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{"item":{"id":7779525361742,"title":"Blueline Christmas T-Shirt 2025 – Washed Natural","handle":"blueline-christmas-tshirt-2025-washed-natural","description":"\u003cp data-start=\"525\" data-end=\"791\"\u003eCelebrate the season with the Blueline Christmas T-Shirt 2025 in Washed Natural. Featuring a festive illustrated pickup truck hauling a Christmas tree through Jupiter, Florida, this limited-edition tee blends classic holiday style with the coastal charm of Blueline.\u003c\/p\u003e\n\u003cp data-start=\"793\" data-end=\"1089\"\u003ePrinted on a soft, comfortable fabric with a relaxed fit, it’s perfect for holiday events, beach gatherings, Christmas parties, or gifting. A collectible seasonal shirt that brings together surf culture, small-town holiday vibes, and the spirit of Jupiter during the most joyful time of the year.\u003c\/p\u003e","published_at":"2025-12-05T15:10:47-05:00","created_at":"2025-12-05T12:23:23-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":["Christmas","mens","T-shirt"],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43208178466894,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150716","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Christmas T-Shirt 2025 – Washed Natural - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150716","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43208178499662,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150717","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Christmas T-Shirt 2025 – Washed Natural - 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2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150713","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Christmas_T-shirt_pick_up_truck_surfboard_christmas_tree.png?v=1765035487","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Christmas_Tee_front_view.png?v=1765035520","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Christmas_tree_on_man_removing_christmas_tree_from_pick_up_truck.jpg?v=1765035590"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Christmas_T-shirt_pick_up_truck_surfboard_christmas_tree.png?v=1765035487","options":["Size"],"media":[{"alt":"Blueline Christmas T-Shirt 2025 in Washed Natural with festive holiday truck graphic and Jupiter Florida text – back view","id":32005009571918,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Christmas_T-shirt_pick_up_truck_surfboard_christmas_tree.png?v=1765035487"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Christmas_T-shirt_pick_up_truck_surfboard_christmas_tree.png?v=1765035487","width":1080},{"alt":"Blueline Christmas t-shirt front view","id":32005009539150,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Christmas_Tee_front_view.png?v=1765035520"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Christmas_Tee_front_view.png?v=1765035520","width":1080},{"alt":"Man loading a Christmas tree into a truck wearing a 'Blueline Christmas' t-shirt in Jupiter Florida","id":32005276860494,"position":3,"preview_image":{"aspect_ratio":0.667,"height":2048,"width":1366,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Christmas_tree_on_man_removing_christmas_tree_from_pick_up_truck.jpg?v=1765035590"},"aspect_ratio":0.667,"height":2048,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Christmas_tree_on_man_removing_christmas_tree_from_pick_up_truck.jpg?v=1765035590","width":1366}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"525\" data-end=\"791\"\u003eCelebrate the season with the Blueline Christmas T-Shirt 2025 in Washed Natural. Featuring a festive illustrated pickup truck hauling a Christmas tree through Jupiter, Florida, this limited-edition tee blends classic holiday style with the coastal charm of Blueline.\u003c\/p\u003e\n\u003cp data-start=\"793\" data-end=\"1089\"\u003ePrinted on a soft, comfortable fabric with a relaxed fit, it’s perfect for holiday events, beach gatherings, Christmas parties, or gifting. A collectible seasonal shirt that brings together surf culture, small-town holiday vibes, and the spirit of Jupiter during the most joyful time of the year.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-01-10T07:10:14-05:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-01-11T07:10:39-05:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-01-09T07:11:09-05:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's T-Shirts","body_html":"\u003cp\u003eDiscover the perfect blend of comfort, style, and coastal vibes with the Blueline Surf and Paddle Co. Men's T-Shirts. Designed for the laid-back lifestyle of Jupiter, FL, our t-shirts are crafted from high-quality, breathable fabrics that are perfect for a day at the beach or a casual night out. Whether you're paddling, surfing, or just enjoying the coastal breeze, our men's tees feature cool designs and the signature Blueline logo, making them a must-have for any beach lover. With a range of styles and colors, these tees are versatile enough for any occasion, from outdoor adventures to everyday wear.\u003c\/p\u003e\n\u003cp\u003eShop the latest men's t-shirts and rep the Blueline brand in style.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
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{"item":{"id":7776453132366,"title":"Triangle Lighthouse T-Shirt Alpine Green\/Orange","handle":"triangle-lighthouse-tshirt-alpine-green","description":"\u003ch3 data-start=\"572\" data-end=\"622\"\u003e\u003cstrong data-start=\"576\" data-end=\"620\"\u003eFull Product Description (SEO-optimized)\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"623\" data-end=\"1041\"\u003eRep Jupiter’s iconic lighthouse with this clean, coastal tee built for life on and off the water. The Triangle Lighthouse T-Shirt features a bold back graphic printed in bright orange on an Alpine Green base, blending soft comfort with classic Blueline style. Perfect for post surfing \u0026amp; paddling sessions, out on the boat, or exploring the Jupiter Inlet, this tee is lightweight, durable, and made for the South Florida lifestyle.\u003c\/p\u003e\n\u003ch3 data-start=\"1043\" data-end=\"1059\"\u003e\u003cstrong data-start=\"1047\" data-end=\"1059\"\u003eFeatures\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1060\" data-end=\"1292\"\u003e\n\u003cli data-start=\"1060\" data-end=\"1116\"\u003e\n\u003cp data-start=\"1062\" data-end=\"1116\"\u003eSoft, breathable cotton-blend ideal for Florida heat\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1117\" data-end=\"1171\"\u003e\n\u003cp data-start=\"1119\" data-end=\"1171\"\u003eTriangle Lighthouse back graphic in vibrant orange\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1172\" data-end=\"1207\"\u003e\n\u003cp data-start=\"1174\" data-end=\"1207\"\u003eBlueline Surf \u0026amp; Paddle Co. logo\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1208\" data-end=\"1236\"\u003e\n\u003cp data-start=\"1210\" data-end=\"1236\"\u003eComfortable everyday fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1237\" data-end=\"1292\"\u003e\n\u003cp data-start=\"1239\" data-end=\"1292\"\u003eMade for beach days, boat days \u0026amp; Jupiter adventures\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1294\" data-end=\"1312\"\u003e\u003cstrong data-start=\"1298\" data-end=\"1312\"\u003eFit \u0026amp; Feel\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1313\" data-end=\"1388\"\u003e\n\u003cli data-start=\"1313\" data-end=\"1329\"\u003e\n\u003cp data-start=\"1315\" data-end=\"1329\"\u003eStandard fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1330\" data-end=\"1346\"\u003e\n\u003cp data-start=\"1332\" data-end=\"1346\"\u003eTrue to size\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1347\" data-end=\"1388\"\u003e\n\u003cp data-start=\"1349\" data-end=\"1388\"\u003eBreaks in and softens with every wash\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1390\" data-end=\"1411\"\u003e\u003cstrong data-start=\"1394\" data-end=\"1411\"\u003eFabric \u0026amp; Care\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1412\" data-end=\"1474\"\u003e\n\u003cli data-start=\"1412\" data-end=\"1436\"\u003e\n\u003cp data-start=\"1414\" data-end=\"1436\"\u003ePremium cotton blend\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1437\" data-end=\"1474\"\u003e\n\u003cp data-start=\"1439\" data-end=\"1474\"\u003eMachine wash cold, tumble dry low\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1476\" data-end=\"1502\"\u003e\u003cstrong data-start=\"1480\" data-end=\"1502\"\u003eBlueline Lifestyle\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"1503\" data-end=\"1620\"\u003eInspired by our home waters in Jupiter, Florida built for people who live and love the coastal life style.\u003c\/p\u003e","published_at":"2025-12-01T14:16:44-05:00","created_at":"2025-12-01T13:57:33-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43195331018830,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150155","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Triangle Lighthouse T-Shirt Alpine Green\/Orange - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150155","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195331051598,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150156","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Triangle Lighthouse T-Shirt Alpine Green\/Orange - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150156","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195331084366,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150157","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Triangle Lighthouse T-Shirt Alpine Green\/Orange - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150157","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195331117134,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150158","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Triangle Lighthouse T-Shirt Alpine Green\/Orange - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150158","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195331149902,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150159","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Triangle Lighthouse T-Shirt Alpine Green\/Orange - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150159","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/back_triangle_lighthouse_t-shirt_alpine_green_Blueline_Surf_and_Paddle_Jupiter_Florida.png?v=1764714312","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_Blueline_Surf_and_Paddle_Co_Lighthouse_tee_alpine_green.png?v=1764714354"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/back_triangle_lighthouse_t-shirt_alpine_green_Blueline_Surf_and_Paddle_Jupiter_Florida.png?v=1764714312","options":["Size"],"media":[{"alt":"Back view of the Blueline Triangle Lighthouse T-Shirt in Alpine Green with orange lighthouse graphic","id":31338010116174,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/back_triangle_lighthouse_t-shirt_alpine_green_Blueline_Surf_and_Paddle_Jupiter_Florida.png?v=1764714312"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/back_triangle_lighthouse_t-shirt_alpine_green_Blueline_Surf_and_Paddle_Jupiter_Florida.png?v=1764714312","width":1080},{"alt":"Front of the Blueline Triangle Lighthouse T-Shirt in Alpine Green with orange lighthouse graphic","id":31338010050638,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_Blueline_Surf_and_Paddle_Co_Lighthouse_tee_alpine_green.png?v=1764714354"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_Blueline_Surf_and_Paddle_Co_Lighthouse_tee_alpine_green.png?v=1764714354","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003ch3 data-start=\"572\" data-end=\"622\"\u003e\u003cstrong data-start=\"576\" data-end=\"620\"\u003eFull Product Description (SEO-optimized)\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"623\" data-end=\"1041\"\u003eRep Jupiter’s iconic lighthouse with this clean, coastal tee built for life on and off the water. The Triangle Lighthouse T-Shirt features a bold back graphic printed in bright orange on an Alpine Green base, blending soft comfort with classic Blueline style. Perfect for post surfing \u0026amp; paddling sessions, out on the boat, or exploring the Jupiter Inlet, this tee is lightweight, durable, and made for the South Florida lifestyle.\u003c\/p\u003e\n\u003ch3 data-start=\"1043\" data-end=\"1059\"\u003e\u003cstrong data-start=\"1047\" data-end=\"1059\"\u003eFeatures\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1060\" data-end=\"1292\"\u003e\n\u003cli data-start=\"1060\" data-end=\"1116\"\u003e\n\u003cp data-start=\"1062\" data-end=\"1116\"\u003eSoft, breathable cotton-blend ideal for Florida heat\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1117\" data-end=\"1171\"\u003e\n\u003cp data-start=\"1119\" data-end=\"1171\"\u003eTriangle Lighthouse back graphic in vibrant orange\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1172\" data-end=\"1207\"\u003e\n\u003cp data-start=\"1174\" data-end=\"1207\"\u003eBlueline Surf \u0026amp; Paddle Co. logo\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1208\" data-end=\"1236\"\u003e\n\u003cp data-start=\"1210\" data-end=\"1236\"\u003eComfortable everyday fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1237\" data-end=\"1292\"\u003e\n\u003cp data-start=\"1239\" data-end=\"1292\"\u003eMade for beach days, boat days \u0026amp; Jupiter adventures\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1294\" data-end=\"1312\"\u003e\u003cstrong data-start=\"1298\" data-end=\"1312\"\u003eFit \u0026amp; Feel\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1313\" data-end=\"1388\"\u003e\n\u003cli data-start=\"1313\" data-end=\"1329\"\u003e\n\u003cp data-start=\"1315\" data-end=\"1329\"\u003eStandard fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1330\" data-end=\"1346\"\u003e\n\u003cp data-start=\"1332\" data-end=\"1346\"\u003eTrue to size\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1347\" data-end=\"1388\"\u003e\n\u003cp data-start=\"1349\" data-end=\"1388\"\u003eBreaks in and softens with every wash\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1390\" data-end=\"1411\"\u003e\u003cstrong data-start=\"1394\" data-end=\"1411\"\u003eFabric \u0026amp; Care\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1412\" data-end=\"1474\"\u003e\n\u003cli data-start=\"1412\" data-end=\"1436\"\u003e\n\u003cp data-start=\"1414\" data-end=\"1436\"\u003ePremium cotton blend\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1437\" data-end=\"1474\"\u003e\n\u003cp data-start=\"1439\" data-end=\"1474\"\u003eMachine wash cold, tumble dry low\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1476\" data-end=\"1502\"\u003e\u003cstrong data-start=\"1480\" data-end=\"1502\"\u003eBlueline Lifestyle\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"1503\" data-end=\"1620\"\u003eInspired by our home waters in Jupiter, Florida built for people who live and love the coastal life style.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-01-10T07:10:14-05:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-01-11T07:10:39-05:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-01-09T07:11:09-05:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's T-Shirts","body_html":"\u003cp\u003eDiscover the perfect blend of comfort, style, and coastal vibes with the Blueline Surf and Paddle Co. Men's T-Shirts. Designed for the laid-back lifestyle of Jupiter, FL, our t-shirts are crafted from high-quality, breathable fabrics that are perfect for a day at the beach or a casual night out. Whether you're paddling, surfing, or just enjoying the coastal breeze, our men's tees feature cool designs and the signature Blueline logo, making them a must-have for any beach lover. With a range of styles and colors, these tees are versatile enough for any occasion, from outdoor adventures to everyday wear.\u003c\/p\u003e\n\u003cp\u003eShop the latest men's t-shirts and rep the Blueline brand in style.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
[{"alt":"Back view of the Blueline Triangle Lighthouse T-Shirt in Alpine Green with orange lighthouse graphic","id":31338010116174,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/back_triangle_lighthouse_t-shirt_alpine_green_Blueline_Surf_and_Paddle_Jupiter_Florida.png?v=1764714312"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/back_triangle_lighthouse_t-shirt_alpine_green_Blueline_Surf_and_Paddle_Jupiter_Florida.png?v=1764714312","width":1080},{"alt":"Front of the Blueline Triangle Lighthouse T-Shirt in Alpine Green with orange lighthouse graphic","id":31338010050638,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_Blueline_Surf_and_Paddle_Co_Lighthouse_tee_alpine_green.png?v=1764714354"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_Blueline_Surf_and_Paddle_Co_Lighthouse_tee_alpine_green.png?v=1764714354","width":1080}]
{"item":{"id":7776452739150,"title":"Beacon Jupiter Lighthouse T-Shirt – Heather Seafoam","handle":"beacon-jupiter-lighthouse-tshirt-heather-seafoam","description":"\u003ch2 data-start=\"625\" data-end=\"669\"\u003e\u003cstrong data-start=\"628\" data-end=\"667\"\u003eProduct Description (SEO-Optimized)\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp data-start=\"670\" data-end=\"1090\"\u003eThe Beacon Jupiter Lighthouse T-Shirt blends soft comfort with one of our most iconic Blueline graphics. Printed on a Heather Seafoam tee, this design features the historic Jupiter Lighthouse, a symbol of our home waters and the coastal lifestyle we live every day. Lightweight, breathable, and perfect for Florida heat, this shirt is built for beach days, paddle sessions, boat rides, and everyday wear around Jupiter.\u003c\/p\u003e\n\u003ch3 data-start=\"1092\" data-end=\"1108\"\u003e\u003cstrong data-start=\"1096\" data-end=\"1108\"\u003eFeatures\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1109\" data-end=\"1374\"\u003e\n\u003cli data-start=\"1109\" data-end=\"1178\"\u003e\n\u003cp data-start=\"1111\" data-end=\"1178\"\u003eSoft, breathable cotton-blend ideal for the South Florida climate\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1179\" data-end=\"1235\"\u003e\n\u003cp data-start=\"1181\" data-end=\"1235\"\u003eJupiter Lighthouse Beacon graphic on Heather Seafoam\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1236\" data-end=\"1281\"\u003e\n\u003cp data-start=\"1238\" data-end=\"1281\"\u003eBlueline Surf \u0026amp; Paddle Co. coastal design\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1282\" data-end=\"1341\"\u003e\n\u003cp data-start=\"1284\" data-end=\"1341\"\u003eGreat for beach days, boating, and casual everyday wear\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1342\" data-end=\"1374\"\u003e\n\u003cp data-start=\"1344\" data-end=\"1374\"\u003eDesigned in Jupiter, Florida\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1376\" data-end=\"1394\"\u003e\u003cstrong data-start=\"1380\" data-end=\"1394\"\u003eFit \u0026amp; Feel\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1395\" data-end=\"1480\"\u003e\n\u003cli data-start=\"1395\" data-end=\"1411\"\u003e\n\u003cp data-start=\"1397\" data-end=\"1411\"\u003eStandard fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1412\" data-end=\"1428\"\u003e\n\u003cp data-start=\"1414\" data-end=\"1428\"\u003eTrue to size\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1429\" data-end=\"1480\"\u003e\n\u003cp data-start=\"1431\" data-end=\"1480\"\u003eSoft, lightweight, and comfortable from day one\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1482\" data-end=\"1503\"\u003e\u003cstrong data-start=\"1486\" data-end=\"1503\"\u003eFabric \u0026amp; Care\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1504\" data-end=\"1566\"\u003e\n\u003cli data-start=\"1504\" data-end=\"1528\"\u003e\n\u003cp data-start=\"1506\" data-end=\"1528\"\u003ePremium cotton blend\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1529\" data-end=\"1566\"\u003e\n\u003cp data-start=\"1531\" data-end=\"1566\"\u003eMachine wash cold, tumble dry low\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1568\" data-end=\"1594\"\u003e\u003cstrong data-start=\"1572\" data-end=\"1594\"\u003eBlueline Lifestyle\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"1595\" data-end=\"1715\"\u003eInspired by life on the Jupiter Inlet, built for those who surf, paddle, fish, and explore our South Florida coastline.\u003c\/p\u003e","published_at":"2025-12-01T14:15:54-05:00","created_at":"2025-12-01T13:55:41-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - 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L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150147","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195329413198,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150146","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Beacon Jupiter Lighthouse T-Shirt – Heather Seafoam - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150146","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195329380430,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150145","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Beacon Jupiter Lighthouse T-Shirt – Heather Seafoam - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150145","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Beacon_Jupiter_Lighthouse_T-Shirt_Heather_Seafoam_back_graphic.png?v=1764715064","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_of_the_Beacon_Jupiter_Lighthouse_T-Shirt_Heather_Seafoam_front_graphic.png?v=1764715104"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Beacon_Jupiter_Lighthouse_T-Shirt_Heather_Seafoam_back_graphic.png?v=1764715064","options":["Size"],"media":[{"alt":"Back view of the Beacon Jupiter Lighthouse T-Shirt in Heather Seafoam with orange lighthouse graphic","id":31338010017870,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Beacon_Jupiter_Lighthouse_T-Shirt_Heather_Seafoam_back_graphic.png?v=1764715064"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Beacon_Jupiter_Lighthouse_T-Shirt_Heather_Seafoam_back_graphic.png?v=1764715064","width":1080},{"alt":"Beacon Jupiter Lighthouse T-Shirt Heather Seafoam front graphic","id":31338009985102,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_of_the_Beacon_Jupiter_Lighthouse_T-Shirt_Heather_Seafoam_front_graphic.png?v=1764715104"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_of_the_Beacon_Jupiter_Lighthouse_T-Shirt_Heather_Seafoam_front_graphic.png?v=1764715104","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003ch2 data-start=\"625\" data-end=\"669\"\u003e\u003cstrong data-start=\"628\" data-end=\"667\"\u003eProduct Description (SEO-Optimized)\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp data-start=\"670\" data-end=\"1090\"\u003eThe Beacon Jupiter Lighthouse T-Shirt blends soft comfort with one of our most iconic Blueline graphics. Printed on a Heather Seafoam tee, this design features the historic Jupiter Lighthouse, a symbol of our home waters and the coastal lifestyle we live every day. Lightweight, breathable, and perfect for Florida heat, this shirt is built for beach days, paddle sessions, boat rides, and everyday wear around Jupiter.\u003c\/p\u003e\n\u003ch3 data-start=\"1092\" data-end=\"1108\"\u003e\u003cstrong data-start=\"1096\" data-end=\"1108\"\u003eFeatures\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1109\" data-end=\"1374\"\u003e\n\u003cli data-start=\"1109\" data-end=\"1178\"\u003e\n\u003cp data-start=\"1111\" data-end=\"1178\"\u003eSoft, breathable cotton-blend ideal for the South Florida climate\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1179\" data-end=\"1235\"\u003e\n\u003cp data-start=\"1181\" data-end=\"1235\"\u003eJupiter Lighthouse Beacon graphic on Heather Seafoam\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1236\" data-end=\"1281\"\u003e\n\u003cp data-start=\"1238\" data-end=\"1281\"\u003eBlueline Surf \u0026amp; Paddle Co. coastal design\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1282\" data-end=\"1341\"\u003e\n\u003cp data-start=\"1284\" data-end=\"1341\"\u003eGreat for beach days, boating, and casual everyday wear\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1342\" data-end=\"1374\"\u003e\n\u003cp data-start=\"1344\" data-end=\"1374\"\u003eDesigned in Jupiter, Florida\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1376\" data-end=\"1394\"\u003e\u003cstrong data-start=\"1380\" data-end=\"1394\"\u003eFit \u0026amp; Feel\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1395\" data-end=\"1480\"\u003e\n\u003cli data-start=\"1395\" data-end=\"1411\"\u003e\n\u003cp data-start=\"1397\" data-end=\"1411\"\u003eStandard fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1412\" data-end=\"1428\"\u003e\n\u003cp data-start=\"1414\" data-end=\"1428\"\u003eTrue to size\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1429\" data-end=\"1480\"\u003e\n\u003cp data-start=\"1431\" data-end=\"1480\"\u003eSoft, lightweight, and comfortable from day one\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1482\" data-end=\"1503\"\u003e\u003cstrong data-start=\"1486\" data-end=\"1503\"\u003eFabric \u0026amp; Care\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1504\" data-end=\"1566\"\u003e\n\u003cli data-start=\"1504\" data-end=\"1528\"\u003e\n\u003cp data-start=\"1506\" data-end=\"1528\"\u003ePremium cotton blend\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1529\" data-end=\"1566\"\u003e\n\u003cp data-start=\"1531\" data-end=\"1566\"\u003eMachine wash cold, tumble dry low\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1568\" data-end=\"1594\"\u003e\u003cstrong data-start=\"1572\" data-end=\"1594\"\u003eBlueline Lifestyle\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"1595\" data-end=\"1715\"\u003eInspired by life on the Jupiter Inlet, built for those who surf, paddle, fish, and explore our South Florida coastline.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-01-10T07:10:14-05:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-01-11T07:10:39-05:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-01-09T07:11:09-05:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's T-Shirts","body_html":"\u003cp\u003eDiscover the perfect blend of comfort, style, and coastal vibes with the Blueline Surf and Paddle Co. Men's T-Shirts. Designed for the laid-back lifestyle of Jupiter, FL, our t-shirts are crafted from high-quality, breathable fabrics that are perfect for a day at the beach or a casual night out. Whether you're paddling, surfing, or just enjoying the coastal breeze, our men's tees feature cool designs and the signature Blueline logo, making them a must-have for any beach lover. With a range of styles and colors, these tees are versatile enough for any occasion, from outdoor adventures to everyday wear.\u003c\/p\u003e\n\u003cp\u003eShop the latest men's t-shirts and rep the Blueline brand in style.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
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{"item":{"id":7776452247630,"title":"Frogskin Camo T-Shirt – Ice Blue","handle":"frogskin-camo-tshirt-ice-blue","description":"\u003cp data-start=\"1474\" data-end=\"1854\"\u003eThe Frogskin Camo T-Shirt brings a bold coastal camo look to one of our most comfortable everyday tees. Printed on an Ice Blue shirt, this design features a large Frogskin camo Blueline graphic on the back with a small left-chest logo up front. Lightweight, breathable, and perfect for the Florida heat, it’s made for surf sessions, paddle days, boat runs, and all things Jupiter.\u003c\/p\u003e\n\u003ch3 data-start=\"1856\" data-end=\"1872\"\u003e\u003cstrong data-start=\"1860\" data-end=\"1872\"\u003eFeatures\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1873\" data-end=\"2108\"\u003e\n\u003cli data-start=\"1873\" data-end=\"1929\"\u003e\n\u003cp data-start=\"1875\" data-end=\"1929\"\u003eSoft, breathable cotton-blend ideal for warm weather\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1930\" data-end=\"1990\"\u003e\n\u003cp data-start=\"1932\" data-end=\"1990\"\u003eFrogskin camo back graphic with left-chest Blueline logo\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1991\" data-end=\"2020\"\u003e\n\u003cp data-start=\"1993\" data-end=\"2020\"\u003eIce Blue coastal colorway\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2021\" data-end=\"2075\"\u003e\n\u003cp data-start=\"2023\" data-end=\"2075\"\u003ePerfect for boating, beach days, and everyday wear\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2076\" data-end=\"2108\"\u003e\n\u003cp data-start=\"2078\" data-end=\"2108\"\u003eDesigned in Jupiter, Florida\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"2110\" data-end=\"2128\"\u003e\u003cstrong data-start=\"2114\" data-end=\"2128\"\u003eFit \u0026amp; Feel\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"2129\" data-end=\"2202\"\u003e\n\u003cli data-start=\"2129\" data-end=\"2145\"\u003e\n\u003cp data-start=\"2131\" data-end=\"2145\"\u003eStandard fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2146\" data-end=\"2162\"\u003e\n\u003cp data-start=\"2148\" data-end=\"2162\"\u003eTrue to size\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2163\" data-end=\"2202\"\u003e\n\u003cp data-start=\"2165\" data-end=\"2202\"\u003eLightweight, soft, and easy to wear\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"2204\" data-end=\"2225\"\u003e\u003cstrong data-start=\"2208\" data-end=\"2225\"\u003eFabric \u0026amp; Care\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"2226\" data-end=\"2288\"\u003e\n\u003cli data-start=\"2226\" data-end=\"2250\"\u003e\n\u003cp data-start=\"2228\" data-end=\"2250\"\u003ePremium cotton blend\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2251\" data-end=\"2288\"\u003e\n\u003cp data-start=\"2253\" data-end=\"2288\"\u003eMachine wash cold, tumble dry low\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"2290\" data-end=\"2316\"\u003e\u003cstrong data-start=\"2294\" data-end=\"2316\"\u003eBlueline Lifestyle\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"2317\" data-end=\"2375\"\u003eBuilt for the Jupiter surf, paddle, and coastal lifestyle.\u003c\/p\u003e","published_at":"2025-12-01T14:14:51-05:00","created_at":"2025-12-01T13:53:52-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - 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L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150140","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195328692302,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150143","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Frogskin Camo T-Shirt – Ice Blue - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150143","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195328725070,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150144","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Frogskin Camo T-Shirt – Ice Blue - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150144","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Back_Frogskin_Camo_T-shirt_in_Ice_Blue_by_Blueline_Surf_and_Paddle.png?v=1764715304","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_View_of_the_Blueline_Surf_and_Paddle_Frogskin_Camo_T-Shirt_in_Ice_Blue.png?v=1764715346"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Back_Frogskin_Camo_T-shirt_in_Ice_Blue_by_Blueline_Surf_and_Paddle.png?v=1764715304","options":["Size"],"media":[{"alt":"Back view of the Frogskin Camo T-Shirt in Ice Blue with large camo Blueline graphic","id":31338010181710,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Back_Frogskin_Camo_T-shirt_in_Ice_Blue_by_Blueline_Surf_and_Paddle.png?v=1764715304"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Back_Frogskin_Camo_T-shirt_in_Ice_Blue_by_Blueline_Surf_and_Paddle.png?v=1764715304","width":1080},{"alt":"Front view of the Frogskin Camo T-Shirt in Ice Blue with small left-chest Blueline logo","id":31338010083406,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_View_of_the_Blueline_Surf_and_Paddle_Frogskin_Camo_T-Shirt_in_Ice_Blue.png?v=1764715346"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_View_of_the_Blueline_Surf_and_Paddle_Frogskin_Camo_T-Shirt_in_Ice_Blue.png?v=1764715346","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"1474\" data-end=\"1854\"\u003eThe Frogskin Camo T-Shirt brings a bold coastal camo look to one of our most comfortable everyday tees. Printed on an Ice Blue shirt, this design features a large Frogskin camo Blueline graphic on the back with a small left-chest logo up front. Lightweight, breathable, and perfect for the Florida heat, it’s made for surf sessions, paddle days, boat runs, and all things Jupiter.\u003c\/p\u003e\n\u003ch3 data-start=\"1856\" data-end=\"1872\"\u003e\u003cstrong data-start=\"1860\" data-end=\"1872\"\u003eFeatures\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1873\" data-end=\"2108\"\u003e\n\u003cli data-start=\"1873\" data-end=\"1929\"\u003e\n\u003cp data-start=\"1875\" data-end=\"1929\"\u003eSoft, breathable cotton-blend ideal for warm weather\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1930\" data-end=\"1990\"\u003e\n\u003cp data-start=\"1932\" data-end=\"1990\"\u003eFrogskin camo back graphic with left-chest Blueline logo\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1991\" data-end=\"2020\"\u003e\n\u003cp data-start=\"1993\" data-end=\"2020\"\u003eIce Blue coastal colorway\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2021\" data-end=\"2075\"\u003e\n\u003cp data-start=\"2023\" data-end=\"2075\"\u003ePerfect for boating, beach days, and everyday wear\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2076\" data-end=\"2108\"\u003e\n\u003cp data-start=\"2078\" data-end=\"2108\"\u003eDesigned in Jupiter, Florida\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"2110\" data-end=\"2128\"\u003e\u003cstrong data-start=\"2114\" data-end=\"2128\"\u003eFit \u0026amp; Feel\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"2129\" data-end=\"2202\"\u003e\n\u003cli data-start=\"2129\" data-end=\"2145\"\u003e\n\u003cp data-start=\"2131\" data-end=\"2145\"\u003eStandard fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2146\" data-end=\"2162\"\u003e\n\u003cp data-start=\"2148\" data-end=\"2162\"\u003eTrue to size\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2163\" data-end=\"2202\"\u003e\n\u003cp data-start=\"2165\" data-end=\"2202\"\u003eLightweight, soft, and easy to wear\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"2204\" data-end=\"2225\"\u003e\u003cstrong data-start=\"2208\" data-end=\"2225\"\u003eFabric \u0026amp; Care\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"2226\" data-end=\"2288\"\u003e\n\u003cli data-start=\"2226\" data-end=\"2250\"\u003e\n\u003cp data-start=\"2228\" data-end=\"2250\"\u003ePremium cotton blend\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2251\" data-end=\"2288\"\u003e\n\u003cp data-start=\"2253\" data-end=\"2288\"\u003eMachine wash cold, tumble dry low\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"2290\" data-end=\"2316\"\u003e\u003cstrong data-start=\"2294\" data-end=\"2316\"\u003eBlueline Lifestyle\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"2317\" data-end=\"2375\"\u003eBuilt for the Jupiter surf, paddle, and coastal lifestyle.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-01-10T07:10:14-05:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-01-11T07:10:39-05:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":300418728014,"handle":"mens-gift-guide","updated_at":"2026-01-11T07:10:39-05:00","published_at":"2025-11-17T11:09:03-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Gift Guide","body_html":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eGifts inspired by life on the water. Our Men’s Gift Guide brings together surf-ready apparel, fishing essentials, and everyday coastal gear, handpicked from our Jupiter surf shop. Built for comfort, performance, and the Florida lifestyle he loves.\u003c\/p\u003e","image":{"created_at":"2025-11-17T11:20:25-05:00","alt":"Surfer carrying a shortboard and Blueline surf towel while walking through coastal vegetation in Florida, photographed for Blueline Surf \u0026 Paddle men’s gift guide.","width":1000,"height":667,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/250830_Panas-9909.jpg?v=1766082699"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-01-09T07:11:09-05:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's T-Shirts","body_html":"\u003cp\u003eDiscover the perfect blend of comfort, style, and coastal vibes with the Blueline Surf and Paddle Co. Men's T-Shirts. Designed for the laid-back lifestyle of Jupiter, FL, our t-shirts are crafted from high-quality, breathable fabrics that are perfect for a day at the beach or a casual night out. Whether you're paddling, surfing, or just enjoying the coastal breeze, our men's tees feature cool designs and the signature Blueline logo, making them a must-have for any beach lover. With a range of styles and colors, these tees are versatile enough for any occasion, from outdoor adventures to everyday wear.\u003c\/p\u003e\n\u003cp\u003eShop the latest men's t-shirts and rep the Blueline brand in style.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
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{"item":{"id":7776452214862,"title":"Blueline Jupiter Shop T-Shirt – Washed White","handle":"blueline-jupiter-shop-t-shirt-washed-white","description":"\u003cp data-start=\"617\" data-end=\"869\"\u003eBring home a piece of Jupiter with the Blueline Jupiter Shop T-Shirt in Washed White. Featuring a detailed sketch of our iconic Blueline Surf \u0026amp; Paddle Co. storefront, this South Florida inspired T-shirt blends local style with everyday comfort.\u003c\/p\u003e\n\u003cp data-start=\"871\" data-end=\"1157\"\u003eMade from soft, breathable fabric and designed for a relaxed fit, it’s perfect for beach days, at home, or cruising around town. Whether you’re a longtime local or visiting Jupiter, this T-shirt is an easy way to show support for Blueline Surf and Paddle.\u003c\/p\u003e\n\u003cp data-start=\"1159\" data-end=\"1216\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-start=\"504\" data-end=\"799\"\u003e \u003c\/p\u003e","published_at":"2025-12-01T14:13:25-05:00","created_at":"2025-12-01T13:53:48-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43195328561230,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150139","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Jupiter Shop T-Shirt – Washed White - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150139","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195328528462,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150138","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Jupiter Shop T-Shirt – Washed White - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150138","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195328495694,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150137","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Blueline Jupiter Shop T-Shirt – Washed White - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150137","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195328462926,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150136","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Jupiter Shop T-Shirt – Washed White - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150136","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195328430158,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150135","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Jupiter Shop T-Shirt – Washed White - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150135","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Jupiter_Florida_sketch_t_shirt_back.png?v=1764797443","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Jupiter_Florida_Shop_T_Shirt.png?v=1764797481"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Jupiter_Florida_sketch_t_shirt_back.png?v=1764797443","options":["Size"],"media":[{"alt":"Blueline Surf and Paddle Co. Jupiter Surf Shop T-Shirt in Washed White with illustrated storefront graphic – back view","id":31338010214478,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Jupiter_Florida_sketch_t_shirt_back.png?v=1764797443"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Jupiter_Florida_sketch_t_shirt_back.png?v=1764797443","width":1080},{"alt":"Blueline Jupiter Shop T-Shirt in Washed White with small front chest logo – front view","id":31338007068750,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Jupiter_Florida_Shop_T_Shirt.png?v=1764797481"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Jupiter_Florida_Shop_T_Shirt.png?v=1764797481","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"617\" data-end=\"869\"\u003eBring home a piece of Jupiter with the Blueline Jupiter Shop T-Shirt in Washed White. Featuring a detailed sketch of our iconic Blueline Surf \u0026amp; Paddle Co. storefront, this South Florida inspired T-shirt blends local style with everyday comfort.\u003c\/p\u003e\n\u003cp data-start=\"871\" data-end=\"1157\"\u003eMade from soft, breathable fabric and designed for a relaxed fit, it’s perfect for beach days, at home, or cruising around town. Whether you’re a longtime local or visiting Jupiter, this T-shirt is an easy way to show support for Blueline Surf and Paddle.\u003c\/p\u003e\n\u003cp data-start=\"1159\" data-end=\"1216\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-start=\"504\" data-end=\"799\"\u003e \u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-01-10T07:10:14-05:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-01-11T07:10:39-05:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-01-09T07:11:09-05:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's T-Shirts","body_html":"\u003cp\u003eDiscover the perfect blend of comfort, style, and coastal vibes with the Blueline Surf and Paddle Co. Men's T-Shirts. Designed for the laid-back lifestyle of Jupiter, FL, our t-shirts are crafted from high-quality, breathable fabrics that are perfect for a day at the beach or a casual night out. Whether you're paddling, surfing, or just enjoying the coastal breeze, our men's tees feature cool designs and the signature Blueline logo, making them a must-have for any beach lover. With a range of styles and colors, these tees are versatile enough for any occasion, from outdoor adventures to everyday wear.\u003c\/p\u003e\n\u003cp\u003eShop the latest men's t-shirts and rep the Blueline brand in style.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
[{"alt":"Blueline Surf and Paddle Co. Jupiter Surf Shop T-Shirt in Washed White with illustrated storefront graphic – back view","id":31338010214478,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Jupiter_Florida_sketch_t_shirt_back.png?v=1764797443"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Jupiter_Florida_sketch_t_shirt_back.png?v=1764797443","width":1080},{"alt":"Blueline Jupiter Shop T-Shirt in Washed White with small front chest logo – front view","id":31338007068750,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Jupiter_Florida_Shop_T_Shirt.png?v=1764797481"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Jupiter_Florida_Shop_T_Shirt.png?v=1764797481","width":1080}]
{"item":{"id":7776452182094,"title":"Blueline Mermaid T-Shirt – Washed White","handle":"blueline-mermaid-t-shirt-washed-white","description":"\u003cp data-start=\"299\" data-end=\"502\"\u003eMake waves with the Blueline Mermaid T-Shirt in Washed White. Featuring a classic mermaid graphic inspired by our coastal South Florida roots, this T-shirt brings classic surf shop style with a fun, laid-back twist.\u003c\/p\u003e\n\u003cp data-start=\"504\" data-end=\"776\"\u003eSoft, breathable, and perfect for nights out in Jupiter or wherever the adventure takes you, this T-shirt delivers comfort and standout artwork in one. Whether you're a local or visiting our hometown shop, this is an easy favorite for anyone who loves the ocean and the Blueline lifestyle.\u003c\/p\u003e","published_at":"2025-12-01T14:12:35-05:00","created_at":"2025-12-01T13:53:43-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43195328364622,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150123","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Mermaid T-Shirt – Washed White - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150123","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195328331854,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150122","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Mermaid T-Shirt – Washed White - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150122","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195328397390,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150124","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Mermaid T-Shirt – Washed White - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150124","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195328266318,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150121","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Mermaid T-Shirt – Washed White - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150121","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195328233550,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150120","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Mermaid T-Shirt – Washed White - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150120","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Mermaid_T-Shirt_back_view.png?v=1764798128","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_View_of_Blueline_Surf_and_Paddle_Co._Mermaid_T-shirt.png?v=1764798161"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Mermaid_T-Shirt_back_view.png?v=1764798128","options":["Size"],"media":[{"alt":"Blueline Mermaid T-Shirt in Washed White with bold mermaid graphic – back view","id":31338010148942,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Mermaid_T-Shirt_back_view.png?v=1764798128"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Mermaid_T-Shirt_back_view.png?v=1764798128","width":1080},{"alt":"Blueline Mermaid T-Shirt in Washed White with front chest logo – front view","id":31338005987406,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_View_of_Blueline_Surf_and_Paddle_Co._Mermaid_T-shirt.png?v=1764798161"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_View_of_Blueline_Surf_and_Paddle_Co._Mermaid_T-shirt.png?v=1764798161","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"299\" data-end=\"502\"\u003eMake waves with the Blueline Mermaid T-Shirt in Washed White. Featuring a classic mermaid graphic inspired by our coastal South Florida roots, this T-shirt brings classic surf shop style with a fun, laid-back twist.\u003c\/p\u003e\n\u003cp data-start=\"504\" data-end=\"776\"\u003eSoft, breathable, and perfect for nights out in Jupiter or wherever the adventure takes you, this T-shirt delivers comfort and standout artwork in one. Whether you're a local or visiting our hometown shop, this is an easy favorite for anyone who loves the ocean and the Blueline lifestyle.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-01-10T07:10:14-05:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-01-11T07:10:39-05:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-01-09T07:11:09-05:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's T-Shirts","body_html":"\u003cp\u003eDiscover the perfect blend of comfort, style, and coastal vibes with the Blueline Surf and Paddle Co. Men's T-Shirts. Designed for the laid-back lifestyle of Jupiter, FL, our t-shirts are crafted from high-quality, breathable fabrics that are perfect for a day at the beach or a casual night out. Whether you're paddling, surfing, or just enjoying the coastal breeze, our men's tees feature cool designs and the signature Blueline logo, making them a must-have for any beach lover. With a range of styles and colors, these tees are versatile enough for any occasion, from outdoor adventures to everyday wear.\u003c\/p\u003e\n\u003cp\u003eShop the latest men's t-shirts and rep the Blueline brand in style.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
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{"item":{"id":7776452116558,"title":"Blueline Marlin T-Shirt – Dark Grey Heather","handle":"blueline-marlin-t-shirt-dark-grey-heather","description":"\u003cp data-start=\"426\" data-end=\"640\"\u003eShow your love for the fishing and our waters with the Blueline Marlin T-Shirt in Dark Grey Heather. Featuring a vibrant marlin badge graphic labeled “Jupiter, FL,” this t-shirt brings classic surf and fishing style with that South Florida lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"642\" data-end=\"916\"\u003eMade from soft, breathable fabric with a comfortable everyday fit, it’s perfect for fishing days, cruising the beach, or repping your favorite local surf shop around town. A clean, coastal T-shirt built for anyone who loves Jupiter’s ocean lifestyle and the Blueline spirit.\u003c\/p\u003e","published_at":"2025-12-01T14:11:34-05:00","created_at":"2025-12-01T13:53:38-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43195328168014,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150129","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Marlin T-Shirt – Dark Grey Heather - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150129","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195328135246,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150128","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Marlin T-Shirt – Dark Grey Heather - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150128","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195328102478,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150127","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Marlin T-Shirt – Dark Grey Heather - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150127","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195328069710,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150126","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Marlin T-Shirt – Dark Grey Heather - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150126","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195328036942,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150125","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Marlin T-Shirt – Dark Grey Heather - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150125","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Marlin_t-shirt_in_dark_heather_gray.png?v=1764799014","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_View_Blueline_Marline_T-shirt_in_Dark_Gray.png?v=1764799052"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Marlin_t-shirt_in_dark_heather_gray.png?v=1764799014","options":["Size"],"media":[{"alt":"Blueline Marlin T-Shirt in Dark Grey Heather with Jupiter FL marlin badge graphic – back view","id":31338012901454,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Marlin_t-shirt_in_dark_heather_gray.png?v=1764799014"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Marlin_t-shirt_in_dark_heather_gray.png?v=1764799014","width":1080},{"alt":"Blueline Marlin T-Shirt in Dark Grey Heather with small front chest logo – front view","id":31338010771534,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_View_Blueline_Marline_T-shirt_in_Dark_Gray.png?v=1764799052"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_View_Blueline_Marline_T-shirt_in_Dark_Gray.png?v=1764799052","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"426\" data-end=\"640\"\u003eShow your love for the fishing and our waters with the Blueline Marlin T-Shirt in Dark Grey Heather. Featuring a vibrant marlin badge graphic labeled “Jupiter, FL,” this t-shirt brings classic surf and fishing style with that South Florida lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"642\" data-end=\"916\"\u003eMade from soft, breathable fabric with a comfortable everyday fit, it’s perfect for fishing days, cruising the beach, or repping your favorite local surf shop around town. A clean, coastal T-shirt built for anyone who loves Jupiter’s ocean lifestyle and the Blueline spirit.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-01-10T07:10:14-05:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-01-11T07:10:39-05:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-01-09T07:11:09-05:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's T-Shirts","body_html":"\u003cp\u003eDiscover the perfect blend of comfort, style, and coastal vibes with the Blueline Surf and Paddle Co. Men's T-Shirts. Designed for the laid-back lifestyle of Jupiter, FL, our t-shirts are crafted from high-quality, breathable fabrics that are perfect for a day at the beach or a casual night out. Whether you're paddling, surfing, or just enjoying the coastal breeze, our men's tees feature cool designs and the signature Blueline logo, making them a must-have for any beach lover. With a range of styles and colors, these tees are versatile enough for any occasion, from outdoor adventures to everyday wear.\u003c\/p\u003e\n\u003cp\u003eShop the latest men's t-shirts and rep the Blueline brand in style.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
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{"item":{"id":7776451985486,"title":"Blueline Skiff \u0026 Fly Fishing T-Shirt – Heather Navy","handle":"blueline-skiff-fly-fishing-t-shirt-heather-navy","description":"\u003cp data-start=\"340\" data-end=\"580\"\u003eEmbrace the waterman lifestyle with the Blueline Skiff \u0026amp; Fly Fishing T-Shirt in Heather Navy. Featuring a hand-drawn skiff and fly fisherman graphic with a Jupiter, FL sunrise, this tee captures the heart of our coastal South Florida roots.\u003c\/p\u003e\n\u003cp data-start=\"582\" data-end=\"847\"\u003eSoft, lightweight, and built for comfort, it’s perfect for early morning sessions, sandbar days, or casting along the Intracoastal. This T-shirt is a must-have for anyone who loves fishing, boating, and the Blueline spirit that defines Jupiter’s waterfront culture.\u003c\/p\u003e","published_at":"2025-12-01T14:10:23-05:00","created_at":"2025-12-01T13:51:55-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43195327840334,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150133","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Skiff \u0026 Fly Fishing T-Shirt – Heather Navy - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150133","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195327873102,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150134","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Skiff \u0026 Fly Fishing T-Shirt – Heather Navy - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150134","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195327807566,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150132","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Skiff \u0026 Fly Fishing T-Shirt – Heather Navy - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150132","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195327774798,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150131","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Skiff \u0026 Fly Fishing T-Shirt – Heather Navy - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150131","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195327742030,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150130","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Skiff \u0026 Fly Fishing T-Shirt – Heather Navy - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150130","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Skiff_Fly_Fishing_T_Shirt_Heather_Navy_Back_view.png?v=1764800125","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Skiff_Fly_Fishing_T-Shirt_in_Heather_Navy_with_small_chest_logo_front_view.png?v=1764800164"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Skiff_Fly_Fishing_T_Shirt_Heather_Navy_Back_view.png?v=1764800125","options":["Size"],"media":[{"alt":"Blueline Skiff \u0026 Fly Fishing T-Shirt in Heather Navy with hand-drawn skiff and fisherman graphic – back view","id":31338012704846,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Skiff_Fly_Fishing_T_Shirt_Heather_Navy_Back_view.png?v=1764800125"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Skiff_Fly_Fishing_T_Shirt_Heather_Navy_Back_view.png?v=1764800125","width":1080},{"alt":"Blueline Skiff \u0026 Fly Fishing T-Shirt in Heather Navy with small chest logo – front view","id":31338012770382,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Skiff_Fly_Fishing_T-Shirt_in_Heather_Navy_with_small_chest_logo_front_view.png?v=1764800164"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Skiff_Fly_Fishing_T-Shirt_in_Heather_Navy_with_small_chest_logo_front_view.png?v=1764800164","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"340\" data-end=\"580\"\u003eEmbrace the waterman lifestyle with the Blueline Skiff \u0026amp; Fly Fishing T-Shirt in Heather Navy. 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This T-shirt is a must-have for anyone who loves fishing, boating, and the Blueline spirit that defines Jupiter’s waterfront culture.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-01-10T07:10:14-05:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-01-11T07:10:39-05:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-01-09T07:11:09-05:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's T-Shirts","body_html":"\u003cp\u003eDiscover the perfect blend of comfort, style, and coastal vibes with the Blueline Surf and Paddle Co. Men's T-Shirts. Designed for the laid-back lifestyle of Jupiter, FL, our t-shirts are crafted from high-quality, breathable fabrics that are perfect for a day at the beach or a casual night out. Whether you're paddling, surfing, or just enjoying the coastal breeze, our men's tees feature cool designs and the signature Blueline logo, making them a must-have for any beach lover. With a range of styles and colors, these tees are versatile enough for any occasion, from outdoor adventures to everyday wear.\u003c\/p\u003e\n\u003cp\u003eShop the latest men's t-shirts and rep the Blueline brand in style.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
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{"item":{"id":7776451854414,"title":"Florida State Seal T-Shirt – Canyon Green","handle":"florida-state-seal-t-shirt-canyon-green","description":"\u003cp data-start=\"602\" data-end=\"872\"\u003eCelebrate the Sunshine State with our Florida State Seal T-Shirt in Canyon Green. Featuring a vibrant, full-color Florida State Seal graphic on the back, this t-shirt mixes classic state pride with laid-back coastal style inspired by Jupiter and the South Florida lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"874\" data-end=\"1191\"\u003eMade from soft, breathable fabric and designed for an easy everyday fit, it’s perfect for exploring nature, hitting the beach, or cruising around town. 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Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":300418728014,"handle":"mens-gift-guide","updated_at":"2026-01-11T07:10:39-05:00","published_at":"2025-11-17T11:09:03-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Gift Guide","body_html":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eGifts inspired by life on the water. Our Men’s Gift Guide brings together surf-ready apparel, fishing essentials, and everyday coastal gear, handpicked from our Jupiter surf shop. Built for comfort, performance, and the Florida lifestyle he loves.\u003c\/p\u003e","image":{"created_at":"2025-11-17T11:20:25-05:00","alt":"Surfer carrying a shortboard and Blueline surf towel while walking through coastal vegetation in Florida, photographed for Blueline Surf \u0026 Paddle men’s gift guide.","width":1000,"height":667,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/250830_Panas-9909.jpg?v=1766082699"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-01-09T07:11:09-05:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's T-Shirts","body_html":"\u003cp\u003eDiscover the perfect blend of comfort, style, and coastal vibes with the Blueline Surf and Paddle Co. Men's T-Shirts. Designed for the laid-back lifestyle of Jupiter, FL, our t-shirts are crafted from high-quality, breathable fabrics that are perfect for a day at the beach or a casual night out. Whether you're paddling, surfing, or just enjoying the coastal breeze, our men's tees feature cool designs and the signature Blueline logo, making them a must-have for any beach lover. With a range of styles and colors, these tees are versatile enough for any occasion, from outdoor adventures to everyday wear.\u003c\/p\u003e\n\u003cp\u003eShop the latest men's t-shirts and rep the Blueline brand in style.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
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{"item":{"id":7776451526734,"title":"Grateful Dead T-Shirt – Silk\/Navy","handle":"grateful-dead-t-shirt-silk-navy","description":"\u003cp data-start=\"814\" data-end=\"1226\"\u003eThe classic returns in a fresh new colorway. Our Grateful Dead T-Shirt in Silk\/Navy brings coastal style to the legendary \u003cstrong data-start=\"936\" data-end=\"955\"\u003eSteal Your Face\u003c\/strong\u003e look with this custom Blueline Surf \u0026amp; Paddle edition. The bold skull-and-circle graphic blends Deadhead heritage with Jupiter’s laid-back surf culture, creating a tee that feels at home whether you’re catching live music, cruising the beach, or hanging around the water.\u003c\/p\u003e\n\u003cp data-start=\"1228\" data-end=\"1477\"\u003eSoft, breathable, and pre-washed for comfort, this shirt is a favorite for longtime fans and anyone who loves vintage band-inspired art with a South Florida twist. A perfect addition for Deadheads, locals, and collectors of past Blueline Dead drops.\u003c\/p\u003e","published_at":"2025-12-01T14:05:51-05:00","created_at":"2025-12-01T13:49:29-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43195321286734,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150179","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Grateful Dead T-Shirt – Silk\/Navy - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150179","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195321253966,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150178","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Grateful Dead T-Shirt – Silk\/Navy - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150178","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195321221198,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150177","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Grateful Dead T-Shirt – Silk\/Navy - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150177","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195321188430,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150176","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Grateful Dead T-Shirt – Silk\/Navy - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150176","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195321155662,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150175","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Grateful Dead T-Shirt – Silk\/Navy - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150175","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Steal_Your_Face_Blueline_Surf_and_Paddle_T-Shirt_Grateful_Dead_in_Silk_Navy.png?v=1764801573","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Steal_your_Face_Grateful_Dead_Logo_Front_View.png?v=1764801622"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Steal_Your_Face_Blueline_Surf_and_Paddle_T-Shirt_Grateful_Dead_in_Silk_Navy.png?v=1764801573","options":["Size"],"media":[{"alt":"Grateful Dead T-Shirt in Silk\/Navy with Blueline Surf Steal Your Face–inspired skull graphic – back view","id":31338010542158,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Steal_Your_Face_Blueline_Surf_and_Paddle_T-Shirt_Grateful_Dead_in_Silk_Navy.png?v=1764801573"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Steal_Your_Face_Blueline_Surf_and_Paddle_T-Shirt_Grateful_Dead_in_Silk_Navy.png?v=1764801573","width":1080},{"alt":"Grateful Dead T-Shirt in Silk\/Navy with front Blueline Steal Your Face chest logo – front view","id":31338010476622,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Steal_your_Face_Grateful_Dead_Logo_Front_View.png?v=1764801622"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Steal_your_Face_Grateful_Dead_Logo_Front_View.png?v=1764801622","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"814\" data-end=\"1226\"\u003eThe classic returns in a fresh new colorway. Our Grateful Dead T-Shirt in Silk\/Navy brings coastal style to the legendary \u003cstrong data-start=\"936\" data-end=\"955\"\u003eSteal Your Face\u003c\/strong\u003e look with this custom Blueline Surf \u0026amp; Paddle edition. The bold skull-and-circle graphic blends Deadhead heritage with Jupiter’s laid-back surf culture, creating a tee that feels at home whether you’re catching live music, cruising the beach, or hanging around the water.\u003c\/p\u003e\n\u003cp data-start=\"1228\" data-end=\"1477\"\u003eSoft, breathable, and pre-washed for comfort, this shirt is a favorite for longtime fans and anyone who loves vintage band-inspired art with a South Florida twist. 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Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-01-11T07:10:39-05:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-01-09T07:11:09-05:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's T-Shirts","body_html":"\u003cp\u003eDiscover the perfect blend of comfort, style, and coastal vibes with the Blueline Surf and Paddle Co. Men's T-Shirts. Designed for the laid-back lifestyle of Jupiter, FL, our t-shirts are crafted from high-quality, breathable fabrics that are perfect for a day at the beach or a casual night out. Whether you're paddling, surfing, or just enjoying the coastal breeze, our men's tees feature cool designs and the signature Blueline logo, making them a must-have for any beach lover. With a range of styles and colors, these tees are versatile enough for any occasion, from outdoor adventures to everyday wear.\u003c\/p\u003e\n\u003cp\u003eShop the latest men's t-shirts and rep the Blueline brand in style.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
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Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-01-09T07:11:09-05:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's T-Shirts","body_html":"\u003cp\u003eDiscover the perfect blend of comfort, style, and coastal vibes with the Blueline Surf and Paddle Co. Men's T-Shirts. Designed for the laid-back lifestyle of Jupiter, FL, our t-shirts are crafted from high-quality, breathable fabrics that are perfect for a day at the beach or a casual night out. Whether you're paddling, surfing, or just enjoying the coastal breeze, our men's tees feature cool designs and the signature Blueline logo, making them a must-have for any beach lover. With a range of styles and colors, these tees are versatile enough for any occasion, from outdoor adventures to everyday wear.\u003c\/p\u003e\n\u003cp\u003eShop the latest men's t-shirts and rep the Blueline brand in style.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
[{"alt":"Grateful Dead T-Shirt in Black\/White with Blueline Surf Steal Your Face–inspired skull circle graphic – back view","id":31338010312782,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Steal_your_face_skull_Blueline_logo_back_view.png?v=1764802063"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Steal_your_face_skull_Blueline_logo_back_view.png?v=1764802063","width":1080},{"alt":"Grateful Dead T-Shirt in Black\/White with small Blueline chest logo – front view","id":31338009493582,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Grateful_Dead_and_Blueline_Surf_and_Paddle_Co._Steal_Your_Face.png?v=1764802097"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Grateful_Dead_and_Blueline_Surf_and_Paddle_Co._Steal_Your_Face.png?v=1764802097","width":1080}]
{"item":{"id":7776451297358,"title":"Turtle T-Shirt Cali Blue \/ Navy","handle":"turtle-t-shirt-cali-blue-navy","description":"\u003cp data-start=\"908\" data-end=\"1246\"\u003eInspired by one of Jupiter’s most beloved locals, the Blueline Turtle T-Shirt in Cali Blue\/Navy celebrates the sea turtles that call our beaches and waterways home. Featuring a detailed turtle graphic with the Blueline Surf \u0026amp; Paddle Co. emblem worked into the shell, this tee blends local wildlife appreciation with classic coastal style.\u003c\/p\u003e\n\u003cp data-start=\"1248\" data-end=\"1576\"\u003eSoft, lightweight, and perfect for warm South Florida days, it’s a favorite for anyone who loves Jupiter’s marine life, ocean vibes, and the laid-back lifestyle that defines our community. Whether you’re a local, a visitor, or a turtle lover, this T-shirt brings together comfort, conservation spirit, and the Blueline identity.\u003c\/p\u003e","published_at":"2025-12-01T14:03:24-05:00","created_at":"2025-12-01T13:47:15-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43195320434766,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150162","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Turtle T-Shirt Cali Blue \/ Navy - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150162","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195320467534,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150163","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Turtle T-Shirt Cali Blue \/ Navy - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150163","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195320401998,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150161","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Turtle T-Shirt Cali Blue \/ Navy - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150161","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195320500302,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150164","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Turtle T-Shirt Cali Blue \/ Navy - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150164","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195320369230,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150160","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Turtle T-Shirt Cali Blue \/ Navy - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150160","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Turtle_T-Shirt.png?v=1764802515"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Turtle_T-Shirt.png?v=1764802515","options":["Size"],"media":[{"alt":"Turtle T-Shirt in Cali Blue\/Navy with Blueline emblem inside sea turtle shell – back view and front view","id":31338012868686,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Turtle_T-Shirt.png?v=1764802515"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Turtle_T-Shirt.png?v=1764802515","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"908\" data-end=\"1246\"\u003eInspired by one of Jupiter’s most beloved locals, the Blueline Turtle T-Shirt in Cali Blue\/Navy celebrates the sea turtles that call our beaches and waterways home. Featuring a detailed turtle graphic with the Blueline Surf \u0026amp; Paddle Co. emblem worked into the shell, this tee blends local wildlife appreciation with classic coastal style.\u003c\/p\u003e\n\u003cp data-start=\"1248\" data-end=\"1576\"\u003eSoft, lightweight, and perfect for warm South Florida days, it’s a favorite for anyone who loves Jupiter’s marine life, ocean vibes, and the laid-back lifestyle that defines our community. Whether you’re a local, a visitor, or a turtle lover, this T-shirt brings together comfort, conservation spirit, and the Blueline identity.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-01-10T07:10:14-05:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-01-11T07:10:39-05:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-01-09T07:11:09-05:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's T-Shirts","body_html":"\u003cp\u003eDiscover the perfect blend of comfort, style, and coastal vibes with the Blueline Surf and Paddle Co. Men's T-Shirts. Designed for the laid-back lifestyle of Jupiter, FL, our t-shirts are crafted from high-quality, breathable fabrics that are perfect for a day at the beach or a casual night out. Whether you're paddling, surfing, or just enjoying the coastal breeze, our men's tees feature cool designs and the signature Blueline logo, making them a must-have for any beach lover. With a range of styles and colors, these tees are versatile enough for any occasion, from outdoor adventures to everyday wear.\u003c\/p\u003e\n\u003cp\u003eShop the latest men's t-shirts and rep the Blueline brand in style.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
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{"item":{"id":7776451100750,"title":"FL Box T-Shirt – Slate Blue","handle":"florida-box-t-shirt-slate-blue","description":"\u003cp data-start=\"436\" data-end=\"788\"\u003eShow your love for the Sunshine State with the FL Box T-Shirt in Slate Blue. This minimalist \u003cstrong data-start=\"529\" data-end=\"544\"\u003eFlorida Box\u003c\/strong\u003e design features a clean graphic: the Blueline mark on one side and the Florida state outline on the other. Simple, modern, and easy to wear, it’s built for anyone who loves Florida’s outdoor lifestyle, warm weather, and coastal vibe.\u003c\/p\u003e\n\u003cp data-start=\"790\" data-end=\"1069\"\u003eMade with soft, breathable fabric and designed for everyday comfort, this tee works for travel, workouts, or hanging by the water. Whether you’re a Florida native, seasonal visitor, or state-pride collector, the Florida Box T-Shirt offers a fresh, modern take on Florida apparel.\u003c\/p\u003e","published_at":"2025-12-01T14:02:04-05:00","created_at":"2025-12-01T13:46:08-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43195318927438,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150188","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"FL Box T-Shirt – Slate Blue - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150188","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195318960206,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150189","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"FL Box T-Shirt – Slate Blue - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150189","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195318894670,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150187","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"FL Box T-Shirt – Slate Blue - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150187","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195318861902,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150186","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"FL Box T-Shirt – Slate Blue - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150186","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195318829134,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150185","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"FL Box T-Shirt – Slate Blue - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150185","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Slate_Blue_Florida_Box_T-Shirt_back_view.png?v=1764872779","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Slate_Blue_Florida_Box_T-Shirt_Front.png?v=1764872749"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Slate_Blue_Florida_Box_T-Shirt_back_view.png?v=1764872779","options":["Size"],"media":[{"alt":"Florida Box T-Shirt in Slate Blue with Blueline mark and Florida state outline – back view","id":31338010280014,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Slate_Blue_Florida_Box_T-Shirt_back_view.png?v=1764872779"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Slate_Blue_Florida_Box_T-Shirt_back_view.png?v=1764872779","width":1080},{"alt":"Slate Blue Florida Box T-Shirt with minimalist front logo – front view","id":31338010378318,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Slate_Blue_Florida_Box_T-Shirt_Front.png?v=1764872749"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Slate_Blue_Florida_Box_T-Shirt_Front.png?v=1764872749","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"436\" data-end=\"788\"\u003eShow your love for the Sunshine State with the FL Box T-Shirt in Slate Blue. This minimalist \u003cstrong data-start=\"529\" data-end=\"544\"\u003eFlorida Box\u003c\/strong\u003e design features a clean graphic: the Blueline mark on one side and the Florida state outline on the other. Simple, modern, and easy to wear, it’s built for anyone who loves Florida’s outdoor lifestyle, warm weather, and coastal vibe.\u003c\/p\u003e\n\u003cp data-start=\"790\" data-end=\"1069\"\u003eMade with soft, breathable fabric and designed for everyday comfort, this tee works for travel, workouts, or hanging by the water. Whether you’re a Florida native, seasonal visitor, or state-pride collector, the Florida Box T-Shirt offers a fresh, modern take on Florida apparel.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-01-10T07:10:14-05:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-01-11T07:10:39-05:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-01-09T07:11:09-05:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's T-Shirts","body_html":"\u003cp\u003eDiscover the perfect blend of comfort, style, and coastal vibes with the Blueline Surf and Paddle Co. Men's T-Shirts. Designed for the laid-back lifestyle of Jupiter, FL, our t-shirts are crafted from high-quality, breathable fabrics that are perfect for a day at the beach or a casual night out. Whether you're paddling, surfing, or just enjoying the coastal breeze, our men's tees feature cool designs and the signature Blueline logo, making them a must-have for any beach lover. With a range of styles and colors, these tees are versatile enough for any occasion, from outdoor adventures to everyday wear.\u003c\/p\u003e\n\u003cp\u003eShop the latest men's t-shirts and rep the Blueline brand in style.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
[{"alt":"Florida Box T-Shirt in Slate Blue with Blueline mark and Florida state outline – back view","id":31338010280014,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Slate_Blue_Florida_Box_T-Shirt_back_view.png?v=1764872779"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Slate_Blue_Florida_Box_T-Shirt_back_view.png?v=1764872779","width":1080},{"alt":"Slate Blue Florida Box T-Shirt with minimalist front logo – front view","id":31338010378318,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Slate_Blue_Florida_Box_T-Shirt_Front.png?v=1764872749"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Slate_Blue_Florida_Box_T-Shirt_Front.png?v=1764872749","width":1080}]
{"item":{"id":7776450904142,"title":"FL Box T-Shirt – Washed White\/Black Seafoam","handle":"florida-box-t-shirt-washed-white-black-seafoam","description":"\u003cp data-start=\"428\" data-end=\"797\"\u003eRep the Sunshine State with the FL Box T-Shirt in Washed White\/Black Seafoam. This modern \u003cstrong data-start=\"518\" data-end=\"533\"\u003eFlorida Box\u003c\/strong\u003e design features a crisp two-panel layout: the Blueline mark on one side and a bold Florida state outline on the other. Clean, coastal, and minimalist, it's built for anyone who loves Florida’s outdoor lifestyle and wants a simple, stylish way to show state pride.\u003c\/p\u003e\n\u003cp data-start=\"799\" data-end=\"1105\"\u003eMade from soft, breathable fabric, this Florida-inspired tee is perfect for travel, workouts, and warm-weather living worldwide. Whether you're a Florida native, seasonal visitor, or collecting state-inspired apparel, the Florida Box T-Shirt delivers a fresh and modern take on the iconic state silhouette.\u003c\/p\u003e","published_at":"2025-12-01T14:00:38-05:00","created_at":"2025-12-01T13:43:46-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43195316338766,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150193","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"FL Box T-Shirt – Washed White\/Black Seafoam - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150193","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195316437070,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150194","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"FL Box T-Shirt – Washed White\/Black Seafoam - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150194","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195316305998,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150192","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"FL Box T-Shirt – Washed White\/Black Seafoam - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150192","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195316273230,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150191","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"FL Box T-Shirt – Washed White\/Black Seafoam - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150191","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43195316240462,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150190","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"FL Box T-Shirt – Washed White\/Black Seafoam - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150190","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Florida_Box_T-Shirt_in_Washed_White_with_black_and_seafoam_state_outline_Back.png?v=1764874835","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Florida_Box_Blueline_Logo_Front.png?v=1764874889"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Florida_Box_T-Shirt_in_Washed_White_with_black_and_seafoam_state_outline_Back.png?v=1764874835","options":["Size"],"media":[{"alt":"Florida Box T-Shirt in Washed White with black and seafoam state outline graphic – back view","id":31338005397582,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Florida_Box_T-Shirt_in_Washed_White_with_black_and_seafoam_state_outline_Back.png?v=1764874835"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Florida_Box_T-Shirt_in_Washed_White_with_black_and_seafoam_state_outline_Back.png?v=1764874835","width":1080},{"alt":"Washed White Florida Box T-Shirt with minimalist front logo – front view","id":31338005659726,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Florida_Box_Blueline_Logo_Front.png?v=1764874889"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Florida_Box_Blueline_Logo_Front.png?v=1764874889","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"428\" data-end=\"797\"\u003eRep the Sunshine State with the FL Box T-Shirt in Washed White\/Black Seafoam. This modern \u003cstrong data-start=\"518\" data-end=\"533\"\u003eFlorida Box\u003c\/strong\u003e design features a crisp two-panel layout: the Blueline mark on one side and a bold Florida state outline on the other. Clean, coastal, and minimalist, it's built for anyone who loves Florida’s outdoor lifestyle and wants a simple, stylish way to show state pride.\u003c\/p\u003e\n\u003cp data-start=\"799\" data-end=\"1105\"\u003eMade from soft, breathable fabric, this Florida-inspired tee is perfect for travel, workouts, and warm-weather living worldwide. Whether you're a Florida native, seasonal visitor, or collecting state-inspired apparel, the Florida Box T-Shirt delivers a fresh and modern take on the iconic state silhouette.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-01-10T07:10:14-05:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-01-11T07:10:39-05:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":300418728014,"handle":"mens-gift-guide","updated_at":"2026-01-11T07:10:39-05:00","published_at":"2025-11-17T11:09:03-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Gift Guide","body_html":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eGifts inspired by life on the water. Our Men’s Gift Guide brings together surf-ready apparel, fishing essentials, and everyday coastal gear, handpicked from our Jupiter surf shop. Built for comfort, performance, and the Florida lifestyle he loves.\u003c\/p\u003e","image":{"created_at":"2025-11-17T11:20:25-05:00","alt":"Surfer carrying a shortboard and Blueline surf towel while walking through coastal vegetation in Florida, photographed for Blueline Surf \u0026 Paddle men’s gift guide.","width":1000,"height":667,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/250830_Panas-9909.jpg?v=1766082699"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-01-09T07:11:09-05:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's T-Shirts","body_html":"\u003cp\u003eDiscover the perfect blend of comfort, style, and coastal vibes with the Blueline Surf and Paddle Co. Men's T-Shirts. Designed for the laid-back lifestyle of Jupiter, FL, our t-shirts are crafted from high-quality, breathable fabrics that are perfect for a day at the beach or a casual night out. Whether you're paddling, surfing, or just enjoying the coastal breeze, our men's tees feature cool designs and the signature Blueline logo, making them a must-have for any beach lover. With a range of styles and colors, these tees are versatile enough for any occasion, from outdoor adventures to everyday wear.\u003c\/p\u003e\n\u003cp\u003eShop the latest men's t-shirts and rep the Blueline brand in style.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
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{"item":{"id":7771470921806,"title":"Blueline Rod \u0026 Reel T-Shirt – Midnight Navy","handle":"blueline-rod-reel-tshirt-midnight-navy","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Blueline Rod \u0026amp; Reel T-Shirt in Midnight Navy is made for days on the water. Featuring a vintage-inspired rod and reel graphic, this soft, comfortable tee is perfect for fishing, boating, or everyday coastal wear. A classic Blueline design built for the Jupiter lifestyle.\u003c\/p\u003e","published_at":"2025-11-24T14:14:02-05:00","created_at":"2025-11-24T14:12:47-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43178134077518,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150109","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Rod \u0026 Reel T-Shirt – Midnight Navy - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150109","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43178134044750,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150108","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Rod \u0026 Reel T-Shirt – Midnight Navy - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150108","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43178134011982,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150107","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Rod \u0026 Reel T-Shirt – Midnight Navy - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150107","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43178133979214,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150106","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Rod \u0026 Reel T-Shirt – Midnight Navy - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150106","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43178133946446,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150105","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Rod \u0026 Reel T-Shirt – Midnight Navy - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150105","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Rod_Reel_T-Shirt_Midnight_Navy.png?v=1765037841","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Navy_t-shirt_chest_Blueline_logo.png?v=1765037878","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Rod_Reel_Midnight_Navy_Logo.png?v=1764614434"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Rod_Reel_T-Shirt_Midnight_Navy.png?v=1765037841","options":["Size"],"media":[{"alt":"Blueline Rod \u0026 Reel T-Shirt in Midnight Navy with vintage fishing graphic – back view","id":31338010607694,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Rod_Reel_T-Shirt_Midnight_Navy.png?v=1765037841"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Rod_Reel_T-Shirt_Midnight_Navy.png?v=1765037841","width":1080},{"alt":"Navy blue t-shirt with a logo on the chest against a white background","id":31342002569294,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Navy_t-shirt_chest_Blueline_logo.png?v=1765037878"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Navy_t-shirt_chest_Blueline_logo.png?v=1765037878","width":1080},{"alt":"Blueline Surf Company logo with text and a surfboard graphic on a dark background","id":30065155178574,"position":3,"preview_image":{"aspect_ratio":1.444,"height":372,"width":537,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Rod_Reel_Midnight_Navy_Logo.png?v=1764614434"},"aspect_ratio":1.444,"height":372,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Rod_Reel_Midnight_Navy_Logo.png?v=1764614434","width":537}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Blueline Rod \u0026amp; Reel T-Shirt in Midnight Navy is made for days on the water. Featuring a vintage-inspired rod and reel graphic, this soft, comfortable tee is perfect for fishing, boating, or everyday coastal wear. A classic Blueline design built for the Jupiter lifestyle.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-01-10T07:10:14-05:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. 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Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-01-09T07:11:09-05:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's T-Shirts","body_html":"\u003cp\u003eDiscover the perfect blend of comfort, style, and coastal vibes with the Blueline Surf and Paddle Co. Men's T-Shirts. Designed for the laid-back lifestyle of Jupiter, FL, our t-shirts are crafted from high-quality, breathable fabrics that are perfect for a day at the beach or a casual night out. Whether you're paddling, surfing, or just enjoying the coastal breeze, our men's tees feature cool designs and the signature Blueline logo, making them a must-have for any beach lover. With a range of styles and colors, these tees are versatile enough for any occasion, from outdoor adventures to everyday wear.\u003c\/p\u003e\n\u003cp\u003eShop the latest men's t-shirts and rep the Blueline brand in style.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
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{"item":{"id":7771470725198,"title":"Blueline Rod \u0026 Reel T-Shirt – Black\/White","handle":"blueline-rod-reel-tshirt-black-white","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Blueline Rod \u0026amp; Reel T-Shirt in Black\/White delivers a classic fishing look with a clean coastal graphic. 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Soft, lightweight, and perfect for anglers, boaters, and everyday Jupiter style.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-01-10T07:10:14-05:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-01-11T07:10:39-05:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-01-09T07:11:09-05:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's T-Shirts","body_html":"\u003cp\u003eDiscover the perfect blend of comfort, style, and coastal vibes with the Blueline Surf and Paddle Co. Men's T-Shirts. Designed for the laid-back lifestyle of Jupiter, FL, our t-shirts are crafted from high-quality, breathable fabrics that are perfect for a day at the beach or a casual night out. Whether you're paddling, surfing, or just enjoying the coastal breeze, our men's tees feature cool designs and the signature Blueline logo, making them a must-have for any beach lover. With a range of styles and colors, these tees are versatile enough for any occasion, from outdoor adventures to everyday wear.\u003c\/p\u003e\n\u003cp\u003eShop the latest men's t-shirts and rep the Blueline brand in style.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
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{"item":{"id":7771467350094,"title":"Blueline Gator Lasso T-Shirt – Washed Natural\/Brown","handle":"blueline-gator-lasso-tshirt-washed-natural-brown","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Blueline Gator Lasso T-Shirt in Washed Natural\/Brown features a vintage Florida-inspired gator lasso design with coastal Jupiter roots. 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Soft, lightweight, and perfect for everyday wear, beach days, and anyone who loves classic Florida artwork with Blueline style.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-01-10T07:10:14-05:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-01-11T07:10:39-05:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":300418728014,"handle":"mens-gift-guide","updated_at":"2026-01-11T07:10:39-05:00","published_at":"2025-11-17T11:09:03-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Gift Guide","body_html":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eGifts inspired by life on the water. Our Men’s Gift Guide brings together surf-ready apparel, fishing essentials, and everyday coastal gear, handpicked from our Jupiter surf shop. Built for comfort, performance, and the Florida lifestyle he loves.\u003c\/p\u003e","image":{"created_at":"2025-11-17T11:20:25-05:00","alt":"Surfer carrying a shortboard and Blueline surf towel while walking through coastal vegetation in Florida, photographed for Blueline Surf \u0026 Paddle men’s gift guide.","width":1000,"height":667,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/250830_Panas-9909.jpg?v=1766082699"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-01-09T07:11:09-05:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's T-Shirts","body_html":"\u003cp\u003eDiscover the perfect blend of comfort, style, and coastal vibes with the Blueline Surf and Paddle Co. Men's T-Shirts. Designed for the laid-back lifestyle of Jupiter, FL, our t-shirts are crafted from high-quality, breathable fabrics that are perfect for a day at the beach or a casual night out. Whether you're paddling, surfing, or just enjoying the coastal breeze, our men's tees feature cool designs and the signature Blueline logo, making them a must-have for any beach lover. With a range of styles and colors, these tees are versatile enough for any occasion, from outdoor adventures to everyday wear.\u003c\/p\u003e\n\u003cp\u003eShop the latest men's t-shirts and rep the Blueline brand in style.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
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{"item":{"id":7769976078414,"title":"Diamond Blueline Logo T-Shirt – Pigment Cement","handle":"diamond-blueline-logo-tshirt-pigment-cement","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Diamond Blueline Logo T-Shirt in Pigment Cement features a classic geometric logo design printed on a soft, pigment-dyed tee. Inspired by everyday coastal living, this shirt offers a relaxed, broken-in feel from the first wear. A clean, versatile Blueline staple for anyone who loves simple style with a Jupiter touch.\u003c\/p\u003e","published_at":"2025-11-26T10:59:08-05:00","created_at":"2025-11-22T11:59:40-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43174978420814,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150319","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Diamond Blueline Logo T-Shirt – Pigment Cement - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150319","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43174978453582,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150320","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Diamond Blueline Logo T-Shirt – Pigment Cement - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150320","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43174978486350,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150321","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Diamond Blueline Logo T-Shirt – Pigment Cement - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150321","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43174978388046,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150318","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Diamond Blueline Logo T-Shirt – Pigment Cement - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150318","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43174977667150,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150317","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Diamond Blueline Logo T-Shirt – Pigment Cement - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150317","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Diamond_Blueline_Logo_T-Shirt_Pigment_Cement.png?v=1765040276","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Beige_t-shirt_with_a_diamond_blueline_logo.png?v=1765040301"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Diamond_Blueline_Logo_T-Shirt_Pigment_Cement.png?v=1765040276","options":["Size"],"media":[{"alt":"Diamond Blueline Logo T-Shirt Pigment Cement with geometric back logo – back view","id":31338010247246,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Diamond_Blueline_Logo_T-Shirt_Pigment_Cement.png?v=1765040276"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Diamond_Blueline_Logo_T-Shirt_Pigment_Cement.png?v=1765040276","width":1080},{"alt":"Beige t-shirt with a diamond blueline logo on a white background","id":31338010411086,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Beige_t-shirt_with_a_diamond_blueline_logo.png?v=1765040301"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Beige_t-shirt_with_a_diamond_blueline_logo.png?v=1765040301","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Diamond Blueline Logo T-Shirt in Pigment Cement features a classic geometric logo design printed on a soft, pigment-dyed tee. Inspired by everyday coastal living, this shirt offers a relaxed, broken-in feel from the first wear. A clean, versatile Blueline staple for anyone who loves simple style with a Jupiter touch.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-01-10T07:10:14-05:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-01-11T07:10:39-05:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-01-09T07:11:09-05:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's T-Shirts","body_html":"\u003cp\u003eDiscover the perfect blend of comfort, style, and coastal vibes with the Blueline Surf and Paddle Co. Men's T-Shirts. Designed for the laid-back lifestyle of Jupiter, FL, our t-shirts are crafted from high-quality, breathable fabrics that are perfect for a day at the beach or a casual night out. Whether you're paddling, surfing, or just enjoying the coastal breeze, our men's tees feature cool designs and the signature Blueline logo, making them a must-have for any beach lover. With a range of styles and colors, these tees are versatile enough for any occasion, from outdoor adventures to everyday wear.\u003c\/p\u003e\n\u003cp\u003eShop the latest men's t-shirts and rep the Blueline brand in style.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
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{"item":{"id":7769975455822,"title":"Diamond Blueline Logo T-Shirt – Pigment Clay","handle":"diamond-blueline-logo-tshirt-pigment-clay","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Diamond Blueline Logo T-Shirt in Pigment Clay features our classic geometric logo printed on a soft, pigment-dyed tee. 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With a worn-in coastal feel and clean everyday style, this shirt is perfect for beach days, relaxed weekends, and anyone who loves simple Blueline branding with a Jupiter touch.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-01-10T07:10:14-05:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. 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Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":300418728014,"handle":"mens-gift-guide","updated_at":"2026-01-11T07:10:39-05:00","published_at":"2025-11-17T11:09:03-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Gift Guide","body_html":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eGifts inspired by life on the water. Our Men’s Gift Guide brings together surf-ready apparel, fishing essentials, and everyday coastal gear, handpicked from our Jupiter surf shop. Built for comfort, performance, and the Florida lifestyle he loves.\u003c\/p\u003e","image":{"created_at":"2025-11-17T11:20:25-05:00","alt":"Surfer carrying a shortboard and Blueline surf towel while walking through coastal vegetation in Florida, photographed for Blueline Surf \u0026 Paddle men’s gift guide.","width":1000,"height":667,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/250830_Panas-9909.jpg?v=1766082699"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-01-09T07:11:09-05:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's T-Shirts","body_html":"\u003cp\u003eDiscover the perfect blend of comfort, style, and coastal vibes with the Blueline Surf and Paddle Co. Men's T-Shirts. Designed for the laid-back lifestyle of Jupiter, FL, our t-shirts are crafted from high-quality, breathable fabrics that are perfect for a day at the beach or a casual night out. Whether you're paddling, surfing, or just enjoying the coastal breeze, our men's tees feature cool designs and the signature Blueline logo, making them a must-have for any beach lover. With a range of styles and colors, these tees are versatile enough for any occasion, from outdoor adventures to everyday wear.\u003c\/p\u003e\n\u003cp\u003eShop the latest men's t-shirts and rep the Blueline brand in style.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
[{"alt":"Diamond Blueline Logo T-Shirt Pigment Clay with geometric back logo – back view","id":31338010640462,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Diamond_Blueline_Logo_T-Shirt_Pigment_Clay.png?v=1765042373"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Diamond_Blueline_Logo_T-Shirt_Pigment_Clay.png?v=1765042373","width":1080},{"alt":"Diamond Blueline Logo T-Shirt Pigment Clay Front View left chest","id":31338010673230,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Diamond_Blueline_Logo_T-Shirt_Pigment_Clay_Left_Chest.png?v=1765042414"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Diamond_Blueline_Logo_T-Shirt_Pigment_Clay_Left_Chest.png?v=1765042414","width":1080}]
{"item":{"id":7769975095374,"title":"Blueline Cowgirl Tarpon T-Shirt – Washed Natural","handle":"blueline-cowgirl-tarpon-tshirt-washed-natural","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Blueline Cowgirl Tarpon T-Shirt in Washed Natural features a western-inspired graphic of a cowgirl riding a tarpon in Jupiter, FL. Soft, lightweight, and perfect for anglers, beach days, and anyone who loves unique Florida artwork with coastal style. A standout Blueline design with a vintage western twist. One of our favorite designs combing our passions. \u003c\/p\u003e","published_at":"2025-12-01T13:32:38-05:00","created_at":"2025-11-22T11:46:23-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43174973603918,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150311","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Cowgirl Tarpon T-Shirt – Washed Natural - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150311","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43174973571150,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150310","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Cowgirl Tarpon T-Shirt – Washed Natural - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150310","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43174973538382,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150309","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Cowgirl Tarpon T-Shirt – Washed Natural - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150309","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43174973505614,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150308","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Blueline Cowgirl Tarpon T-Shirt – Washed Natural - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150308","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43174973472846,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150307","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Blueline Cowgirl Tarpon T-Shirt – Washed Natural - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150307","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Cowgirl_Tarpon_T-Shirt.png?v=1765043260","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_in_western_text_front_graphic.png?v=1765043316"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Cowgirl_Tarpon_T-Shirt.png?v=1765043260","options":["Size"],"media":[{"alt":"Blueline Cowgirl Tarpon T-Shirt Washed Natural with western cowgirl riding a tarpon and Jupiter FL text – back graphic","id":31338010705998,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Cowgirl_Tarpon_T-Shirt.png?v=1765043260"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Cowgirl_Tarpon_T-Shirt.png?v=1765043260","width":1080},{"alt":"Blueline Surf and Paddle in western text – front graphic","id":31338005430350,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_in_western_text_front_graphic.png?v=1765043316"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_in_western_text_front_graphic.png?v=1765043316","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Blueline Cowgirl Tarpon T-Shirt in Washed Natural features a western-inspired graphic of a cowgirl riding a tarpon in Jupiter, FL. Soft, lightweight, and perfect for anglers, beach days, and anyone who loves unique Florida artwork with coastal style. A standout Blueline design with a vintage western twist. One of our favorite designs combing our passions. \u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-01-10T07:10:14-05:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-01-11T07:10:39-05:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":300418728014,"handle":"mens-gift-guide","updated_at":"2026-01-11T07:10:39-05:00","published_at":"2025-11-17T11:09:03-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Gift Guide","body_html":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eGifts inspired by life on the water. Our Men’s Gift Guide brings together surf-ready apparel, fishing essentials, and everyday coastal gear, handpicked from our Jupiter surf shop. Built for comfort, performance, and the Florida lifestyle he loves.\u003c\/p\u003e","image":{"created_at":"2025-11-17T11:20:25-05:00","alt":"Surfer carrying a shortboard and Blueline surf towel while walking through coastal vegetation in Florida, photographed for Blueline Surf \u0026 Paddle men’s gift guide.","width":1000,"height":667,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/250830_Panas-9909.jpg?v=1766082699"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-01-09T07:11:09-05:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's T-Shirts","body_html":"\u003cp\u003eDiscover the perfect blend of comfort, style, and coastal vibes with the Blueline Surf and Paddle Co. Men's T-Shirts. Designed for the laid-back lifestyle of Jupiter, FL, our t-shirts are crafted from high-quality, breathable fabrics that are perfect for a day at the beach or a casual night out. Whether you're paddling, surfing, or just enjoying the coastal breeze, our men's tees feature cool designs and the signature Blueline logo, making them a must-have for any beach lover. With a range of styles and colors, these tees are versatile enough for any occasion, from outdoor adventures to everyday wear.\u003c\/p\u003e\n\u003cp\u003eShop the latest men's t-shirts and rep the Blueline brand in style.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
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{"item":{"id":7769974800462,"title":"Blueline Ringer T-Shirt – White\/Black","handle":"blueline-ringer-tshirt-white-black","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Blueline Ringer T-Shirt in White\/Black delivers a classic retro look with bold Blueline Jupiter, FL lettering. Soft, lightweight, and styled with contrast collar and sleeves, this vintage-inspired tee is perfect for everyday coastal wear, beach days, and anyone who loves timeless ringer silhouettes with a Jupiter twist.\u003c\/p\u003e","published_at":"2025-12-01T13:31:13-05:00","created_at":"2025-11-22T11:43:37-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43174971539534,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150306","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Ringer T-Shirt – White\/Black - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150306","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43174971506766,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150305","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Ringer T-Shirt – White\/Black - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150305","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43174971473998,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150304","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Ringer T-Shirt – White\/Black - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150304","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43174971441230,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150303","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Ringer T-Shirt – White\/Black - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150303","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43174971408462,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150302","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Ringer T-Shirt – White\/Black - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150302","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-ringer-tshirt-white-black-jupiter-fl-retro-design.png?v=1765043676"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-ringer-tshirt-white-black-jupiter-fl-retro-design.png?v=1765043676","options":["Size"],"media":[{"alt":"Blueline Ringer T-Shirt White\/Black with retro Jupiter FL logo – front view","id":31338009919566,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-ringer-tshirt-white-black-jupiter-fl-retro-design.png?v=1765043676"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-ringer-tshirt-white-black-jupiter-fl-retro-design.png?v=1765043676","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Blueline Ringer T-Shirt in White\/Black delivers a classic retro look with bold Blueline Jupiter, FL lettering. Soft, lightweight, and styled with contrast collar and sleeves, this vintage-inspired tee is perfect for everyday coastal wear, beach days, and anyone who loves timeless ringer silhouettes with a Jupiter twist.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-01-10T07:10:14-05:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-01-11T07:10:39-05:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-01-09T07:11:09-05:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's T-Shirts","body_html":"\u003cp\u003eDiscover the perfect blend of comfort, style, and coastal vibes with the Blueline Surf and Paddle Co. Men's T-Shirts. Designed for the laid-back lifestyle of Jupiter, FL, our t-shirts are crafted from high-quality, breathable fabrics that are perfect for a day at the beach or a casual night out. Whether you're paddling, surfing, or just enjoying the coastal breeze, our men's tees feature cool designs and the signature Blueline logo, making them a must-have for any beach lover. With a range of styles and colors, these tees are versatile enough for any occasion, from outdoor adventures to everyday wear.\u003c\/p\u003e\n\u003cp\u003eShop the latest men's t-shirts and rep the Blueline brand in style.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
[{"alt":"Blueline Ringer T-Shirt White\/Black with retro Jupiter FL logo – front view","id":31338009919566,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-ringer-tshirt-white-black-jupiter-fl-retro-design.png?v=1765043676"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-ringer-tshirt-white-black-jupiter-fl-retro-design.png?v=1765043676","width":1080}]
{"item":{"id":7768510267470,"title":"North County T-Shirt – Heather Pine","handle":"north-county-tshirt-heather-pine","description":"\u003cp data-start=\"355\" data-end=\"651\"\u003eCelebrate the heart of Jupiter and Tequesta with the North County T-Shirt in Heather Pine. 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Featuring a bold circular back graphic with the Blueline logo, Jupiter Lighthouse, and native Florida colors, this tee is a soft, everyday staple for anyone who loves life along the North County coastline.\u003c\/p\u003e\n\u003cp data-start=\"653\" data-end=\"728\"\u003ePerfect for beach days, boat runs, and repping Jupiter, FL wherever you go.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-01-10T07:10:14-05:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-01-11T07:10:39-05:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-01-09T07:11:09-05:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's T-Shirts","body_html":"\u003cp\u003eDiscover the perfect blend of comfort, style, and coastal vibes with the Blueline Surf and Paddle Co. Men's T-Shirts. Designed for the laid-back lifestyle of Jupiter, FL, our t-shirts are crafted from high-quality, breathable fabrics that are perfect for a day at the beach or a casual night out. Whether you're paddling, surfing, or just enjoying the coastal breeze, our men's tees feature cool designs and the signature Blueline logo, making them a must-have for any beach lover. With a range of styles and colors, these tees are versatile enough for any occasion, from outdoor adventures to everyday wear.\u003c\/p\u003e\n\u003cp\u003eShop the latest men's t-shirts and rep the Blueline brand in style.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
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{"item":{"id":7768480481358,"title":"Jupiter Turtle T-Shirt – Mauve\/Navy","handle":"turtle-tshirt-mauve-navy","description":"\u003cp data-start=\"347\" data-end=\"623\"\u003eInspired by the sea turtles that define Jupiter’s shoreline, the Jupiter Turtle T-Shirt in Mauve\/Navy is a soft, coastal essential. 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Featuring our Blueline turtle shell logo on the back and a clean front hit, this tee blends laid-back style with a nod to our local marine life.\u003c\/p\u003e\n\u003cp data-start=\"625\" data-end=\"724\"\u003ePerfect for beach days, boat rides, or anyone who loves Jupiter, Florida’s turtle-filled coastline.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-01-10T07:10:14-05:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. 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Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-01-09T07:11:09-05:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's T-Shirts","body_html":"\u003cp\u003eDiscover the perfect blend of comfort, style, and coastal vibes with the Blueline Surf and Paddle Co. Men's T-Shirts. Designed for the laid-back lifestyle of Jupiter, FL, our t-shirts are crafted from high-quality, breathable fabrics that are perfect for a day at the beach or a casual night out. Whether you're paddling, surfing, or just enjoying the coastal breeze, our men's tees feature cool designs and the signature Blueline logo, making them a must-have for any beach lover. With a range of styles and colors, these tees are versatile enough for any occasion, from outdoor adventures to everyday wear.\u003c\/p\u003e\n\u003cp\u003eShop the latest men's t-shirts and rep the Blueline brand in style.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
[{"alt":"Mauve navy Jupiter turtle t-shirt with Blueline turtle shell graphic","id":31338010738766,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Mauve_navy_Jupiter_turtle_t-shirt.png?v=1765051952"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Mauve_navy_Jupiter_turtle_t-shirt.png?v=1765051952","width":1080}]
{"item":{"id":7768284561486,"title":"Hunt Club T-Shirt – Ice Blue","handle":"hunt-club-tshirt-ice-blue","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Hunt Club T-Shirt in Ice Blue brings vintage outdoor style to the Blueline lineup. Featuring a detailed back graphic with a hog, palmettos, and \u003cem data-start=\"518\" data-end=\"536\"\u003eJupiter, Florida\u003c\/em\u003e callout, this tee blends a classic Americana feel with coastal South Florida roots. Soft, lightweight, and perfect for days spent outdoors, on the water, or around town.\u003c\/p\u003e","published_at":"2025-11-24T13:49:45-05:00","created_at":"2025-11-19T15:23:30-05:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":["blueline apparel","Blueline Surf + Paddle Co.","Blueline Surf and Paddle Clothing","Hog","Hunt Club","Jupiter Florida","mens","T-shirt"],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":3495,"compare_at_price_min":3495,"compare_at_price_max":3495,"compare_at_price_varies":false,"variants":[{"id":43167724830798,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000150114","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hunt Club T-Shirt – Ice Blue - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150114","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43167724765262,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000150112","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hunt Club T-Shirt – Ice Blue - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150112","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43167724798030,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000150113","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hunt Club T-Shirt – Ice Blue - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150113","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43167724732494,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000150111","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hunt Club T-Shirt – Ice Blue - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150111","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43167724699726,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000150110","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Hunt Club T-Shirt – Ice Blue - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":3495,"inventory_management":"shopify","barcode":"210000150110","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Hunt_Club_T-shirt.png?v=1765052226","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Hunt_Club_T-shirt_front.png?v=1765052270","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Hunt_Club_Blueline_Logo.png?v=1765052309"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Hunt_Club_T-shirt.png?v=1765052226","options":["Size"],"media":[{"alt":"Ice blue Hunt Club t-shirt with vintage Jupiter Florida outdoor graphic","id":31338010443854,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Hunt_Club_T-shirt.png?v=1765052226"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Hunt_Club_T-shirt.png?v=1765052226","width":1080},{"alt":"Ice blue Hunt Club t-shirt front left chest logo","id":31338009952334,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Hunt_Club_T-shirt_front.png?v=1765052270"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Hunt_Club_T-shirt_front.png?v=1765052270","width":1080},{"alt":"Blueline Hunt Club Logo Jupiter Florida est. 2010","id":30021308579918,"position":3,"preview_image":{"aspect_ratio":1.334,"height":410,"width":547,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Hunt_Club_Blueline_Logo.png?v=1765052309"},"aspect_ratio":1.334,"height":410,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Hunt_Club_Blueline_Logo.png?v=1765052309","width":547}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Hunt Club T-Shirt in Ice Blue brings vintage outdoor style to the Blueline lineup. Featuring a detailed back graphic with a hog, palmettos, and \u003cem data-start=\"518\" data-end=\"536\"\u003eJupiter, Florida\u003c\/em\u003e callout, this tee blends a classic Americana feel with coastal South Florida roots. Soft, lightweight, and perfect for days spent outdoors, on the water, or around town.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-01-10T07:10:14-05:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-01-11T07:10:39-05:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-01-09T07:11:09-05:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's T-Shirts","body_html":"\u003cp\u003eDiscover the perfect blend of comfort, style, and coastal vibes with the Blueline Surf and Paddle Co. Men's T-Shirts. Designed for the laid-back lifestyle of Jupiter, FL, our t-shirts are crafted from high-quality, breathable fabrics that are perfect for a day at the beach or a casual night out. Whether you're paddling, surfing, or just enjoying the coastal breeze, our men's tees feature cool designs and the signature Blueline logo, making them a must-have for any beach lover. With a range of styles and colors, these tees are versatile enough for any occasion, from outdoor adventures to everyday wear.\u003c\/p\u003e\n\u003cp\u003eShop the latest men's t-shirts and rep the Blueline brand in style.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
[{"alt":"Ice blue Hunt Club t-shirt with vintage Jupiter Florida outdoor graphic","id":31338010443854,"position":1,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Hunt_Club_T-shirt.png?v=1765052226"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Hunt_Club_T-shirt.png?v=1765052226","width":1080},{"alt":"Ice blue Hunt Club t-shirt front left chest logo","id":31338009952334,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Hunt_Club_T-shirt_front.png?v=1765052270"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Hunt_Club_T-shirt_front.png?v=1765052270","width":1080},{"alt":"Blueline Hunt Club Logo Jupiter Florida est. 2010","id":30021308579918,"position":3,"preview_image":{"aspect_ratio":1.334,"height":410,"width":547,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Hunt_Club_Blueline_Logo.png?v=1765052309"},"aspect_ratio":1.334,"height":410,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Hunt_Club_Blueline_Logo.png?v=1765052309","width":547}]
{"item":{"id":7750050906190,"title":"Vineyard Vines x Blueline Storefront Lighthouse T-Shirt – Blue Blazer","handle":"vineyard-vines-blueline-lighthouse-tee-blue-blazer","description":"\u003cp data-start=\"266\" data-end=\"492\"\u003eWhere New England classics meet Jupiter style. The \u003cstrong data-start=\"317\" data-end=\"376\"\u003eVineyard Vines x Blueline Storefront Lighthouse T-Shirt\u003c\/strong\u003e blends the iconic Vineyard Vines whale with our Blueline Surf \u0026amp; Paddle Co. storefront and the Jupiter Lighthouse.\u003c\/p\u003e\n\u003cp data-start=\"494\" data-end=\"720\"\u003ePrinted on a soft Blue Blazer cotton tee with a vintage-style graphic, this limited collab celebrates life on the water, from Harbourside strolls to Lighthouse views. Lightweight, durable, and built for everyday coastal living.\u003c\/p\u003e\n\u003cp data-start=\"722\" data-end=\"827\"\u003eA local favorite and perfect gift for fans of Jupiter, Florida, Vineyard Vines, and classic surf apparel.\u003c\/p\u003e","published_at":"2025-10-31T10:30:19-04:00","created_at":"2025-10-31T10:23:52-04:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Pocket Tees","tags":[],"price":5500,"price_min":5500,"price_max":5500,"available":true,"price_varies":false,"compare_at_price":5500,"compare_at_price_min":5500,"compare_at_price_max":5500,"compare_at_price_varies":false,"variants":[{"id":43093231337550,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000148795","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Vineyard Vines x Blueline Storefront Lighthouse T-Shirt – Blue Blazer - S","public_title":"S","options":["S"],"price":5500,"weight":0,"compare_at_price":5500,"inventory_management":"shopify","barcode":"210000148795","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43093231370318,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000148796","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Vineyard Vines x Blueline Storefront Lighthouse T-Shirt – Blue Blazer - M","public_title":"M","options":["M"],"price":5500,"weight":0,"compare_at_price":5500,"inventory_management":"shopify","barcode":"210000148796","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43093231403086,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000148797","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Vineyard Vines x Blueline Storefront Lighthouse T-Shirt – Blue Blazer - L","public_title":"L","options":["L"],"price":5500,"weight":0,"compare_at_price":5500,"inventory_management":"shopify","barcode":"210000148797","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43093231435854,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000148798","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Vineyard Vines x Blueline Storefront Lighthouse T-Shirt – Blue Blazer - XL","public_title":"XL","options":["XL"],"price":5500,"weight":0,"compare_at_price":5500,"inventory_management":"shopify","barcode":"210000148798","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43093231468622,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000148799","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Vineyard Vines x Blueline Storefront Lighthouse T-Shirt – Blue Blazer - 2XL","public_title":"2XL","options":["2XL"],"price":5500,"weight":0,"compare_at_price":5500,"inventory_management":"shopify","barcode":"210000148799","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Vineyard_Vines_x_Blueline_Lighthouse_graphic_T-shirt.jpg?v=1765490557","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_view_of_Vineyard_Vines_and_Blueline_pocket_t-shirt.jpg?v=1765490614"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Vineyard_Vines_x_Blueline_Lighthouse_graphic_T-shirt.jpg?v=1765490557","options":["Size"],"media":[{"alt":"Matt wearing a large Vineyard Vines x Blueline Lighthouse graphic T-shirt in Jupiter, Florida. Matt is 6'3\"","id":27813482561614,"position":1,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Vineyard_Vines_x_Blueline_Lighthouse_graphic_T-shirt.jpg?v=1765490557"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Vineyard_Vines_x_Blueline_Lighthouse_graphic_T-shirt.jpg?v=1765490557","width":2848},{"alt":"Front view of Vineyard Vines and Blueline pocket t-shirt in blue","id":27813507399758,"position":2,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_view_of_Vineyard_Vines_and_Blueline_pocket_t-shirt.jpg?v=1765490614"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_view_of_Vineyard_Vines_and_Blueline_pocket_t-shirt.jpg?v=1765490614","width":2848}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"266\" data-end=\"492\"\u003eWhere New England classics meet Jupiter style. The \u003cstrong data-start=\"317\" data-end=\"376\"\u003eVineyard Vines x Blueline Storefront Lighthouse T-Shirt\u003c\/strong\u003e blends the iconic Vineyard Vines whale with our Blueline Surf \u0026amp; Paddle Co. storefront and the Jupiter Lighthouse.\u003c\/p\u003e\n\u003cp data-start=\"494\" data-end=\"720\"\u003ePrinted on a soft Blue Blazer cotton tee with a vintage-style graphic, this limited collab celebrates life on the water, from Harbourside strolls to Lighthouse views. Lightweight, durable, and built for everyday coastal living.\u003c\/p\u003e\n\u003cp data-start=\"722\" data-end=\"827\"\u003eA local favorite and perfect gift for fans of Jupiter, Florida, Vineyard Vines, and classic surf apparel.\u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":291252437070,"handle":"back-in-stock","updated_at":"2025-12-29T07:11:49-05:00","published_at":"2025-03-24T14:53:03-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Back In Stock at Blueline","body_html":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eOur most popular Blueline apparel and coastal gear is back in stock. Shop restocked t-shirts, UV shirts, hats, hoodies and essentials inspired by the beaches and waterways of Jupiter, Florida. These are the styles our community loves, refreshed and ready for your next beach day, boat day or South Florida adventure.\u003c\/p\u003e","image":{"created_at":"2025-03-24T14:58:53-04:00","alt":"Three ladies standing by a jeep with surf boards on the roof, talking in front of the blue intracoastal waters of Jupiter Florida. ","width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-087.jpg?v=1763588530"}},{"id":286254661710,"handle":"blueline-best-sellers","updated_at":"2026-01-10T07:10:14-05:00","published_at":"2024-11-11T20:39:33-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Blueline Best Sellers","body_html":"\u003cp data-start=\"369\" data-end=\"598\"\u003eOur \u003cstrong data-start=\"373\" data-end=\"389\"\u003eBest Sellers\u003c\/strong\u003e collection features the Blueline gear our community keeps coming back for. From classic surf T-shirts and UV sun shirts to hats and everyday staples, these are the products that define the Blueline lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"600\" data-end=\"804\"\u003eTested on the water, worn around town, and designed in Jupiter, Florida, each piece reflects what works best for coastal living. If you’re new to Blueline or looking to grab a proven favorite, start here.\u003c\/p\u003e","image":{"created_at":"2024-11-18T13:52:32-05:00","alt":"The Blueline Surf and Paddle Vintage T-shirt, featured on our paddle board and kayak rental dock.","width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/OverUnderFall-603.jpg?v=1763136570"}},{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-01-10T07:10:14-05:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-01-11T07:10:39-05:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-01-09T07:11:09-05:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's T-Shirts","body_html":"\u003cp\u003eDiscover the perfect blend of comfort, style, and coastal vibes with the Blueline Surf and Paddle Co. Men's T-Shirts. Designed for the laid-back lifestyle of Jupiter, FL, our t-shirts are crafted from high-quality, breathable fabrics that are perfect for a day at the beach or a casual night out. Whether you're paddling, surfing, or just enjoying the coastal breeze, our men's tees feature cool designs and the signature Blueline logo, making them a must-have for any beach lover. With a range of styles and colors, these tees are versatile enough for any occasion, from outdoor adventures to everyday wear.\u003c\/p\u003e\n\u003cp\u003eShop the latest men's t-shirts and rep the Blueline brand in style.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
[{"alt":"Matt wearing a large Vineyard Vines x Blueline Lighthouse graphic T-shirt in Jupiter, Florida. Matt is 6'3\"","id":27813482561614,"position":1,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Vineyard_Vines_x_Blueline_Lighthouse_graphic_T-shirt.jpg?v=1765490557"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Vineyard_Vines_x_Blueline_Lighthouse_graphic_T-shirt.jpg?v=1765490557","width":2848},{"alt":"Front view of Vineyard Vines and Blueline pocket t-shirt in blue","id":27813507399758,"position":2,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_view_of_Vineyard_Vines_and_Blueline_pocket_t-shirt.jpg?v=1765490614"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Front_view_of_Vineyard_Vines_and_Blueline_pocket_t-shirt.jpg?v=1765490614","width":2848}]
{"item":{"id":7750047662158,"title":"Blueline Rod \u0026 Reel Mossy Oak Camo T-Shirt","handle":"blueline-mossy-oak-camo-tshirt","description":"\u003cp\u003eReel in style with the Blueline Rod and Reel T-Shirt in exclusive Mossy Oak design. This premium collaboration blends heritage Moassy Oak camo patterns with modern comfort, perfect for anglers and outdoor enthusiasts who demand quality both on and off the water. The soft triblend fabric delivers breathability and durability, while the iconic Mossy Oak design keeps you connected to the wild. \u003c\/p\u003e","published_at":"2025-10-31T10:18:23-04:00","created_at":"2025-10-31T10:15:55-04:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3999,"price_min":3999,"price_max":3999,"available":true,"price_varies":false,"compare_at_price":3999,"compare_at_price_min":3999,"compare_at_price_max":3999,"compare_at_price_varies":false,"variants":[{"id":43093219344462,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000149155","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Blueline Rod \u0026 Reel Mossy Oak Camo T-Shirt - S","public_title":"S","options":["S"],"price":3999,"weight":0,"compare_at_price":3999,"inventory_management":"shopify","barcode":"210000149155","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43093219311694,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000149154","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Rod \u0026 Reel Mossy Oak Camo T-Shirt - M","public_title":"M","options":["M"],"price":3999,"weight":0,"compare_at_price":3999,"inventory_management":"shopify","barcode":"210000149154","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43093219213390,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000149153","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Blueline Rod \u0026 Reel Mossy Oak Camo T-Shirt - L","public_title":"L","options":["L"],"price":3999,"weight":0,"compare_at_price":3999,"inventory_management":"shopify","barcode":"210000149153","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43093219180622,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000149152","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Blueline Rod \u0026 Reel Mossy Oak Camo T-Shirt - XL","public_title":"XL","options":["XL"],"price":3999,"weight":0,"compare_at_price":3999,"inventory_management":"shopify","barcode":"210000149152","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43093219147854,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000149151","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Rod \u0026 Reel Mossy Oak Camo T-Shirt - 2XL","public_title":"2XL","options":["2XL"],"price":3999,"weight":0,"compare_at_price":3999,"inventory_management":"shopify","barcode":"210000149151","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/DSC_0582.jpg?v=1761920385","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/DSC_0586.jpg?v=1761920385","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/DSC_0580.jpg?v=1761920385"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/DSC_0582.jpg?v=1761920385","options":["Size"],"media":[{"alt":null,"id":27813022531662,"position":1,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/DSC_0582.jpg?v=1761920385"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/DSC_0582.jpg?v=1761920385","width":2848},{"alt":null,"id":27813020434510,"position":2,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/DSC_0586.jpg?v=1761920385"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/DSC_0586.jpg?v=1761920385","width":2848},{"alt":null,"id":27813022597198,"position":3,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/DSC_0580.jpg?v=1761920385"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/DSC_0580.jpg?v=1761920385","width":2848}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp\u003eReel in style with the Blueline Rod and Reel T-Shirt in exclusive Mossy Oak design. This premium collaboration blends heritage Moassy Oak camo patterns with modern comfort, perfect for anglers and outdoor enthusiasts who demand quality both on and off the water. The soft triblend fabric delivers breathability and durability, while the iconic Mossy Oak design keeps you connected to the wild. \u003c\/p\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":286254661710,"handle":"blueline-best-sellers","updated_at":"2026-01-10T07:10:14-05:00","published_at":"2024-11-11T20:39:33-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Blueline Best Sellers","body_html":"\u003cp data-start=\"369\" data-end=\"598\"\u003eOur \u003cstrong data-start=\"373\" data-end=\"389\"\u003eBest Sellers\u003c\/strong\u003e collection features the Blueline gear our community keeps coming back for. From classic surf T-shirts and UV sun shirts to hats and everyday staples, these are the products that define the Blueline lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"600\" data-end=\"804\"\u003eTested on the water, worn around town, and designed in Jupiter, Florida, each piece reflects what works best for coastal living. If you’re new to Blueline or looking to grab a proven favorite, start here.\u003c\/p\u003e","image":{"created_at":"2024-11-18T13:52:32-05:00","alt":"The Blueline Surf and Paddle Vintage T-shirt, featured on our paddle board and kayak rental dock.","width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/OverUnderFall-603.jpg?v=1763136570"}},{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-01-10T07:10:14-05:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-01-11T07:10:39-05:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-01-09T07:11:09-05:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's T-Shirts","body_html":"\u003cp\u003eDiscover the perfect blend of comfort, style, and coastal vibes with the Blueline Surf and Paddle Co. Men's T-Shirts. Designed for the laid-back lifestyle of Jupiter, FL, our t-shirts are crafted from high-quality, breathable fabrics that are perfect for a day at the beach or a casual night out. Whether you're paddling, surfing, or just enjoying the coastal breeze, our men's tees feature cool designs and the signature Blueline logo, making them a must-have for any beach lover. With a range of styles and colors, these tees are versatile enough for any occasion, from outdoor adventures to everyday wear.\u003c\/p\u003e\n\u003cp\u003eShop the latest men's t-shirts and rep the Blueline brand in style.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
[{"alt":null,"id":27813022531662,"position":1,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/DSC_0582.jpg?v=1761920385"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/DSC_0582.jpg?v=1761920385","width":2848},{"alt":null,"id":27813020434510,"position":2,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/DSC_0586.jpg?v=1761920385"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/DSC_0586.jpg?v=1761920385","width":2848},{"alt":null,"id":27813022597198,"position":3,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/DSC_0580.jpg?v=1761920385"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/DSC_0580.jpg?v=1761920385","width":2848}]
{"item":{"id":7742414520398,"title":"Rosko “Fishy Boy” Memorial T-Shirt – Ice Blue","handle":"rosko-fishy-boy-memorial-t-shirt","description":"\u003cp data-start=\"452\" data-end=\"727\"\u003edecade at Blueline Surf \u0026amp; Paddle Co. Rosko wasn’t just a dog, he was part of the crew, greeting customers, hanging by the docks, and soaking up every beach day along the way.\u003c\/p\u003e\n\u003cp data-start=\"729\" data-end=\"875\"\u003eThis Ice Blue tee features a special Rosko graphic to celebrate the memories, the loyalty, and the spirit he brought to the shop every single day.\u003c\/p\u003e\n\u003cp data-start=\"877\" data-end=\"1035\"\u003eIn Rosko’s honor, \u003cstrong data-start=\"895\" data-end=\"967\"\u003e$1 from every t-shirt sold will be donated to a local animal shelter\u003c\/strong\u003e, helping support dogs who are still waiting for their forever crew.\u003c\/p\u003e\n\u003cp data-start=\"1037\" data-end=\"1081\"\u003eDesigned to be worn, remembered, and shared.\u003c\/p\u003e\n\u003ch2 data-start=\"1088\" data-end=\"1106\"\u003e\u003cstrong data-start=\"1091\" data-end=\"1106\"\u003eKey Details\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul data-start=\"1107\" data-end=\"1310\"\u003e\n\u003cli data-start=\"1107\" data-end=\"1145\"\u003e\n\u003cp data-start=\"1109\" data-end=\"1145\"\u003eSoft, comfortable everyday t-shirt\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1146\" data-end=\"1195\"\u003e\n\u003cp data-start=\"1148\" data-end=\"1195\"\u003eIce Blue colorway with Rosko memorial graphic\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1196\" data-end=\"1250\"\u003e\n\u003cp data-start=\"1198\" data-end=\"1250\"\u003eDesigned by Blueline Surf \u0026amp; Paddle Co., Jupiter FL\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1251\" data-end=\"1310\"\u003e\n\u003cp data-start=\"1253\" data-end=\"1310\"\u003e$1 donated to a local animal shelter for every tee sold\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","published_at":"2025-10-23T14:38:31-04:00","created_at":"2025-10-23T14:35:27-04:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":2995,"compare_at_price_min":2995,"compare_at_price_max":2995,"compare_at_price_varies":false,"variants":[{"id":43072049872974,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000149145","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Rosko “Fishy Boy” Memorial T-Shirt – Ice Blue - S","public_title":"S","options":["S"],"price":3495,"weight":0,"compare_at_price":2995,"inventory_management":"shopify","barcode":"210000149145","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43072049807438,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000149144","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Rosko “Fishy Boy” Memorial T-Shirt – Ice Blue - M","public_title":"M","options":["M"],"price":3495,"weight":0,"compare_at_price":2995,"inventory_management":"shopify","barcode":"210000149144","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43072049774670,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000149143","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Rosko “Fishy Boy” Memorial T-Shirt – Ice Blue - L","public_title":"L","options":["L"],"price":3495,"weight":0,"compare_at_price":2995,"inventory_management":"shopify","barcode":"210000149143","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43072049709134,"title":"XL","option1":"XL","option2":null,"option3":null,"sku":"210000149142","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Rosko “Fishy Boy” Memorial T-Shirt – Ice Blue - XL","public_title":"XL","options":["XL"],"price":3495,"weight":0,"compare_at_price":2995,"inventory_management":"shopify","barcode":"210000149142","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43072049676366,"title":"2XL","option1":"2XL","option2":null,"option3":null,"sku":"210000149141","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Rosko “Fishy Boy” Memorial T-Shirt – Ice Blue - 2XL","public_title":"2XL","options":["2XL"],"price":3495,"weight":0,"compare_at_price":2995,"inventory_management":"shopify","barcode":"210000149141","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/rosko-fishy-boy-memorial-t-shirt-ice-blue-blueline.jpg?v=1765836958","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Rosko_memorial_image_on_the_back.png?v=1765837020","\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Rosko_front_ice_blue_tshirt.jpg?v=1765837051"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/rosko-fishy-boy-memorial-t-shirt-ice-blue-blueline.jpg?v=1765836958","options":["Size"],"media":[{"alt":"Man wearing an Ice Blue Blueline t-shirt with Rosko memorial graphic on the back, photographed outside the shop.","id":27417117261902,"position":1,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/rosko-fishy-boy-memorial-t-shirt-ice-blue-blueline.jpg?v=1765836958"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/rosko-fishy-boy-memorial-t-shirt-ice-blue-blueline.jpg?v=1765836958","width":2848},{"alt":"Render of t-shirt with Rosko memorial image on the back.","id":27650024669262,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Rosko_memorial_image_on_the_back.png?v=1765837020"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Rosko_memorial_image_on_the_back.png?v=1765837020","width":1080},{"alt":"Rosko memorial image on the front left.","id":27417104023630,"position":3,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Rosko_front_ice_blue_tshirt.jpg?v=1765837051"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Rosko_front_ice_blue_tshirt.jpg?v=1765837051","width":2848}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"452\" data-end=\"727\"\u003edecade at Blueline Surf \u0026amp; Paddle Co. Rosko wasn’t just a dog, he was part of the crew, greeting customers, hanging by the docks, and soaking up every beach day along the way.\u003c\/p\u003e\n\u003cp data-start=\"729\" data-end=\"875\"\u003eThis Ice Blue tee features a special Rosko graphic to celebrate the memories, the loyalty, and the spirit he brought to the shop every single day.\u003c\/p\u003e\n\u003cp data-start=\"877\" data-end=\"1035\"\u003eIn Rosko’s honor, \u003cstrong data-start=\"895\" data-end=\"967\"\u003e$1 from every t-shirt sold will be donated to a local animal shelter\u003c\/strong\u003e, helping support dogs who are still waiting for their forever crew.\u003c\/p\u003e\n\u003cp data-start=\"1037\" data-end=\"1081\"\u003eDesigned to be worn, remembered, and shared.\u003c\/p\u003e\n\u003ch2 data-start=\"1088\" data-end=\"1106\"\u003e\u003cstrong data-start=\"1091\" data-end=\"1106\"\u003eKey Details\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul data-start=\"1107\" data-end=\"1310\"\u003e\n\u003cli data-start=\"1107\" data-end=\"1145\"\u003e\n\u003cp data-start=\"1109\" data-end=\"1145\"\u003eSoft, comfortable everyday t-shirt\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1146\" data-end=\"1195\"\u003e\n\u003cp data-start=\"1148\" data-end=\"1195\"\u003eIce Blue colorway with Rosko memorial graphic\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1196\" data-end=\"1250\"\u003e\n\u003cp data-start=\"1198\" data-end=\"1250\"\u003eDesigned by Blueline Surf \u0026amp; Paddle Co., Jupiter FL\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1251\" data-end=\"1310\"\u003e\n\u003cp data-start=\"1253\" data-end=\"1310\"\u003e$1 donated to a local animal shelter for every tee sold\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":286254661710,"handle":"blueline-best-sellers","updated_at":"2026-01-10T07:10:14-05:00","published_at":"2024-11-11T20:39:33-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Blueline Best Sellers","body_html":"\u003cp data-start=\"369\" data-end=\"598\"\u003eOur \u003cstrong data-start=\"373\" data-end=\"389\"\u003eBest Sellers\u003c\/strong\u003e collection features the Blueline gear our community keeps coming back for. From classic surf T-shirts and UV sun shirts to hats and everyday staples, these are the products that define the Blueline lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"600\" data-end=\"804\"\u003eTested on the water, worn around town, and designed in Jupiter, Florida, each piece reflects what works best for coastal living. If you’re new to Blueline or looking to grab a proven favorite, start here.\u003c\/p\u003e","image":{"created_at":"2024-11-18T13:52:32-05:00","alt":"The Blueline Surf and Paddle Vintage T-shirt, featured on our paddle board and kayak rental dock.","width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/OverUnderFall-603.jpg?v=1763136570"}},{"id":299882610766,"handle":"new-at-blueline-surf","updated_at":"2026-01-10T07:10:14-05:00","published_at":"2025-11-04T16:22:46-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Freshies","body_html":"\u003cblockquote data-start=\"373\" data-end=\"657\"\u003e\n\u003cp data-start=\"375\" data-end=\"657\"\u003e\u003cmeta charset=\"utf-8\"\u003eBlueline Freshies brings together the newest apparel and surf lifestyle gear from Blueline Surf \u0026amp; Paddle Co. Inspired by days on the water and life in Jupiter, each piece is built for comfort, durability, and everyday wear. Shop soft \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-t-shirts\" title=\"Blueline Men's T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens-uv-sun-shirts\" title=\"Blueline Men's UV Sun Shirts\"\u003eperformance UV shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/hats\" title=\"Blueline Hats\"\u003ehats\u003c\/a\u003e, hoodies, and essentials created for paddling, boating, fishing, exploring, or taking it slow along the South Florida coast. These are the latest styles crafted for living the Jupiter lifestyle.\u003c\/p\u003e\n\u003c\/blockquote\u003e","image":{"created_at":"2025-11-04T16:22:45-05:00","alt":"Blueline Surf and Paddle UV hoodie at Trapper Nelsons, a piece of Jupiter history","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-088.jpg?v=1763154487"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-01-11T07:10:39-05:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-01-09T07:11:09-05:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's T-Shirts","body_html":"\u003cp\u003eDiscover the perfect blend of comfort, style, and coastal vibes with the Blueline Surf and Paddle Co. Men's T-Shirts. Designed for the laid-back lifestyle of Jupiter, FL, our t-shirts are crafted from high-quality, breathable fabrics that are perfect for a day at the beach or a casual night out. Whether you're paddling, surfing, or just enjoying the coastal breeze, our men's tees feature cool designs and the signature Blueline logo, making them a must-have for any beach lover. With a range of styles and colors, these tees are versatile enough for any occasion, from outdoor adventures to everyday wear.\u003c\/p\u003e\n\u003cp\u003eShop the latest men's t-shirts and rep the Blueline brand in style.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
[{"alt":"Man wearing an Ice Blue Blueline t-shirt with Rosko memorial graphic on the back, photographed outside the shop.","id":27417117261902,"position":1,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/rosko-fishy-boy-memorial-t-shirt-ice-blue-blueline.jpg?v=1765836958"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/rosko-fishy-boy-memorial-t-shirt-ice-blue-blueline.jpg?v=1765836958","width":2848},{"alt":"Render of t-shirt with Rosko memorial image on the back.","id":27650024669262,"position":2,"preview_image":{"aspect_ratio":0.8,"height":1350,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Rosko_memorial_image_on_the_back.png?v=1765837020"},"aspect_ratio":0.8,"height":1350,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Rosko_memorial_image_on_the_back.png?v=1765837020","width":1080},{"alt":"Rosko memorial image on the front left.","id":27417104023630,"position":3,"preview_image":{"aspect_ratio":0.664,"height":4288,"width":2848,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Rosko_front_ice_blue_tshirt.jpg?v=1765837051"},"aspect_ratio":0.664,"height":4288,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Rosko_front_ice_blue_tshirt.jpg?v=1765837051","width":2848}]
{"item":{"id":7718139592782,"title":"Blueline Dolphin Circle T-Shirt – Silk","handle":"blueline-dolphin-circle-t-shirt-silk","description":"\u003cp data-start=\"500\" data-end=\"810\"\u003eA coastal classic with a Jupiter twist. The \u003cstrong data-start=\"544\" data-end=\"579\"\u003eBlueline Dolphin Circle T-Shirt\u003c\/strong\u003e blends laid-back surf style with a nod to Florida’s iconic marine life. Featuring our signature Blueline circle logo with a jumping dolphin, this tee is designed for long days on the water, dock hangs, and everyday coastal living.\u003c\/p\u003e\n\u003cp data-start=\"812\" data-end=\"1071\"\u003ePrinted on a soft, lightweight cotton blend in a versatile silk tone, this shirt delivers all-day comfort without sacrificing style. Whether you’re paddling the Loxahatchee, cruising the inlet, or grabbing a drink after a surf session, this tee fits right in.\u003c\/p\u003e\n\u003cp data-start=\"1073\" data-end=\"1148\"\u003eDesigned in Jupiter, Florida and made for those who live life on the water.\u003c\/p\u003e\n\u003ch2 data-start=\"1155\" data-end=\"1200\"\u003e\u003cstrong data-start=\"1158\" data-end=\"1200\"\u003eKey Features (optional bullet section)\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul data-start=\"1201\" data-end=\"1402\"\u003e\n\u003cli data-start=\"1201\" data-end=\"1234\"\u003e\n\u003cp data-start=\"1203\" data-end=\"1234\"\u003eSoft, breathable cotton blend\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1235\" data-end=\"1257\"\u003e\n\u003cp data-start=\"1237\" data-end=\"1257\"\u003eClassic unisex fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1258\" data-end=\"1307\"\u003e\n\u003cp data-start=\"1260\" data-end=\"1307\"\u003eFront left-chest logo with large back graphic\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1308\" data-end=\"1356\"\u003e\n\u003cp data-start=\"1310\" data-end=\"1356\"\u003eDesigned for surf, paddle, and everyday wear\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1357\" data-end=\"1402\"\u003e\n\u003cp data-start=\"1359\" data-end=\"1402\"\u003eInspired by Jupiter, Florida coastal life\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","published_at":"2025-10-01T09:12:36-04:00","created_at":"2025-10-01T08:56:33-04:00","vendor":"Blueline Surf \u0026 Paddle Co.","type":"Blueline Merchandise - Blueline Men's - Short Sleeve Tees","tags":[],"price":1995,"price_min":1995,"price_max":1995,"available":true,"price_varies":false,"compare_at_price":2995,"compare_at_price_min":2995,"compare_at_price_max":2995,"compare_at_price_varies":false,"variants":[{"id":42968177344590,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000148346","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Dolphin Circle T-Shirt – Silk - S","public_title":"S","options":["S"],"price":1995,"weight":0,"compare_at_price":2995,"inventory_management":"shopify","barcode":"210000148346","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42968177279054,"title":"M","option1":"M","option2":null,"option3":null,"sku":"210000148345","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Blueline Dolphin Circle T-Shirt – Silk - M","public_title":"M","options":["M"],"price":1995,"weight":0,"compare_at_price":2995,"inventory_management":"shopify","barcode":"210000148345","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42968177246286,"title":"L","option1":"L","option2":null,"option3":null,"sku":"210000148344","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Blueline Dolphin Circle T-Shirt – Silk - 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The \u003cstrong data-start=\"544\" data-end=\"579\"\u003eBlueline Dolphin Circle T-Shirt\u003c\/strong\u003e blends laid-back surf style with a nod to Florida’s iconic marine life. Featuring our signature Blueline circle logo with a jumping dolphin, this tee is designed for long days on the water, dock hangs, and everyday coastal living.\u003c\/p\u003e\n\u003cp data-start=\"812\" data-end=\"1071\"\u003ePrinted on a soft, lightweight cotton blend in a versatile silk tone, this shirt delivers all-day comfort without sacrificing style. Whether you’re paddling the Loxahatchee, cruising the inlet, or grabbing a drink after a surf session, this tee fits right in.\u003c\/p\u003e\n\u003cp data-start=\"1073\" data-end=\"1148\"\u003eDesigned in Jupiter, Florida and made for those who live life on the water.\u003c\/p\u003e\n\u003ch2 data-start=\"1155\" data-end=\"1200\"\u003e\u003cstrong data-start=\"1158\" data-end=\"1200\"\u003eKey Features (optional bullet section)\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul data-start=\"1201\" data-end=\"1402\"\u003e\n\u003cli data-start=\"1201\" data-end=\"1234\"\u003e\n\u003cp data-start=\"1203\" data-end=\"1234\"\u003eSoft, breathable cotton blend\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1235\" data-end=\"1257\"\u003e\n\u003cp data-start=\"1237\" data-end=\"1257\"\u003eClassic unisex fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1258\" data-end=\"1307\"\u003e\n\u003cp data-start=\"1260\" data-end=\"1307\"\u003eFront left-chest logo with large back graphic\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1308\" data-end=\"1356\"\u003e\n\u003cp data-start=\"1310\" data-end=\"1356\"\u003eDesigned for surf, paddle, and everyday wear\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1357\" data-end=\"1402\"\u003e\n\u003cp data-start=\"1359\" data-end=\"1402\"\u003eInspired by Jupiter, Florida coastal life\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":300938690638,"handle":"20-blueline-t-shirts","updated_at":"2025-12-31T07:11:53-05:00","published_at":"2025-11-29T09:44:17-05:00","sort_order":"price-asc","template_suffix":"","published_scope":"global","title":"$20 Blueline T-Shirts","body_html":"\u003ch3 data-start=\"111\" data-end=\"151\"\u003e\u003cstrong data-start=\"115\" data-end=\"151\"\u003eBlueline $20 T-Shirts Collection\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"153\" data-end=\"539\"\u003eOur Blueline Surf and Paddle premium quality tees at a once in a lifetime price. We have taken our annual parking lot sale and brought it to you at your home! These customer favorites blend soft, comfortable fabrics with the laid-back coastal style we’re known for. Perfect for beach days, boat days, paddle sessions, or just cruising around town, each shirt delivers classic Blueline vibes at a special limited discount. \u003c\/p\u003e\n\u003cp data-start=\"541\" data-end=\"792\"\u003eAll of South Florida shopped our Sale on Black Friday, but these deals are still here!\u003c\/p\u003e","image":{"created_at":"2025-11-29T09:44:17-05:00","alt":"Blueline Surf \u0026 Paddle Co. $20 T-shirts displayed with coastal, beach-lifestyle designs in Jupiter, Florida.","width":916,"height":916,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-086.jpg?v=1764427457"}},{"id":286254661710,"handle":"blueline-best-sellers","updated_at":"2026-01-10T07:10:14-05:00","published_at":"2024-11-11T20:39:33-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Blueline Best Sellers","body_html":"\u003cp data-start=\"369\" data-end=\"598\"\u003eOur \u003cstrong data-start=\"373\" data-end=\"389\"\u003eBest Sellers\u003c\/strong\u003e collection features the Blueline gear our community keeps coming back for. From classic surf T-shirts and UV sun shirts to hats and everyday staples, these are the products that define the Blueline lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"600\" data-end=\"804\"\u003eTested on the water, worn around town, and designed in Jupiter, Florida, each piece reflects what works best for coastal living. If you’re new to Blueline or looking to grab a proven favorite, start here.\u003c\/p\u003e","image":{"created_at":"2024-11-18T13:52:32-05:00","alt":"The Blueline Surf and Paddle Vintage T-shirt, featured on our paddle board and kayak rental dock.","width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/OverUnderFall-603.jpg?v=1763136570"}},{"id":298273636430,"handle":"blueline-dolphin-logo","updated_at":"2025-12-31T07:11:53-05:00","published_at":"2025-09-29T09:11:36-04:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Blueline Dolphin Logo","body_html":"\u003cp data-start=\"294\" data-end=\"333\"\u003e\u003cstrong data-start=\"294\" data-end=\"331\"\u003eThe Blueline Dolphin Logo T-Shirt\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"335\" data-end=\"492\"\u003eFins Up! Let’s go Dolphins. Our signature Blueline Surf \u0026amp; Paddle Co. logo gets a South Florida twist inspired by our favorite football team — the Dolphins.\u003c\/p\u003e\n\u003cp data-start=\"494\" data-end=\"660\"\u003eMade from soft, breathable cotton, this shirt keeps you comfortable for those Sundays cheering at your favorite spot or just living the laid-back Jupiter lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"662\" data-end=\"676\"\u003e\u003cstrong data-start=\"662\" data-end=\"674\"\u003eDetails:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"677\" data-end=\"848\"\u003e\n\u003cli data-start=\"677\" data-end=\"724\"\u003e\n\u003cp data-start=\"679\" data-end=\"724\"\u003eClassic Dolphin x Blueline logo on the back\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"725\" data-end=\"769\"\u003e\n\u003cp data-start=\"727\" data-end=\"769\"\u003ePremium, soft cotton for all-day comfort\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"770\" data-end=\"802\"\u003e\n\u003cp data-start=\"772\" data-end=\"802\"\u003eDesigned in Jupiter, Florida\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"803\" data-end=\"848\"\u003e\n\u003cp data-start=\"805\" data-end=\"848\"\u003eA local favorite for game days and beyond\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"611\" data-end=\"865\"\u003e\u003cbr\u003e\u003c\/p\u003e","image":{"created_at":"2025-09-29T09:12:12-04:00","alt":"Back view of Blueline Surf \u0026 Paddle Co. 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Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. 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{"item":{"id":7677752737870,"title":"Blueline x Vineyard Vines Performance Polo","handle":"blueline-vineyard-vines-performance-polo","description":"\u003cp data-start=\"590\" data-end=\"880\"\u003eThe \u003cstrong data-start=\"594\" data-end=\"640\"\u003eBlueline x Vineyard Vines Performance Polo\u003c\/strong\u003e blends elevated coastal style with all-day performance. Designed for warm-weather comfort, this polo is built with \u003cstrong data-start=\"756\" data-end=\"784\"\u003ebrrr° cooling technology\u003c\/strong\u003e to help regulate temperature while delivering \u003cstrong data-start=\"831\" data-end=\"856\"\u003eUPF 50 sun protection\u003c\/strong\u003e for long days outdoors.\u003c\/p\u003e\n\u003cp data-start=\"882\" data-end=\"1249\"\u003eDetails are dialed in for movement and durability, including a reinforced collar stand, a hidden button for a secure fit, and small side vents that allow natural airflow. 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Designed for warm-weather comfort, this polo is built with \u003cstrong data-start=\"756\" data-end=\"784\"\u003ebrrr° cooling technology\u003c\/strong\u003e to help regulate temperature while delivering \u003cstrong data-start=\"831\" data-end=\"856\"\u003eUPF 50 sun protection\u003c\/strong\u003e for long days outdoors.\u003c\/p\u003e\n\u003cp data-start=\"882\" data-end=\"1249\"\u003eDetails are dialed in for movement and durability, including a reinforced collar stand, a hidden button for a secure fit, and small side vents that allow natural airflow. 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{"item":{"id":7643853127758,"title":"Blueline Turtle T-Shirt – Butter","handle":"blueline-turtle-tshirt-butter","description":"\u003cp data-start=\"538\" data-end=\"791\"\u003eThe Blueline Turtle T-Shirt in Butter features a one of a kind sea turtle graphic wrapped around the classic Blueline logo. Soft, lightweight, and inspired by Jupiter’s lifestyle and connection with nature, this surf-style tee celebrates the sea life that makes our beaches special to us all.\u003c\/p\u003e\n\u003cp data-start=\"793\" data-end=\"977\"\u003eA must-have men’s or women's surf shirt for anyone who loves the ocean, the outdoors, and the Jupiter lifestyle. 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{"item":{"id":7631216148558,"title":"Blueline Bahamas Conch T-Shirt – Washed White","handle":"blueline-bahamas-conch-tshirt-washed-white","description":"\u003cp data-start=\"324\" data-end=\"686\"\u003eBring a little island feel to your surf rotation with the Blueline Bahamas Conch T-Shirt in Washed White. Inspired by our backyard runs across the Gulf Stream, this tee features a bold Bahamas flag paired with a classic conch shell and our Blueline mark. 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We have taken our annual parking lot sale and brought it to you at your home! These customer favorites blend soft, comfortable fabrics with the laid-back coastal style we’re known for. Perfect for beach days, boat days, paddle sessions, or just cruising around town, each shirt delivers classic Blueline vibes at a special limited discount. \u003c\/p\u003e\n\u003cp data-start=\"541\" data-end=\"792\"\u003eAll of South Florida shopped our Sale on Black Friday, but these deals are still here!\u003c\/p\u003e","image":{"created_at":"2025-11-29T09:44:17-05:00","alt":"Blueline Surf \u0026 Paddle Co. $20 T-shirts displayed with coastal, beach-lifestyle designs in Jupiter, Florida.","width":916,"height":916,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-086.jpg?v=1764427457"}},{"id":293539938382,"handle":"bahamas-bound","updated_at":"2026-01-07T14:57:02-05:00","published_at":"2025-06-03T11:47:32-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Bahamas Bound","body_html":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eGet ready for island days with our Bahamas Bound collection. 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With a range of styles and colors, these tees are versatile enough for any occasion, from outdoor adventures to everyday wear.\u003c\/p\u003e\n\u003cp\u003eShop the latest men's t-shirts and rep the Blueline brand in style.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
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{"item":{"id":7631214706766,"title":"Bahamas Conch T-Shirt – Ice Blue","handle":"bahamas-conch-tshirt-ice-blue","description":"\u003cp data-start=\"363\" data-end=\"583\"\u003eThe \u003cstrong data-start=\"367\" data-end=\"392\"\u003eBahamas Conch T-Shirt\u003c\/strong\u003e in \u003cstrong data-start=\"396\" data-end=\"408\"\u003eIce Blue\u003c\/strong\u003e brings laid-back island style into an everyday surf tee. Printed on a soft, lightweight cotton blend, this shirt is built for warm weather and easy wear on and off the water.\u003c\/p\u003e\n\u003cp data-start=\"585\" data-end=\"876\"\u003eFeaturing the \u003cstrong data-start=\"599\" data-end=\"624\"\u003eBahamas Conch graphic\u003c\/strong\u003e on the back and a small front chest hit, the design pulls from classic island flags and coastal iconography while staying clean and wearable. 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Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. 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With a range of styles and colors, these tees are versatile enough for any occasion, from outdoor adventures to everyday wear.\u003c\/p\u003e\n\u003cp\u003eShop the latest men's t-shirts and rep the Blueline brand in style.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
[{"alt":"JUP LIFE hat and sticker collection from Blueline Surf \u0026 Paddle Co. in Jupiter, Florida. Designed for locals who live the coastal lifestyle of the Palm Beaches and South Florida.","id":25507692445774,"position":1,"preview_image":{"aspect_ratio":1.0,"height":882,"width":882,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/jup-life-blueline-jupiter-florida-hats-stickers.jpg?v=1762977172"},"aspect_ratio":1.0,"height":882,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/jup-life-blueline-jupiter-florida-hats-stickers.jpg?v=1762977172","width":882},{"alt":"Florida Box Slate Blue Heather T-shirt front view","id":26324853325902,"position":2,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Florida_Box_Blue.png?v=1765467787"},"aspect_ratio":1.0,"height":1080,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Florida_Box_Blue.png?v=1765467787","width":1080}]
{"item":{"id":7559568457806,"title":"OG Blueline Logo T-Shirt – Canyon Green \/ White","handle":"og-blueline-logo-tshirt-canyon-green-white","description":"\u003cp data-start=\"403\" data-end=\"620\"\u003eThe \u003cstrong data-start=\"407\" data-end=\"435\"\u003eOG Blueline Logo T-Shirt\u003c\/strong\u003e in \u003cstrong data-start=\"439\" data-end=\"472\"\u003eCanyon Green with white print\u003c\/strong\u003e is a core staple of the Blueline lineup. Made from a soft, breathable cotton blend, this tee is built for everyday wear in warm coastal conditions.\u003c\/p\u003e\n\u003cp data-start=\"622\" data-end=\"913\"\u003eFeaturing the iconic \u003cstrong data-start=\"643\" data-end=\"684\"\u003eOG Blueline Surf \u0026amp; Paddle circle logo\u003c\/strong\u003e on the chest and back, it represents the Jupiter surf and paddle lifestyle without being loud or overdesigned. Easy to wear on the boat, at the beach, or around town, this is the kind of surf shirt you reach for again and again.\u003c\/p\u003e\n\u003cp data-start=\"915\" data-end=\"968\"\u003eDesigned in Jupiter, Florida for life near the water.\u003c\/p\u003e\n\u003ch2 data-start=\"975\" data-end=\"994\"\u003e\u003cstrong data-start=\"978\" data-end=\"994\"\u003eKey Features\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul data-start=\"995\" data-end=\"1189\"\u003e\n\u003cli data-start=\"995\" data-end=\"1029\"\u003e\n\u003cp data-start=\"997\" data-end=\"1029\"\u003eSoft, lightweight cotton blend\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1030\" data-end=\"1064\"\u003e\n\u003cp data-start=\"1032\" data-end=\"1064\"\u003eClassic men’s surf T-shirt fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1065\" data-end=\"1107\"\u003e\n\u003cp data-start=\"1067\" data-end=\"1107\"\u003eOG Blueline circle logo front and back\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1108\" data-end=\"1156\"\u003e\n\u003cp data-start=\"1110\" data-end=\"1156\"\u003eBreathable and comfortable for warm climates\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1157\" data-end=\"1189\"\u003e\n\u003cp data-start=\"1159\" data-end=\"1189\"\u003eDesigned in Jupiter, Florida\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","published_at":"2025-02-10T09:25:16-05:00","created_at":"2025-02-10T09:25:17-05:00","vendor":"Blueline Surf \u0026 Paddle Co","type":"T-Shirt","tags":["lightspeed"],"price":3495,"price_min":3495,"price_max":3495,"available":true,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":42224161357902,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000135170","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"OG Blueline Logo T-Shirt – Canyon Green \/ White - 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Made from a soft, breathable cotton blend, this tee is built for everyday wear in warm coastal conditions.\u003c\/p\u003e\n\u003cp data-start=\"622\" data-end=\"913\"\u003eFeaturing the iconic \u003cstrong data-start=\"643\" data-end=\"684\"\u003eOG Blueline Surf \u0026amp; Paddle circle logo\u003c\/strong\u003e on the chest and back, it represents the Jupiter surf and paddle lifestyle without being loud or overdesigned. Easy to wear on the boat, at the beach, or around town, this is the kind of surf shirt you reach for again and again.\u003c\/p\u003e\n\u003cp data-start=\"915\" data-end=\"968\"\u003eDesigned in Jupiter, Florida for life near the water.\u003c\/p\u003e\n\u003ch2 data-start=\"975\" data-end=\"994\"\u003e\u003cstrong data-start=\"978\" data-end=\"994\"\u003eKey Features\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul data-start=\"995\" data-end=\"1189\"\u003e\n\u003cli data-start=\"995\" data-end=\"1029\"\u003e\n\u003cp data-start=\"997\" data-end=\"1029\"\u003eSoft, lightweight cotton blend\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1030\" data-end=\"1064\"\u003e\n\u003cp data-start=\"1032\" data-end=\"1064\"\u003eClassic men’s surf T-shirt fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1065\" data-end=\"1107\"\u003e\n\u003cp data-start=\"1067\" data-end=\"1107\"\u003eOG Blueline circle logo front and back\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1108\" data-end=\"1156\"\u003e\n\u003cp data-start=\"1110\" data-end=\"1156\"\u003eBreathable and comfortable for warm climates\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1157\" data-end=\"1189\"\u003e\n\u003cp data-start=\"1159\" data-end=\"1189\"\u003eDesigned in Jupiter, Florida\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":286254661710,"handle":"blueline-best-sellers","updated_at":"2026-01-10T07:10:14-05:00","published_at":"2024-11-11T20:39:33-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Blueline Best Sellers","body_html":"\u003cp data-start=\"369\" data-end=\"598\"\u003eOur \u003cstrong data-start=\"373\" data-end=\"389\"\u003eBest Sellers\u003c\/strong\u003e collection features the Blueline gear our community keeps coming back for. From classic surf T-shirts and UV sun shirts to hats and everyday staples, these are the products that define the Blueline lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"600\" data-end=\"804\"\u003eTested on the water, worn around town, and designed in Jupiter, Florida, each piece reflects what works best for coastal living. If you’re new to Blueline or looking to grab a proven favorite, start here.\u003c\/p\u003e","image":{"created_at":"2024-11-18T13:52:32-05:00","alt":"The Blueline Surf and Paddle Vintage T-shirt, featured on our paddle board and kayak rental dock.","width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/OverUnderFall-603.jpg?v=1763136570"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-01-11T07:10:39-05:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-01-09T07:11:09-05:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's T-Shirts","body_html":"\u003cp\u003eDiscover the perfect blend of comfort, style, and coastal vibes with the Blueline Surf and Paddle Co. Men's T-Shirts. Designed for the laid-back lifestyle of Jupiter, FL, our t-shirts are crafted from high-quality, breathable fabrics that are perfect for a day at the beach or a casual night out. Whether you're paddling, surfing, or just enjoying the coastal breeze, our men's tees feature cool designs and the signature Blueline logo, making them a must-have for any beach lover. With a range of styles and colors, these tees are versatile enough for any occasion, from outdoor adventures to everyday wear.\u003c\/p\u003e\n\u003cp\u003eShop the latest men's t-shirts and rep the Blueline brand in style.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}},{"id":299078975566,"handle":"og-blueline-logo","updated_at":"2026-01-01T07:10:29-05:00","published_at":"2025-10-16T13:44:31-04:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"The OG T-Shirt Logo","body_html":"\u003cp data-end=\"501\" data-start=\"271\"\u003eThe one that started it all. Our Original “OG” Blueline T-Shirt Logo is a true staple of Jupiter, Florida style. Featuring the classic Blueline Surf \u0026amp; Paddle Co. emblem, this logo represents living the Jupiter lifestyle, whether at the beach, on the boat or around town. \u003c\/p\u003e\n\u003cp data-end=\"697\" data-start=\"503\"\u003eCrafted for comfort and everyday wear, the OG logo is found on hats, t-shirts, hoodies and UV shirts. It embodies where we live, here in South Florida. 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[{"alt":"Man wearing a canyon green Blueline OG logo T-shirt with white chest logo, seated outdoors near the beach in Jupiter, Florida.","id":25507681009742,"position":1,"preview_image":{"aspect_ratio":1.0,"height":1365,"width":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/og-blueline-logo-tshirt-canyon-green-white-front-jupiter-fl.jpg?v=1766003509"},"aspect_ratio":1.0,"height":1365,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/og-blueline-logo-tshirt-canyon-green-white-front-jupiter-fl.jpg?v=1766003509","width":1365},{"alt":"Back view of a canyon green Blueline OG logo T-shirt with large white circle logo, photographed outdoors in Jupiter, Florida.","id":25507681042510,"position":2,"preview_image":{"aspect_ratio":1.0,"height":1365,"width":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/og-blueline-logo-tshirt-canyon-green-white-back-jupiter-fl.jpg?v=1766003541"},"aspect_ratio":1.0,"height":1365,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/og-blueline-logo-tshirt-canyon-green-white-back-jupiter-fl.jpg?v=1766003541","width":1365}]
{"item":{"id":7559559249998,"title":"Vintage Circle Long Sleeve T-Shirt – Heather Slate \/ White","handle":"blueline-vintage-circle-long-sleeve-heather-slate","description":"\u003cp data-start=\"534\" data-end=\"801\"\u003eThe \u003cstrong data-start=\"538\" data-end=\"585\"\u003eBlueline Vintage Circle Long Sleeve T-Shirt\u003c\/strong\u003e is built for laid-back days on the water, early mornings at the dock, and everything in between. Made from soft, breathable cotton, this long sleeve delivers lightweight comfort without feeling heavy or restrictive.\u003c\/p\u003e\n\u003cp data-start=\"803\" data-end=\"1038\"\u003eFinished in \u003cstrong data-start=\"815\" data-end=\"832\"\u003eHeather Slate\u003c\/strong\u003e with a crisp white Vintage Circle logo on the back, it’s an easy grab for sun coverage, cooler mornings, or breezy boat rides. This is a true everyday surf shirt that fits right into the Jupiter lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"1040\" data-end=\"1077\"\u003eSimple. Comfortable. Worn year-round.\u003c\/p\u003e\n\u003ch2 data-start=\"1084\" data-end=\"1103\"\u003e\u003cstrong data-start=\"1087\" data-end=\"1103\"\u003eKey Features\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul data-start=\"1104\" data-end=\"1346\"\u003e\n\u003cli data-start=\"1104\" data-end=\"1138\"\u003e\n\u003cp data-start=\"1106\" data-end=\"1138\"\u003eSoft, breathable cotton fabric\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1139\" data-end=\"1184\"\u003e\n\u003cp data-start=\"1141\" data-end=\"1184\"\u003eLong sleeve design for light sun coverage\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1185\" data-end=\"1225\"\u003e\n\u003cp data-start=\"1187\" data-end=\"1225\"\u003eVintage Circle Blueline logo on back\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1226\" data-end=\"1254\"\u003e\n\u003cp data-start=\"1228\" data-end=\"1254\"\u003eComfortable everyday fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1255\" data-end=\"1313\"\u003e\n\u003cp data-start=\"1257\" data-end=\"1313\"\u003eIdeal for boating, paddling, fishing, and coastal wear\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1314\" data-end=\"1346\"\u003e\n\u003cp data-start=\"1316\" data-end=\"1346\"\u003eDesigned in Jupiter, Florida\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","published_at":"2025-02-10T08:54:43-05:00","created_at":"2025-02-10T08:54:43-05:00","vendor":"Blueline Surf \u0026 Paddle Co","type":"T-Shirt","tags":["T-shirt"],"price":3600,"price_min":3600,"price_max":3600,"available":false,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":42224113877070,"title":"S","option1":"S","option2":null,"option3":null,"sku":"210000137239","requires_shipping":true,"taxable":true,"featured_image":null,"available":false,"name":"Vintage Circle Long Sleeve T-Shirt – Heather Slate \/ White - 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Made from soft, breathable cotton, this long sleeve delivers lightweight comfort without feeling heavy or restrictive.\u003c\/p\u003e\n\u003cp data-start=\"803\" data-end=\"1038\"\u003eFinished in \u003cstrong data-start=\"815\" data-end=\"832\"\u003eHeather Slate\u003c\/strong\u003e with a crisp white Vintage Circle logo on the back, it’s an easy grab for sun coverage, cooler mornings, or breezy boat rides. This is a true everyday surf shirt that fits right into the Jupiter lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"1040\" data-end=\"1077\"\u003eSimple. Comfortable. Worn year-round.\u003c\/p\u003e\n\u003ch2 data-start=\"1084\" data-end=\"1103\"\u003e\u003cstrong data-start=\"1087\" data-end=\"1103\"\u003eKey Features\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul data-start=\"1104\" data-end=\"1346\"\u003e\n\u003cli data-start=\"1104\" data-end=\"1138\"\u003e\n\u003cp data-start=\"1106\" data-end=\"1138\"\u003eSoft, breathable cotton fabric\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1139\" data-end=\"1184\"\u003e\n\u003cp data-start=\"1141\" data-end=\"1184\"\u003eLong sleeve design for light sun coverage\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1185\" data-end=\"1225\"\u003e\n\u003cp data-start=\"1187\" data-end=\"1225\"\u003eVintage Circle Blueline logo on back\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1226\" data-end=\"1254\"\u003e\n\u003cp data-start=\"1228\" data-end=\"1254\"\u003eComfortable everyday fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1255\" data-end=\"1313\"\u003e\n\u003cp data-start=\"1257\" data-end=\"1313\"\u003eIdeal for boating, paddling, fishing, and coastal wear\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1314\" data-end=\"1346\"\u003e\n\u003cp data-start=\"1316\" data-end=\"1346\"\u003eDesigned in Jupiter, Florida\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":286254661710,"handle":"blueline-best-sellers","updated_at":"2026-01-10T07:10:14-05:00","published_at":"2024-11-11T20:39:33-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Blueline Best Sellers","body_html":"\u003cp data-start=\"369\" data-end=\"598\"\u003eOur \u003cstrong data-start=\"373\" data-end=\"389\"\u003eBest Sellers\u003c\/strong\u003e collection features the Blueline gear our community keeps coming back for. 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If you’re new to Blueline or looking to grab a proven favorite, start here.\u003c\/p\u003e","image":{"created_at":"2024-11-18T13:52:32-05:00","alt":"The Blueline Surf and Paddle Vintage T-shirt, featured on our paddle board and kayak rental dock.","width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/OverUnderFall-603.jpg?v=1763136570"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-01-11T07:10:39-05:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. 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With a range of styles and colors, these tees are versatile enough for any occasion, from outdoor adventures to everyday wear.\u003c\/p\u003e\n\u003cp\u003eShop the latest men's t-shirts and rep the Blueline brand in style.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
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{"item":{"id":7559557939278,"title":"Vintage Circle Long Sleeve T-Shirt – Heather Dusty Blue \/ Navy","handle":"blueline-vintage-circle-long-sleeve-dusty-blue","description":"\u003cp data-start=\"554\" data-end=\"809\"\u003eThe \u003cstrong data-start=\"558\" data-end=\"605\"\u003eBlueline Vintage Circle Long Sleeve T-Shirt\u003c\/strong\u003e is made for long days on the water and easy coastal living. Crafted from soft, breathable cotton, this long sleeve offers lightweight comfort with just enough coverage for sun, wind, and cooler mornings.\u003c\/p\u003e\n\u003cp data-start=\"811\" data-end=\"1022\"\u003eFinished in \u003cstrong data-start=\"823\" data-end=\"845\"\u003eHeather Dusty Blue\u003c\/strong\u003e with a contrasting navy Vintage Circle logo, this shirt fits right into life on the boat, at the sandbar, or cruising around Jupiter. 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{"item":{"id":7531919966286,"title":"Florida Box T-Shirt – Red Heather","handle":"panthers2-red-heather","description":"\u003cp data-start=\"476\" data-end=\"733\"\u003eThe Florida Box T-Shirt is a Blueline staple built for everyday wear on and off the water. Featuring our iconic Florida Box graphic on the back and a clean chest hit on the front, this tee represents the laid-back Jupiter lifestyle with a bold Florida edge.\u003c\/p\u003e\n\u003cp data-start=\"735\" data-end=\"1011\"\u003eMade from a soft, breathable heather blend, it’s lightweight, comfortable, and ready for long days fishing, paddling, boating, or hanging dockside. 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{"item":{"id":7531904204878,"title":"Triangle Lighthouse T-Shirt – Cali Blue Heather \/ Pale Navy","handle":"triangle-lighthouse-tshirt-cali-blue-heather-pale-navy","description":"\u003cp data-start=\"389\" data-end=\"583\"\u003eThe \u003cstrong data-start=\"393\" data-end=\"424\"\u003eTriangle Lighthouse T-Shirt\u003c\/strong\u003e in \u003cstrong data-start=\"428\" data-end=\"470\"\u003eCali Blue Heather with Pale Navy print\u003c\/strong\u003e is a lightweight, everyday surf tee inspired by the iconic Jupiter Lighthouse and coastal life in South Florida.\u003c\/p\u003e\n\u003cp data-start=\"585\" data-end=\"886\"\u003eFeaturing the \u003cstrong data-start=\"599\" data-end=\"630\"\u003eTriangle Lighthouse graphic\u003c\/strong\u003e on the back and a small front chest logo, this shirt balances local pride with clean, wearable design. 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{"item":{"id":7529116008526,"title":"Blueline Frogskin Camo T-Shirt","handle":"blueline-frogskin-camo-logo-tshirt-bone","description":"\u003cp data-start=\"563\" data-end=\"623\"\u003e\u003cstrong data-start=\"563\" data-end=\"623\"\u003eBlueline Frogskin Camo Logo T-Shirt | Bone – Jupiter, FL\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"625\" data-end=\"910\"\u003eThe \u003cstrong data-start=\"662\" data-end=\"697\"\u003eBlueline Frogskin Camo Logo Tee\u003c\/strong\u003e blends vintage camo style with comfort. 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","id":25272172118094,"position":2,"preview_image":{"aspect_ratio":1.0,"height":2048,"width":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-Frogskin-camo-t-shirt-logo-tshirt-jupiter-florida.jpg?v=1762984966"},"aspect_ratio":1.0,"height":2048,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-Frogskin-camo-t-shirt-logo-tshirt-jupiter-florida.jpg?v=1762984966","width":2048}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-start=\"563\" data-end=\"623\"\u003e\u003cstrong data-start=\"563\" data-end=\"623\"\u003eBlueline Frogskin Camo Logo T-Shirt | Bone – Jupiter, FL\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"625\" data-end=\"910\"\u003eThe \u003cstrong data-start=\"662\" data-end=\"697\"\u003eBlueline Frogskin Camo Logo Tee\u003c\/strong\u003e blends vintage camo style with comfort. 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Perfect for mornings on the water, dock days, or evening hangs at your favorite local spot.\u003c\/p\u003e\n\u003cp data-start=\"1112\" data-end=\"1126\"\u003e\u003cstrong data-start=\"1112\" data-end=\"1124\"\u003eDetails:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"1127\" data-end=\"1321\"\u003e\n\u003cli data-start=\"1127\" data-end=\"1177\"\u003e\n\u003cp data-start=\"1129\" data-end=\"1177\"\u003ePremium, soft-wash cotton for everyday comfort\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1178\" data-end=\"1237\"\u003e\n\u003cp data-start=\"1180\" data-end=\"1237\"\u003eCustom Blueline rectangle logo with Frogskin camo print\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1238\" data-end=\"1260\"\u003e\n\u003cp data-start=\"1240\" data-end=\"1260\"\u003eClassic unisex fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1261\" data-end=\"1288\"\u003e\n\u003cp data-start=\"1263\" data-end=\"1288\"\u003eColor: Bone (off-white)\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1289\" data-end=\"1321\"\u003e\n\u003cp data-start=\"1291\" data-end=\"1321\"\u003eRuns Small, Size Up for the Best Fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e"},"options":[{"name":"Color","position":1,"values":["Bone Heather"]},{"name":"Size","position":2,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":300938690638,"handle":"20-blueline-t-shirts","updated_at":"2025-12-31T07:11:53-05:00","published_at":"2025-11-29T09:44:17-05:00","sort_order":"price-asc","template_suffix":"","published_scope":"global","title":"$20 Blueline T-Shirts","body_html":"\u003ch3 data-start=\"111\" data-end=\"151\"\u003e\u003cstrong data-start=\"115\" data-end=\"151\"\u003eBlueline $20 T-Shirts Collection\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"153\" data-end=\"539\"\u003eOur Blueline Surf and Paddle premium quality tees at a once in a lifetime price. We have taken our annual parking lot sale and brought it to you at your home! These customer favorites blend soft, comfortable fabrics with the laid-back coastal style we’re known for. Perfect for beach days, boat days, paddle sessions, or just cruising around town, each shirt delivers classic Blueline vibes at a special limited discount. \u003c\/p\u003e\n\u003cp data-start=\"541\" data-end=\"792\"\u003eAll of South Florida shopped our Sale on Black Friday, but these deals are still here!\u003c\/p\u003e","image":{"created_at":"2025-11-29T09:44:17-05:00","alt":"Blueline Surf \u0026 Paddle Co. $20 T-shirts displayed with coastal, beach-lifestyle designs in Jupiter, Florida.","width":916,"height":916,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Jan_25-086.jpg?v=1764427457"}},{"id":286254661710,"handle":"blueline-best-sellers","updated_at":"2026-01-10T07:10:14-05:00","published_at":"2024-11-11T20:39:33-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Blueline Best Sellers","body_html":"\u003cp data-start=\"369\" data-end=\"598\"\u003eOur \u003cstrong data-start=\"373\" data-end=\"389\"\u003eBest Sellers\u003c\/strong\u003e collection features the Blueline gear our community keeps coming back for. From classic surf T-shirts and UV sun shirts to hats and everyday staples, these are the products that define the Blueline lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"600\" data-end=\"804\"\u003eTested on the water, worn around town, and designed in Jupiter, Florida, each piece reflects what works best for coastal living. If you’re new to Blueline or looking to grab a proven favorite, start here.\u003c\/p\u003e","image":{"created_at":"2024-11-18T13:52:32-05:00","alt":"The Blueline Surf and Paddle Vintage T-shirt, featured on our paddle board and kayak rental dock.","width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/OverUnderFall-603.jpg?v=1763136570"}},{"id":301888077902,"handle":"holiday-sale","updated_at":"2026-01-07T14:57:02-05:00","published_at":"2025-12-20T12:05:06-05:00","sort_order":"price-asc","template_suffix":"","published_scope":"web","title":"Blueline Holiday Sale – Women’s Crops, Men’s T-Shirts \u0026 Hats","body_html":"\u003cp data-start=\"481\" data-end=\"733\"\u003eCelebrate the season, coastal-style. Shop the \u003cstrong data-start=\"527\" data-end=\"544\"\u003eBlueline Sale\u003c\/strong\u003e featuring women’s crop t-shirts, men’s graphic t-shirts, and best-selling Blueline hats. Laid-back surf shop essentials inspired by Jupiter, Florida and made for life on and off the water.\u003c\/p\u003e\n\u003cp data-start=\"735\" data-end=\"781\"\u003eLimited quantities. When it’s gone, it’s gone.\u003c\/p\u003e","image":{"created_at":"2025-12-20T11:48:30-05:00","alt":"Christmas tree on a Florida beach with wrapped gifts and a Blueline trucker hat, promoting Blueline sale on women’s crop tops, men’s t-shirts, and hats.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Trappers-60_3cdb9888-037e-46ae-b37c-9a86092bd1e6.jpg?v=1766250128"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-01-11T07:10:39-05:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-01-09T07:11:09-05:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's T-Shirts","body_html":"\u003cp\u003eDiscover the perfect blend of comfort, style, and coastal vibes with the Blueline Surf and Paddle Co. Men's T-Shirts. Designed for the laid-back lifestyle of Jupiter, FL, our t-shirts are crafted from high-quality, breathable fabrics that are perfect for a day at the beach or a casual night out. Whether you're paddling, surfing, or just enjoying the coastal breeze, our men's tees feature cool designs and the signature Blueline logo, making them a must-have for any beach lover. With a range of styles and colors, these tees are versatile enough for any occasion, from outdoor adventures to everyday wear.\u003c\/p\u003e\n\u003cp\u003eShop the latest men's t-shirts and rep the Blueline brand in style.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}}]}
[{"alt":"Blueline Surf \u0026 Paddle Co. camo Frogskin Camo T-shirt back design. ","id":25272172150862,"position":1,"preview_image":{"aspect_ratio":1.0,"height":2048,"width":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-frogskin-camo-logo-back-tshirt-jupiter-florida.jpg?v=1762984850"},"aspect_ratio":1.0,"height":2048,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-frogskin-camo-logo-back-tshirt-jupiter-florida.jpg?v=1762984850","width":2048},{"alt":"Blueline Surf \u0026 Paddle Co. camo Frogskin Camo T-shirt front design. ","id":25272172118094,"position":2,"preview_image":{"aspect_ratio":1.0,"height":2048,"width":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-Frogskin-camo-t-shirt-logo-tshirt-jupiter-florida.jpg?v=1762984966"},"aspect_ratio":1.0,"height":2048,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/blueline-Frogskin-camo-t-shirt-logo-tshirt-jupiter-florida.jpg?v=1762984966","width":2048}]
{"item":{"id":7515911782478,"title":"Blueline E-Gift Card","handle":"blueline-gift-card","description":"\u003cp data-end=\"543\" data-start=\"300\"\u003e\u003cstrong data-end=\"368\" data-start=\"300\"\u003eGive the gift of Jupiter vibes with a Blueline E-Gift Card.\u003c\/strong\u003e Perfect for birthdays, holidays, thank-yous, or treating your favorite South Florida friend or beach lover. Redeemable \u003cstrong data-end=\"497\" data-start=\"475\"\u003eonline or in-store\u003c\/strong\u003e at Blueline Surf \u0026amp; Paddle Co. in Jupiter, FL.\u003c\/p\u003e\n\u003cp data-end=\"691\" data-start=\"545\"\u003eLet them choose from rentals, apparel, surf shirts, UV sun shirts, hats, accessories, and more. Sent instantly by email, ready to use in just a few clicks.\u003c\/p\u003e\n\u003cp data-end=\"765\" data-start=\"693\"\u003e\u003cstrong data-end=\"765\" data-start=\"693\"\u003eAvailable in multiple amounts. Never expires. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cem\u003e*Digital gift cards can be used online AND in-store*\u003c\/em\u003e\u003c\/strong\u003e\u003cem\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e","published_at":"2024-12-27T14:24:40-05:00","created_at":"2024-11-26T09:36:02-05:00","vendor":"Blueline Surf \u0026 Paddle Co","type":"Gift Card","tags":["Gift Card"],"price":2500,"price_min":2500,"price_max":50000,"available":true,"price_varies":true,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":42058490609742,"title":"$25.00","option1":"$25.00","option2":null,"option3":null,"sku":"90609742","requires_shipping":false,"taxable":false,"featured_image":null,"available":true,"name":"Blueline E-Gift Card - $25.00","public_title":"$25.00","options":["$25.00"],"price":2500,"weight":0,"compare_at_price":null,"inventory_management":null,"barcode":"90609742","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42058490642510,"title":"$50.00","option1":"$50.00","option2":null,"option3":null,"sku":"90642510","requires_shipping":false,"taxable":false,"featured_image":null,"available":true,"name":"Blueline E-Gift Card - $50.00","public_title":"$50.00","options":["$50.00"],"price":5000,"weight":0,"compare_at_price":null,"inventory_management":null,"barcode":"90642510","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":43136459276366,"title":"$75.00","option1":"$75.00","option2":null,"option3":null,"sku":"59276366","requires_shipping":false,"taxable":false,"featured_image":null,"available":true,"name":"Blueline E-Gift Card - $75.00","public_title":"$75.00","options":["$75.00"],"price":7500,"weight":0,"compare_at_price":null,"inventory_management":null,"barcode":"59276366","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42058490675278,"title":"$100.00","option1":"$100.00","option2":null,"option3":null,"sku":"90675278","requires_shipping":false,"taxable":false,"featured_image":null,"available":true,"name":"Blueline E-Gift Card - $100.00","public_title":"$100.00","options":["$100.00"],"price":10000,"weight":0,"compare_at_price":null,"inventory_management":null,"barcode":"90675278","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42058490708046,"title":"$150.00","option1":"$150.00","option2":null,"option3":null,"sku":"90708046","requires_shipping":false,"taxable":false,"featured_image":null,"available":true,"name":"Blueline E-Gift Card - $150.00","public_title":"$150.00","options":["$150.00"],"price":15000,"weight":0,"compare_at_price":null,"inventory_management":null,"barcode":"90708046","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42058490740814,"title":"$200.00","option1":"$200.00","option2":null,"option3":null,"sku":"90740814","requires_shipping":false,"taxable":false,"featured_image":null,"available":true,"name":"Blueline E-Gift Card - $200.00","public_title":"$200.00","options":["$200.00"],"price":20000,"weight":0,"compare_at_price":null,"inventory_management":null,"barcode":"90740814","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42058490773582,"title":"$250.00","option1":"$250.00","option2":null,"option3":null,"sku":"90773582","requires_shipping":false,"taxable":false,"featured_image":null,"available":true,"name":"Blueline E-Gift Card - $250.00","public_title":"$250.00","options":["$250.00"],"price":25000,"weight":0,"compare_at_price":null,"inventory_management":null,"barcode":"90773582","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42058490806350,"title":"$300.00","option1":"$300.00","option2":null,"option3":null,"sku":"90806350","requires_shipping":false,"taxable":false,"featured_image":null,"available":true,"name":"Blueline E-Gift Card - $300.00","public_title":"$300.00","options":["$300.00"],"price":30000,"weight":0,"compare_at_price":null,"inventory_management":null,"barcode":"90806350","requires_selling_plan":false,"selling_plan_allocations":[]},{"id":42058490839118,"title":"$500.00","option1":"$500.00","option2":null,"option3":null,"sku":"90839118","requires_shipping":false,"taxable":false,"featured_image":null,"available":true,"name":"Blueline E-Gift Card - $500.00","public_title":"$500.00","options":["$500.00"],"price":50000,"weight":0,"compare_at_price":null,"inventory_management":null,"barcode":"90839118","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Gift_Card.png?v=1765402188"],"featured_image":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Gift_Card.png?v=1765402188","options":["Denominations"],"media":[{"alt":"Blueline Surf \u0026 Paddle Co. $100 digital gift card","id":25131603984462,"position":1,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Gift_Card.png?v=1765402188"},"aspect_ratio":1.0,"height":1080,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Gift_Card.png?v=1765402188","width":1080}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-end=\"543\" data-start=\"300\"\u003e\u003cstrong data-end=\"368\" data-start=\"300\"\u003eGive the gift of Jupiter vibes with a Blueline E-Gift Card.\u003c\/strong\u003e Perfect for birthdays, holidays, thank-yous, or treating your favorite South Florida friend or beach lover. Redeemable \u003cstrong data-end=\"497\" data-start=\"475\"\u003eonline or in-store\u003c\/strong\u003e at Blueline Surf \u0026amp; Paddle Co. in Jupiter, FL.\u003c\/p\u003e\n\u003cp data-end=\"691\" data-start=\"545\"\u003eLet them choose from rentals, apparel, surf shirts, UV sun shirts, hats, accessories, and more. Sent instantly by email, ready to use in just a few clicks.\u003c\/p\u003e\n\u003cp data-end=\"765\" data-start=\"693\"\u003e\u003cstrong data-end=\"765\" data-start=\"693\"\u003eAvailable in multiple amounts. Never expires. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cem\u003e*Digital gift cards can be used online AND in-store*\u003c\/em\u003e\u003c\/strong\u003e\u003cem\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e"},"options":[{"name":"Denominations","position":1,"values":["$25.00","$50.00","$75.00","$100.00","$150.00","$200.00","$250.00","$300.00","$500.00"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":286254661710,"handle":"blueline-best-sellers","updated_at":"2026-01-10T07:10:14-05:00","published_at":"2024-11-11T20:39:33-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Blueline Best Sellers","body_html":"\u003cp data-start=\"369\" data-end=\"598\"\u003eOur \u003cstrong data-start=\"373\" data-end=\"389\"\u003eBest Sellers\u003c\/strong\u003e collection features the Blueline gear our community keeps coming back for. From classic surf T-shirts and UV sun shirts to hats and everyday staples, these are the products that define the Blueline lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"600\" data-end=\"804\"\u003eTested on the water, worn around town, and designed in Jupiter, Florida, each piece reflects what works best for coastal living. If you’re new to Blueline or looking to grab a proven favorite, start here.\u003c\/p\u003e","image":{"created_at":"2024-11-18T13:52:32-05:00","alt":"The Blueline Surf and Paddle Vintage T-shirt, featured on our paddle board and kayak rental dock.","width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/OverUnderFall-603.jpg?v=1763136570"}},{"id":285020061774,"handle":"drinkwear","updated_at":"2026-01-05T07:10:04-05:00","published_at":"2024-10-07T11:59:53-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Drinkwear","body_html":"\u003cp\u003eStay refreshed on all your adventures with the Blueline Surf and Paddle Co. Drinkware Collection! Crafted for those who love the beach lifestyle, our drinkware is designed to keep your favorite beverages at the perfect temperature while you soak up the sun. From insulated tumblers and stylish water bottles to beverage-ready koozies, each piece combines functionality with eye-catching designs that reflect the vibrant spirit of Jupiter, FL.\u003c\/p\u003e\n\u003cp\u003ePerfect for beach days, paddle sessions, or backyard gatherings, our drinkware is made from high-quality materials that are durable and easy to clean. Whether you’re sipping iced tea by the shore or enjoying a cold adult beverage after a long day on the water, our collection has you covered.\u003c\/p\u003e\n\u003cp\u003eExplore the Blueline drinkware collection and elevate your hydration game, because every great adventure deserves a great drink. Need to look for something else, shop the the \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/mens\" title=\"Blueline Men's Collection\"\u003eBlueline Men's Collection\u003c\/a\u003e.\u003c\/p\u003e","image":{"created_at":"2024-10-07T11:59:52-04:00","alt":null,"width":1000,"height":667,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/210217_Panas-2727_377451dc-6743-4f38-b90b-9dec33d0d7b5.jpg?v=1728316793"}},{"id":285020029006,"handle":"kids","updated_at":"2026-01-04T07:10:20-05:00","published_at":"2024-10-07T11:58:54-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Kids Apparel","body_html":"\u003cp\u003eLet your little ones embrace the spirit of adventure with the Blueline Surf and Paddle Co. Kids Collection! Designed for active young explorers, our collection features fun and functional apparel perfect for days spent at the beach, in the water, or exploring the great outdoors. From vibrant swimwear and comfy t-shirts to durable shorts and sun-protective clothing, every piece is crafted from high-quality, kid-friendly materials that stand up to the rigors of play.\u003c\/p\u003e\n\u003cp\u003eWith playful designs and the signature Blueline logo, your kids will love sporting gear that celebrates the joy of the coastal lifestyle. Gear them up for endless summer adventures and watch them make memories in style! Shop our \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/kids-t-shirts\" title=\"Blueline Kids T-Shirts\"\u003eT-shirts\u003c\/a\u003e, \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/kids-uv-sun-shirts\" title=\"Blueline UV Sun Shirts\"\u003eUV shirts\u003c\/a\u003e and \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/kids-hats\" title=\"Blueline Kids Hats\"\u003eHats\u003c\/a\u003e here!\u003c\/p\u003e","image":{"created_at":"2024-10-07T11:58:53-04:00","alt":"Paddleboarding in Jupiter Florida with Blueline Surf and Paddle Co. A family experience with kids on the paddleboards wearing Blueline UV Sun Shirts.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/210504_Panas-9848_13a0126f-990a-4601-b127-6d08a727e0da.jpg?v=1763589009"}},{"id":285019897934,"handle":"kids-hats","updated_at":"2026-01-04T07:10:20-05:00","published_at":"2024-10-07T11:56:35-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Kids Hats","body_html":"\u003cp\u003eProtect your little ones from the sun while keeping them stylish with Blueline Surf and Paddle Co.'s Kids' Hats! Perfect for beach outings, pool days, and outdoor adventures, these hats offer essential sun protection without compromising on fun. Made with comfortable, lightweight materials, our kids' hats are designed to fit securely and comfortably, so your little adventurers can focus on play.\u003c\/p\u003e\n\u003cp\u003eFeaturing vibrant colors and playful designs that showcase the iconic Blueline logo, these hats are a must-have accessory for every young explorer. Equip your kids with the perfect blend of style and protection, and let them enjoy every moment under the sun!\u003c\/p\u003e","image":{"created_at":"2024-10-07T11:56:34-04:00","alt":null,"width":1000,"height":667,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/211219_Panas-8558_6247652b-c76c-4462-ac35-c798605f5778.jpg?v=1728316595"}},{"id":285019734094,"handle":"kids-t-shirts","updated_at":"2026-01-04T07:10:20-05:00","published_at":"2024-10-07T11:51:17-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Kids T-Shirts","body_html":"\u003cp\u003eGet your little ones ready for sun-filled adventures with Blueline Surf and Paddle Co.'s Kids' T-Shirts! Designed for comfort and fun, our t-shirts are perfect for everything from beach days to backyard play. Crafted from soft, breathable fabrics, these tees ensure your kids stay cool and comfy while they explore, surf, or paddle. Featuring playful designs and the iconic Blueline logo, each shirt reflects the spirit of outdoor fun and the vibrant coastal lifestyle of Jupiter, FL.\u003c\/p\u003e\n\u003cp\u003eAvailable in a variety of colors and styles, our kids' t-shirts make a perfect addition to any young adventurer's wardrobe. Dress them in style and let their imaginations run wild!\u003c\/p\u003e","image":{"created_at":"2024-10-07T11:51:16-04:00","alt":null,"width":1000,"height":667,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/230726_Panas-9800.jpg?v=1728316277"}},{"id":285019832398,"handle":"kids-uv-sun-shirts","updated_at":"2026-01-04T07:10:20-05:00","published_at":"2024-10-07T11:53:00-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Kids UV Sun Shirts","body_html":"\u003cp\u003eKeep your little adventurers safe from the sun with Blueline Surf and Paddle Co.'s Kids' UV Sun Shirts! Perfect for long days at the beach, on the water, or exploring the outdoors, these shirts provide essential UV protection while ensuring maximum comfort. Made from lightweight, breathable materials, our sun shirts are designed to keep kids cool and comfortable, allowing them to enjoy every moment of their adventure.\u003c\/p\u003e\n\u003cp\u003eWith fun colors and playful designs featuring the iconic Blueline logo, these shirts not only protect but also let your kids express their love for the beach lifestyle. Equip them with the ultimate sun protection and watch them make lasting memories under the sun!\u003c\/p\u003e","image":{"created_at":"2024-10-07T11:52:59-04:00","alt":null,"width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/BluelinexMang-17.jpg?v=1728316379"}},{"id":300418728014,"handle":"mens-gift-guide","updated_at":"2026-01-11T07:10:39-05:00","published_at":"2025-11-17T11:09:03-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Gift Guide","body_html":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eGifts inspired by life on the water. Our Men’s Gift Guide brings together surf-ready apparel, fishing essentials, and everyday coastal gear, handpicked from our Jupiter surf shop. Built for comfort, performance, and the Florida lifestyle he loves.\u003c\/p\u003e","image":{"created_at":"2025-11-17T11:20:25-05:00","alt":"Surfer carrying a shortboard and Blueline surf towel while walking through coastal vegetation in Florida, photographed for Blueline Surf \u0026 Paddle men’s gift guide.","width":1000,"height":667,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/250830_Panas-9909.jpg?v=1766082699"}},{"id":285019406414,"handle":"mens-hoodies","updated_at":"2026-01-11T07:10:39-05:00","published_at":"2024-10-07T11:45:07-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Men's Hoodies","body_html":"\u003cp\u003eKeep cozy while embracing the coastal lifestyle with Blueline Surf and Paddle Co.'s Men's Hoodies. Perfect for those cooler mornings by the water or breezy evenings at the beach, these hoodies combine warmth with a laid-back style that reflects the spirit of Jupiter, FL. Made from soft, durable fabrics, our hoodies provide just the right amount of comfort and insulation without feeling bulky. Whether you're winding down after a surf session, taking a paddle at dawn, or hanging out with friends, these hoodies will keep you feeling warm and looking great.\u003c\/p\u003e\n\u003cp\u003eFeaturing the iconic Blueline logo and available in a variety of colors, these hoodies are perfect for layering or wearing solo. Stay comfortable, stay stylish, and represent your favorite surf shop wherever you go.\u003c\/p\u003e","image":{"created_at":"2024-10-07T11:46:07-04:00","alt":null,"width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/231031_Panas-3680.jpg?v=1728315968"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-01-09T07:11:09-05:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's T-Shirts","body_html":"\u003cp\u003eDiscover the perfect blend of comfort, style, and coastal vibes with the Blueline Surf and Paddle Co. Men's T-Shirts. Designed for the laid-back lifestyle of Jupiter, FL, our t-shirts are crafted from high-quality, breathable fabrics that are perfect for a day at the beach or a casual night out. Whether you're paddling, surfing, or just enjoying the coastal breeze, our men's tees feature cool designs and the signature Blueline logo, making them a must-have for any beach lover. With a range of styles and colors, these tees are versatile enough for any occasion, from outdoor adventures to everyday wear.\u003c\/p\u003e\n\u003cp\u003eShop the latest men's t-shirts and rep the Blueline brand in style.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}},{"id":284028043342,"handle":"mens-uv-sun-shirts","updated_at":"2026-01-06T07:11:33-05:00","published_at":"2024-09-11T11:26:38-04:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Blueline Men's UV Sun Shirts","body_html":"\u003cp data-start=\"476\" data-end=\"792\"\u003e\u003cstrong data-start=\"476\" data-end=\"508\"\u003eBlueline Men’s UV Sun Shirts\u003c\/strong\u003e are built for long days in the Florida sun, whether you’re surfing, paddling, fishing, or working on the water. Designed as high-performance \u003cstrong data-start=\"650\" data-end=\"672\"\u003esun shirts for men\u003c\/strong\u003e, each piece offers lightweight comfort, breathability, and reliable UV protection to keep you cool when the heat is on.\u003c\/p\u003e\n\u003cp data-start=\"794\" data-end=\"1119\"\u003eThese \u003cstrong data-start=\"800\" data-end=\"819\"\u003emen’s UV shirts\u003c\/strong\u003e feature moisture-wicking fabrics that dry fast and move with you, making them ideal \u003cstrong data-start=\"904\" data-end=\"927\"\u003esurf shirts for men\u003c\/strong\u003e who spend hours exposed to sun, wind, and salt. From Jupiter’s inlets to offshore runs and everyday beach wear, these are the \u003cstrong data-start=\"1054\" data-end=\"1081\"\u003ebest sun shirts for men\u003c\/strong\u003e who live an active coastal lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"1121\" data-end=\"1310\"\u003eFinished with clean Blueline branding and a dialed-in fit, this collection delivers protection without sacrificing style. Designed in Jupiter, Florida and tested where the sun hits hardest.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:26:38-04:00","alt":"Man wearing a Blueline men’s UV sun shirt on a boat in Jupiter Florida with water and palm trees in the background","width":1365,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/TheCrossing103.jpg?v=1765648611"}},{"id":302044217422,"handle":"blueline-gift-card","updated_at":"2026-01-04T07:10:20-05:00","published_at":"2025-12-23T10:08:40-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Blueline Surf \u0026 Paddle Co. Gift Card","body_html":"\u003cp data-start=\"230\" data-end=\"432\"\u003eThe easiest way to give the Blueline lifestyle. A \u003cstrong data-start=\"280\" data-end=\"302\"\u003eBlueline Gift Card\u003c\/strong\u003e lets them choose exactly what they want—from surf and paddle gear to apparel, hats, accessories, and everyday coastal essentials.\u003c\/p\u003e\n\u003cp data-start=\"434\" data-end=\"588\"\u003ePerfect for birthdays, holidays, last-minute gifts, or anyone who lives for time on the water. Redeemable online or in-store at our Jupiter, Florida shop.\u003c\/p\u003e\n\u003cp data-start=\"590\" data-end=\"633\"\u003eNo expiration. No guessing. Just good gear.\u003c\/p\u003e","image":{"created_at":"2025-12-23T10:08:39-05:00","alt":"Blueline Surf \u0026 Paddle Co. digital gift card with coastal design, perfect for surf shop and beach lifestyle gifts. Under the christmas tree at the beach in Jupiter, Florida.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Blueline_Xmas_25-077.jpg?v=1766503216"}},{"id":285019635790,"handle":"womens-t-shirts","updated_at":"2026-01-09T07:11:09-05:00","published_at":"2024-10-07T11:49:01-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Women's T-Shirts","body_html":"\u003cp\u003eOur soft and premium Blueline Surf and Paddle Co.'s Women's T-Shirts. Designed for the women who love sun-soaked days and ocean breezes, our t-shirts are the perfect blend of comfort and style. Crafted from soft, breathable fabrics, these tees are ideal for everything from paddle sessions to laid-back beach days in Jupiter, FL. Featuring fun designs and the iconic Blueline logo, each shirt reflects the coastal lifestyle you live and love. With a range of fits and colors, you’ll find the perfect tee for every adventure, whether you’re on the water or hanging out by the shore.\u003c\/p\u003e\n\u003cp\u003eRefresh your wardrobe with these go-to t-shirts that bring both comfort and style, while representing your favorite local surf shop.\u003c\/p\u003e","image":{"created_at":"2024-10-07T11:49:00-04:00","alt":null,"width":1000,"height":667,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220617_Panas-6486_be8e6222-01bc-4e37-af16-286da981cca0.jpg?v=1728316141"}},{"id":285019668558,"handle":"womens-uv-sun-shirts","updated_at":"2026-01-08T11:00:36-05:00","published_at":"2024-10-07T11:49:55-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Women's UV Sun Shirts","body_html":"\u003cp\u003eStay protected and stylish with Blueline Surf and Paddle Co.'s Women's UV Sun Shirts. Perfect for long days on the water or under the Florida sun, these shirts offer high-performance UV protection while keeping you cool and comfortable. Whether you're paddleboarding in Jupiter, catching waves, or simply relaxing on the beach, our sun shirts are crafted from lightweight, moisture-wicking fabrics designed to shield your skin from harmful rays. With sleek, flattering designs and a variety of colors, these shirts bring both function and fashion to your outdoor adventures.\u003c\/p\u003e\n\u003cp\u003eGear up for sun-drenched days with a UV sun shirt that’s made to move with you, providing ultimate protection without sacrificing the laid-back coastal style that defines Blueline.\u003c\/p\u003e","image":{"created_at":"2024-10-07T11:49:54-04:00","alt":null,"width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/240229_Panas-9763.jpg?v=1728316194"}},{"id":284027977806,"handle":"womens","updated_at":"2026-01-09T07:11:09-05:00","published_at":"2024-09-11T11:24:21-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Women’s Apparel","body_html":"\u003cp data-end=\"594\" data-start=\"543\"\u003e\u003cstrong data-end=\"592\" data-start=\"543\"\u003e\u003cmeta charset=\"utf-8\"\u003eShop Blueline Women’s Apparel in Jupiter, FL — coastal lifestyle clothing designed for paddlers, surfers, boaters and beach lovers across the Palm Beaches and wherever life takes you. \u003cbr\u003e\u003cbr\u003eBlueline Surf \u0026amp; Paddle Co. Women’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"967\" data-start=\"596\"\u003eEmbrace effortless coastal style with the Blueline Surf \u0026amp; Paddle Co. Women’s Collection. Inspired by the laid-back vibe of Jupiter and the Palm Beaches, our apparel blends comfort, function, and coastal flair for women who love the sun, sand, and blue waters of Palm Beach County. From breezy beachwear to active surf and paddle gear, every piece is designed for life on the water in South Florida.\u003c\/p\u003e\n\u003cp data-end=\"1166\" data-start=\"969\"\u003eWhether you’re catching waves, exploring local waterways, or relaxing at the beach, our collection, from hoodies and sun shirts to casual tees, tanks, and hats, keeps you stylish and protected.\u003c\/p\u003e\n\u003cp data-end=\"1260\" data-start=\"1168\"\u003eFind your next favorite piece and live the Blueline lifestyle wherever the tide takes you.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:24:20-04:00","alt":"blueline-womens-apparel-jupiter-lifestyle-jeep","width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220617_Panas-6486.jpg?v=1761853909"}},{"id":285019701326,"handle":"womens-hoodies-sweatshirts","updated_at":"2026-01-04T07:10:20-05:00","published_at":"2024-10-07T11:50:22-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Blueline Women’s Hoodies \u0026 Sweatshirts","body_html":"\u003cp data-start=\"305\" data-end=\"648\"\u003eStay warm, in the Blueline Surf \u0026amp; Paddle Co.’s Women’s Hoodies \u0026amp; Sweatshirts collection. From classic \u003ca href=\"https:\/\/www.bluelinesurf.com\/products\/blue-84-jupiter-cropped-sweatshirt-dusty-pink\" title=\"Blue 84 and Blueline Sweatshirt\"\u003e\u003cstrong data-start=\"457\" data-end=\"480\"\u003eBlue 84 sweatshirts\u003c\/strong\u003e\u003c\/a\u003e and \u003ca href=\"https:\/\/www.bluelinesurf.com\/products\/bl-x-blue-84-dance-with-the-waves-hoodie-carib\" title=\"Blue 84 and Blueline Hoodie\"\u003e\u003cstrong data-start=\"485\" data-end=\"504\"\u003eBlue 84 hoodies\u003c\/strong\u003e\u003c\/a\u003e to our soft crew sweatshirts, these are made for coffees on the beach mornings, sunset boat rides, or wearing at your favorite Jupiter spot. \u003c\/p\u003e\n\u003cp data-start=\"650\" data-end=\"1038\"\u003eEach hoodie brings that relaxed \u003ca href=\"https:\/\/www.bluelinesurf.com\/collections\/new-at-blueline-surf\" title=\"New at Blueline Surf and Paddle\"\u003e\u003cstrong data-start=\"682\" data-end=\"703\"\u003eBlueline\u003c\/strong\u003e\u003c\/a\u003e feel, premium fabrics, cozy fits, and the quality you expect. Whether you're walking to catch the \u003ca href=\"https:\/\/www.bluelinesurf.com\/blogs\/dont-miss-it\/2025-palm-beach-holiday-boat-parade\" title=\"Palm Beach Boat Parade\"\u003e\u003cstrong data-start=\"850\" data-end=\"873\"\u003eJupiter Boat Parade\u003c\/strong\u003e\u003c\/a\u003e, grabbing coffee after a sunrise surf, or pairing it with one of our surf t-shirts or blueline UV shirts, these layers keep you warm and cozy. \u003c\/p\u003e\n\u003cp data-start=\"1040\" data-end=\"1224\"\u003eLooking for something with a little edge? Some styles even match our customer-favorite \u003ca href=\"https:\/\/www.bluelinesurf.com\/products\/jupiter-lite-deadwood-tree-camo-hoodie\" title=\"Blueline Deadwood Tree Camo Hoodie\"\u003e\u003cstrong data-start=\"1127\" data-end=\"1149\"\u003eDeadwood Tree Camo\u003c\/strong\u003e\u003c\/a\u003e line, giving you that rugged, coastal-inspired look you can wear anywhere.\u003c\/p\u003e\n\u003cp data-start=\"1226\" data-end=\"1431\"\u003eThis is your go-to collection for comfort, style, and everything that makes Jupiter feel like home. Slip into your new favorite sweatshirt and enjoy the effortless, beach-ready feel only Blueline delivers.\u003c\/p\u003e","image":{"created_at":"2024-10-07T11:50:21-04:00","alt":null,"width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/231031_Panas-3542.jpg?v=1728316222"}},{"id":286255939662,"handle":"gear-up-for-your-paddle","updated_at":"2026-01-06T07:11:33-05:00","published_at":"2024-11-11T21:12:16-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Gear Up For Your Paddle","body_html":"","image":{"created_at":"2024-11-11T21:12:15-05:00","alt":null,"width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/C4C-14.jpg?v=1731377536"}},{"id":300461654094,"handle":"stocking-stuffers-gifts-under-30","updated_at":"2026-01-04T07:10:20-05:00","published_at":"2025-11-18T13:16:18-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Gifts Under $30 – Stocking Stuffers | Blueline Coastal Gifts","body_html":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong data-start=\"138\" data-end=\"215\"\u003eHoliday Shopping Made Easy – Surf-Inspired Gifts from Jupiter, Florida\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eOur curated collection of \u003cstrong data-start=\"212\" data-end=\"253\"\u003estocking stuffers and gifts under $30\u003c\/strong\u003e is packed with Jupiter-inspired essentials, kid-approved favorites, and small-but-stoked items everyone will love.\u003c\/p\u003e","image":{"created_at":"2025-11-18T13:17:17-05:00","alt":"Christmas in paradise. Christmas tree on the beach with presents.","width":625,"height":500,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/Race_the_Tide_Too_Banner_2_13c0b3ea-6a21-4c8a-8a5e-7f4d9f0e7310.png?v=1763589983"}},{"id":285019963470,"handle":"kids-hoodies","updated_at":"2026-01-04T07:10:20-05:00","published_at":"2024-10-07T11:57:29-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Kids Hoodies","body_html":"\u003cp\u003eKeep your little ones cozy and stylish with Blueline Surf and Paddle Co.'s Kids' Hoodies! Perfect for those breezy beach evenings or cool days out, these hoodies are designed to provide warmth without sacrificing comfort. Made from soft, durable materials, our kids' hoodies are ideal for layering over their favorite tees after a day in the sun or during outdoor adventures.\u003c\/p\u003e\n\u003cp\u003eWith fun colors and the iconic Blueline logo, these hoodies not only keep your kids warm but also allow them to showcase their love for the coastal lifestyle. Equip your young adventurers with the perfect hoodie for every journey and let them embrace the outdoors in style!\u003c\/p\u003e","image":{"created_at":"2024-10-07T11:57:28-04:00","alt":null,"width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/231031_Panas-3542_7678e5e7-2cab-4a69-8ca9-6aac52760a3c.jpg?v=1728316648"}},{"id":285019930702,"handle":"kids-swim-shorts","updated_at":"2026-01-04T07:10:20-05:00","published_at":"2024-10-07T11:56:50-04:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Kids Swim Shorts","body_html":"\u003cp\u003eGet your little ones ready for fun in the sun with the Blueline Surf and Paddle Co. Kids' Swim Shorts! Designed for active young adventurers, these swim shorts are perfect for beach days, pool parties, and everything in between. Made from quick-drying, lightweight materials, our swim shorts ensure your kids stay comfortable whether they're splashing in the waves or lounging on the sand.\u003c\/p\u003e\n\u003cp\u003eFeaturing vibrant colors and playful patterns that capture the spirit of the coastal lifestyle in Jupiter, FL, our swim shorts not only provide style but also functionality. With an adjustable waistband for the perfect fit, your kids will be ready to dive into their next adventure with confidence.\u003c\/p\u003e\n\u003cp\u003eExplore the Blueline kids' swim shorts collection and let your little ones make a splash this summer, all while showcasing their love for beach life!\u003c\/p\u003e","image":{"created_at":"2024-10-07T12:00:51-04:00","alt":null,"width":960,"height":640,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/211209_Panas-3416.jpg?v=1728316851"}},{"id":300417384526,"handle":"womens-gift-guide","updated_at":"2026-01-07T14:57:02-05:00","published_at":"2025-11-17T10:46:56-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Women's Gift Guide","body_html":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThoughtful gifts inspired by life on the water. From lightweight layers to everyday accessories, our Women’s Gift Guide highlights the best picks from our Jupiter surf shop, chosen to make her days brighter, easier, and more fun.\u003c\/p\u003e","image":{"created_at":"2025-11-17T10:59:48-05:00","alt":null,"width":1000,"height":667,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/250830_Panas-9909_4dcc5e20-9c49-4467-b8cd-8daf4703c01c.jpg?v=1763491376"}}]}
[{"alt":"Blueline Surf \u0026 Paddle Co. $100 digital gift card","id":25131603984462,"position":1,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Gift_Card.png?v=1765402188"},"aspect_ratio":1.0,"height":1080,"media_type":"image","src":"\/\/www.bluelinesurf.com\/cdn\/shop\/files\/Blueline_Surf_and_Paddle_Co._Gift_Card.png?v=1765402188","width":1080}]
{"item":{"id":7506521194574,"title":"OG Blueline Logo T-Shirt – Asphalt Blend \/ Orange + Blue Fade","handle":"og-blueline-logo-tshirt-asphalt-blend-orange-blue","description":"\u003cp data-start=\"316\" data-end=\"542\"\u003eThe \u003cstrong data-start=\"320\" data-end=\"348\"\u003eOG Blueline Logo T-Shirt\u003c\/strong\u003e in \u003cstrong data-start=\"352\" data-end=\"369\"\u003eAsphalt Blend\u003c\/strong\u003e is built for everyday wear in and around the water. Made from a soft, breathable cotton blend, this tee delivers all-day comfort without feeling heavy or stiff in the heat.\u003c\/p\u003e\n\u003cp data-start=\"544\" data-end=\"811\"\u003eFinished with a subtle \u003cstrong data-start=\"567\" data-end=\"608\"\u003eorange and blue fade OG Blueline logo\u003c\/strong\u003e, this shirt balances low-key style with coastal personality. 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Made from a soft, breathable cotton blend, this tee delivers all-day comfort without feeling heavy or stiff in the heat.\u003c\/p\u003e\n\u003cp data-start=\"544\" data-end=\"811\"\u003eFinished with a subtle \u003cstrong data-start=\"567\" data-end=\"608\"\u003eorange and blue fade OG Blueline logo\u003c\/strong\u003e, this shirt balances low-key style with coastal personality. Easy to wear on the boat, at the dock, or heading into town, it’s a go-to surf shirt that fits the Jupiter lifestyle without trying too hard.\u003c\/p\u003e\n\u003cp data-start=\"813\" data-end=\"879\"\u003eDesigned for those who live on the water and wear their gear hard.\u003c\/p\u003e\n\u003ch2 data-start=\"886\" data-end=\"905\"\u003e\u003cstrong data-start=\"889\" data-end=\"905\"\u003eKey Features\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul data-start=\"906\" data-end=\"1125\"\u003e\n\u003cli data-start=\"906\" data-end=\"939\"\u003e\n\u003cp data-start=\"908\" data-end=\"939\"\u003eSoft, breathable cotton blend\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"940\" data-end=\"981\"\u003e\n\u003cp data-start=\"942\" data-end=\"981\"\u003eClassic short sleeve surf T-shirt fit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"982\" data-end=\"1042\"\u003e\n\u003cp data-start=\"984\" data-end=\"1042\"\u003eOG Blueline Surf \u0026amp; Paddle logo with orange and blue fade\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1043\" data-end=\"1092\"\u003e\n\u003cp data-start=\"1045\" data-end=\"1092\"\u003eLightweight and comfortable for warm climates\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1093\" data-end=\"1125\"\u003e\n\u003cp data-start=\"1095\" data-end=\"1125\"\u003eDesigned in Jupiter, Florida\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e"},"options":[{"name":"Size","position":1,"values":["S","M","L","XL","2XL"]}],"custom_metafields":{},"metafields":{},"collections":[{"id":286254661710,"handle":"blueline-best-sellers","updated_at":"2026-01-10T07:10:14-05:00","published_at":"2024-11-11T20:39:33-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Blueline Best Sellers","body_html":"\u003cp data-start=\"369\" data-end=\"598\"\u003eOur \u003cstrong data-start=\"373\" data-end=\"389\"\u003eBest Sellers\u003c\/strong\u003e collection features the Blueline gear our community keeps coming back for. From classic surf T-shirts and UV sun shirts to hats and everyday staples, these are the products that define the Blueline lifestyle.\u003c\/p\u003e\n\u003cp data-start=\"600\" data-end=\"804\"\u003eTested on the water, worn around town, and designed in Jupiter, Florida, each piece reflects what works best for coastal living. If you’re new to Blueline or looking to grab a proven favorite, start here.\u003c\/p\u003e","image":{"created_at":"2024-11-18T13:52:32-05:00","alt":"The Blueline Surf and Paddle Vintage T-shirt, featured on our paddle board and kayak rental dock.","width":2048,"height":1365,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/OverUnderFall-603.jpg?v=1763136570"}},{"id":284027945038,"handle":"blueline-mens-apparel","updated_at":"2026-01-11T07:10:39-05:00","published_at":"2024-09-11T11:23:41-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's Apparel","body_html":"\u003cp data-start=\"454\" data-end=\"503\"\u003e\u003cstrong data-start=\"454\" data-end=\"501\"\u003eBlueline Surf \u0026amp; Paddle Co. Men’s Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"505\" data-end=\"836\"\u003eElevate your beach and outdoor lifestyle with the Blueline Surf \u0026amp; Paddle Co. Men’s Collection. Crafted for those who live for the surf, paddle, and laid-back coastal vibes of Jupiter and the Palm Beaches. Our collection blends performance, comfort, and style with apparel designed to move seamlessly from the water to the shore.\u003c\/p\u003e\n\u003cp data-start=\"838\" data-end=\"1128\"\u003eFrom boardshorts and performance UV shirts to soft, comfortable T-shirts, hoodies, and hats, every piece is made from premium, durable materials built for life on the water. Whether you’re paddling the Loxahatchee, chasing waves, out on the boat or relaxing by the beach, Blueline gear keeps you ready for every adventure.\u003c\/p\u003e\n\u003cp data-start=\"1130\" data-end=\"1260\"\u003eDiscover the perfect blend of function, comfort, and effortless South Florida style, all while representing the Blueline brand.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:23:40-04:00","alt":"Two men fishing from a boat on the Loxahatchee River in Jupiter, Florida, wearing Blueline Surf \u0026 Paddle apparel. Representing the South Florida lifestyle and men’s outdoor collection.","width":1500,"height":1000,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/190323_Panas-0314.jpg?v=1761684859"}},{"id":284027846734,"handle":"mens-t-shirts","updated_at":"2026-01-09T07:11:09-05:00","published_at":"2024-09-11T11:20:21-04:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Blueline Men's T-Shirts","body_html":"\u003cp\u003eDiscover the perfect blend of comfort, style, and coastal vibes with the Blueline Surf and Paddle Co. Men's T-Shirts. Designed for the laid-back lifestyle of Jupiter, FL, our t-shirts are crafted from high-quality, breathable fabrics that are perfect for a day at the beach or a casual night out. Whether you're paddling, surfing, or just enjoying the coastal breeze, our men's tees feature cool designs and the signature Blueline logo, making them a must-have for any beach lover. With a range of styles and colors, these tees are versatile enough for any occasion, from outdoor adventures to everyday wear.\u003c\/p\u003e\n\u003cp\u003eShop the latest men's t-shirts and rep the Blueline brand in style.\u003c\/p\u003e","image":{"created_at":"2024-09-11T11:20:20-04:00","alt":"Group of friends on a Florida beach holding beers with Blueline Surf \u0026 Paddle Co. koozies during a casual coastal hangout.","width":1366,"height":2048,"src":"\/\/www.bluelinesurf.com\/cdn\/shop\/collections\/220123_Panas-7377.jpg?v=1765836602"}},{"id":299078975566,"handle":"og-blueline-logo","updated_at":"2026-01-01T07:10:29-05:00","published_at":"2025-10-16T13:44:31-04:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"The OG T-Shirt Logo","body_html":"\u003cp data-end=\"501\" data-start=\"271\"\u003eThe one that started it all. Our Original “OG” Blueline T-Shirt Logo is a true staple of Jupiter, Florida style. 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