tini Dancer Polo – White | Jupiter Florida Coastal Performance Polo\" href=\"https:\/\/www.bluelinesurf.com\/products\/johnnie-o-x-bl-tini-dancer-polo-white\"\u003eperformance golf polos and coastal apparel\u003c\/a\u003e\u003ca rel=\"noopener\" class=\"decorated-link cursor-pointer\" data-end=\"1610\" data-start=\"1536\"\u003e \u003c\/a\u003e\u003c\/strong\u003edesigned for the Jupiter lifestyle.\u003c\/p\u003e\n\u003cp data-end=\"2244\" data-start=\"2197\"\u003eThese pieces have quickly become favorites for:\u003c\/p\u003e\n\u003cul data-end=\"2427\" data-start=\"2246\"\u003e\n\u003cli data-end=\"2286\" data-start=\"2246\" data-section-id=\"15k4feg\"\u003e\n\u003cp data-end=\"2286\" data-start=\"2248\"\u003eGolf at Jupiter Country Club, Abacoa and Jupiter Dunes\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2337\" data-start=\"2287\" data-section-id=\"1myo5d1\"\u003e\n\u003cp data-end=\"2337\" data-start=\"2289\"\u003eDinner at waterfront restaurants like Guanabanas\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2362\" data-start=\"2338\" data-section-id=\"dnbud4\"\u003e\n\u003cp data-end=\"2362\" data-start=\"2340\"\u003eCasual business events\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2393\" data-start=\"2363\" data-section-id=\"8ux5p2\"\u003e\n\u003cp data-end=\"2393\" data-start=\"2365\"\u003eBoat days and sunset cruises\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2427\" data-start=\"2394\" data-section-id=\"1ulr8po\"\u003e\n\u003cp data-end=\"2427\" data-start=\"2396\"\u003eEveryday Jupiter lifestyle wear\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"2585\" data-start=\"2429\"\u003eThe blend of \u003cstrong data-end=\"2485\" data-start=\"2442\"\u003eperformance, comfort, and coastal style\u003c\/strong\u003e makes these polos and quarter zips some of the most versatile pieces in any South Florida wardrobe. \u003cmeta charset=\"utf-8\"\u003eThese collaborations also pair perfectly with our \u003cstrong data-end=\"1892\" data-start=\"1845\"\u003e\u003ca title=\"Blueline Men's UV Sun Shirts\" href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\"\u003eUV sun shirts\u003c\/a\u003e\u003ca rel=\"noopener\" class=\"decorated-link cursor-pointer\" data-end=\"1890\" data-start=\"1847\"\u003e \u003c\/a\u003e\u003c\/strong\u003eand \u003cstrong data-end=\"1952\" data-start=\"1897\"\u003e\u003ca rel=\"noopener\" class=\"decorated-link cursor-pointer\" data-end=\"1950\" data-start=\"1899\"\u003eB\u003c\/a\u003e\u003ca title=\"Blueline Men’s T-Shirts\" href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\"\u003elueline t-shirts\u003c\/a\u003e\u003ca rel=\"noopener\" class=\"decorated-link cursor-pointer\" data-end=\"1950\" data-start=\"1899\"\u003e \u003c\/a\u003e\u003c\/strong\u003efor everyday life on the water.\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003ch2 data-end=\"2646\" data-start=\"2609\" data-section-id=\"1e1j0lx\"\u003eA Blueline Exclusive Collaboration\u003c\/h2\u003e\n\u003cp data-end=\"2851\" data-start=\"2648\"\u003eWe partnered with \u003cstrong data-end=\"2698\" data-start=\"2666\"\u003eVineyard Vines and Johnnie-O\u003c\/strong\u003e because both brands share the same values we do at Blueline Surf \u0026amp; Paddle: quality products, coastal culture, and a lifestyle centered around the water.\u003c\/p\u003e\n\u003cp data-end=\"3044\" data-start=\"2853\"\u003eEach item in this collection features \u003cstrong data-end=\"2961\" data-start=\"2891\"\u003eBlueline branding paired with premium fabrics and timeless designs\u003c\/strong\u003e, creating apparel that represents the Jupiter community both on and off the water.\u003c\/p\u003e\n\u003cp data-end=\"3216\" data-start=\"3046\"\u003eWhether you are supporting your favorite local surf shop or simply looking for high-quality coastal apparel, these collaborations are designed to be worn again and again. \u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003ch3 data-end=\"3924\" data-start=\"3917\" data-section-id=\"1xxf4ds\"\u003eFAQ\u003c\/h3\u003e\n\u003cp data-end=\"4143\" data-start=\"3926\"\u003e\u003cstrong data-end=\"4000\" data-start=\"3926\"\u003eAre these Vineyard Vines and Johnnie-O products exclusive to Blueline?\u003c\/strong\u003e\u003cbr data-end=\"4003\" data-start=\"4000\"\u003eYes. These pieces are custom collaborations created specifically for Blueline Surf \u0026amp; Paddle and are not available in standard retail stores.\u003c\/p\u003e\n\u003cp data-end=\"4369\" data-start=\"4145\"\u003e\u003cstrong data-end=\"4196\" data-start=\"4145\"\u003eAre these polos good for golf in South Florida?\u003c\/strong\u003e\u003cbr data-end=\"4199\" data-start=\"4196\"\u003eAbsolutely. Both Vineyard Vines and Johnnie-O use breathable performance fabrics designed for warm weather, making them perfect for golf courses across Palm Beach County.\u003c\/p\u003e\n\u003cp data-end=\"4540\" data-start=\"4371\"\u003e\u003cstrong data-end=\"4427\" data-start=\"4371\"\u003eWhere can I buy Blueline apparel in Jupiter Florida?\u003c\/strong\u003e\u003cbr data-end=\"4430\" data-start=\"4427\"\u003eBlueline Surf \u0026amp; Paddle carries exclusive apparel both in our Jupiter surf shop and online through our website.\u003c\/p\u003e","image":{"created_at":"2026-03-13T15:36:29-04:00","alt":null,"width":2848,"height":4288,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/DSC_0427.jpg?v=1773430590"}},{"id":293033771086,"handle":"jup-life","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2025-05-19T12:42:40-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"JUP LIFE Apparel – Jupiter Florida Clothing \u0026 Lifestyle Gear","body_html":"\u003cp data-start=\"796\" data-end=\"1086\"\u003eJUP LIFE is our in-house Jupiter Florida apparel collection inspired by everyday life on the coast. From beach and boat days to weekends on the golf course, afternoons at the soccer and lacrosse fields, and dinner at your favorite waterfront spot, this is gear made for real Jupiter living.\u003c\/p\u003e\n\u003cp data-start=\"1088\" data-end=\"1430\"\u003eFrom JUP hats and original Blueline logo designs to exclusive Vineyard Vines T-shirts and polos, this collection also includes lightweight hoodies, UV breathable sun shirts, Johnnie-O golf polos, quarter zips and everyday coastal lifestyle wear. JUP LIFE represents the laid-back, water-driven lifestyle that defines South Florida.\u003c\/p\u003e\n\u003cp data-start=\"1432\" data-end=\"1599\"\u003eDesigned locally and rooted in the Jupiter community, this collection blends surf culture, boating and waterfront sunsets into pieces you’ll reach for again and again.\u003c\/p\u003e","image":{"created_at":"2025-05-19T12:42:39-04:00","alt":null,"width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-019.jpg?v=1747673949"}}]}
[{"alt":"Man sitting on a boat wearing a white Vineyard Vines and Blueline T-shirt with a Jupiter Lighthouse storefront graphic on the back.","id":25866076192846,"position":1,"preview_image":{"aspect_ratio":0.667,"height":1097,"width":732,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/vineyard-vines-blueline-storefront-lighthouse-tshirt-white-cap.jpg?v=1765922456"},"aspect_ratio":0.667,"height":1097,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/vineyard-vines-blueline-storefront-lighthouse-tshirt-white-cap.jpg?v=1765922456","width":732},{"alt":"Front Left Chest pocket t-shirt Vineyard Vines and Blueline Surf and Paddle Co. ","id":25077345419342,"position":2,"preview_image":{"aspect_ratio":1.0,"height":2048,"width":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/White_Blueline_Surf_and_Paddle_Co._T-shirt.jpg?v=1765922505"},"aspect_ratio":1.0,"height":2048,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/White_Blueline_Surf_and_Paddle_Co._T-shirt.jpg?v=1765922505","width":2048}]
{"item":{"id":7504150167630,"title":"Classic Badge T-Shirt – Ice Blue","handle":"classic-badge-tshirt-ice-blue","description":"\u003cp data-start=\"368\" data-end=\"642\"\u003eThe \u003cstrong data-start=\"372\" data-end=\"399\"\u003eClassic Badge T-Shirt\u003c\/strong\u003e is a clean, timeless Blueline staple built for everyday coastal wear. Printed on a soft, lightweight Ice Blue tee, it features the \u003cstrong data-start=\"531\" data-end=\"571\"\u003eClassic Blueline Surf \u0026amp; Paddle badge\u003c\/strong\u003e on the chest and a bold back hit that stands out without feeling loud.\u003c\/p\u003e\n\u003cp data-start=\"644\" data-end=\"862\"\u003eDesigned for comfort in warm Florida conditions, this shirt works just as well on the boat as it does grabbing a drink after a surf or paddle session. Easy to wear, easy to repeat. A true go-to surf shirt from Jupiter.\u003c\/p\u003e\n\u003ch2 data-start=\"869\" data-end=\"888\"\u003e\u003cstrong data-start=\"872\" data-end=\"888\"\u003eKey Features\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul data-start=\"889\" data-end=\"1079\"\u003e\n\u003cli data-start=\"889\" data-end=\"922\"\u003e\n\u003cp data-start=\"891\" data-end=\"922\"\u003eSoft, breathable cotton blend\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"923\" data-end=\"957\"\u003e\n\u003cp data-start=\"925\" data-end=\"957\"\u003eClassic men’s surf T-shirt fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"958\" data-end=\"999\"\u003e\n\u003cp data-start=\"960\" data-end=\"999\"\u003eBlueline Classic Badge front and back\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1000\" data-end=\"1046\"\u003e\n\u003cp data-start=\"1002\" data-end=\"1046\"\u003eLightweight feel for warm coastal climates\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1047\" data-end=\"1079\"\u003e\n\u003cp data-start=\"1049\" data-end=\"1079\"\u003eDesigned in Jupiter, Florida\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","published_at":"2025-11-04T10:34:26-05:00","created_at":"2024-11-09T20:17:35-05:00","vendor":"Blueline Surf \u0026 Paddle Co","type":"T-Shirt","tags":["mens","T-shirt"],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":42011778777166,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000110432","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Classic Badge T-Shirt – Ice Blue - S","public_title":"S","options":["S"],"price":3495,"weight":85,"compare_at_price":null,"inventory_management":"shopify","barcode":"210000110432","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42011788279886,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000110431","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Classic Badge T-Shirt – Ice Blue - M","public_title":"M","options":["M"],"price":3495,"weight":85,"compare_at_price":null,"inventory_management":"shopify","barcode":"210000110431","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42011788476494,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000110430","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Classic Badge T-Shirt – Ice Blue - L","public_title":"L","options":["L"],"price":3495,"weight":85,"compare_at_price":null,"inventory_management":"shopify","barcode":"210000110430","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42011788542030,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000110429","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Classic Badge T-Shirt – Ice Blue - 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Printed on a soft, lightweight Ice Blue tee, it features the \u003cstrong data-start=\"531\" data-end=\"571\"\u003eClassic Blueline Surf \u0026amp; Paddle badge\u003c\/strong\u003e on the chest and a bold back hit that stands out without feeling loud.\u003c\/p\u003e\n\u003cp data-start=\"644\" data-end=\"862\"\u003eDesigned for comfort in warm Florida conditions, this shirt works just as well on the boat as it does grabbing a drink after a surf or paddle session. Easy to wear, easy to repeat. A true go-to surf shirt from Jupiter.\u003c\/p\u003e\n\u003ch2 data-start=\"869\" data-end=\"888\"\u003e\u003cstrong data-start=\"872\" data-end=\"888\"\u003eKey Features\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul data-start=\"889\" data-end=\"1079\"\u003e\n\u003cli data-start=\"889\" data-end=\"922\"\u003e\n\u003cp data-start=\"891\" data-end=\"922\"\u003eSoft, breathable cotton blend\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"923\" data-end=\"957\"\u003e\n\u003cp data-start=\"925\" data-end=\"957\"\u003eClassic men’s surf T-shirt fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"958\" data-end=\"999\"\u003e\n\u003cp data-start=\"960\" data-end=\"999\"\u003eBlueline Classic Badge front and back\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1000\" data-end=\"1046\"\u003e\n\u003cp data-start=\"1002\" data-end=\"1046\"\u003eLightweight feel for warm coastal climates\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1047\" data-end=\"1079\"\u003e\n\u003cp data-start=\"1049\" data-end=\"1079\"\u003eDesigned in Jupiter, Florida\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":286254661710,"handle":"blueline-best-sellers","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2024-11-11T20:39:33-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Blueline Best Sellers","body_html":"\u003cp data-start=\"369\" data-end=\"598\"\u003eOur \u003cstrong data-start=\"373\" data-end=\"389\"\u003eBest Sellers\u003c\/strong\u003e collection features the Blueline gear our community keeps coming back for. From classic surf T-shirts and UV sun shirts to hats and everyday staples, these are the products that define the Blueline lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"600\" data-end=\"804\"\u003eTested on the water, worn around town, and designed in Jupiter, Florida, each piece reflects what works best for coastal living. If you’re new to Blueline or looking to grab a proven favorite, start here.\u003c\/p\u003e","image":{"created_at":"2024-11-18T13:52:32-05:00","alt":"The Blueline Surf and Paddle Vintage T-shirt, featured on our paddle board and kayak rental dock.","width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/OverUnderFall-603.jpg?v=1763136570"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
[{"alt":"Back view of a man wearing an ice blue Blueline Classic Badge T-shirt with large back logo, standing near the water in Jupiter, Florida.","id":25219460759630,"position":1,"preview_image":{"aspect_ratio":1.0,"height":2048,"width":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-classic-badge-2-tshirt-ice-blue-back-jupiter-fl.jpg?v=1766004446"},"aspect_ratio":1.0,"height":2048,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-classic-badge-2-tshirt-ice-blue-back-jupiter-fl.jpg?v=1766004446","width":2048},{"alt":"Man wearing an ice blue Blueline Classic Badge T-shirt with small chest logo, photographed outdoors near the water in Jupiter, Florida.","id":25219460792398,"position":2,"preview_image":{"aspect_ratio":1.0,"height":2048,"width":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-classic-badge-2-tshirt-ice-blue-front-jupiter-fl.jpg?v=1766004473"},"aspect_ratio":1.0,"height":2048,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-classic-badge-2-tshirt-ice-blue-front-jupiter-fl.jpg?v=1766004473","width":2048}]
{"item":{"id":7504149184590,"title":"Vineyard Vines x Blueline Storefront Lighthouse T-Shirt – Jake Blue Vintage Logo","handle":"vineyard-vines-blueline-storefront-lighthouse-t-shirt-jake-blue","description":"\u003cp data-start=\"612\" data-end=\"924\"\u003eThe \u003cstrong data-start=\"616\" data-end=\"675\"\u003eVineyard Vines x Blueline Storefront Lighthouse T-Shirt\u003c\/strong\u003e celebrates coastal heritage and local roots. Featuring a vintage-style storefront lighthouse graphic inspired by Blueline Surf \u0026amp; Paddle Co. in \u003cstrong data-start=\"819\" data-end=\"839\"\u003eJupiter, Florida\u003c\/strong\u003e, this tee blends Vineyard Vines’ signature comfort with authentic surf shop culture.\u003c\/p\u003e\n\u003cp data-start=\"926\" data-end=\"1201\"\u003eThe Jake Blue colorway delivers a soft, lived-in look that pairs easily with everyday wear, whether you’re dockside, beach-bound, or around town. Finished with Vineyard Vines and Blueline branding, this collaboration tee captures laid-back Florida style with timeless appeal.\u003c\/p\u003e\n\u003ch2 data-start=\"1208\" data-end=\"1226\"\u003e\u003cstrong data-start=\"1211\" data-end=\"1226\"\u003eKey Details\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul data-start=\"1227\" data-end=\"1463\"\u003e\n\u003cli data-start=\"1227\" data-end=\"1267\"\u003e\n\u003cp data-start=\"1229\" data-end=\"1267\"\u003eVineyard Vines collaboration t-shirt\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1268\" data-end=\"1290\"\u003e\n\u003cp data-start=\"1270\" data-end=\"1290\"\u003eJake Blue colorway\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1291\" data-end=\"1332\"\u003e\n\u003cp data-start=\"1293\" data-end=\"1332\"\u003eVintage storefront lighthouse graphic\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1333\" data-end=\"1391\"\u003e\n\u003cp data-start=\"1335\" data-end=\"1391\"\u003eVineyard Vines and Blueline Surf \u0026amp; Paddle Co. branding\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1392\" data-end=\"1428\"\u003e\n\u003cp data-start=\"1394\" data-end=\"1428\"\u003eJupiter, Florida location detail\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1429\" data-end=\"1463\"\u003e\n\u003cp data-start=\"1431\" data-end=\"1463\"\u003eSoft, comfortable everyday fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","published_at":"2024-11-10T10:19:23-05:00","created_at":"2024-11-09T20:17:10-05:00","vendor":"Blueline Surf \u0026 Paddle Co","type":"T-Shirt","tags":["lightspeed"],"price":5500,"price_min":5500,"price_max":5500,"available":true,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":42011776745550,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000134914","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Vineyard Vines x Blueline Storefront Lighthouse T-Shirt – Jake Blue Vintage Logo - S","public_title":"S","options":["S"],"price":5500,"weight":142,"compare_at_price":null,"inventory_management":"shopify","barcode":"","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42561561264206,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000134915","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Vineyard Vines x Blueline Storefront Lighthouse T-Shirt – Jake Blue Vintage Logo - M","public_title":"M","options":["M"],"price":5500,"weight":142,"compare_at_price":null,"inventory_management":"shopify","barcode":"","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42011790344270,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000134916","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Vineyard Vines x Blueline Storefront Lighthouse T-Shirt – Jake Blue Vintage Logo - L","public_title":"L","options":["L"],"price":5500,"weight":142,"compare_at_price":null,"inventory_management":"shopify","barcode":"","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42011790409806,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000134917","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Vineyard Vines x Blueline Storefront Lighthouse T-Shirt – Jake Blue Vintage Logo - XL","public_title":"XL","options":["XL"],"price":5500,"weight":142,"compare_at_price":null,"inventory_management":"shopify","barcode":"","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42777456214094,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000134918","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Vineyard Vines x Blueline Storefront Lighthouse T-Shirt – Jake Blue Vintage Logo - 2XL","public_title":"2XL","options":["2XL"],"price":5500,"weight":142,"compare_at_price":null,"inventory_management":"shopify","barcode":"","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/vineyard-vines-blueline-storefront-lighthouse-t-shirt-jake-blue.jpg?v=1765843054","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/vineyard-vines-blueline-storefront-lighthouse-t-shirt-jake-blue_Front_pocket.jpg?v=1765843123","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._and_Vineyard_vines_Pocket_T-shirt.jpg?v=1765843167"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/vineyard-vines-blueline-storefront-lighthouse-t-shirt-jake-blue.jpg?v=1765843054","options":["Size"],"media":[{"alt":"Back view of a person wearing a Jake Blue Vineyard Vines x Blueline t-shirt with a vintage storefront lighthouse graphic and Jupiter, Florida text.","id":27814135726158,"position":1,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/vineyard-vines-blueline-storefront-lighthouse-t-shirt-jake-blue.jpg?v=1765843054"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/vineyard-vines-blueline-storefront-lighthouse-t-shirt-jake-blue.jpg?v=1765843054","width":2848},{"alt":"Person wearing a blue Vineyard Vines and Blueline shirt with a front pocket logo, standing in front of Blueline Surf and Paddle in Jupiter, Florida","id":27814143950926,"position":2,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/vineyard-vines-blueline-storefront-lighthouse-t-shirt-jake-blue_Front_pocket.jpg?v=1765843123"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/vineyard-vines-blueline-storefront-lighthouse-t-shirt-jake-blue_Front_pocket.jpg?v=1765843123","width":2848},{"alt":"Light blue shirt with a pocket Blueline Surf and Paddle Co. logo on the chest pocket, worn by a person.","id":27814135693390,"position":3,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._and_Vineyard_vines_Pocket_T-shirt.jpg?v=1765843167"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._and_Vineyard_vines_Pocket_T-shirt.jpg?v=1765843167","width":2848}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"612\" data-end=\"924\"\u003eThe \u003cstrong data-start=\"616\" data-end=\"675\"\u003eVineyard Vines x Blueline Storefront Lighthouse T-Shirt\u003c\/strong\u003e celebrates coastal heritage and local roots. Featuring a vintage-style storefront lighthouse graphic inspired by Blueline Surf \u0026amp; Paddle Co. in \u003cstrong data-start=\"819\" data-end=\"839\"\u003eJupiter, Florida\u003c\/strong\u003e, this tee blends Vineyard Vines’ signature comfort with authentic surf shop culture.\u003c\/p\u003e\n\u003cp data-start=\"926\" data-end=\"1201\"\u003eThe Jake Blue colorway delivers a soft, lived-in look that pairs easily with everyday wear, whether you’re dockside, beach-bound, or around town. Finished with Vineyard Vines and Blueline branding, this collaboration tee captures laid-back Florida style with timeless appeal.\u003c\/p\u003e\n\u003ch2 data-start=\"1208\" data-end=\"1226\"\u003e\u003cstrong data-start=\"1211\" data-end=\"1226\"\u003eKey Details\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul data-start=\"1227\" data-end=\"1463\"\u003e\n\u003cli data-start=\"1227\" data-end=\"1267\"\u003e\n\u003cp data-start=\"1229\" data-end=\"1267\"\u003eVineyard Vines collaboration t-shirt\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1268\" data-end=\"1290\"\u003e\n\u003cp data-start=\"1270\" data-end=\"1290\"\u003eJake Blue colorway\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1291\" data-end=\"1332\"\u003e\n\u003cp data-start=\"1293\" data-end=\"1332\"\u003eVintage storefront lighthouse graphic\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1333\" data-end=\"1391\"\u003e\n\u003cp data-start=\"1335\" data-end=\"1391\"\u003eVineyard Vines and Blueline Surf \u0026amp; Paddle Co. branding\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1392\" data-end=\"1428\"\u003e\n\u003cp data-start=\"1394\" data-end=\"1428\"\u003eJupiter, Florida location detail\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1429\" data-end=\"1463\"\u003e\n\u003cp data-start=\"1431\" data-end=\"1463\"\u003eSoft, comfortable everyday fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":286254661710,"handle":"blueline-best-sellers","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2024-11-11T20:39:33-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Blueline Best Sellers","body_html":"\u003cp data-start=\"369\" data-end=\"598\"\u003eOur \u003cstrong data-start=\"373\" data-end=\"389\"\u003eBest Sellers\u003c\/strong\u003e collection features the Blueline gear our community keeps coming back for. From classic surf T-shirts and UV sun shirts to hats and everyday staples, these are the products that define the Blueline lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"600\" data-end=\"804\"\u003eTested on the water, worn around town, and designed in Jupiter, Florida, each piece reflects what works best for coastal living. If you’re new to Blueline or looking to grab a proven favorite, start here.\u003c\/p\u003e","image":{"created_at":"2024-11-18T13:52:32-05:00","alt":"The Blueline Surf and Paddle Vintage T-shirt, featured on our paddle board and kayak rental dock.","width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/OverUnderFall-603.jpg?v=1763136570"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-04-01T08:51:02-04:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-04-01T08:50:33-04:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"manual","template_suffix":"tier-1","published_scope":"global","title":"Blueline Men’s T-Shirts","body_html":"\u003cp data-start=\"582\" data-end=\"808\"\u003eBlueline Men’s T-Shirts are designed in Jupiter, Florida for beach days, boat days, and everything in between. Built for the South Florida lifestyle, our tees are made for comfort in heat, humidity, and long days on the water.\u003c\/p\u003e\n\u003cp data-start=\"810\" data-end=\"1065\"\u003eAs a locally owned surf shop in Jupiter, we create original designs inspired by paddleboarding, fishing, and life along the intracoastal. Whether you're heading to the inlet or relaxing near the Jupiter Lighthouse, these shirts are built to move with you.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1236\"\u003eLooking for sun protection? Explore our \u003ca href=\"\/collections\/mens-uv-sun-shirts\" title=\"Men’s UV Sun Shirts\"\u003e\u003cstrong data-start=\"1107\" data-end=\"1130\"\u003eMen’s UV Sun Shirts\u003c\/strong\u003e\u003c\/a\u003e. Need something for cooler mornings? Check out our \u003ca href=\"\/collections\/mens-hoodies\" title=\"Men's Hoodies\"\u003e\u003cstrong data-start=\"1182\" data-end=\"1199\"\u003eMen’s Hoodies\u003c\/strong\u003e\u003c\/a\u003e. Top it off with a \u003ca href=\"\/collections\/hats\" title=\"Blueline Hat\"\u003e\u003cstrong data-start=\"1219\" data-end=\"1235\"\u003eBlueline Hat\u003c\/strong\u003e\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}},{"id":305879613518,"handle":"blueline-x-vineyard-vines-johnnie-o-collection","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2026-03-13T15:36:30-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline x Vineyard Vines \u0026 Johnnie-O Collection","body_html":"\u003cp data-end=\"1104\" data-start=\"915\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Surf \u0026amp; Paddle partnered with two of our favorite coastal brands, Vineyard Vines and Johnnie-O, to create a premium line of exclusive apparel designed for the \u003cstrong data-end=\"1049\" data-start=\"953\"\u003eJupiter lifestyle and our popular \u003ca title=\"JUP LIFE Apparel – Jupiter Florida Clothing \u0026amp; Lifestyle Gear\" href=\"https:\/\/www.bluelinesurf.com\/collections\/jup-life\"\u003eJupiter apparel collection\u003c\/a\u003e\u003ca rel=\"noopener\" class=\"decorated-link cursor-pointer\" data-end=\"1047\" data-start=\"989\"\u003e.\u003c\/a\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"1442\" data-start=\"1106\"\u003eThese pieces combine the comfort and performance fabrics both brands are known for with the laid-back coastal culture that defines \u003cstrong data-end=\"1257\" data-start=\"1237\"\u003eJupiter, Florida\u003c\/strong\u003e. Whether you're heading out for a round of golf, meeting friends for dinner on the water, or enjoying a sunset by the Jupiter Lighthouse, this collection was designed to move with you.\u003c\/p\u003e\n\u003cp data-end=\"1629\" data-start=\"1444\"\u003eOur Blueline collaborations feature breathable performance polos, lightweight quarter zips, and premium coastal apparel that look just as good at the golf course as they do around town.\u003c\/p\u003e\n\u003cp data-end=\"1796\" data-start=\"1631\"\u003eEach piece is a limited collaboration available only through \u003cstrong data-end=\"1718\" data-start=\"1692\"\u003eBlueline Surf \u0026amp; Paddle\u003c\/strong\u003e, making this one of the most unique apparel collections in Palm Beach County.\u003c\/p\u003e\n\u003ch2 data-end=\"1796\" data-start=\"1631\"\u003e\n\u003cmeta charset=\"utf-8\"\u003ePremium Coastal Apparel Designed for South Florida\u003c\/h2\u003e\n\u003cp data-end=\"2195\" data-start=\"1900\"\u003eLiving in South Florida means apparel needs to work in warm temperatures while still looking sharp enough for everyday life. The Blueline x Vineyard Vines and Johnnie-O collection features lightweight performance fabrics that wick moisture, stretch comfortably, and stay breathable all day long. \u003cmeta charset=\"utf-8\"\u003eWhether you're heading out for a round of golf or meeting friends for dinner on the water, this collection pairs perfectly with our \u003cstrong data-end=\"1612\" data-start=\"1534\"\u003e\u003ca title=\"Johnnie-O × Blueline Tini Dancer Polo – White | Jupiter Florida Coastal Performance Polo\" href=\"https:\/\/www.bluelinesurf.com\/products\/johnnie-o-x-bl-tini-dancer-polo-white\"\u003eperformance golf polos and coastal apparel\u003c\/a\u003e\u003ca rel=\"noopener\" class=\"decorated-link cursor-pointer\" data-end=\"1610\" data-start=\"1536\"\u003e \u003c\/a\u003e\u003c\/strong\u003edesigned for the Jupiter lifestyle.\u003c\/p\u003e\n\u003cp data-end=\"2244\" data-start=\"2197\"\u003eThese pieces have quickly become favorites for:\u003c\/p\u003e\n\u003cul data-end=\"2427\" data-start=\"2246\"\u003e\n\u003cli data-end=\"2286\" data-start=\"2246\" data-section-id=\"15k4feg\"\u003e\n\u003cp data-end=\"2286\" data-start=\"2248\"\u003eGolf at Jupiter Country Club, Abacoa and Jupiter Dunes\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2337\" data-start=\"2287\" data-section-id=\"1myo5d1\"\u003e\n\u003cp data-end=\"2337\" data-start=\"2289\"\u003eDinner at waterfront restaurants like Guanabanas\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2362\" data-start=\"2338\" data-section-id=\"dnbud4\"\u003e\n\u003cp data-end=\"2362\" data-start=\"2340\"\u003eCasual business events\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2393\" data-start=\"2363\" data-section-id=\"8ux5p2\"\u003e\n\u003cp data-end=\"2393\" data-start=\"2365\"\u003eBoat days and sunset cruises\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2427\" data-start=\"2394\" data-section-id=\"1ulr8po\"\u003e\n\u003cp data-end=\"2427\" data-start=\"2396\"\u003eEveryday Jupiter lifestyle wear\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"2585\" data-start=\"2429\"\u003eThe blend of \u003cstrong data-end=\"2485\" data-start=\"2442\"\u003eperformance, comfort, and coastal style\u003c\/strong\u003e makes these polos and quarter zips some of the most versatile pieces in any South Florida wardrobe. \u003cmeta charset=\"utf-8\"\u003eThese collaborations also pair perfectly with our \u003cstrong data-end=\"1892\" data-start=\"1845\"\u003e\u003ca title=\"Blueline Men's UV Sun Shirts\" href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\"\u003eUV sun shirts\u003c\/a\u003e\u003ca rel=\"noopener\" class=\"decorated-link cursor-pointer\" data-end=\"1890\" data-start=\"1847\"\u003e \u003c\/a\u003e\u003c\/strong\u003eand \u003cstrong data-end=\"1952\" data-start=\"1897\"\u003e\u003ca rel=\"noopener\" class=\"decorated-link cursor-pointer\" data-end=\"1950\" data-start=\"1899\"\u003eB\u003c\/a\u003e\u003ca title=\"Blueline Men’s T-Shirts\" href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\"\u003elueline t-shirts\u003c\/a\u003e\u003ca rel=\"noopener\" class=\"decorated-link cursor-pointer\" data-end=\"1950\" data-start=\"1899\"\u003e \u003c\/a\u003e\u003c\/strong\u003efor everyday life on the water.\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003ch2 data-end=\"2646\" data-start=\"2609\" data-section-id=\"1e1j0lx\"\u003eA Blueline Exclusive Collaboration\u003c\/h2\u003e\n\u003cp data-end=\"2851\" data-start=\"2648\"\u003eWe partnered with \u003cstrong data-end=\"2698\" data-start=\"2666\"\u003eVineyard Vines and Johnnie-O\u003c\/strong\u003e because both brands share the same values we do at Blueline Surf \u0026amp; Paddle: quality products, coastal culture, and a lifestyle centered around the water.\u003c\/p\u003e\n\u003cp data-end=\"3044\" data-start=\"2853\"\u003eEach item in this collection features \u003cstrong data-end=\"2961\" data-start=\"2891\"\u003eBlueline branding paired with premium fabrics and timeless designs\u003c\/strong\u003e, creating apparel that represents the Jupiter community both on and off the water.\u003c\/p\u003e\n\u003cp data-end=\"3216\" data-start=\"3046\"\u003eWhether you are supporting your favorite local surf shop or simply looking for high-quality coastal apparel, these collaborations are designed to be worn again and again. \u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003ch3 data-end=\"3924\" data-start=\"3917\" data-section-id=\"1xxf4ds\"\u003eFAQ\u003c\/h3\u003e\n\u003cp data-end=\"4143\" data-start=\"3926\"\u003e\u003cstrong data-end=\"4000\" data-start=\"3926\"\u003eAre these Vineyard Vines and Johnnie-O products exclusive to Blueline?\u003c\/strong\u003e\u003cbr data-end=\"4003\" data-start=\"4000\"\u003eYes. These pieces are custom collaborations created specifically for Blueline Surf \u0026amp; Paddle and are not available in standard retail stores.\u003c\/p\u003e\n\u003cp data-end=\"4369\" data-start=\"4145\"\u003e\u003cstrong data-end=\"4196\" data-start=\"4145\"\u003eAre these polos good for golf in South Florida?\u003c\/strong\u003e\u003cbr data-end=\"4199\" data-start=\"4196\"\u003eAbsolutely. Both Vineyard Vines and Johnnie-O use breathable performance fabrics designed for warm weather, making them perfect for golf courses across Palm Beach County.\u003c\/p\u003e\n\u003cp data-end=\"4540\" data-start=\"4371\"\u003e\u003cstrong data-end=\"4427\" data-start=\"4371\"\u003eWhere can I buy Blueline apparel in Jupiter Florida?\u003c\/strong\u003e\u003cbr data-end=\"4430\" data-start=\"4427\"\u003eBlueline Surf \u0026amp; Paddle carries exclusive apparel both in our Jupiter surf shop and online through our website.\u003c\/p\u003e","image":{"created_at":"2026-03-13T15:36:29-04:00","alt":null,"width":2848,"height":4288,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/DSC_0427.jpg?v=1773430590"}},{"id":293033771086,"handle":"jup-life","updated_at":"2026-04-01T07:15:14-04:00","published_at":"2025-05-19T12:42:40-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"JUP LIFE Apparel – Jupiter Florida Clothing \u0026 Lifestyle Gear","body_html":"\u003cp data-start=\"796\" data-end=\"1086\"\u003eJUP LIFE is our in-house Jupiter Florida apparel collection inspired by everyday life on the coast. From beach and boat days to weekends on the golf course, afternoons at the soccer and lacrosse fields, and dinner at your favorite waterfront spot, this is gear made for real Jupiter living.\u003c\/p\u003e\n\u003cp data-start=\"1088\" data-end=\"1430\"\u003eFrom JUP hats and original Blueline logo designs to exclusive Vineyard Vines T-shirts and polos, this collection also includes lightweight hoodies, UV breathable sun shirts, Johnnie-O golf polos, quarter zips and everyday coastal lifestyle wear. JUP LIFE represents the laid-back, water-driven lifestyle that defines South Florida.\u003c\/p\u003e\n\u003cp data-start=\"1432\" data-end=\"1599\"\u003eDesigned locally and rooted in the Jupiter community, this collection blends surf culture, boating and waterfront sunsets into pieces you’ll reach for again and again.\u003c\/p\u003e","image":{"created_at":"2025-05-19T12:42:39-04:00","alt":null,"width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-019.jpg?v=1747673949"}}]}
[{"alt":"Back view of a person wearing a Jake Blue Vineyard Vines x Blueline t-shirt with a vintage storefront lighthouse graphic and Jupiter, Florida text.","id":27814135726158,"position":1,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/vineyard-vines-blueline-storefront-lighthouse-t-shirt-jake-blue.jpg?v=1765843054"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/vineyard-vines-blueline-storefront-lighthouse-t-shirt-jake-blue.jpg?v=1765843054","width":2848},{"alt":"Person wearing a blue Vineyard Vines and Blueline shirt with a front pocket logo, standing in front of Blueline Surf and Paddle in Jupiter, Florida","id":27814143950926,"position":2,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/vineyard-vines-blueline-storefront-lighthouse-t-shirt-jake-blue_Front_pocket.jpg?v=1765843123"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/vineyard-vines-blueline-storefront-lighthouse-t-shirt-jake-blue_Front_pocket.jpg?v=1765843123","width":2848},{"alt":"Light blue shirt with a pocket Blueline Surf and Paddle Co. logo on the chest pocket, worn by a person.","id":27814135693390,"position":3,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._and_Vineyard_vines_Pocket_T-shirt.jpg?v=1765843167"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._and_Vineyard_vines_Pocket_T-shirt.jpg?v=1765843167","width":2848}]
